6-K 1 a09-5675_16k.htm 6-K

 

 

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

Form 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934

 

February 17, 2009

 

Commission File Number 1-12356

 

DAIMLER AG

(Translation of registrant’s name into English)

 

MERCEDESSTRASSE 137, 70327 STUTTGART, GERMANY

(Address of principal executive office)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F  x

 

Form 40-F  o

 

Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.

 

Yes  o

 

No  x

 

If “Yes” is marked, indicate below the file number assigned to the registrant in connection with Rule 12g3-2(b): 82-               

 

 

 

 


 

DAIMLER AG

 

FORM 6-K: TABLE OF CONTENTS

 

1.

Presentation Dr. Dieter Zetsche

 

 

2.

Presentation Bodo Uebber

 

 

3.

Fact Sheet

 


 

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS

 

Forward-looking statements in this document:

 

The figures in this document are preliminary and have neither been approved yet by the Supervisory Board nor audited by the external auditor.

 

This document contains forward-looking statements that reflect our current views about future events. The words “anticipate,” “assume,” “believe,” “estimate,” “expect,” “intend,” “may,” “plan,” “project,” “should” and similar expressions are used to identify forward-looking statements.These statements are subject to many risks and uncertainties, including a lack of improvement or a further deterioration of global economic conditions; a continuation or worsening of the turmoil in the credit and financial markets, which could result in ongoing high borrowing costs or limit our funding flexibility; changes in currency exchange rates and interest rates; the introduction of competing, fuel efficient products and the possible lack of acceptance of our products or services which may limit our ability to adequately utilize our production capacities or raise prices; price increases in fuel, raw materials, and precious metals; disruption of production due to shortages of materials, labor strikes, or supplier insolvencies; a further decline in resale prices of used vehicles; the effective implementation of cost reduction and efficiency optimization programs at all of our segments, including the repositioning of our truck activities in the NAFTA region; the business outlook of Chrysler, in which we hold an equity interest and some of whose obligations we have guaranteed; the business outlook of companies in which we hold an equity interest, most notably EADS; changes in laws, regulations and government policies, particularly those relating to vehicle emissions, fuel economy and safety, the resolution of pending governmental investigations and the outcome of pending or threatened future legal proceedings; and other risks and uncertainties, some of which we describe under the heading “Risk Report” in Daimler’s most recent Annual Report and under the headings “Risk Factors” and “Legal Proceedings” in Daimler’s most recent Annual Report on Form 20-F filed with the Securities and Exchange Commission. If any of these risks and uncertainties materialize, or if the assumptions underlying any of our forward-looking statements prove incorrect, then our actual results may be materially different from those we express or imply by such statements. We do not intend or assume any obligation to update these forward-looking statements. Any forward-looking statement speaks only as of the date on which it is made.

 


 

1

 


 

GRAPHIC

Annual Press Conference 2008 Results Dr. Dieter Zetsche Chairman of the Board of Management Head of Mercedes-Benz Cars February 17, 2009

 


GRAPHIC

Global economy sharply deteriorated Stock markets Dow Jones World, real in % to year ago PMI1), Triad, manufacturing, 50 = neutral Business sentiment Confidence crisis Financial crisis Recession 1) Purchasing Manager Index GDP growth Economic environment - impact on Daimler 7.500 8.500 9.500 10.500 11.500 12.500 13.500 14.500 '00 '02 '04 '06 '08 30 35 40 45 50 55 60 '00 '02 '04 '06 '08 -2 -1 0 1 2 3 4 5 '00 '02 '04 '06 '08

 


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US – Light vehicle sales WEU – Passenger car sales Japan – Passenger car sales Triad markets - severe downturn to historical lows 12-year-low 21-year-low Million units, seasonally adjusted at annual rates Million units, seasonally adjusted at annual rates Million units, seasonally adjusted at annual rates 26-year-low Economic environment - impact on Daimler 11 12 13 14 15 16 '00 '02 '04 '06 '08 9 10 11 12 13 14 15 16 17 18 19 '00 '02 '04 '06 '08 3,5 3,7 3,9 4,1 4,3 4,5 4,7 4,9 5,1 '00 '02 '04 '06 '08

 


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2008: One year – two stories Mercedes-Benz Cars unit sales 2008 / 2007 Economic environment - impact on Daimler 17% 11% -6% -22% Q1 Q2 Q3 Q4

 


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Group first-half year results at record level Mercedes-Benz Vans Daimler Buses Daimler Financial Services Daimler Trucks Mercedes-Benz Cars Set all-time first-half sales record Matched first-half record sales set in ‘07 Ambitious profit targets achieved Best first-half ever Recorded best first half Economic environment - impact on Daimler

 


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1.2 Financial performance Group full-year earnings reflect difficult environment -70 -65 -69 -4 % change 1.4 4.0 Net profit 2.7 8.7 EBIT 95.9 99.4 Revenue 0.60 2.0 Dividend (in EUR) FY 2008 FY 2007 – in billions of € –

 


GRAPHIC

1.2 Financial performance EBIT: All businesses contributed Daimler Trucks - in billions of € - Mercedes-Benz Cars - in billions of € - Vans, Buses, Other - in billions of € - Daimler Financial Services - in billions of € - -1.21) 2.0 2007 2008 0.7 0.6 2007 2008 2.1 4.8 2007 2008 1.6 2.1 2007 2008 1) Including special reporting items

 


GRAPHIC

The road ahead Strike right balance – master crisis & invest in future Accelerate ongoing efficiency programs Invest in strategic key areas Mastering the crisis Strengthen strategic position Manage through the economic crisis GDP growth DAIMLER -2 0 2 4 6 '00 '02 '04 '06 '08

 


GRAPHIC

Manage through the economic crisis Reduction of factory output and stock Disciplined cash spending Rigid review of capital expenditure/investments Reduction of budgets for 2009 and beyond Cash flow measures Safeguard financial flexibility (I)

 


GRAPHIC

Introduced short-time work Utilized flexible work accounts Reduced number of temporary workers No salary increases for senior management No cash boni Significantly reduced 2008 executive bonus payments Manage through the economic crisis Labor cost measures Safeguard financial flexibility (II)

 


GRAPHIC

Comfortable gross liquidity Access to debt markets Broad range of funding instruments available Solid balance sheet Manage through the economic crisis Funding Safeguard financial flexibility (III)

 


GRAPHIC

Accelerate ongoing efficiency programs Accelerate company-wide efficiency programs Daimler efficiency programs Mercedes-Benz Cars Daimler Trucks Mercedes-Benz Vans Daimler Buses Daimler Financial Services Cross-divisional functions / New Management Model Global Excellence Growth and market optimization Future product generations 1 2 3 4 1 Operational Excellence Business Model Strategy (Management of Cycles)

 


GRAPHIC

“GO FOR 10” program takes efficiency to next level Example: Mercedes-Benz Cars Investments and existing assets Fixed costs and organizational agility Short- and long-term efficiency Revenue and profit increase Review product portfolio Reduction net assets/ working capital ... Review indirect sectors Allocation of engineering resources ... Reduction material and production costs ... Optimization product mix Turn around new and young used cars ... Improvement levers Accelerate ongoing efficiency programs

 


GRAPHIC

Efficiency measures “Global Excellence” drives efficiency Example: Daimler Trucks Cost optimization and repositioning Portfolio optimization with two-brand strategy Adjustment plant capacity ... MB Trucks contingency program Active management of downturn ... Daimler Trucks EU/LA Daimler Trucks North America Daimler Trucks Asia Further reduction of cost base Optimization of business processes ... Accelerate ongoing efficiency programs Global Excellence Growth and market optimization Future product generations 1 2 3 4 1 Operational Excellence Business Model Strategy (Management of Cycles)

 


GRAPHIC

Efficiency areas “Captive #1” review of all business areas Example: Daimler Financial Services Optimization of Sales & Marketing functions Optimization of all country operations processes Optimization of Finance, HR, project and staff functions Operational country clusters Increased automation and leveraging of best practices ... Business center consolidation Optimization size of field force ... Shared services with brand partner Optimization labor costs ... Accelerate ongoing efficiency programs

 


GRAPHIC

-10% - 8% -12% 2005 2006 2007 2008 Continued productivity improvement Mercedes-Benz Cars productivity [hours per vehicle] Accelerate ongoing efficiency programs

 


GRAPHIC

Improving quality reduces warranty costs - x % change to 2005 Mercedes-Benz Cars (Warranty & goodwill costs) Daimler Trucks (Warranty expense 12 months in service) -50% -41% 2005 2008 2005 2008 Accelerate ongoing efficiency programs ... ...

 


GRAPHIC

Structural improvements continue “New Management Model” (NMM) 2004 2009 Cost reduction of NMM functions Headcount reduction 2004 2009 Cost of NMM functions reduced by approximately 1.2 bn € by 2009 -23% -22% Accelerate ongoing efficiency programs

 


GRAPHIC

Invest in strategic key areas Invest to strengthen our strategic position Daimler-wide initiatives New products and green technologies New markets New business

 


GRAPHIC

The new E-Class: superior safety, outstanding comfort and up to 23 percent fuel savings E-Class Sedan New models in 20091) E-Class Coupe New Generation S-Class New Generation GL-Class E-Class Station Wagon Q1: Q2: Q3: Q4: 1) Launch WEU E 250 CDI: 139 CO2/km; 5,3l/100 km Invest in strategic key areas

 


GRAPHIC

New trucks and buses set benchmarks Mercedes-Benz Construction Actros Setra CC 419 GT-HD Mercedes-Benz Travego Invest in strategic key areas

 


GRAPHIC

Roadmap to sustainable mobility – gaining momentum Clean fuels for combustion engines Optimization of combustion engines Hybridization Emission-free driving Energy sources for future mobility C 250 CDI Mitsubishi Fuso Canter Eco Hybrid Fuel cell Mercedes-Benz BlueZERO Invest in strategic key areas

 


GRAPHIC

New engines and technologies improve fuel efficiency and reduce emissions Example OM 651 diesel engine Example BlueTec trucks Invest in strategic key areas

 


GRAPHIC

Luxury class CO2 hybrid champion and hybrid world market leader in commercial vehicles S 400 BlueHYBRID Examples hybrid model range Invest in strategic key areas

 


GRAPHIC

Milestones in emission-free driving smart fortwo ed Mercedes-Benz B-Class F-CELL Mercedes-Benz Citaro F-CELL Invest in strategic key areas

 


GRAPHIC

Cooperations for sustainable mobility Examples li-Tec and e-mobility Upstream: Strategic alliances – e.g. to improve battery technology Downstream: Cooperations with energy providers to improve infrastructure Invest in strategic key areas

 


GRAPHIC

Increasing presence in important growth markets Mercedes- Benz Cars Daimler Trucks unit sales ’07 ’08 Russia India Brazil China +46% +65 % +9% +54% -9 % +35% +48% +23% Strategic partner-ship KAMAZ (10% share) JV “Daimler Hero Commercial Vehicles Ltd.” Cooperation with Sutlej Motors New PV plant Top position in truck market Market leader in bus JV “Fujian Daimler Automotive Ltd” to start van production in 2009 LoI with Foton signed to found Truck JV Invest in strategic key areas

 


GRAPHIC

Exploring new businesses along the automotive value chain Example car2go Completely new mobility concept Pilot start in Ulm, October 2008 Rental as easy as using a mobile phone Invest in strategic key areas

 


GRAPHIC

2009 planning based on different scenarios Planning assumptions for market development Pronounced decline expected in all major markets Q1 and Q2 2009 PV market likely to reach bottom in 2nd half of 2009 Stabilization of CV market in 2010 Retail planning aligned to these assumptions Cost reduction set up to accommodate pro-longed crisis Summary

 


GRAPHIC

Summary We are prepared for the challenges ahead! Manage through the economic crisis Accelerate ongoing efficiency programs Invest in strategic key areas

 


 

2

 


 

GRAPHIC

Annual Press Conference FY 2008 and Q4 2008 Results Bodo Uebber Member of the Board of Management Finance & Controlling and Daimler Financial Services

 


GRAPHIC

Major characteristics in FY 2008 Dramatic market turbulences in H2/2008 Worldwide financial and economic crisis High volatility of raw-material prices and major currencies Decrease in EBIT Mercedes-Benz Cars strongly impacted by deteriorating car markets Daimler Trucks EBIT impacted by negative market development and DTNA repositioning Mercedes-Benz Vans and Daimler Buses at record result levels Financial Services continued with solid performance Significantly negative EBIT impact from Chrysler (€3.2 billion) Solid financial position Cash flow impacted by increase of working capital Net liquidity of industrial business at comfortable level Strong balance sheet

 


GRAPHIC

Key financials 1.4 4.0 Net profit 2.7 8.7 EBIT 3.1 12.9 Net liquidity industrial business (at period end) (3.9) 7.6 Free cash flow industrial business 1.41 3.83 Earnings per share (in €) FY 2008 FY 2007 – in billions of € –

 


GRAPHIC

Significant earnings impact related to Chrysler Negative impact on EBIT of €3.2 billion, of which at equity result of minus €1.4 billion Impairment of Chrysler-related assets of €1.8 billion Carrying amount of equity stake, subordinated and second lien loan adjusted to zero Cash impact in 2008 of €1 billion from pay-out of the second lien loan in June Guaranties provided by Daimler reduced in FY 2008 by €0.4 to €0.3 billion; related collateral provided by Chrysler decreased by €0.1 to €0.2 billion At equity result is not indicative for US GAAP results to be reported by Chrysler Holding LLC due to significant valuation differences between US GAAP and IFRS Negotiations with Cerberus Capital Management on redemption of remaining stake in Chrysler ongoing

 


GRAPHIC

EBIT from ongoing operations meets Q3 guidance – in millions of € – 245 6,203 2,730 EBIT 2008 as reported Other special reporting items Chrysler impact EBIT 2008 from ongoing operations, excl. Chrysler 3,228 EBIT guidance given with Q3 disclosure > 6,000

 


GRAPHIC

Lower unit sales and revenue due to the deterioration of the market environment Unit sales – in thousands of units – Revenue – in billions of € – FY 2007 FY 2008 FY 2007 FY 2008 1,293 1,273 52.4 47.8 Mercedes-Benz Cars Q1-3 / Q4

 


GRAPHIC

EBIT decreased significantly with the decline in market demand starting in Q3 2008 – in millions of € – Mercedes-Benz Cars Further efficiency improvements Adjustments of pension benefit plans Lower unit sales and less favorable sales mix Reassessment of leased vehicles’ residual values Exchange rate effects and increased raw-material prices EBIT FY 2007 EBIT FY 2008 4,753 2,117 - 2,636

 


GRAPHIC

Growth mainly in Brazil and Asian markets partly offset by the decline in NAFTA and Japan Daimler Trucks Unit sales – in thousands of units – Revenue – in billions of € – FY 2007 FY 2008 FY 2007 FY 2008 468 472 28.5 28.6 119 119 7.6 7.2 Q1-3 / Q4

 


GRAPHIC

Decrease in EBIT primarily due to the repositioning in the NAFTA region – in millions of € – Daimler Trucks Higher unit sales in Brazil and Asian markets Improved product positioning and efficiency Continued weak demand in NAFTA Exchange rate effects and higher raw-material cost Repositioning of Daimler Trucks North America Special reporting items in FY 2007 EBIT FY 2007 EBIT FY 2008 2,121 1,607 - 514

 


GRAPHIC

Solid business development in a difficult environment Daimler Financial Services New business – in billions of € – Contract volume – in billions of € – FY 2007 FY 2008 FY 2007 FY 2008 27.6 29.5 63.4 59.1 7.1 7.4 Q1-3 / Q4

 


GRAPHIC

EBIT slightly above prior-year’s level – in millions of € – Daimler Financial Services Higher contract volume Improved efficiency Increased cost of risk EBIT FY 2007 EBIT FY 2008 630 677 + 47

 


GRAPHIC

Unit sales on second-best level ever Mercedes-Benz Vans Unit sales – in thousands of units – Revenue – in billions of € – FY 2007 FY 2008 FY 2007 FY 2008 289 287 9.3 9.5 81 67 2.2 2.6 Q1-3 / Q4

 


GRAPHIC

Sales record mainly driven by increases in Europe and NAFTA Daimler Buses Unit sales – in thousands of units – Revenue – in billions of € – FY 2007 FY 2008 FY 2007 FY 2008 39.0 40.6 4.4 4.8 11.0 9.5 1.4 1.5 Q1-3 / Q4

 


GRAPHIC

Higher EBIT of vans and buses offset by negative effects relating to Chrysler – in millions of € – Vans, Buses, Other Strong unit sales at Mercedes-Benz Vans and Daimler Buses Special income from the sale of real estate (Potsdamer Platz) Gain from the transfer of EADS shares in FY 2007 Higher charges relating to Chrysler 1,956 - 1,239 - 3,195 EBIT FY 2007 EBIT FY 2008 406 818 Vans Buses 308 571 Vans Buses

 


GRAPHIC

Sharp decline of EBIT in Q4 2008 (1,658) (492) Vans, Buses, Other 153 109 Daimler Financial Services (359) 1,426 Mercedes-Benz Cars 86 512 Daimler Trucks (1,947)1) 1,393 Daimler Group (169) (162) Reconciliation / Elimination Q4 2008 Q4 2007 – in millions of € – 1) EBIT of €272 million excluding Chrysler and special items

 


GRAPHIC

Net profit and earnings per share Earnings per share – in € – FY 2007 FY 2008 3,985 1,414 FY 2007 FY 2008 3.83 1.41 Net profit – in billions of € –

 


GRAPHIC

Key balance-sheet and financial figures 3,106 12,912 Net liquidity 8,003 17,055 Gross liquidity 24.3% 26.9% Equity ratio 1) Daimler Group (3,915) 7,637 Free cash flow (12-months period) 42.7% 43.7% Equity ratio 1) Industrial Business Dec. 31, 2008 Dec. 31, 2007 – in millions of € – 1) Excluding dividend payment

 


GRAPHIC

Assumptions for the automotive markets in 2009 Passenger car and light truck markets: Continuing decrease of demand worldwide Significant decline compared to 2008 in all volume markets Most emerging markets expected to perform below prior-year’s level Commercial vehicle markets: Significantly lower demand in the triad markets Market decrease also expected for emerging markets Stabilization of CV market in 2010 However: We expect a bottoming-out of the current market trends in H2/2009

 


GRAPHIC

Outlook 2009 Significant decrease in business volume expected Substantial burdens on the earnings of the Daimler Group and its divisions expected Measures to improve efficiency are ongoing

 


GRAPHIC

Annual Press Conference FY 2008 and Q4 2008 Results Questions & Answers

 


GRAPHIC

Liquidity (33,485) 6,057 (27,428) (29,986) 6,886 (23,100) Short term financing liabilities (20,704) (10,505) (31,209) (19,962) (11,905) (31,867) Long term financing liabilities (54,189) (2,517) (56,706) (49,948) (3,258) (53,206) Financial liabilities (nominal) (49,063) 0 (49,948) 885 148 737 FS 12,912 1,761 (5,019) 16,170 1,276 14,894 IB (36,151) 1,761 (54,967) 17,055 1,424 15,631 Group Dec. 31, 2007 Dec. 31, 2008 – in millions of € – FS IB Group (48,703) 1,931 (58,637) 8,003 1,091 6,912 (51,809) 3,106 Net liquidity 0 1,931 Market valuation and currency hedges for financing liabilities (54,189) (4,448) Financing liabilities, net 132 959 Marketable securities and term deposits 2,248 4,664 Cash and cash equivalents 2,380 5,623 Gross liquidity (31,867) (11,905) (19,962) (31,209) (10,505) (20,704)

 


GRAPHIC

Funding status of pension and healthcare benefits – continuing operations – 0.0 0.1 Plan assets (1.0) (0.9) Benefit obligations (15.0) (15.7) Benefit obligations (4.9) (1.9) Funded status Pension benefits 10.1 13.8 Plan assets (0.9) (0.7) Funded status 0.1 0.1 Reimbursement Medicare Act Healthcare benefits Dec. 31, 2008 Dec. 31, 2007 – in billions of € –

 


GRAPHIC

Research & Development costs FY 2007 – in millions of € – FY 2008 – in millions of € – 4,148 3,781 Total R&D Recognized in P&L of which capitalized Amortization Total R&D Recognized in P&L of which capitalized Amortization 990 623 4,442 3,693 1,387 638

 


GRAPHIC

Special items affecting EBIT – (114) – – Restructuring program at EADS 130 1,573 – 12 Transfer of shares in EADS 449 73 – 73 Sale of real estate – (82) – – Financial support for suppliers (1,838) – (1,670) – Impairments of loans and other assets relating to Chrysler (1,390) (377) (343) (377) Equity result Chrysler (233) – (233) – Repositioning of Daimler Trucks North America (465) – (16) – Reassessment of residual values – 78 – 10 Sale of real estates in Japan 2008 2007 2008 2007 (96) 86 – 4th Quarter (78) 29 84 Vans, Buses, Other 29 86 Adjustments of pension benefit plans/healthcare benefit plans Daimler Trucks (247) (256) New management model Reconciliation 84 – Adjustment of pension benefit plans Mercedes-Benz Cars Fiscal Year – in millions of € –

 


GRAPHIC

Disclaimer This document contains forward-looking statements that reflect our current views about future events. The words “anticipate,” “assume,” “believe,” “estimate,” “expect,” “intend,” “may,” “plan,” “project,” “should” and similar expressions are used to identify forward-looking statements. These statements are subject to many risks and uncertainties, including a lack of improvement or a further deterioration of global economic conditions; a continuation or worsening of the turmoil in the credit and financial markets, which could result in ongoing high borrowing costs or limit our funding flexibility; changes in currency exchange rates and interest rates; the introduction of competing, fuel efficient products and the possible lack of acceptance of our products or services which may limit our ability to adequately utilize our production capacities or raise prices; price increases in fuel, raw materials, and precious metals; disruption of production due to shortages of materials, labor strikes, or supplier insolvencies; a further decline in resale prices of used vehicles; the effective implementation of cost reduction and efficiency optimization programs at all of our segments, including the repositioning of our truck activities in the NAFTA region; the business outlook of Chrysler, in which we hold an equity interest and some of whose obligations we have guaranteed; the business outlook of companies in which we hold an equity interest, most notably EADS; changes in laws, regulations and government policies, particularly those relating to vehicle emissions, fuel economy and safety, the resolution of pending governmental investigations and the outcome of pending or threatened future legal proceedings; and other risks and uncertainties, some of which we describe under the heading “Risk Report” in Daimler’s most recent Annual Report and under the headings “Risk Factors” and “Legal Proceedings” in Daimler’s most recent Annual Report on Form 20-F filed with the Securities and Exchange Commission. If any of these risks and uncertainties materialize, or if the assumptions underlying any of our forward-looking statements prove incorrect, then our actual results may be materially different from those we express or imply by such statements. We do not intend or assume any obligation to update these forward-looking statements. Any forward-looking statement speaks only as of the date on which it is made. The figures in this document are preliminary and have neither been approved yet by the Supervisory Board nor audited by the external auditor.

 


 

3

 


 

 

Fact Sheet for Q4 2008 and Full Year 2008

February 17, 2009

 


 

 

Contents

 

 

 

Daimler Group

 

·   Stock Market Information

3

·   Earnings Situation

4 - 9

 

 

Sales Information

 

·   Mercedes-Benz Cars

10 - 12

·   Daimler Trucks

13 - 16

·   Vans, Buses, Other

17

 

The figures in this document are preliminary and have neither been approved yet by the Supervisory Board nor audited by the external auditor.

 


 

 

Stock Market Information

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

 

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Earnings per share (in EUR)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

basic

 

1.29

 

1.89

 

1.40

 

1.74

 

0.21

 

(1.47

)

(1.61

)

1.71

 

—

 

1.41

 

3.83

 

-63

%

diluted

 

1.29

 

1.88

 

1.40

 

1.72

 

0.21

 

(1.47

)

(1.61

)

1.70

 

—

 

1.40

 

3.80

 

-63

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

continuing operations, basic

 

1.29

 

2.61

 

1.42

 

1.35

 

0.22

 

(0.97

)

(1.32

)

1.71

 

—

 

1.71

 

4.67

 

-63

%

continuing operations, diluted

 

1.29

 

2.60

 

1.42

 

1.34

 

0.22

 

(0.97

)

(1.32

)

1.70

 

—

 

1.70

 

4.63

 

-63

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Average number of shares outstanding (adjusted for treasury stocks)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

basic

 

998.0

 

1,028.7

 

963.2

 

1,043.2

 

941.9

 

1,053.1

 

927.8

 

1,026.4

 

-10

%

957.7

 

1,037.8

 

-8

%

diluted

 

1,002.8

 

1,038.7

 

966.0

 

1,054.6

 

942.8

 

1,060.5

 

927.8

 

1,035.4

 

-10

%

959.9

 

1,047.3

 

-8

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Number of shares outstanding
(at period end)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

total shares outstanding

 

964.1

 

1,029.4

 

964.5

 

1,054.1

 

964.6

 

1,044.2

 

964.6

 

1,013.9

 

-5

%

 

 

 

 

 

 

adjusted for treasury stock

 

964.1

 

1,029.4

 

958.0

 

1,054.1

 

929.7

 

1,041.7

 

927.4

 

1,013.9

 

-9

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Share price Frankfurt
(at period end, in EUR)

 

54.15

 

61.40

 

39.28

 

68.59

 

35.40

 

70.64

 

26.70

 

66.50

 

-60

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Share price New York
(at period end, in USD)

 

85.55

 

81.81

 

61.67

 

91.95

 

50.50

 

100.20

 

38.28

 

95.63

 

-60

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Market capitalization Frankfurt
(at period end, in billions of EUR)

 

52.20

 

63.20

 

37.63

 

72.30

 

32.91

 

73.59

 

24.76

 

67.42

 

-63

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Market capitalization New York
(at period end, in billions of USD)

 

82.48

 

84.21

 

59.08

 

96.93

 

46.95

 

104.38

 

35.50

 

96.96

 

-63

%

 

 

 

 

 

 

 

3


 

 

Key Figures and Ratios (continuing operations)

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in millions of EUR)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Unit Sales (in units)

 

503,816

 

460,281

 

566,480

 

516,366

 

522,525

 

536,973

 

480,055

 

575,353

 

-17

%

2,072,876

 

2,088,973

 

-1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Revenue

 

23,455

 

23,370

 

25,382

 

23,844

 

23,796

 

25,681

 

23,240

 

26,504

 

-12

%

95,873

 

99,399

 

-4

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

EBIT

 

1,976

 

3,292

 

2,053

 

2,134

 

648

 

1,891

 

(1,947

)

1,393

 

—

 

2,730

 

8,710

 

-69

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net Profit, Group

 

1,332

 

1,972

 

1,395

 

1,849

 

213

 

(1,533

)

(1,526

)

1,697

 

—

 

1,414

 

3,985

 

-65

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net Profit, continuing operations

 

1,335

 

2,715

 

1,412

 

1,443

 

218

 

(1,003

)

(1,261

)

1,700

 

—

 

1,704

 

4,855

 

-65

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Depreciation and amortization

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

(including amortization on capitalized development costs, excluding depreciation on leased assets)

 

754

 

848

 

738

 

768

 

764

 

786

 

767

 

614

 

+25

%

3,023

 

3,016

 

+0

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

R&D expenditures total

 

1,065

 

869

 

1,120

 

936

 

1,128

 

1,103

 

1,129

 

1,240

 

-9

%

4,442

 

4,148

 

+7

%

Expensed R&D costs

 

782

 

739

 

831

 

734

 

789

 

835

 

653

 

850

 

-23

%

3,055

 

3,158

 

-3

%

Capitalized development costs

 

283

 

130

 

289

 

202

 

339

 

268

 

476

 

390

 

+22

%

1,387

 

990

 

+40

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Amortization on capitalized development costs

 

160

 

156

 

160

 

150

 

163

 

155

 

155

 

162

 

-4

%

638

 

623

 

+2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Capital Expenditure
(Property, plant & equipment)

 

823

 

843

 

713

 

701

 

948

 

801

 

1,075

 

582

 

+85

%

3,559

 

2,927

 

+22

%

 

4


 

 

Unit Sales

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

318,285

 

271,058

 

353,976

 

320,151

 

315,796

 

337,348

 

284,956

 

364,627

 

-22

%

1,273,013

 

1,293,184

 

-2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

107,728

 

119,218

 

122,809

 

112,054

 

122,678

 

117,675

 

118,859

 

118,720

 

+0

%

472,074

 

467,667

 

+1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Vans

 

68,626

 

61,703

 

78,629

 

73,823

 

73,241

 

72,576

 

66,702

 

80,971

 

-18

%

287,198

 

289,073

 

-1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Buses

 

9,177

 

8,302

 

11,066

 

10,338

 

10,810

 

9,374

 

9,538

 

11,035

 

-14

%

40,591

 

39,049

 

+4

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Group

 

503,816

 

460,281

 

566,480

 

516,366

 

522,525

 

536,973

 

480,055

 

575,353

 

-17

%

2,072,876

 

2,088,973

 

-1

%

 

5


 

 

Production Volume

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars (1)

 

350,711

 

303,487

 

368,083

 

308,708

 

343,368

 

336,184

 

276,083

 

351,710

 

-22

%

1,338,245

 

1,300,089

 

+3

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

113,320

 

123,350

 

123,151

 

109,130

 

125,756

 

114,553

 

110,715

 

121,934

 

-9

%

472,942

 

468,967

 

+1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Vans

 

76,364

 

71,037

 

85,327

 

74,940

 

79,085

 

73,820

 

55,716

 

69,852

 

-20

%

296,492

 

289,649

 

+2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Buses

 

9,990

 

8,047

 

11,818

 

10,289

 

11,315

 

10,061

 

8,983

 

9,791

 

-8

%

42,106

 

38,188

 

+10

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Group (1)

 

550,385

 

505,921

 

588,379

 

503,067

 

559,524

 

534,618

 

451,497

 

553,287

 

-18

%

2,149,785

 

2,096,893

 

+3

%

 

(1) Including vehicles manufactured for Mitsubishi Motors Corporation in South Africa.

 

6


 

 

Revenue

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in millions of EUR)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

12,497

 

12,070

 

12,921

 

12,558

 

11,608

 

14,077

 

10,746

 

13,725

 

-22

%

47,772

 

52,430

 

-9

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

6,327

 

7,290

 

7,385

 

6,930

 

7,307

 

7,007

 

7,553

 

7,239

 

+4

%

28,572

 

28,466

 

+0

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Financial Services

 

2,243

 

2,152

 

2,231

 

2,095

 

2,328

 

2,213

 

2,480

 

2,251

 

+10

%

9,282

 

8,711

 

+7

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Vans, Buses, Other

 

3,448

 

2,882

 

4,074

 

3,376

 

3,735

 

3,557

 

3,713

 

4,308

 

-14

%

14,970

 

14,123

 

+6

%

of which Mercedes-Benz Vans

 

2,335

 

2,060

 

2,557

 

2,284

 

2,388

 

2,383

 

2,199

 

2,614

 

-16

%

9,479

 

9,341

 

+1

%

of which Daimler Buses

 

919

 

813

 

1,321

 

1,076

 

1,202

 

990

 

1,366

 

1,471

 

-7

%

4,808

 

4,350

 

+11

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Reconciliation

 

(1,060

)

(1,024

)

(1,229

)

(1,115

)

(1,182

)

(1,173

)

(1,252

)

(1,019

)

-23

%

(4,723

)

(4,331

)

-9

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Group

 

23,455

 

23,370

 

25,382

 

23,844

 

23,796

 

25,681

 

23,240

 

26,504

 

-12

%

95,873

 

99,399

 

-4

%

 

7


 

 

Earnings Before Interest and Taxes (EBIT)

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in millions of EUR)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

1,152

 

792

 

1,212

 

1,204

 

112

 

1,331

 

(359

)

1,426

 

—

 

2,117

 

4,753

 

-55

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

403

 

528

 

608

 

601

 

510

 

480

 

86

 

512

 

-83

%

1,607

 

2,121

 

-24

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Financial Services

 

168

 

214

 

183

 

220

 

173

 

87

 

153

 

109

 

+40

%

677

 

630

 

+7

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Vans, Buses, Other

 

371

 

1,872

 

148

 

257

 

(100

)

319

 

(1,658

)

(492

)

—

 

(1,239

)

1,956

 

—

 

of which Mercedes-Benz Vans

 

186

 

124

 

262

 

130

 

212

 

158

 

158

 

159

 

-1

%

818

 

571

 

+43

%

of which Daimler Buses

 

75

 

27

 

170

 

109

 

92

 

60

 

69

 

112

 

-38

%

406

 

308

 

+32

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Reconciliation

 

(118

)

(114

)

(98

)

(148

)

(47

)

(326

)

(169

)

(162

)

-4

%

(432

)

(750

)

+42

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Group

 

1,976

 

3,292

 

2,053

 

2,134

 

648

 

1,891

 

(1,947

)

1,393

 

—

 

2,730

 

8,710

 

-69

%

 

8


 

 

Special Reporting Items effecting EBIT

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in millions of EUR)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Reassessment of residual values

 

—

 

—

 

—

 

—

 

(449

)

—

 

(16

)

—

 

(465

)

—

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Financial support for suppliers

 

—

 

(82

)

—

 

—

 

—

 

—

 

—

 

—

 

—

 

(82

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Adjustment of pension benefit plans

 

—

 

—

 

—

 

—

 

—

 

—

 

84

 

—

 

84

 

—

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Repositioning of Daimler Trucks North America

 

—

 

—

 

—

 

—

 

—

 

—

 

(233

)

—

 

(233

)

—

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Adjustments of pension benefit plans/healthcare benefit plans

 

—

 

—

 

—

 

—

 

—

 

—

 

29

 

86

 

29

 

86

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sale of real estates in Japan

 

—

 

—

 

—

 

68

 

—

 

—

 

—

 

10

 

—

 

78

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Vans, Buses, Other

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sale of real estate

 

449

 

—

 

—

 

—

 

—

 

—

 

—

 

73

 

449

 

73

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Transfer of shares in EADS

 

102

 

1,563

 

35

 

(39

)

(7

)

37

 

—

 

12

 

130

 

1,573

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Restructuring program at EADS

 

—

 

(114

)

—

 

—

 

—

 

—

 

—

 

—

 

—

 

(114

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Equity result Chrysler

 

(340

)

—

 

(356

)

—

 

(351

)

—

 

(343

)

(377

)

(1,390

)

(377

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Impairments of loans and other assets relating to Chrysler

 

(151

)

—

 

(17

)

—

 

—

 

—

 

(1,670

)

—

 

(1,838

)

—

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Recon.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

New management model

 

(45

)

(51

)

(63

)

(42

)

(61

)

(67

)

(78

)

(96

)

(247

)

(256

)

 

9


 

 

Mercedes-Benz Cars

Unit Sales

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

318,285

 

271,058

 

353,976

 

320,151

 

315,796

 

337,348

 

284,956

 

364,627

 

-22

%

1,273,013

 

1,293,184

 

-2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

178,474

 

159,487

 

210,277

 

208,570

 

176,959

 

198,493

 

167,523

 

212,607

 

-21

%

733,233

 

779,157

 

-6

%

of which Germany

 

73,813

 

72,165

 

94,975

 

89,680

 

84,044

 

87,823

 

79,640

 

93,192

 

-15

%

332,472

 

342,860

 

-3

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA

 

73,779

 

59,608

 

77,643

 

56,785

 

72,713

 

73,770

 

58,026

 

85,899

 

-32

%

282,161

 

276,062

 

+2

%

of which USA

 

67,219

 

54,669

 

68,341

 

50,091

 

64,866

 

68,047

 

50,734

 

78,982

 

-36

%

251,160

 

251,789

 

-0

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Japan

 

9,474

 

10,311

 

8,724

 

8,999

 

9,649

 

12,299

 

9,122

 

14,722

 

-38

%

36,969

 

46,331

 

-20

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Rest of World

 

56,558

 

41,652

 

57,332

 

45,797

 

56,475

 

52,786

 

50,285

 

51,399

 

-2

%

220,650

 

191,634

 

+15

%

of which Mitsubishi products manufactured and/or sold in South Africa

 

3,079

 

2,434

 

2,525

 

2,782

 

1,400

 

2,420

 

1,186

 

2,430

 

-51

%

8,190

 

10,066

 

-19

%

 

10


 

 

Mercedes-Benz Cars

Retail Sales*

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Cars

 

318,691

 

286,764

 

349,406

 

330,935

 

311,730

 

324,605

 

276,568

 

343,559

 

-19

%

1,256,395

 

1,285,863

 

-2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

189,133

 

171,062

 

208,424

 

208,246

 

178,651

 

196,522

 

164,545

 

201,663

 

-18

%

740,753

 

777,493

 

-5

%

of which Germany

 

74,068

 

71,667

 

94,666

 

88,701

 

85,252

 

88,201

 

78,909

 

93,280

 

-15

%

332,895

 

341,849

 

-3

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA

 

67,587

 

61,274

 

78,619

 

69,440

 

72,850

 

68,012

 

60,960

 

79,562

 

-23

%

280,016

 

278,288

 

+1

%

of which USA

 

61,182

 

56,048

 

69,627

 

62,333

 

64,832

 

62,078

 

53,945

 

72,974

 

-26

%

249,586

 

253,433

 

-2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Japan

 

11,259

 

11,991

 

9,088

 

9,472

 

9,951

 

12,113

 

6,710

 

11,728

 

-43

%

37,008

 

45,304

 

-18

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Rest of World

 

50,712

 

42,437

 

53,275

 

43,777

 

50,278

 

47,958

 

44,353

 

50,606

 

-12

%

198,618

 

184,778

 

+7

%

 

(*) Excluding the Mitsubishi vehicles produced and/or sold in South Africa

 

11


 

 

Mercedes-Benz Cars

Market Shares*

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

 

 

 

 

 

 

 

 

 

 

 

 

Change

 

 

 

 

 

Change

 

(in %)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

in % pts

 

2008

 

2007

 

in % pts

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

4.5

 

4.2

 

4.9

 

4.5

 

5.7

 

4.9

 

5.6

 

4.8

 

+0.8

 

4.9

 

4.6

 

+0.3

 

of which Germany

 

10.7

 

10.6

 

10.4

 

10.2

 

13.2

 

10.7

 

10.1

 

9.9

 

+0.2

 

10.6

 

10.3

 

+0.3

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

USA

 

1.7

 

1.5

 

1.6

 

1.5

 

1.8

 

1.5

 

1.8

 

2.0

 

-0.2

 

1.7

 

1.6

 

+0.1

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Japan

 

0.8

 

0.9

 

1.0

 

1.0

 

1.0

 

1.2

 

1.0

 

1.2

 

-0.2

 

0.9

 

1.0

 

-0.1

 

 

* Mercedes-Benz Passenger Cars excluding smart

 

12


 

 

Daimler Trucks

Unit Sales

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

107,728

 

119,218

 

122,809

 

112,054

 

122,678

 

117,675

 

118,859

 

118,720

 

+0

%

472,074

 

467,667

 

+1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

16,740

 

18,855

 

23,601

 

21,203

 

24,130

 

21,922

 

22,271

 

25,685

 

-13

%

86,742

 

87,665

 

-1

%

of which Germany

 

6,722

 

8,825

 

10,122

 

9,019

 

12,996

 

10,229

 

11,757

 

12,933

 

-9

%

41,597

 

41,006

 

+1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA

 

26,241

 

45,952

 

25,579

 

23,784

 

23,464

 

22,299

 

22,029

 

22,014

 

+0

%

97,313

 

114,049

 

-15

%

of which USA

 

21,204

 

40,042

 

19,975

 

18,836

 

18,836

 

18,039

 

17,963

 

17,732

 

+1

%

77,978

 

94,649

 

-18

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Latin America (excl. Mexico)

 

13,294

 

11,017

 

16,618

 

14,113

 

16,388

 

14,542

 

12,651

 

13,345

 

-5

%

58,951

 

53,017

 

+11

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Asia

 

35,713

 

29,124

 

37,614

 

36,329

 

38,793

 

38,782

 

43,676

 

38,723

 

+13

%

155,796

 

142,958

 

+9

%

of which Japan

 

9,745

 

14,254

 

10,844

 

14,415

 

11,301

 

13,653

 

10,145

 

11,670

 

-13

%

42,035

 

53,992

 

-22

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Rest of World

 

15,740

 

14,270

 

19,397

 

16,625

 

19,903

 

20,130

 

18,232

 

18,953

 

-4

%

73,272

 

69,978

 

+5

%

 

13


 

 

Daimler Trucks

Retail Sales

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

104,757

 

113,704

 

122,795

 

118,887

 

123,581

 

119,079

 

119,459

 

120,039

 

-0

%

470,592

 

471,709

 

-0

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

16,802

 

18,601

 

21,768

 

19,988

 

23,567

 

22,560

 

23,256

 

26,070

 

-11

%

85,393

 

87,219

 

-2

%

of which Germany

 

6,722

 

8,777

 

10,122

 

9,018

 

12,996

 

10,230

 

11,757

 

12,933

 

-9

%

41,597

 

40,958

 

+2

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA

 

23,698

 

41,200

 

28,120

 

31,464

 

24,437

 

23,740

 

21,581

 

23,081

 

-6

%

97,836

 

119,485

 

-18

%

of which USA

 

19,306

 

36,220

 

21,604

 

25,381

 

19,030

 

19,330

 

17,108

 

18,905

 

-10

%

77,048

 

99,836

 

-23

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Latin America (excl. Mexico)

 

13,257

 

11,019

 

16,655

 

14,114

 

16,384

 

14,546

 

12,651

 

13,341

 

-5

%

58,947

 

53,020

 

+11

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Asia

 

35,706

 

29,209

 

37,680

 

36,501

 

38,988

 

38,917

 

44,034

 

38,854

 

+13

%

156,408

 

143,481

 

+9

%

of which Japan

 

9,745

 

14,254

 

10,844

 

14,415

 

11,301

 

13,653

 

10,145

 

11,670

 

-13

%

42,035

 

53,992

 

-22

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Rest of World

 

15,294

 

13,675

 

18,572

 

16,820

 

20,205

 

19,316

 

17,937

 

18,693

 

-4

%

72,008

 

68,504

 

+5

%

 

14


 

 

Daimler Trucks

Incoming Orders

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in units)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Trucks

 

122,073

 

108,686

 

111,961

 

109,949

 

101,876

 

109,880

 

72,929

 

142,988

 

-49

%

408,839

 

471,503

 

-13

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe

 

24,286

 

30,774

 

13,869

 

24,527

 

10,647

 

23,929

 

6,110

 

34,734

 

-82

%

54,912

 

113,964

 

-52

%

of which Germany

 

11,812

 

14,078

 

5,777

 

10,772

 

5,501

 

9,096

 

4,756

 

17,939

 

-73

%

27,846

 

51,885

 

-46

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA

 

26,766

 

14,987

 

26,409

 

14,976

 

20,531

 

16,450

 

15,639

 

31,200

 

-50

%

89,345

 

77,613

 

+15

%

of which USA

 

20,991

 

11,663

 

21,968

 

12,250

 

17,067

 

13,513

 

14,115

 

25,955

 

-46

%

74,141

 

63,381

 

+17

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Latin America (excl. Mexico)

 

11,099

 

11,003

 

14,816

 

13,196

 

14,360

 

13,408

 

8,875

 

14,344

 

-38

%

49,150

 

51,951

 

-5

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Asia

 

38,285

 

30,987

 

39,121

 

34,734

 

41,045

 

32,827

 

34,217

 

38,756

 

-12

%

152,668

 

137,304

 

+11

%

of which Japan

 

10,845

 

14,148

 

11,858

 

14,150

 

11,324

 

11,329

 

6,985

 

11,188

 

-38

%

41,012

 

50,815

 

-19

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Rest of World

 

21,637

 

20,935

 

17,746

 

22,516

 

15,293

 

23,266

 

8,088

 

23,954

 

-66

%

62,764

 

90,671

 

-31

%

 

15


 

 

Daimler Trucks

Market Shares

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

(in %)

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change
in % pts

 

2008

 

2007

 

Change
in % pts

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Trucks Europe / Latin America

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

(Mercedes-Benz)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe MDT/HDT

 

18.3

 

19.3

 

19.3

 

21.4

 

22.6

 

21.7

 

25.1

 

22.9

 

+2.2

 

21.7

 

21.7

 

+0.0

 

Germany MDT/HDT

 

33.9

 

36.7

 

34.8

 

38.4

 

38.2

 

38.7

 

47.4

 

42.8

 

+4.6

 

39.6

 

39.7

 

-0.1

 

Brazil MDT/HDT

 

30.6

 

30.9

 

32.3

 

31.8

 

28.5

 

30.8

 

27.7

 

29.8

 

-2.1

 

29.5

 

30.7

 

-1.2

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Trucks NAFTA

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

(Freightliner/Sterling/Western Star)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NAFTA Class 8

 

29.7

 

38.6

 

30.4

 

36.6

 

31.9

 

30.0

 

31.1

 

27.0

 

+4.1

 

30.9

 

32.7

 

-1.8

 

NAFTA Class 5-7

 

24.3

 

27.3

 

20.2

 

22.5

 

19.7

 

22.3

 

19.9

 

20.6

 

-0.7

 

20.7

 

22.7

 

-2.0

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Trucks Asia

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Japan Trucks Total

 

20.3

 

22.2

 

20.9

 

23.8

 

25.3

 

25.0

 

22.8

 

22.9

 

-0.1

 

22.5

 

23.6

 

-1.1

 

 

16


 

 

Vans, Buses, Other

Market Data

 

 

 

1st Quarter

 

2nd Quarter

 

3rd Quarter

 

4th Quarter

 

Fiscal Year

 

 

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

2008

 

2007

 

Change

 

2008

 

2007

 

Change

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mercedes-Benz Vans

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Wholesales (in units)

 

68,626

 

61,703

 

78,629

 

73,823

 

73,241

 

72,576

 

66,702

 

80,971

 

-18

%

287,198

 

289,073

 

-1

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Retail sales (in units)

 

66,716

 

62,356

 

76,332

 

74,635

 

67,560

 

73,616

 

67,777

 

77,697

 

-13

%

278,385

 

288,304

 

-3

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Market shares (in percent)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe midsize/large

 

16.3

 

16.1

 

15.6

 

15.9

 

17.6

 

17.3

 

18.7

 

16.0

 

+2.7

pts.

17.1

 

16.3

 

+0.8

pts.

Germany midsize/large

 

26.8

 

25.2

 

24.6

 

24.8

 

27.0

 

28.9

 

27.9

 

25.4

 

+2.5

pts.

26.6

 

26.0

 

+0.6

pts.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daimler Buses

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Wholesales (in units)

 

9,177

 

8,302

 

11,066

 

10,338

 

10,810

 

9,374

 

9,538

 

11,035

 

-14

%

40,591

 

39,049

 

+4

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Retail sales (in units)

 

9,177

 

8,302

 

11,066

 

10,338

 

10,810

 

9,374

 

9,538

 

11,035

 

-14

%

40,591

 

39,049

 

+4

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Market shares (in percent)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Western Europe heavy

 

31.7

 

26.3

 

28.6

 

23.8

 

30.8

 

24.1

 

32.5

 

30.8

 

+1.7

pts.

30.1

 

26.0

 

+4.1

pts.

Germany heavy

 

56.7

 

51.8

 

51.6

 

46.2

 

65.5

 

55.4

 

68.2

 

66.9

 

+1.3

pts.

60.1

 

55.4

 

+4.7

pts.

 

17


 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

 

 

Daimler AG

 

 

 

 

 

 

 

 

By:

/s/ ppa.

Robert Köthner

 

 

Name:

Robert Köthner

 

 

Title:

Vice President
Chief Accounting Officer

 

 

 

 

 

 

 

 

 

By:

/s/ i.V.

Silvia Nierbauer

 

 

Name:

Silvia Nierbauer

 

 

Title:

Director

 

 

 

 

 

 

 

 

Date: February 17, 2009