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STOCKHOLDERS' EQUITY: (Details 1) (USD $)
6 Months Ended
Jun. 30, 2014
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]  
Shares, Unvested at December 31, 2013 130,000
Shares, Grants 56,000
Shares, Vested (55,000)
Shares, Forfeited/cancelled/expired 0
Shares, Unvested at June 30, 2014 131,000
Average Fair Value at Grant Date, Unvested at December 31, 2013 $ 2.11
Average Fair Value at Grant Date, Grants $ 4.46
Average Fair Value at Grant Date, Vested $ 2.28
Average Fair Value at Grant Date, Forfeited/cancelled/expired $ 0
Average Fair Value at Grant Date, Unvested at June 30, 2014 $ 3.05