16. INFORMATION ABOUT GEOGRAPHIC AREAS

Our operations are primarily within the U.S. and Puerto Rico. Products are sold on an export-only basis to portions of Latin America and the Caribbean Basin. The following tables set forth revenues and long-lived assets by geographical area:


*Years Ended December 31,*	2012		2011		2010
Revenues:
United States	$	3,087,256	$	2,938,907	$	2,844,595
Canada		240,254		—		—
Mexico		104,202		38,852		—

Total Revenues	$	3,431,712	$	2,977,759	$	2,844,595


*December 31,*	2012		2011
Long-Lived Assets:
United States	$	429,153	$	430,022
Canada		225,076		—
Mexico		5,376		4,239

Total Long-Lived Assets	$	659,605	$	434,261

Revenues are attributed to countries based on the location of the store from which the sale occurred. Long-lived assets consist of property and equipment, goodwill and intangible assets.