Note 5 - Segments (Tables)

12 Months Ended

Dec. 31, 2012

Summary of financial performance of operating segments



	Year Ended December 31,
	2012			2011			2010
	(In millions)
Net Revenue
Marketplaces
Net transaction revenues	$	6,078		$	5,431		$	4,800
Marketing services and other revenues	1,320			1,211			921
	7,398			6,642			5,721
Payments
Net transaction revenues	5,146			4,123			3,261
Marketing services and other revenues	428			289			174
	5,574			4,412			3,435
GSI
Net transaction revenues	850			460			—
Marketing services and other revenues	233			130			—
	1,083			590			—
Corporate and other
Marketing services and other revenues	39			8			—

Elimination of inter-segment net revenues⁽¹⁾	(22		)	—			—
Total consolidated net revenue	$	14,072		$	11,652		$	9,156

Operating income (loss)
Marketplaces	$	2,943		$	2,631		$	2,305
Payments	1,359			978			722
GSI	128			83			—
Corporate and other	(1,542		)	(1,319		)	(973		)
Total operating income (loss)	$	2,888		$	2,373		$	2,054

(1) Represents revenue generated between our reportable segments.

Summary of allocation of net revenues and long-lived tangible assets based on geography

The following tables summarize the allocation of net revenues and long-lived tangible assets based on geography:



	Year Ended December 31,
	2012		2011		2010
	(In millions)
Net revenues:
U.S.	$	6,778	$	5,484	$	4,214
Germany	1,679		1,539		1,204
United Kingdom	1,889		1,572		1,267
Rest of world	3,726		3,057		2,471
Total net revenues	$	14,072	$	11,652	$	9,156



	December 31,
	2012		2011
	(In millions)
Long-lived tangible assets:
U.S.	$	2,727	$	2,203
International	222		128
Total long-lived tangible assets	$	2,949	$	2,331

- Definition

Tabular disclosure of information concerning material long-lived assets (excluding financial instruments, customer relationships with financial institutions, mortgage and other servicing rights, deferred policy acquisition costs, and deferred taxes assets) located in identified geographic areas and/or the amount of revenue from external customers attributed to that country from which revenue is material. An entity may also provide subtotals of geographic information about groups of countries.

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- Definition

Tabular disclosure of the profit or loss and total assets for each reportable segment. An entity discloses certain information on each reportable segment if the amounts (a) are included in the measure of segment profit or loss reviewed by the chief operating decision maker or (b) are otherwise regularly provided to the chief operating decision maker, even if not included in that measure of segment profit or loss.

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