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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
 12 Months Ended
Dec. 31, 2018
Accounting Policies [Abstract]  
Schedule of New Accounting Pronouncements and Changes in Accounting Principles
Income Statements
 
Twelve Months Ended December 31, 2017
 
Twelve Months Ended December 31, 2016
($ in millions, except per share amounts)
As Previously Reported
 
Adoption of ASU 2014-09
 
As Adjusted
 
As Previously Reported
 
Adoption of ASU 2014-09
 
As Adjusted
REVENUES
 
 
 
 
 
 
 
 
 
 
 
Base management fees
$
1,102

 
$
—

 
$
1,102

 
$
806

 
$
—

 
$
806

Franchise fees
1,618

 
(32
)
 
1,586

 
1,169

 
(12
)
 
1,157

Incentive management fees
607

 
—

 
607

 
425

 
—

 
425

Gross fee revenues
3,327

 
(32
)
 
3,295

 
2,400

 
(12
)
 
2,388

Contract investment amortization
—

 
(50
)
 
(50
)
 
—

 
(40
)
 
(40
)
Net fee revenues
3,327

 
(82
)
 
3,245

 
2,400

 
(52
)
 
2,348

Owned, leased, and other revenue
1,802

 
(50
)
 
1,752

 
1,126

 
(1
)
 
1,125

Cost reimbursement revenue
17,765

 
(2,310
)
 
15,455

 
13,546

 
(1,612
)
 
11,934

 
22,894

 
(2,442
)
 
20,452

 
17,072

 
(1,665
)
 
15,407

OPERATING COSTS AND EXPENSES
 
 
 
 
 
 
 
 
 
 
 
Owned, leased, and other-direct
1,427

 
(16
)
 
1,411

 
900

 
1

 
901

Depreciation, amortization, and other
290

 
(61
)
 
229

 
168

 
(49
)
 
119

General, administrative, and other
894

 
27

 
921

 
704

 
39

 
743

Merger-related costs and charges
159

 
—

 
159

 
386

 
—

 
386

Reimbursed expenses
17,765

 
(2,537
)
 
15,228

 
13,546

 
(1,712
)
 
11,834

 
20,535

 
(2,587
)
 
17,948

 
15,704

 
(1,721
)
 
13,983

OPERATING INCOME
2,359

 
145

 
2,504

 
1,368

 
56

 
1,424

Gains and other income, net
688

 
—

 
688

 
5

 
—

 
5

Interest expense
(288
)
 
—

 
(288
)
 
(234
)
 
—

 
(234
)
Interest income
38

 
—

 
38

 
35

 
—

 
35

Equity in earnings
39

 
1

 
40

 
10

 
(1
)
 
9

INCOME BEFORE INCOME TAXES
2,836

 
146

 
2,982

 
1,184

 
55

 
1,239

Provision for income taxes
(1,464
)
 
(59
)
 
(1,523
)
 
(404
)
 
(27
)
 
(431
)
NET INCOME
$
1,372

 
$
87

 
$
1,459

 
$
780

 
$
28

 
$
808

EARNINGS PER SHARE
 
 
 
 
 
 
 
 
 
 
 
Earnings per share - basic
$
3.66

 
$
0.23

 
$
3.89

 
$
2.68

 
$
0.10

 
$
2.78

Earnings per share - diluted
$
3.61

 
$
0.23

 
$
3.84

 
$
2.64

 
$
0.09

 
$
2.73

Statements of Comprehensive Income
 
Twelve Months Ended December 31, 2017
 
Twelve Months Ended December 31, 2016
($ in millions)
As Previously Reported
 
Adoption of ASU 2014-09
 
As Adjusted
 
As Previously Reported
 
Adoption of ASU 2014-09
 
As Adjusted
Net income
$
1,372

 
$
87

 
$
1,459

 
$
780

 
$
28

 
$
808

Other comprehensive income (loss):
 
 
 
 
 
 
 
 
 
 
 
Foreign currency translation adjustments
478

 
—

 
478

 
(311
)
 
—

 
(311
)
Derivative instrument adjustments, net of tax
(14
)
 
—

 
(14
)
 
1

 
—

 
1

Unrealized (loss) gain on available-for-sale securities, net of tax
(2
)
 
—

 
(2
)
 
2

 
—

 
2

Pension and postretirement adjustments, net of tax
7

 
—

 
7

 
5

 
—

 
5

Reclassification of losses, net of tax
11

 
—

 
11

 
2

 
—

 
2

Total other comprehensive income (loss), net of tax
480

 
—

 
480

 
(301
)
 
—

 
(301
)
Comprehensive income
$
1,852

 
$
87

 
$
1,939

 
$
479

 
$
28

 
$
507

Balance Sheets
($ in millions)
December 31, 2017
(As Previously Reported) (1)
 
Adoption of ASU 2014-09
 
December 31, 2017
(As Adjusted)
ASSETS
 
 
 
 
 
Current assets
 
 
 
 
 
Cash and equivalents
$
383

 
$
—

 
$
383

Accounts and notes receivable, net
1,999

 
(26
)
 
1,973

Prepaid expenses and other
216

 
19

 
235

Assets held for sale
149

 
—

 
149

 
2,747

 
(7
)
 
2,740

Property and equipment, net
1,793

 
—

 
1,793

Intangible assets
 
 
 
 
 
Brands
5,922

 
—

 
5,922

Contract acquisition costs and other
2,884

 
(262
)
 
2,622

Goodwill
9,207

 
—

 
9,207

 
18,013

 
(262
)
 
17,751

Equity method investments
735

 
(1
)
 
734

Notes receivable, net
142

 
—

 
142

Deferred tax assets
93

 
—

 
93

Other noncurrent assets
426

 
167

 
593

 
$
23,949

 
$
(103
)
 
$
23,846

LIABILITIES AND STOCKHOLDERS' EQUITY
 
 
 
 
 
Current liabilities
 
 
 
 
 
Current portion of long-term debt
$
398

 
$
—

 
$
398

Accounts payable
783

 
—

 
783

Accrued payroll and benefits
1,214

 
—

 
1,214

Liability for guest loyalty program
2,064

 
57

 
2,121

Accrued expenses and other
1,541

 
(250
)
 
1,291

 
6,000

 
(193
)
 
5,807

Long-term debt
7,840

 
—

 
7,840

Liability for guest loyalty program
2,876

 
(57
)
 
2,819

Deferred tax liabilities
604

 
1

 
605

Deferred revenue
145

 
438

 
583

Other noncurrent liabilities
2,753

 
(143
)
 
2,610

Shareholders' equity
 
 
 
 
 
Class A Common Stock
5

 
—

 
5

Additional paid-in-capital
5,770

 
—

 
5,770

Retained earnings
7,391

 
(149
)
 
7,242

Treasury stock, at cost
(9,418
)
 
—

 
(9,418
)
Accumulated other comprehensive loss
(17
)
 
—

 
(17
)
 
3,731

 
(149
)
 
3,582

 
$
23,949

 
$
(103
)
 
$
23,846

(1) 
Includes reclassifications among various captions, including Deferred revenue and Other noncurrent liabilities, to conform to current period presentation.
Statements of Cash Flows
 
Twelve Months Ended December 31, 2017
 
Twelve Months Ended December 31, 2016
($ in millions)
As Previously Reported
ASU 2014-09
ASUs 2016-18 and 2016-15
As Adjusted
 
As Previously Reported
ASU 2014-09
ASUs 2016-18 and 2016-15
As Adjusted
OPERATING ACTIVITIES
 
 
 
 
 
 
 
 
 
Net income
$
1,372

$
87

$
—

$
1,459

 
$
780

$
28

$
—

$
808

Adjustments to reconcile to cash provided by operating activities:
 
 
 
 
 
 
 
 
 
Depreciation, amortization, and other
290

(11
)
—

279

 
168

(9
)
—

159

Share-based compensation
181

—

—

181

 
212

—

—

212

Income taxes
828

59

—

887

 
76

27

—

103

Liability for guest loyalty program
378

(80
)
—

298

 
343

(122
)
—

221

Contract acquisition costs
—

(185
)
—

(185
)
 
—

(76
)
—

(76
)
Merger-related charges
(124
)
—

—

(124
)
 
113

96

—

209

Working capital changes
81

(128
)
17

(30
)
 
(77
)
(24
)
(5
)
(106
)
Gain on asset dispositions
(687
)
—

—

(687
)
 
1

—

—

1

Other
117

67

(35
)
149

 
66

30

(8
)
88

Net cash provided by (used in) operating activities
2,436

(191
)
(18
)
2,227

 
1,682

(50
)
(13
)
1,619

INVESTING ACTIVITIES
 
 
 
 
 
 
 
 
 
Acquisition of a business, net of cash acquired
—

—

—

—

 
(2,412
)
—

20

(2,392
)
Capital expenditures
(240
)
—

—

(240
)
 
(199
)
—

—

(199
)
Dispositions
1,418

—

—

1,418

 
218

—

(7
)
211

Loan advances
(93
)
—

—

(93
)
 
(32
)
—

—

(32
)
Loan collections
187

—

—

187

 
67

—

—

67

Contract acquisition costs
(189
)
189

—

—

 
(80
)
80

—

—

Other
(63
)
2

—

(61
)
 
29

(30
)
—

(1
)
Net cash provided by (used in) investing activities
1,020

191

—

1,211

 
(2,409
)
50

13

(2,346
)
FINANCING ACTIVITIES
 
 
 
 
 
 
 
 
 
Commercial paper/Credit Facility, net
25

—

35

60

 
1,365

—

8

1,373

Issuance of long-term debt
—

—

—

—

 
1,482

—

—

1,482

Repayment of long-term debt
(310
)
—

—

(310
)
 
(326
)
—

—

(326
)
Issuance of Class A Common Stock
6

—

—

6

 
34

—

—

34

Dividends paid
(482
)
—

—

(482
)
 
(374
)
—

—

(374
)
Purchase of treasury stock
(3,013
)
—

—

(3,013
)
 
(568
)
—

—

(568
)
Share-based compensation withholding taxes
(157
)
—

—

(157
)
 
(100
)
—

—

(100
)
Other
—

—

—

—

 
(24
)
—

—

(24
)
Net cash used in (provided by) financing activities
(3,931
)
—

35

(3,896
)
 
1,489

—

8

1,497

(DECREASE) INCREASE IN CASH, CASH EQUIVALENTS, AND RESTRICTED CASH
(475
)
—

17

(458
)
 
762

—

8

770

CASH, CASH EQUIVALENTS, AND RESTRICTED CASH, beginning of period
858

—

29

887

 
96

—

21

117

CASH, CASH EQUIVALENTS, AND RESTRICTED CASH, end of period
$
383

$
—

$
46

$
429

 
$
858

$
—

$
29

$
887