-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 GI465QI4Sz1DW/SCc34Zc9P/r7Rn5BCAOsvFtPQAEhrQm1+XVeMvNHdbAl1eGmjT
 NP5G5M6kvwHLF8rF+uNx9A==

<SEC-DOCUMENT>0001179110-11-001573.txt : 20110201
<SEC-HEADER>0001179110-11-001573.hdr.sgml : 20110201
<ACCEPTANCE-DATETIME>20110201160619
ACCESSION NUMBER:		0001179110-11-001573
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20110125
FILED AS OF DATE:		20110201
DATE AS OF CHANGE:		20110201

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			PRICELINE COM INC
		CENTRAL INDEX KEY:			0001075531
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				061528493
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		800 CONNECTICUT AVE
		CITY:			NORWALK
		STATE:			CT
		ZIP:			06854
		BUSINESS PHONE:		2037053000

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Currie Adrian
		CENTRAL INDEX KEY:			0001509831

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-25581
		FILM NUMBER:		11563227

	MAIL ADDRESS:	
		STREET 1:		C/O PRICELINE.COM INCORPORATED
		STREET 2:		800 CONNECTICUT AVENUE
		CITY:			NORWALK
		STATE:			CT
		ZIP:			06854
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>FORM 3 -
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0203</schemaVersion>

    <documentType>3</documentType>

    <periodOfReport>2011-01-25</periodOfReport>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0001075531</issuerCik>
        <issuerName>PRICELINE COM INC</issuerName>
        <issuerTradingSymbol>PCLN</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001509831</rptOwnerCik>
            <rptOwnerName>Currie Adrian</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>C/O PRICELINE.COM INCORPORATED</rptOwnerStreet1>
            <rptOwnerStreet2>800 CONNECTICUT AVENUE</rptOwnerStreet2>
            <rptOwnerCity>NORWALK</rptOwnerCity>
            <rptOwnerState>CT</rptOwnerState>
            <rptOwnerZipCode>06854</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>MD, AUS/N.Z., Booking.com B.V.</officerTitle>
            <otherText></otherText>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Restricted Stock Units</value>
                <footnoteId id="F1"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>1500</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>2007 Performance Share Units</value>
                <footnoteId id="F2"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>3000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>2008 Performance Share Units</value>
                <footnoteId id="F3"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>16796</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>2010 Performance Share Units</value>
                <footnoteId id="F4"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>3961</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <derivativeTable></derivativeTable>

    <footnotes>
        <footnote id="F1">On March 4, 2009, Mr. Currie was granted 1,500 priceline.com Incorporated restricted stock units.  The restricted stock units vest on the third anniversary of the date of grant and subject to certain contingencies and provisions allowing for accelerated vesting in certain instances.</footnote>
        <footnote id="F2">On December 1, 2007, Mr. Currie was granted 3,000 priceline.com Incorporated performance share units.  This represents the &quot;target&quot; number of performance share units outstanding.  The performance share units vest on March 1, 2011, subject to certain contingencies and provisions allowing for accelerated vesting in certain instances.</footnote>
        <footnote id="F3">On March 5, 2008, Mr. Currie was granted 16,796 priceline.com Incorporated performance share units.  This represents the &quot;target&quot; number of performance share units outstanding.  The performance share units vest on March 1, 2011, subject to certain contingencies and provisions allowing for accelerated vesting in certain circumstances.</footnote>
        <footnote id="F4">On March 4, 2010, Mr. Currie was granted 3,961 priceline.com Incorporated performance share units.  This represents the &quot;target&quot; number of performance share units outstanding.  The performance share units vest on March 1, 2013, subject to certain contingencies and provisions allowing for accelerated vesting in certain instances.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ Adrian Currie</signatureName>
        <signatureDate>2011-02-01</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----