10-Q 1 v211121_10q.htm
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-Q
___________

(Mark One)
 
x           QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended December 31, 2010
 
¨           TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the transition period from _____________ to _______________

Commission File Number 001-33937

LiveDeal, Inc.
 
(Exact name of registrant as specified in its charter)
 
Nevada
 
85-0206668
 (State or other jurisdiction of incorporation or organization)
 
 (IRS Employer Identification No.)
     
2490 East Sunset Road, Suite 100
 
89120
Las Vegas, Nevada
 
 (Zip Code)
 (Address of principal executive offices)
   

(702) 939-0230
(Registrant’s telephone number, including area code)
 
           Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes þ  No  ¨
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ¨  No  ¨

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.  See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.
 
Large accelerated filer ¨
 
Accelerated filer ¨
     
Non-accelerated filer  ¨
(do not check if a smaller reporting company)
Smaller reporting company  þ
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  Yes ¨  No  þ
 
The number of shares of the issuer’s common stock, par value $.001 per share, outstanding as of February 1, 2011 was 620,405.

 
 

 

INDEX TO FORM 10-Q FILING
FOR THE QUARTER ENDED DECEMBER 31, 2010

TABLE OF CONTENTS

PART I
FINANCIAL INFORMATION
       
Page
Item 1.
 
Financial Statements
   
         
   
Condensed Consolidated Balance Sheets as of December 31, 2010 (unaudited) and September 30, 2010
 
3
   
Unaudited Condensed Consolidated Statements of Operations for the Three Months Ended December 31, 2010 and 2009
 
4
   
Unaudited Condensed Consolidated Statements of Cash Flows for the Three Months Ended December 31, 2010 and 2009
 
5
   
Notes to Unaudited Condensed Consolidated Financial Statements
 
6
         
Item 2.
 
Management’s Discussion and Analysis of Financial Condition and Results of Operations
 
16
         
Item 4.
 
Controls and Procedures
 
23
         
PART II
OTHER INFORMATION
         
Item 1.
 
Legal Proceedings
 
24
         
Item 1A.
 
Risk Factors
 
24
         
Item 2.
 
Unregistered Sales of Equity Securities and Use of Proceeds
 
24
         
Item 6.
 
Exhibits
 
25
         
Signatures
 
26
 
 
2

 

PART I – FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS

LIVEDEAL, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS

   
December 31,
   
September 30,
 
    
2010
   
2010
 
   
(unaudited)
       
             
Assets
           
Cash and cash equivalents
  $ 1,851,701     $ 3,227,374  
Certificates of deposit
    101,293       101,293  
Accounts receivable, net
    881,919       948,439  
Prepaid expenses and other current assets
    92,680       219,121  
Total current assets
    2,927,593       4,496,227  
Accounts receivable, long term portion, net
    298,752       330,234  
Property and equipment, net
    341,972       397,382  
Deposits and other assets
    49,294       49,294  
Intangible assets, net
    1,788,885       1,938,952  
Total assets
  $ 5,406,496     $ 7,212,089  
                 
Liabilities and Stockholders' Equity
               
Liabilities:
               
Accounts payable
  $ 420,702     $ 354,440  
Accrued liabilities
    613,024       880,188  
Current portion of capital lease obligation
    60,104       60,327  
Total current liabilities
    1,093,830       1,294,955  
Long term portion of capital lease obligation
    23,303       38,283  
Total liabilities
    1,117,133       1,333,238  
                 
Commitments and contingencies
               
                 
Stockholders' equity:
               
Series E convertible preferred stock, $0.001 par value, 200,000 shares authorized, 127,840 issued and outstanding, liquidation preference $38,202
    10,866       10,866  
Common stock, $0.001 par value, 10,000,000 shares authorized, 624,657 and 609,643 shares issued, 620,405 and 605,391 shares outstanding at December 31, 2010 and September 30, 2010, respectively
    625       610  
Treasury stock (4,252 shares carried at cost)
    (70,923 )     (70,923 )
Paid in capital
    20,583,092       20,441,721  
Accumulated deficit
    (16,234,297 )     (14,503,423 )
Total stockholders' equity
    4,289,363       5,878,851  
                 
Total liabilities and stockholders' equity
  $ 5,406,496     $ 7,212,089  

The accompanying notes are an integral part of these condensed consolidated financial statements.

 
3

 

LIVEDEAL, INC. AND SUBSIDIARIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

   
Three Months Ended December 31,
 
   
2010
   
2009
 
             
             
Net revenues
  $ 1,717,008     $ 2,477,446  
Cost of services
    1,462,803       828,812  
Gross profit
    254,205       1,648,634  
                 
Operating expenses:
               
General and administrative expenses
    1,972,569       3,961,890  
Sales and marketing expenses
    13,592       171,058  
Total operating expenses
    1,986,161       4,132,948  
Operating loss
    (1,731,956 )     (2,484,314 )
Other income (expense):
               
Interest income, net
    1,562       6,910  
Other income (expense)
    -       50,000  
Total other income (expense)
    1,562       56,910  
                 
Loss before income taxes
    (1,730,394 )     (2,427,404 )
Income tax provision (benefit)
    -       99,975  
Loss from continuing operations
    (1,730,394 )     (2,527,379 )
                 
Discontinued operations
               
Income (loss) from discontinued component, including disposal costs
    -       1,725  
Income tax provision (benefit)
    -       -  
Income (loss) from discontinued operations
    -       1,725  
                   
Net loss
  $ (1,730,394 )   $ (2,525,654 )
                 
Earnings per share - basic and diluted1:
               
Loss from continuing operations
  $ (2.86 )   $ (4.22 )
Discontinued operations
    -       -  
Net loss
  $ (2.86 )   $ (4.22 )
Weighted average common shares outstanding:
               
Basic
    604,987       599,541  
Diluted
    604,987       599,541  

The accompanying notes are an integral part of these condensed consolidated financial statements.

 
4

 

LIVEDEAL, INC. AND SUBSIDIARIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

   
Three Months Ended
 
    
December 31,
 
   
2010
   
2009
 
CASH FLOWS FROM OPERATING ACTIVITIES:
           
Net loss
  $ (1,730,394 )   $ (2,525,654 )
Adjustments to reconcile net loss to net cash used in operating activities:
               
Depreciation and amortization
    205,477       225,653  
Non-cash stock compensation expense
    23,499       (8,160 )
Amortization of deferred stock compensation
    17,885       96,750  
Provision for uncollectible accounts
    206,990       227,872  
Loss on disposal of property and equipment and intangible assets
    -       715  
Changes in assets and liabilities:
               
Accounts receivable
    (108,988 )     102,695  
Prepaid expenses and other current assets
    126,441       86,279  
Deposits and other assets
    -       (6,545 )
Accounts payable
    66,263       62,043  
Accrued liabilities
    (267,643 )     353,706  
Income taxes receivable and payable
    -       99,975  
                 
Net cash used in operating activities
    (1,460,470 )     (1,284,671 )
                 
CASH FLOWS FROM INVESTING ACTIVITIES:
               
Expenditures for intangible assets
    -       (131,234 )
Purchases of property and equipment
    -       (40,126 )
                 
Net cash used in investing activities
    -       (171,360 )
                 
CASH FLOWS FROM FINANCING ACTIVITIES:
               
Principal repayments on capital lease obligations
    (15,203 )     (17,105 )
Issuance of common stock for cash
    100,000       -  
Purchase of treasury stock
    -       (24,532 )
                 
Net cash provided by (used in) financing activities
    84,797       (41,637 )
                 
                 
DECREASE IN CASH AND CASH EQUIVALENTS
    (1,375,673 )     (1,497,668 )
                 
CASH AND CASH EQUIVALENTS, beginning of period
    3,227,374       7,568,030  
                 
CASH AND CASH EQUIVALENTS, end of period
  $ 1,851,701     $ 6,070,362  
                 
Supplemental cash flow disclosures:
               
Noncash financing and investing activities:
               
Accrued and unpaid dividends
  $ 479     $ 479  
                 
Interest paid
  $ 832     $ 2,114  

The accompanying notes are an integral part of these condensed consolidated financial statements

 
5

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

Note 1:  Organization and Basis of Presentation

The accompanying unaudited condensed consolidated financial statements include the accounts of LiveDeal, Inc. (formerly YP Corp.), a Nevada corporation, and its wholly owned subsidiaries (collectively, the “Company”).  The Company delivers local customer acquisition services for small and medium-sized businesses to deliver an affordable way for businesses to extend their marketing reach to local, relevant customers via the Internet.  
 
The accompanying condensed consolidated balance sheet as of September 30, 2010, which has been derived from the audited consolidated financial statements, and the accompanying unaudited condensed consolidated financial statements as of December 31, 2010, and for the three months ended December 31, 2010 and December 31, 2009, have been prepared in accordance with generally accepted accounting principles for interim financial information.  Accordingly, they do not include all of the information and footnotes required by generally accepted accounting principles for audited financial statements. In the opinion of the Company’s management, the interim information includes all adjustments, consisting only of normal recurring adjustments, necessary for a fair presentation of the results for the interim periods.  The results of operations for the three months ended December 31, 2010 are not necessarily indicative of the results to be expected for the year ending September 30, 2011. The footnote disclosures related to the interim financial information included herein are also unaudited. Such financial information should be read in conjunction with the consolidated financial statements and related notes thereto as of September 30, 2010 and for the year then ended included in the Company’s Annual Report on Form 10-K for the year ended September 30, 2010.
 
The preparation of financial statements in accordance with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amount of assets and liabilities at the date of the financial statements and the reported amount of revenues and expenses during the reporting period.  Significant estimates and assumptions have been made by management throughout the preparation of the condensed consolidated financial statements, including in conjunction with establishing allowances for customer refunds, non-paying customers, dilution and fees, analyzing the recoverability of the carrying amount of intangible assets, estimating forfeitures of stock-based compensation and evaluating the recoverability of deferred tax assets.  Actual results could differ from these estimates. 
Note 2:  Balance Sheet Information

Balance sheet information is as follows:
   
December 31,
   
September 30,
 
    
2010
   
2010
 
    
(unaudited)
       
Receivables, current, net:
           
Accounts receivable, current
  $ 2,367,886     $ 2,750,393  
Less: Allowance for doubtful accounts
    (1,485,967 )     (1,801,954 )
    $ 881,919     $ 948,439  
Receivables, long term, net:
               
Accounts receivable, long term
  $ 608,917     $ 680,108  
Less: Allowance for doubtful accounts
    (310,165 )     (349,874 )
    $ 298,752     $ 330,234  
Total receivables, net:
               
Gross receivables
  $ 2,976,803     $ 3,430,501  
Less: Allowance for doubtful accounts
    (1,796,132 )     (2,151,828 )
    $ 1,180,671     $ 1,278,673  

Our accounts receivable consist primarily of amounts due from customers of our directory services business.

 
6

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

   
December 31,
   
September 30,
 
   
2010
   
2010
 
   
(unaudited)
       
Property and equipment, net:
           
Leasehold improvements
  $ 239,271     $ 239,271  
Furnishings and fixtures
    319,004       319,004  
Office, computer equipment and other
    704,388       704,388  
      1,262,663       1,262,663  
Less: Accumulated depreciation
    (920,691 )     (865,281 )
    $ 341,972     $ 397,382  

   
December 31,
   
September 30,
 
    
2010
   
2010
 
    
(unaudited)
       
Intangible assets, net:
           
Domain name and marketing related intangibles
  $ 1,509,600     $ 1,509,600  
Website and technology related intangibles
    1,914,991       1,914,991  
      3,424,591       3,424,591  
Less:  Accumulated amortization
    (1,635,706 )     (1,485,639 )
    $ 1,788,885     $ 1,938,952  

   
December 31,
   
September 30,
 
    
2010
   
2010
 
   
(unaudited)
       
Accrued liabilities:
           
Deferred revenue
  $ 67,564     $ 87,574  
Accrued payroll and bonuses
    83,143       124,544  
Accruals under revenue sharing agreements
    131,176       133,119  
Accrued expenses - other
    331,141       534,951  
    $ 613,024     $ 880,188  

Note 3:  Restructuring Activities

On November 30, 2010, the Board of Directors of LiveDeal, Inc. (the “Company”) approved a reduction in force that resulted in the termination of 36 employees of the Company, or approximately 60% of the Company’s workforce, effective December 1, 2010.   The reduction in force was related to the Company’s ongoing restructuring and cost reduction efforts and strategy of focusing its resources on the development and expansion of its core InstantProfile product, the successor to the Company’s LEC-billed directory product.  All terminated employees were involved in the marketing and sale of the Company’s InstantPromote product by its subsidiary, Local Marketing Experts, Inc.

During the three months ended December 31, 2010, the Company incurred expenses of $99,319 in connection with the reduction in force, of which $37,500 were incurred for one-time employee termination benefits payable in cash.  The remaining expenses relate to salaries and wages payable in cash to the affected employees. All amounts were paid as of December 31, 2010 and no additional expenses pertaining to this reduction in force are expected to be incurred subsequent to December 31, 2010.

Note 4:  Stock-based Compensation

From time to time, the Company grants restricted stock awards and stock options to officers, directors, employees and consultants.  Such awards are valued based on the grant date fair-value of the instruments, net of estimated forfeitures.  The value of each award is amortized on a straight-line basis over the requisite service period.

 
7

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

Stock Options

During the three months ended December 31, 2010 and 2009, the Company recognized compensation expense (benefit) of $23,499  and $(8,160), respectively, related to stock option awards granted to certain employees and executives based on the grant date fair value of the awards, net of estimated forfeitures. During the three months ended December 31, 2009, the Company changed the estimated forfeiture rate of awards from 40% to 60% based on actual forfeiture experience and other factors, resulting in a net benefit from the expense reversal of $8,160.  There were no such changes in the estimated forfeiture rate in the three months ending December 31, 2010.

The Company had stock option activity summarized as follows during the three months ended December 31, 2010:

         
Weighted
   
Weighted
       
          
Average
   
Average
   
Aggregate
 
    
Number of
   
Exercise
   
Remaining
   
Intrinsic
 
    
Shares
   
Price
   
Contractual Life
   
Value
 
Outstanding at September 30, 2010
    5,000                    
Granted at market price
    -                    
Exercised
    -                    
Forfeited
    (2,500 )   $ 14.50              
Outstanding at December 31, 2010
    2,500     $ 14.50       0.2     $ -  
Exercisable
    2,500     $ 14.50       0.2     $ -  

As of December 31, 2010, all of the Company’s stock option awards had vested or been terminated.  Therefore, there is no future unrecognized compensation expense associated with any outstanding stock option awards.

Restricted Stock Awards

From time to time, the Company also has historically granted shares of restricted stock to certain individuals.  The following table sets forth the activity with respect to compensation-related restricted stock grants during the three months ended December 31, 2010:

Outstanding (unvested) at September 30, 2010
    4,658  
Granted
    -  
Forfeited
    -  
Vested
    (2,375 )
Outstanding (unvested) at December 31, 2010
    2,283  

As the Company’s outstanding unvested stock has been reduced to an immaterial amount, the Company has recognized all expense associated with unvested awards based on estimated forfeiture rates ranging from 25 percent to 70 percent based on the outstanding duration of the awards.  As a result of these actions, the Company recognized an aggregate expense of $17,885 during the three months ended December 31, 2010.  To the extent that actual forfeiture rates differ from estimates, future expense recognition or reversals could result.

Note 5:  Equity
 
On November 29, 2010, LiveDeal, Inc. (the “Company”) and Joint Corporation FeelTech Investment Unit 1 (the “Purchaser”) entered into a Stock Purchase Agreement (the “Agreement”) for the purchase of $200,000 worth of the Company’s common stock, $0.001 par value per share (“Common Stock”), over a three month period.

Under the terms of the Agreement, the Company agreed to sell, and the Purchaser is obligated to purchase, unregistered shares of Common Stock in multiple investment tranches (each, a “Tranche”) for an aggregate purchase price of $200,000.  The per share price in each Tranche is to be determined by adding (i) $0.50 and (ii) the average closing price for the Common Stock as reported by the NASDAQ Capital Market for the 90-day period immediately preceding (but not including) the closing date of the applicable Tranche.  The Agreement provides that the Tranches will be satisfied by the Purchaser as follows:

 
8

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

 
·
$50,000 was wired to the Company on December 3, 2010 in exchange for the Company’s issuance of 8,000 shares of Common Stock (determined by using the $6.25 per share purchase price applicable to the first Tranche).

 
·
$50,000 was wired to the Company’s designated account on December 22, 2010 in exchange for the issuance of 7,014 shares (determined by using the $7.13 per share purchase price applicable to the second Tranche).

 
·
$50,000 was wired to the Company’s designated account on January 22, 2011 in exchange for the issuance of 6,704 shares (determined by using the $7.46 per share purchase price applicable to the third Tranche).

 
·
an additional US$50,000 shall be wired to the Company’s designated account on or before February 25, 2011.

As of December 31, 2010, the Company received the first two payments totaling $100,000 and issued an aggregate of 15,014 shares to the Purchaser.

The Purchaser’s obligation to purchase shares in future Tranches by the dates specified is conditioned upon, among other things, the representations and warranties of the Company contained in the Agreement being accurate as of such dates. The Purchaser’s failure to satisfy the terms of the remaining Tranches would result in the Company having the right to repurchase any and all shares previously issued to the Purchaser for an amount equal to the applicable purchase price of such shares less US$0.50 per share.

The Company issued and sold the shares of Common Stock to the Purchaser in reliance on the exemption provided under Section 4(2) of the Securities Act of 1933, as amended, and Regulation D promulgated by the Securities and Exchange Commission (the “SEC”) thereunder.

The Agreement contains certain representations and warranties of the Purchaser and the Company, including customary investment-related representations provided by the Purchaser, as well as acknowledgements by the Purchaser that it has reviewed certain disclosures of the Company (including the periodic reports that the Company has filed with the SEC) and that the Company’s issuance of the shares has not been registered with the SEC or qualified under any state securities laws. The Company provided customary representations regarding, among other things, its organization, capital structure, subsidiaries, disclosure reports, absence of certain legal or governmental proceedings, financial statements, tax matters, insurance matters, real property and other assets, and compliance with applicable laws and regulations.

Note 6:  Net Loss Per Share
 
Net loss per share is calculated using the weighted average number of shares of common stock outstanding during the period.  Basic weighted average common shares outstanding do not include shares of restricted stock that have not yet vested, although such shares are included as outstanding shares in the Company’s unaudited condensed consolidated balance sheet.  Diluted net loss per share is computed using the weighted average number of common shares outstanding and if dilutive, potential common shares outstanding during the period.  Potential common shares consist of the incremental common shares issuable from restricted shares, stock options and convertible preferred stock.  Preferred stock dividends are subtracted from net loss to determine the amount available to common stockholders.
 
The following table presents the computation of basic and diluted net loss per share:

 
9

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

   
Three Months Ended December 31,
 
    
2010
   
2009
 
             
Loss from continuing operations
  $ (1,730,394 )   $ (2,527,379 )
Less: preferred stock dividends
    (479 )     (479 )
Loss from continuing operations applicable to common stock
    (1,730,873 )     (2,527,858 )
Income (loss) from discontinued operations
    -       1,725  
Net loss applicable to common stock
  $ (1,730,873 )   $ (2,526,133 )
                 
Weighted average common shares outstanding -
               
basic and diluted
    604,987       599,541  
                 
Earnings per share - basic and diluted1:
               
Loss from continuing operations
  $ (2.86 )   $ (4.22 )
Discontinued operations
    -       -  
Net loss
  $ (2.86 )   $ (4.22 )

1 Certain amounts may not total due to rounding of individual components.

The following potentially dilutive securities were excluded from the calculation of diluted net loss per share because the effects were antidilutive based on the application of the treasury stock method and because the Company incurred net losses during the period:

   
Three Months Ended December 31,
 
    
2010
   
2009
 
             
Options to purchase shares of common stock
    2,500       55,000  
Series E convertible preferred stock
    127,840       127,840  
Shares of non-vested restricted stock
    2,283       9,443  
      132,623       192,283  

Note 7:  Income Taxes

At December 31, 2010, the Company maintains a valuation allowance against its deferred tax assets.  The Company determined that such a valuation allowance was necessary given the current and expected near term losses and the uncertainty with respect to the Company’s ability to generate sufficient profits from its new business model.
During the three months ended December 31, 2010, the Company did not incur any income tax benefit associated with its net loss due to the establishment of a valuation allowance against deferred tax assets generated during the period.

Note 8:  Commitments and Contingencies

Operating Leases and Service Contracts

As of December 31, 2010, future minimum annual payments under operating lease agreements and non-cancelable service contracts for fiscal years ending September 30 are as follows:

 
10

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

   
Payments Due by Fiscal Year
       
    
Total
   
2011
   
2012
   
2013
   
2014
   
2015
   
Thereafter
 
Operating lease commitments
  $ 699,572     $ 305,521     $ 315,331     $ 78,720     $ -     $ -     $ -  
Noncanceleable service contracts
    602,708       464,708       138,000       -       -       -       -  
    $ 1,302,280     $ 770,229     $ 453,331     $ 78,720     $ -     $ -     $ -  

This table excludes minimum payment obligations under capital leases as such obligations are set forth elsewhere in this footnote.
 
Capital leases

As of December 31, 2010, future obligations under non-cancelable capital leases are as follows for the fiscal years ended September 30:

2011
  $ 48,107  
2012
    37,417  
2013
    -  
2014
    -  
2015
    -  
Thereafter
    -  
Total minimum lease payments
    85,524  
Less imputed interest
    (2,117 )
Present value of minimum lease payments
    83,407  
Less: current maturities of capital lease obligations
    60,104  
Noncurrent maturities of capital lease obligations
  $ 23,303  

Litigation

Except as described below, as of December 31, 2010, the Company was not a party to any pending material legal proceedings other than claims that arise in the normal conduct of its business.  While management currently believes that the ultimate outcome of these proceedings will not have a material adverse effect on its consolidated financial condition or results of operations, litigation is subject to inherent uncertainties.  If an unfavorable ruling were to occur, there exists the possibility of a material adverse impact on the Company’s net income(loss) in the period in which a ruling occurs.  The Company’s estimate of the potential impact of the following legal proceedings on its financial position and its results of operations could change in the future.

The Company has not recorded any accruals pertaining to its legal proceedings as they do not meet the criteria for accrual under FASB ASC 450.

Joe Cunningham v. LiveDeal, Inc. et al.

On July 16, 2008, Joseph Cunningham, who was at the time a member of LiveDeal’s Board of Directors, filed a complaint with the U.S. Department of Labor's Occupational Safety and Health Administration (“OSHA”) alleging that the Company and certain members of its Board of Directors had engaged in discriminatory employment practices in violation of the Sarbanes-Oxley Act of 2002’s statutory protections for corporate whistleblowers when the Board of Directors removed him as Chairman on May 22, 2008.  In his complaint, Mr. Cunningham asked OSHA to order his appointment as Chief Executive Officer of the Company or, in the alternative, to order his reinstatement as Chairman of the Board.  Mr. Cunningham also sought back pay, special damages and litigation costs.
 
On July 16, 2010, Mr. Cunningham attempted to amend his OSHA complaint to include an additional adverse action allegation.  On September 20, 2010, OSHA issued a letter informing Mr. Cunningham that, as a former board member and alleged prospective interim CEO, he is not considered an “employee” under the relevant statute, which is a required element for his claims.  Accordingly, OSHA dismissed Mr. Cunningham’s complaint.

 
11

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

On October 20, 2010, Mr. Cunningham filed objections to OSHA’s findings.  Mr. Cunningham's appeal of OSHA’s ruling is currently pending.
 
Global Education Services, Inc. v. LiveDeal, Inc.

On June 6, 2008, Plaintiff Global Education Services, Inc. ("GES") filed a consumer fraud class action lawsuit against the Company in King County (Washington) Superior Court. GES has alleged in its complaint that the Company's use of activator checks violated the Washington Consumer Protection Act.  GES seeks injunctive relief against the Company's use of the checks, as well as judgment in an amount equal to three times the alleged damages sustained by GES and the members of the class. LiveDeal has denied the allegations.  Early in 2010, the Court denied both parties’ dispositive motions after oral argument.   Active litigation is temporarily suspended, but Plaintiff is seeking to restart the litigation.

Note 9:  Concentration of Credit Risk

The Company maintains cash balances at major nationwide institutions in Arizona, California and Nevada.  Accounts are insured by the Federal Deposit Insurance Corporation up to $250,000, and bank balances periodically exceed the FDIC limit. At December 31, 2010 and September 30, 2010, the Company had uninsured cash and cash equivalents of approximately $1,062,000 and $2,154,000
 
The Company has concentrations of receivables with respect to certain wholesale accounts and remaining holdbacks with Local Exchange Carrier (“LEC”) service providers.  Three such entities accounted for 27%, 27% and 17% of gross receivables at December 31, 2010 and 27%, 27%, and 16% of gross receivables at September 30, 2010.
 
Note 10:  Segment Reporting

The Company has two reportable operating segments:  Directory Services and Direct Sales - Customer Acquisition Services.  The Company has yet to identify and allocate operating costs or impairment charges to its reportable segments below the gross profit level.  Additionally, the reportable segments share many common costs, including, but not limited to, IT support, office and administrative expenses.  Therefore, the following table of operating results does not allocate costs to its reportable segments below the gross profit level:

 
12

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

   
Three Months Ended December 31, 2010
 
    
Directory Services
   
Direct Sales -
Customer
Acquisition
Services
   
Unallocated
   
Consolidated
 
                          
Net revenues
  $ 994,622     $ 722,386     $ -     $ 1,717,008  
Cost of services
    828,577       634,226       -       1,462,803  
Gross profit
    166,045       88,160       -       254,205  
Operating expenses
    -       -       1,986,161       1,986,161  
Operating income (loss)
    166,045       88,160       (1,986,161 )     (1,731,956 )
Other income (expense)
    -       -       1,562       1,562  
Income (loss) before income taxes and discontinued operations
  $ 166,045     $ 88,160     $ (1,984,599 )   $ (1,730,394 )

   
Three Months Ended December 31, 2009
 
    
Directory Services
   
Direct Sales -
Customer
Acquisition
Services
   
Unallocated
   
Consolidated
 
                          
Net revenues
  $ 1,107,523     $ 1,369,923     $ -     $ 2,477,446  
Cost of services
    66,002       762,810       -       828,812  
Gross profit
    1,041,521       607,113       -       1,648,634  
Operating expenses
    -       -       4,132,948       4,132,948  
Operating income (loss)
    1,041,521       607,113       (4,132,948 )     (2,484,314 )
Other income (expense)
    -       -       56,910       56,910  
Income (loss) before income taxes and discontinued operations
  $ 1,041,521     $ 607,113     $ (4,076,038 )   $ (2,427,404 )

The Company has yet to allocate its assets to each respective segment.  While some software costs are specific to each business, most of the Company’s fixed assets and software architecture are shared among its segments.  Therefore, the Company is currently unable to provide asset information with respect to each of its reportable segments, except as it pertains to accounts receivable as set forth below:

 
13

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

   
December 31, 2010
 
    
Directory Services
   
Direct Sales - 
Customer
Acquisition
Services
   
Total
 
Accounts receivable, net - short term
  $ 808,285     $ 73,634     $ 881,919  
Accounts receivable, net - long term
    298,752       -       298,752  
Total accounts receivable, net
  $ 1,107,037     $ 73,634     $ 1,180,671  

   
September 30, 2010
 
    
Directory Services
   
Direct Sales - 
Customer
Acquisition
Services
   
Total
 
Accounts receivable, net - short term
  $ 872,977     $ 75,462     $ 948,439  
Accounts receivable, net - long term
    330,234       -       330,234  
Total accounts receivable, net
  $ 1,203,211     $ 75,462     $ 1,278,673  

The Company has no intersegment revenues.  All of the Company’s revenues are derived from sales to external customers, from operations in the United States, and no single customer accounts for more than 10 percent of the Company’s revenues.

Note 11:  Liquidity
 
While the Company believes that its existing cash on hand will provide it with sufficient liquidity to meet its operating needs for the next 12 months, it will not be able to stay in business in the future without improvements in its profitability, additional financing or a fundamental change in its business.  As the Company continues to maintain its existing business lines, it is simultaneously exploring other strategic initiatives.

Note 12:  Recent Accounting Pronouncements

In October 2009, the FASB issued Accounting Standards Update (“ASU”) No. 2009-13, “Revenue Recognition (Topic 605): Multiple-Deliverable Revenue Arrangements—a consensus of the FASB Emerging Issues Task Force” (“ASU 2009-13”), which provides guidance on whether multiple deliverables exist, how the arrangement should be separated, and the consideration allocated. ASU 2009-13 requires an entity to allocate revenue in an arrangement using estimated selling prices of deliverables if a vendor does not have vendor-specific objective evidence or third-party evidence of selling price. ASU 2009-13 is effective for the first annual reporting period beginning on or after June 15, 2010 and may be applied retrospectively for all periods presented or prospectively to arrangements entered into or materially modified after the adoption date. Early adoption is permitted provided that the revised guidance is retroactively applied to the beginning of the year of adoption. ASU 2009-13 was effective for the Company on October 1, 2010. The adoption of ASU 2009-13 did not have a material impact on our financial condition, results of operations, and disclosures.

Note 13:  Subsequent Events
 
On February 2, 2011, the Company  received a letter from Nasdaq’s Listing Qualifications Department informing the Company of its failure to comply with Nasdaq Listing Rule 5550(a)(4), which requires that the Company have at least 500,000 publicly held shares for continued listing on the Nasdaq Capital Market.

 
14

 

LIVEDEAL, INC. AND SUBSIDIARIES
NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (cont)

 
In accordance with Listing Rule 5810(c)(2)(C), the Company was given a 45-day period (until March 19, 2011) to provide the Nasdaq staff with a specific plan to achieve and sustain compliance with all of the Nasdaq Capital Market listing requirements, including a time frame for the completion of the plan.  After the Nasdaq staff reviews the Company’s plan, the staff will provide the Company with written notice of its decision.  If the Nasdaq staff rejects the Company’s plan, the Company will have the opportunity to appeal any resulting delisting determination or public reprimand letter to a Nasdaq hearings panel.  During the 45-day period described above, including any extension thereof, and the pendency of an appeal (if any), the Company’s common stock will continue to be traded on the Nasdaq Capital Market.
 
Potential compliance strategies under consideration include implementing a forward stock split to increase the number of publicly held shares of the Company’s common stock and/or issuing additional shares of common stock in one or more private placement transactions, assuming a suitable investor can be identified.  There can be no assurance that these strategies (or any alternative strategy) will be consummated, or accepted by the Nasdaq staff.  As of the date of this filing, the Company has not made any final decisions regarding what action(s) to take in response to the letter described above.

 
15

 
 
ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
For a description of our significant accounting policies and an understanding of the significant factors that influenced our performance during the three months ended December 31, 2010, this “Item 2, Management’s Discussion and Analysis of Financial Condition and Results of Operations” (hereafter referred to as “MD&A”) should be read in conjunction with the condensed consolidated financial statements, including the related notes, appearing in Part I, Item 1 of this Quarterly Report on Form 10-Q, as well as our Annual Report on Form 10-K for the fiscal year ended September 30, 2010.
 
Forward-Looking Statements
 
This portion of this Quarterly Report on Form 10-Q includes statements that constitute “forward-looking statements.”  These forward-looking statements are often characterized by the terms “may,” “believes,” “projects,” “intends,” “expects,” or “anticipates,” and do not reflect historical facts.  Specific forward-looking statements contained herein include, but are not limited to, our belief that our existing cash on hand will provide us with sufficient liquidity to meet our operating needs for the next 12 months; that our customer acquisition services will account for a smaller percentage of total net revenues in the future; trends relating to our accounts receivable; the timing, amount and expectations about the cost and impact of legal proceedings that we are involved in; trends in Internet advertising and customer acquisition strategies; our expectation that we will continue to experience operating losses and operating cash outflows; our plans and expectations with respect to new product and service offerings in our Directory Services segment; and strategic alternatives we may pursue and their potential impact on the Company.  Forward-looking statements involve risks, uncertainties and other factors, which may cause our actual results, performance or achievements to be materially different from those expressed or implied by such forward-looking statements.  Factors and risks that could affect our results and achievements and cause them to materially differ from those contained in the forward-looking statements include those identified in our Annual Report on Form 10-K for the fiscal year ended September 30, 2010 under Item 1A “Risk Factors”, as well as other factors that we are currently unable to identify or quantify, but that may exist in the future.
 
In addition, the foregoing factors may affect generally our business, results of operations, and financial position.  Forward-looking statements speak only as of the date the statement was made.  We do not undertake and specifically decline any obligation to update any forward-looking statements.
 
Our Company

LiveDeal, Inc. provides local customer acquisition services for small businesses. LiveDeal, through our two primary wholly-owned subsidiaries (Velocity Marketing Concepts, Inc. and Local Marketing Experts, Inc.), offers an affordable way for businesses to extend their marketing reach to local, relevant customers via the Internet.

LiveDeal first started in the online marketing industry as YP.com. At the time, we were the first company to bring the print yellow pages to the Internet in 1994. From there we moved into the online classifieds business when we merged with LiveDeal in 2007.

Today, we have adapted and adjusted our company goals to reflect the latest online trends through the launch of our InstantProfile product through Velocity Marketing Concepts, Inc. and its companion products.

LiveDeal uses the latest technologies to deliver best-in-breed online marketing solutions to our small business customers.  We have online advertising solutions to help small businesses grow their company and realize online success.

Summary Business Description

LiveDeal delivers affordable acquisition services to the small business segment through the InstantAgency Suite of products and services. These products are currently sold through two wholly owned subsidiaries that target complimentary aspects of the small business market.

The InstantAgency® products include:

InstantProfile distributes a small business’ key contact and service information to the top Internet destinations (based on popularity), including the search engines, internet directories, and social media networks. This gives the advertiser the ability to manage their business information in one location and maximize their reach to the many destinations a consumer may search for local business services.

 
16

 

InstantProfile’s social media platform, InstantBUZZ, not only creates a presence for the advertiser in select social media networks, it also allows them to use one location to broadcast their messages across their entire social media network. By leveraging this automation the advertiser eliminates the need to manage multiple logins for individual websites and duplicate submissions and decreases the time required to broadcast their messages from hours to one click of a button.

Additionally, advertisers with InstantProfile also enjoy a suite of communication tools that assist them in communicating directly with their customers and employees. These communication tools include a conferencing solution to host conference calls with up to 10 participants and an online electronic fax solution with unlimited faxes included.

The key attribute the InstantAgency® products and services all have in common is high value, low cost marketing options that service the many needs of the small business customer. The suite of products and services were strategically chosen to be entry level products and services that can grow with a small business. For those starting with the more customized products and services, InstantAgency® can continue to drive more online visitors, callers and in turn customers based on the customer budget.  Our strategic advantage is the ability to service the small business customer regardless of their budget or online knowledge.

Recent Developments

Financial Performance

We have embarked on a significant change in business strategy to re-emphasize our legacy business (directory services offering) and update it to meet current market requirements and move ahead of our competitors in this market segment.  As a result, we have continued to experience a decline in revenues and gross profit over the last several quarters, but have also reduced our ongoing costs and expenses and reduced ongoing losses. While we have yet to achieve sufficient sales in our new InstantProfile business to allow us to achieve operating profitability, we began to achieve growth in revenues in this business segment during fiscal 2010 with sales officially launching in July 2010.

Change in Business Strategy

In March 2010, we evaluated our business and adopted a new business strategy that addressed each of our business segments as separate entities and re-launched and restructured our legacy line of business. This evaluation was necessitated by the challenges facing our Direct Sales - Customer Acquisition Services business lines that provide Internet-based customer acquisition strategies for small business, as well as declining revenues from our traditional business line (i.e. directory services).  Additionally, current economic and regulatory forces, both general and specific to our industry, impacted our existing business model and strategy.  Some of these factors include the following:
 
 
·
The current effects of the recovery from the recent recession and general economic downturn;
 
·
Our perception that the general economic downturn could lead our business customers to seek lower-cost customer acquisition methods, primarily through the Internet;
 
·
The reconstitution of our management team;
 
·
The termination of certain significant directory business contracts related to the traditional business; and
 
·
Continuing losses in our Direct Sales business.

As a result, we made significant changes to our business strategy during the second quarter of fiscal 2010.  We decided to move our strategic focus towards our directory services business and bring it up to current market standards and regulatory requirements and away from our Direct Sales business line.   This strategy culminated in the termination of all new sales under the Direct Sales business line on December 1, 2010.

Our new strategic focus is on delivering a suite of Internet-based, local search driven, customer acquisition services for small businesses, sold via telemarketing using LEC billing channels and targeting all segments of the SMB market through our Velocity Marketing Concepts, Inc. subsidiary.

 
17

 

Restructuring Activities

On November 30, 2010, the Board of Directors approved a reduction in force that resulted in the termination of 36 employees of the Company, or approximately 60% of the Company’s workforce, effective December 1, 2010.   The reduction in force was related to the Company’s ongoing restructuring and cost reduction efforts and strategy of focusing its resources on the development and expansion of its core InstantProfile product, the successor to the Company’s LEC-billed directory product.  All terminated employees were involved in the marketing and sale of the Company’s InstantPromote product by its subsidiary, Local Marketing Experts, Inc.

During the three months ended December 31, 2010, the Company incurred expenses of $99,319 in connection with the reduction in force, of which $37,500 were incurred for one-time employee termination benefits payable in cash.  The remaining expenses relate to salaries and wages payable in cash to the affected employees. All amounts were paid as of December 31, 2010 and no additional expenses pertaining to this reduction in force are expected to be incurred subsequent to December 31, 2010.

Results of Operations
 
The following sets forth a discussion of our financial results for the three months ended December 31, 2010 as compared to the three months ended December 31, 2009. In evaluating our business, management reviews several key performance indicators including new customer signups, total customers in each line of business, revenues per customer, customer retention rates, etc.  However, given the changing nature of our business strategy, the decline in emphasis on our Directory Services segment and the infancy of our new Direct Sales Services line of business, we do not believe that presentation of such metrics would reveal any meaningful trends in our operations that are not otherwise apparent from the discussion of our financial results below.
 
Net Revenues  
 
   
Net Revenues
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 1,717,008     $ 2,477,446     $ (760,438 )     (31 )%
 
Net revenues decreased in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 attributable to a decrease of approximately $648,000 of revenues associated with our customer acquisition services business and $113,000 of revenues associated with our directory services business.   The decline in customer acquisition services business reflects our transition away from this line of business to focus our efforts on subscription based business using LEC billing channels marketed under our Velocity Marketing Concepts, Inc. subsidiary.  We expect our revenues from our customer acquisition services business to continue to decline as we are not entering into any sales new contracts for this line of business.
 
Cost of Services
 
   
Cost of Services
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 1,462,803     $ 828,812     $ 633,991       76 %
 
Cost of services increased in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 attributable to a $763,000 increase in customer acquisition costs associated with our directory services business, and a $129,000 decrease in costs associated with our customer acquisition services business.
 
Gross Profit
 
   
Gross Profit
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 254,205     $ 1,648,634     $ (1,394,429 )     (85 )%
 
Gross profit decreased in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 due to a decline in revenues and a reduction in our gross profit margins.  The following table sets forth changes in our gross margin by business segment:

 
18

 
 
   
Three Months Ended December 31,
 
   
2010
   
2009
 
             
Direct sales -  customer acquisition services -
           
Gross profit
  $ 88,160     $ 607,113  
Gross margin
    12.2 %     44.3 %
Directory services -
               
Gross profit
  $ 166,045     $ 1,041,521  
Gross margin
    16.7 %     94.0 %
 
Direct sales fulfillment costs have remained relatively stable in an effort to maintain the customer base.
 
The directory services gross profit and margin were higher than average last year due to increased reserve collections resulting in lower bad debt expense.
 
General and Administrative Expenses
 
   
General and Administrative Expenses
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 1,972,569     $ 3,961,890     $ (1,989,321 )     (50 )%
 
General and administrative expenses decreased in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 primarily due to the following:
 
 
·
Decreased compensation costs of approximately $1,305,000 reflecting the impacts of our restructuring actions and reduction in force during 2009 and 2010 from 111 employees at September 30, 2009 to 23 employees as of December 31, 2010;
 
 
·
Other expense decreases of $328,000, including, but not limited  to, rent and utilities, services and fees, office and supplies expenses, office closure expenses, travel and entertainment and other corporate expenses associated with our office closures, reductions in force and other cost containment initiatives;
 
 
·
A reduction of $300,000 in litigation costs related to a legal settlement incurred in the first quarter of fiscal 2010;
 
 
·
Decreased professional fees of approximately $36,000 related to a $163,000 decrease in litigation costs partially offset by an increase of $96,000 in consulting fees related to the implementation and management of the new subscription based LEC billed customer program and $31,000 increase in fees paid to an investment banking firm to assist us in with our previously announced examination of strategic opportunities; and
 
 
·
Decreased depreciation and amortization expense of $20,000.
 
The following table sets forth our recent operating performance for general and administrative expenses:
 
      Q1 2011       Q4 2010       Q3 2010       Q2 2010       Q1 2010  
Compensation for employees, officers and directors
  $ 936,426     $ 1,048,094     $ 967,323     $ 1,352,108     $ 2,241,198  
Professional fees
    453,062       551,394       677,507       1,023,582       488,993  
Depreciation and amortization
    205,477       214,617       215,102       218,200       225,653  
Other general and administrative costs
    377,604       462,278       497,865       544,162       1,006,046  
 
Included in other general and administrative expenses for the first quarter of fiscal 2010 was an accrual of $300,000 related to a legal settlement with OSM and SMe.

 
19

 
 
Sales and Marketing Expenses
 
   
Sales and Marketing Expenses
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 13,592     $ 171,058     $ (157,466 )     (92 )%
 
Sales and marketing expenses decreased in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 primarily due to cost containment initiatives.  Virtually all of our sales and marketing activities in the first quarter of fiscal 2010 consisted of in-house personnel activities whose costs are included in general and administrative expenses. We expect our sales and marketing expenses to increase in the future as we promote our new Directory Services product offerings.
 
Operating Loss
 
   
Operating Loss
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ (1,731,956 )   $ (2,484,314 )   $ 752,358       (30 )%
 
The decrease in operating loss for the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010 is primarily due to decreases in general and administrative expenses and sales and marketing expenses as a result of our cost containment initiatives, partially offset by a decrease in our gross profit each of which is described above.
 
 Total Other Income (Expense)
 
   
Total Other Income (Expense)
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ 1,562     $ 56,910     $ (55,348 )     (97 )%
 
During the first quarter of fiscal 2010, we recognized $50,000 of income related to the adjustment of certain accruals.  The remaining activity in fiscal 2011 and fiscal 2010 consisted primarily of interest income on cash balances and short-term investments.
 
Income Tax Provision (Benefit)
 
   
Income Tax Provision (Benefit)
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ -     $ 99,975     $ (99,975 )     (100 )%
 
In the second quarter of fiscal 2009, the Company established a valuation allowance against all deferred tax assets given the uncertainty with respect to future operations and we continue to maintain a full valuation allowance against such assets.  Accordingly, there is no tax expense or benefit for the first quarter of fiscal 2011.  The income tax provision during the first quarter of fiscal 2010 reflects a true up to our income tax receivable based on information received during the preparation of our 2009 tax returns.

Income (Loss) from Discontinued Operations
 
   
Income (Loss) from Discontinued Operations
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ -     $ 1,725     $ (1,725 )     (100 )%
 
During the second quarter of fiscal 2009, we discontinued our online classifieds business.  As of December 31, 2010 we have concluded the wind down of that business and no longer expect to incur any future losses.

 
20

 

Net Income (Loss)
 
   
Net income (loss)
 
   
2010
   
2009
   
Change
   
Percent
 
                         
Three Months Ended December 31,
  $ (1,730,394 )   $ (2,525,654 )   $ 795,260       (31 )%
 
Changes in net income (loss) are primarily attributable to changes in operating income, other income (expense), income tax expense and discontinued operations, each of which is described above.
 
Liquidity and Capital Resources
 
Net cash used in operating activities was approximately $1,460,000 for the first quarter of fiscal 2011 as compared to approximately $1,285,000 for the first quarter of fiscal 2010.  While our net loss decreased by $795,000 in the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010, the cash impacts of this decreased net loss were partially offset by a reduction of non-cash expenses of $89,000 including depreciation expense, stock compensation and bad debt expense.  Changes in working capital and other current assets caused a decrease in operating cash flows of $882,000 during the first quarter of fiscal 2011 as compared to the first quarter of fiscal 2010.  Our primary source of cash inflows has historically been net remittances from Directory Services customers processed in the form of ACH billings and LEC billings.  As of December 31, 2010, three such entities accounted for 27%, 27% and 17% of gross accounts receivable.
 
With respect to our Direct Sales Services, we generally receive upfront payments averaging approximately one-sixth of the gross contract amount.  Subsequent payments are received on an installment basis after the application of the initial payment amounts and are billed ratably over the remaining life of the contract.  As we are in the process of exiting this line of business, we are no longer accepting new sales contracts.
 
Our most significant cash outflows include payments for general operating expenses, including payroll costs, and general and administrative expenses that typically occur within close proximity of expense recognition.
 
There were no investing activities during the first quarter of fiscal 2011.  Net cash used for investing activities totaled approximately $171,000 for the first quarter of fiscal 2010 consisting of $131,000 for expenditures for software development and $40,000 of purchases of property and equipment.
 
During the first quarter of fiscal 2011, our cash flows from financing activities consisted of $100,000 received from the issuance of stock to an investor, partially offset by $15,000 of payments on capital lease obligations.  During the first quarter of fiscal 2010, we experienced financing cash outflows consisting of $17,000 for capital lease obligations and $25,000 for purchases of treasury stock.
 
We had working capital of $1,834,000 as of December 31, 2010 compared to $3,201,000 as of September 30, 2010 with current assets decreasing by $1,569,000 and current liabilities decreasing by $201,000 from September 30, 2010 to December 31, 2010.  Declines in working capital are primarily attributable to our operating net loss.
 
Contractual Obligations
 
The following table summarizes our contractual obligations at December 31, 2010 and the effect such obligations are expected to have on our future liquidity and cash flows:
 
   
Payments Due by Fiscal Year
 
   
Total
   
2011
   
2012
   
2013
   
2014
   
2015
   
Thereafter
 
Operating lease commitments
  $ 699,572     $ 305,521     $ 315,331     $ 78,720     $ -     $ -     $ -  
Capital lease commitments
    85,524       48,107       37,417       -       -       -       -  
Noncanceleable service contracts
    602,708       464,708       138,000       -       -       -       -  
    $ 1,387,804     $ 818,336     $ 490,748     $ 78,720     $ -     $ -     $ -  
 
 
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While we believe that our existing cash on hand and additional cash generated from operations will provide us with sufficient liquidity to meet our operating needs for the next 12 months, we will not be able to stay in business in the future without improvements in our profitability, additional financing or a fundamental change in our business.

At December 31, 2010, we had no off-balance sheet arrangements, commitments or guarantees that require additional disclosure or measurement.

 
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ITEM 4. CONTROLS AND PROCEDURES
 
Disclosure controls and procedures are designed with an objective of ensuring that information required to be disclosed in our periodic reports filed with the Securities and Exchange Commission, such as this Quarterly Report on Form 10-Q, is recorded, processed, summarized and reported within the time periods specified by the Securities and Exchange Commission.  Disclosure controls are also designed with an objective of ensuring that such information is accumulated and communicated to our management, including our principal executive officer and principal financial officer, in order to allow timely consideration regarding required disclosures.
 
The evaluation of our disclosure controls by our principal executive officer and principal financial officer included a review of the controls’ objectives and design, the operation of the controls, and the effect of the controls on the information presented in this Quarterly Report.  Our management, including our principal executive officer and principal financial officer, does not expect that disclosure controls can or will prevent or detect all errors and all fraud, if any.  A control system, no matter how well designed and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met.  Also, projections of any evaluation of the disclosure controls and procedures to future periods are subject to the risk that the disclosure controls and procedures may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
 
Based on their review and evaluation as of the end of the period covered by this Quarterly Report, our principal executive officer and principal financial officer have concluded that our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934) are effective as of the end of the period covered by this report.  During the period covered by this Quarterly Report, there have not been any changes in our internal control over financial reporting that have materially affected, or that are reasonably likely to materially affect, our internal control over financial reporting.

 
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PART II – OTHER INFORMATION
 
ITEM 1.  LEGAL PROCEEDINGS
 
Except as described below, as of December 31, 2010, the Company was not a party to any pending material legal proceedings other than claims that arise in the normal conduct of its business.  While management currently believes that the ultimate outcome of these proceedings will not have a material adverse effect on its consolidated financial condition or results of operations, litigation is subject to inherent uncertainties.  If an unfavorable ruling were to occur, there exists the possibility of a material adverse impact on the Company’s net income(loss) in the period in which a ruling occurs.  The Company’s estimate of the potential impact of the following legal proceedings on its financial position and its results of operations could change in the future.

The Company has not recorded any accruals pertaining to its legal proceedings as they do not meet the criteria for accrual under FASB ASC 450.

Joe Cunningham v. LiveDeal, Inc. et al.

On July 16, 2008, Joseph Cunningham, who was at the time a member of LiveDeal’s Board of Directors, filed a complaint with the U.S. Department of Labor's Occupational Safety and Health Administration (“OSHA”) alleging that the Company and certain members of its Board of Directors had engaged in discriminatory employment practices in violation of the Sarbanes-Oxley Act of 2002’s statutory protections for corporate whistleblowers when the Board of Directors removed him as Chairman on May 22, 2008.  In his complaint, Mr. Cunningham asked OSHA to order his appointment as Chief Executive Officer of the Company or, in the alternative, to order his reinstatement as Chairman of the Board.  Mr. Cunningham also sought back pay, special damages and litigation costs.

On July 16, 2010, Mr. Cunningham attempted to amend his OSHA complaint to include an additional adverse action allegation.  On September 20, 2010, OSHA issued a letter informing Mr. Cunningham that, as a former board member and alleged prospective interim CEO, he is not considered an “employee” under the relevant statute, which is a required element for his claims.  Accordingly, OSHA dismissed Mr. Cunningham’s complaint.

On October 20, 2010, Mr. Cunningham filed objections to OSHA’s findings.  Mr. Cunningham's appeal of OSHA’s ruling is currently pending.

Global Education Services, Inc. v. LiveDeal, Inc.

On June 6, 2008, Plaintiff Global Education Services, Inc. ("GES") filed a consumer fraud class action lawsuit against the Company in King County (Washington) Superior Court. GES has alleged in its complaint that the Company's use of activator checks violated the Washington Consumer Protection Act.  GES seeks injunctive relief against the Company's use of the checks, as well as judgment in an amount equal to three times the alleged damages sustained by GES and the members of the class. LiveDeal has denied the allegations.  Early in 2010, the Court denied both parties’ dispositive motions after oral argument.  
Active litigation is temporarily suspended, but Plaintiff is seeking to restart the litigation.

ITEM 1A.  RISK FACTORS

There have been no material changes to the factors disclosed in Item 1A “Risk Factors” in our Annual Report on Form 10-K for the fiscal year ended September 30, 2010.

ITEM 2.  UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

The Company issued a total of 15,014 shares of its common stock in private transactions during the quarter that ended on December 31, 2010.  Additional information about those transactions, including the consideration received by the Company and the exemptions from registration relied on by the Company, is set forth in Note 4 to the financial statements included in Part I, Item 1 of this Quarterly Report on Form 10-Q.

 
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ITEM 6. EXHIBITS
 
The following exhibits are either attached hereto or incorporated herein by reference as indicated:

Exhibit
Number
 
 
Description
     
31
 
Certifications pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
     
32
 
Section 1350 Certifications

 
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SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 
LiveDeal, Inc.
   
Dated:  February 14, 2011
/s/ Lawrence W. Tomsic  
 
Lawrence W. Tomsic
 
Chief Financial Officer
 
 
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