EXHIBIT 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Board of Directors

Adams Golf, Inc.:

We consent to incorporation by reference in Registration Statement No. 333-112622 on Form S-8 of Adams Golf, Inc. of our report dated February 21, 2005 relating to the consolidated balance sheet of Adams Golf, Inc. and subsidiaries as of December 31, 2004 and the related consolidated statements of operations, stockholders' equity and cash flows for the year then ended, and the related financial statement schedule for the year ended December 31, 2004, which report is included in the December 31, 2004 Annual Report on Form 10-K of Adams Golf, Inc.

/s/ KBA GROUP LLP

Dallas, Texas

March 21, 2005