Exhibit 23.1

                         CONSENT OF INDEPENDENT AUDITORS


We consent to the incorporation by reference in the Registration Statement (Form
S-8 No. 333-74398) pertaining to The Knot, Inc. 1999 Stock Incentive Plan, the
Registration Statement (Form S-8 No.333-96179) pertaining to The Knot, Inc. 1999
Employee Stock Purchase Plan and in the Registration Statement (Form S-8 No.
333-41960) pertaining to The Knot, Inc. 2000 Non-Officer Stock Incentive Plan of
our report dated February 23, 2002, with respect to the consolidated financial
statements included herein, and our report included in the following paragraph
with respect to the financial statement schedule included in this Annual Report
(Form 10-K) of the Knot, Inc at December 31, 2001.

We have audited the accompanying consolidated financial statements of The Knot,
Inc. as of December 31, 2001 and 2000, and for each of the three years in the
period from December 31, 2001, and have issued our report thereon dated February
23, 2002 included elsewhere in this Annual Report (Form 10-K). Our audits also
included the financial statement schedule of The Knot, Inc. listed in Item
14(a). This schedule is the responsibility of the Company's management. Our
responsibility is to express an opinion based on our audits. In our opinion, the
financial statement schedule referred to above, when considered in relation to
the basic financial statements taken as a whole, presents fairly in all material
respects the information set forth therein.

                                                     /s/  ERNST & YOUNG LLP


New York, New York
March 29, 2002