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Revenue - Disaggregation of Revenue (Details) - USD ($)
3 Months Ended 12 Months Ended
Dec. 31, 2018
Sep. 30, 2018
Jun. 30, 2018
Mar. 31, 2018
Dec. 31, 2017
Sep. 30, 2017
Jun. 30, 2017
Mar. 31, 2017
Dec. 31, 2018
Dec. 31, 2017
Dec. 31, 2016
Disaggregation of Revenue [Line Items]                      
Revenue $ 52,457,904 $ 45,716,053 $ 42,801,745 $ 37,637,793 $ 40,119,076 $ 32,246,472 $ 31,329,468 $ 20,058,797 $ 178,613,495 $ 123,753,813 $ 76,124,109
Revenue, as a percent                 100.00% 100.00% 100.00%
User pay revenue                      
Disaggregation of Revenue [Line Items]                      
Revenue                 $ 107,330,136 $ 33,791,592 $ 4,927,241
Revenue, as a percent                 60.10% 27.30% 6.50%
Advertising                      
Disaggregation of Revenue [Line Items]                      
Revenue                 $ 71,283,359 $ 89,962,221 $ 71,196,868
Revenue, as a percent                 39.90% 72.70% 93.50%