Summary of Significant Accounting Policies - Narrative (Details) - USD ($)	3 Months Ended	12 Months Ended
	Mar. 31, 2016	Dec. 31, 2016	Dec. 31, 2015	Dec. 31, 2014
Accounting Policies [Abstract]
Increase (Decrease) in income taxes	$ (1,600,000)	$ 5,775,000	$ 808,000	$ 139,000
Significant Accounting Policies [Line Items]
Advertising expense		102,700,000	116,900,000	93,700,000
Goodwill impairment		0	0	0
Foreign currency transaction gains and (losses)		(800,000)	(500,000)	(1,100,000)
Net cash provided by operating activities	(21,380,000)	152,035,000	165,079,000	187,612,000
Net cash used in financing activities	$ 62,627,000	(44,084,000)	(84,658,000)	(121,261,000)
Trademarks
Significant Accounting Policies [Line Items]
Impairment of intangible assets, indefinite-lived (excluding goodwill)		$ 0	0	0
Minimum
Significant Accounting Policies [Line Items]
Franchise agreement, initial term		10 years
Maximum
Significant Accounting Policies [Line Items]
Franchise agreement, initial term		30 years
New Accounting Pronouncement, Early Adoption, Effect | Accounting Standards Update 2016-09
Significant Accounting Policies [Line Items]
Net cash provided by operating activities			5,200,000	3,700,000
Net cash used in financing activities			$ (5,200,000)	$ (3,700,000)
Tax benefits resulting from early adoption of accounting standard		$ 3,400,000