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Segment Data
 6 Months Ended
Jun. 30, 2019
Segment Reporting [Abstract]  
Segment Data Segment Data
Our operations are comprised of two reportable segments: the manufacture and sale of CEWs, batteries, accessories, extended warranties and other products and services (the “TASER” segment); and the software and sensors business, which includes the sale of devices, wearables, applications, cloud and mobile products (collectively, the “Software and Sensors” segment). Our Chief Executive Officer, who is the CODM, is not provided asset information or sales, general, and administrative expense by segment.
Information relative to our reportable segments was as follows (in thousands):
 
Three Months Ended June 30, 2019
 
Three Months Ended June 30, 2018
 
TASER
 
Software and Sensors 1
 
Total
 
TASER
 
Software and Sensors
 
Total
Net sales from products
$
60,423

 
$
19,968

 
$
80,391

 
$
60,624

 
$
16,097

 
$
76,721

Net sales from services
149

 
31,822

 
31,971

 
—

 
22,505

 
22,505

Net sales
60,572

 
51,790

 
112,362

 
60,624

 
38,602

 
99,226

Cost of product sales
24,262

 
13,958

 
38,220

 
17,681

 
13,406

 
31,087

Cost of service sales
—

 
8,582

 
8,582

 
—

 
4,996

 
4,996

Cost of sales
24,262

 
22,540

 
46,802

 
17,681

 
18,402

 
36,083

Gross margin
$
36,310

 
$
29,250

 
$
65,560

 
$
42,943

 
$
20,200

 
$
63,143

 
 
 
 
 
 
 
 
 
 
 
 
Research and development
$
3,087

 
$
20,406

 
$
23,493

 
$
4,019

 
$
14,482

 
$
18,501



 
Six Months Ended June 30, 2019
 
Six Months Ended June 30, 2018
 
TASER
 
Software and Sensors 1
 
Total
 
TASER
 
Software and Sensors
 
Total
Net sales from products
$
125,724

 
$
42,756

 
$
168,480

 
$
124,148

 
$
33,547

 
$
157,695

Net sales from services
239

 
59,453

 
59,692

 
—

 
42,746

 
42,746

Net sales
125,963

 
102,209

 
228,172

 
124,148

 
76,293

 
200,441

Cost of product sales
47,540

 
30,280

 
77,820

 
38,224

 
25,297

 
63,521

Cost of service sales
—

 
15,875

 
15,875

 
—

 
9,316

 
9,316

Cost of sales
47,540

 
46,155

 
93,695

 
38,224

 
34,613

 
72,837

Gross margin
$
78,423

 
$
56,054

 
$
134,477

 
$
85,924

 
$
41,680

 
$
127,604

 
 
 
 
 
 
 
 
 
 
 
 
Research and development
$
6,799

 
$
40,048

 
$
46,847

 
$
6,979

 
$
26,641

 
$
33,620

1 Cost of service sales for the three and six months ended June 30, 2019 includes approximately $0.9 million of third party installation costs.