For Immediate Release
NORTHCORE ACCELERATES INTELLECTUAL PROPERTY STRATEGY
Company files a series of additional patent applications to augment existing holdings
Toronto, Ontario – April 16, 2012 – Northcore Technologies Inc. (TSX: NTI; OTCBB: NTLNF), a global provider of asset management and social commerce solutions, announced today it has filed a series of additional patent applications related to the effective monetization of assets through new methods of Social Commerce.
Northcore is the holder of existing seminal patents in the delivery of online Dutch Auctions. This methodology has been among the most widely studied market liquidation processes and has proven to be applicable to a wide variety of commodities, with high correlation to perishable items. A perishable commodity is broadly defined as one that significantly diminishes in value as time progresses. In today's environment that could translate to items such as game day tickets, hotel rooms, or groceries. The proliferation of mobile computing and the associated devices provides new opportunities to geo-locate these auctions to the most likely participants.
It has been a stated objective to build on these important existing holdings and continue to expand the Intellectual Property footprint of the corporation. These filings represent significant steps in this regard and will specifically target new avenues in Social Commerce. The company is also actively seeking opportunities to acquire synergistic properties.
“I had promised our stakeholders that we would quickly show evidence of our accretive IP strategy and this series of filings is just the beginning,” said Amit Monga, CEO of Northcore Technologies. “We firmly believe that such holdings will be invaluable to Northcore as we continue to execute on our growth plan. In combination with our existing Dutch Auction patents, we are now targeting control over methods of commerce as novel and important as those implemented by industry leaders like Groupon and Priceline.”
Northcore develops solutions to support the evolving needs of industry and provides comprehensive platforms for the management of capital equipment and the implementation of Social Commerce business models. These products are proven, effective and in use by some of the world’s most successful corporations.
Companies, universities, research institutes or individuals interested examining opportunities for
Intellectual Property collaboration or monetization should contact Northcore at 416-640-0400 or
1-888-287-7467, or via email at NTILabs@northcore.com.