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Common stock options granted, forfeited or expired and exercised - Stock-Based Compensation (Details 1) - $ / shares
12 Months Ended
Jul. 31, 2014
Jul. 31, 2013
Disclosure of Compensation Related Costs, Share-based Payments [Abstract]    
Options Outstanding 29,701,197  
Options Granted   8,879,499
Options Forfeited or expired (1,315,000) (90,000)
Options Exercised (6,416,316) (526,306)
Options Outstanding 37,964,390 29,701,197
Weighted Average Exercise Price per Share $ 0.09 $ .46
Weighted Average Exercise Price per Share, Granted .001 0.001
Weighted Average Exercise Price per Share, Forfeited or expired .75 0.53
Weighted Average Exercise Price per Share, Exercised .001 0.001
Weighted Average Exercise Price per Share, Outstanding $ 0.06 $ 0.09