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LONG-TERM INCENTIVE PLANS - Exercise of stock options (Details) - Stock options
12 Months Ended
Dec. 31, 2017
BRL (R$)
Options
item
Dec. 31, 2016
BRL (R$)
Options
Dec. 31, 2015
BRL (R$)
Options
Dec. 31, 2014
BRL (R$)
Options
Exercise price of options        
Quantity (in shares) | Options 292,391 569,115 1,074,246 2,448,973
Average exercise price R$ 17.91 R$ 16.64 R$ 18.36 R$ 19.53
Number exercisable at end of the period (in shares) | Options 57,668 57,678 127,899  
Expense from equity-settled long-term incentive plan - recognized directly in equity R$ 25,403,000 R$ 38,023,000 R$ 39,657,000  
Options granted (in shares) | item 0      
R$ 14.39        
Exercise price of options        
Exercise price R$ 14.39      
Quantity (in shares) | Options 40,873      
Average period of grace (in years) | item 1.2      
Average exercise price R$ 13.89      
Number exercisable at end of the period (in shares) | Options 40,873      
R$ 10.58 to R$ 29.12        
Exercise price of options        
Quantity (in shares) | Options 251,518      
Average period of grace (in years) | item 5.0      
Average exercise price R$ 18.56      
Number exercisable at end of the period (in shares) | Options 16,795      
R$ 10.58 to R$ 29.12 | Minimum        
Exercise price of options        
Exercise price R$ 10.58      
R$ 10.58 to R$ 29.12 | Maximum        
Exercise price of options        
Exercise price R$ 29.12