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Quarterly Financial Data (Unaudited) (Details) - USD ($)
$ / shares in Units, $ in Thousands
3 Months Ended 12 Months Ended
Dec. 31, 2016
Sep. 30, 2016
Jun. 30, 2016
Mar. 31, 2016
Dec. 31, 2015
Sep. 30, 2015
Jun. 30, 2015
Mar. 31, 2015
Dec. 31, 2016
Dec. 31, 2015
Dec. 31, 2014
Net revenue:                      
Online advertising $ 30,157 $ 25,972 $ 26,218 $ 26,837 $ 28,026 $ 25,038 $ 24,725 $ 23,916 $ 109,184 $ 101,705 $ 89,549
Transactions 5,079 7,105 6,431 4,204 3,434 4,809 4,163 2,294      
Merchandise         0 0 0 878 0 878 15,908
Publishing and other 5,772 3,654 6,059 4,628 6,686 4,859 7,302 5,514 20,113 24,361 27,837
Total net revenue 41,008 36,731 38,708 35,669 38,146 34,706 36,190 32,602 152,116 141,644 143,664
Gross profit 37,969 34,746 35,704 33,943 35,310 32,656 33,344 29,947 142,362 131,257 122,469
Net income $ 3,422 $ 1,908 $ 3,765 $ 3,025 $ (2,158) $ 2,866 $ 3,311 $ 1,445 $ 12,120 $ 5,464 $ 462
Net income per share(1)                      
Basic (usd per share) $ 0.14 $ 0.08 $ 0.15 $ 0.12 $ (0.09) $ 0.11 $ 0.13 $ 0.06 $ 0.48 $ 0.22 $ 0.02
Diluted (usd per share) $ 0.13 $ 0.07 $ 0.15 $ 0.12         $ 0.47 $ 0.21 $ 0.02
Touch Media International Holdings                      
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]                      
Other than temporary impairment                 $ 4,000   $ 4,000