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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 OYUxalzKPVU1AJ0tVuaGbjixAf8tLrxgfBr9Ct+SAqi4ztiyWjuYQkDSIMlrzaP1
 k+Cz9dYIJ5z3c7cam4JGdg==

<SEC-DOCUMENT>0001229277-08-000004.txt : 20081113
<SEC-HEADER>0001229277-08-000004.hdr.sgml : 20081113
<ACCEPTANCE-DATETIME>20081113160746
ACCESSION NUMBER:		0001229277-08-000004
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20081111
FILED AS OF DATE:		20081113
DATE AS OF CHANGE:		20081113

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			WADDELL & REED FINANCIAL INC
		CENTRAL INDEX KEY:			0001052100
		STANDARD INDUSTRIAL CLASSIFICATION:	SECURITY BROKERS, DEALERS & FLOTATION COMPANIES [6211]
		IRS NUMBER:				510261715
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		6300 LAMAR AVE
		CITY:			OVERLAND PARK
		STATE:			KS
		ZIP:			66202-4200
		BUSINESS PHONE:		9132362000

	MAIL ADDRESS:	
		STREET 1:		PO BOX 29217
		CITY:			SHAWNEE MISSION
		STATE:			KS
		ZIP:			66201-9217

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			CONNEALY DANIEL P
		CENTRAL INDEX KEY:			0001229277

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	333-43687
		FILM NUMBER:		081185077

	BUSINESS ADDRESS:	
		STREET 1:		2108 WEST 114TH ST
		CITY:			LEANWOOD
		STATE:			KS
		ZIP:			66211
		BUSINESS PHONE:		9139069433

	MAIL ADDRESS:	
		STREET 1:		2108 WEST 114TH ST
		CITY:			LEAWOOD
		STATE:			KS
		ZIP:			66211
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0303</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2008-11-11</periodOfReport>

    <issuer>
        <issuerCik>0001052100</issuerCik>
        <issuerName>WADDELL &amp; REED FINANCIAL INC</issuerName>
        <issuerTradingSymbol>WDR</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001229277</rptOwnerCik>
            <rptOwnerName>CONNEALY DANIEL P</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>6300 LAMAR AVENUE</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>OVERLAND PARK</rptOwnerCity>
            <rptOwnerState>KS</rptOwnerState>
            <rptOwnerZipCode>66202</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>SVP and CFO</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Class A Common</value>
            </securityTitle>
            <transactionDate>
                <value>2008-11-11</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>P</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionAmounts>
                <transactionShares>
                    <value>10000</value>
                </transactionShares>
                <transactionPricePerShare>
                    <value>11.1425</value>
                    <footnoteId id="F1"/>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>A</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>110810</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value></value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">This transaction was executed in multiple trades at prices ranging from $11.11 to $11.17; the price reported above reflects the weighted average sale price.  The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.</footnote>
    </footnotes>

    <remarks></remarks>

    <ownerSignature>
        <signatureName>Daniel P. Connealy</signatureName>
        <signatureDate>2008-11-13</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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