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Income taxes - Narrative (Detail) - USD ($)
$ in Millions
3 Months Ended 9 Months Ended
Feb. 29, 2016
Sep. 30, 2017
Sep. 30, 2016
Sep. 30, 2017
Sep. 30, 2016
Income Taxes [Line Items]          
Effective income tax rate   25.30% 30.30% 27.20% 25.80%
Investment gains/losses   $ 657 $ 3,150 $ 1,262 $ 5,643
Duracell Company [Member] | Procter & Gamble Company [Member] | Common Stock [Member]          
Income Taxes [Line Items]          
Investment gains/losses $ 1,100       $ 1,100
Reduction of certain deferred income tax liabilities       $ 750  
Effective income tax rate reduction related to exchange of investment securities       4.70%