EX-99.(C)(3) 4 a2056206zex-99_c3.htm EXHIBIT 99.(C)(3) Prepared by MERRILL CORPORATION
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CONFIDENTIAL


Project Colors

Presentation to the Special Committee
of the Board of Directors

June 2, 2001

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INTRODUCTION

    The following materials were prepared solely for discussion at the meeting of the Special Committee of the Board of Directors of Blue ("Company") scheduled for June 2, 2001.

    In preparing this presentation, we have, with your consent, relied upon information provided by the Company and other publicly available information. We have not independently verified any of such information, and have relied on it being complete and accurate in all material respects.

    Please note that this presentation is based on the business and operations of Blue as represented to us as of the date hereof and does not purport to take into consideration any information or events arising subsequent to such date. SG Cowen makes no representation or warranty that there has been no material change in the information provided or reviewed by us in connection herewith.

    The information contained herein is confidential and has been prepared exclusively for the benefit and use of the Special Committee of the Board of Directors of the Company in its consideration of the proposed transaction, and may not be used for any other purpose or be discussed, reproduced, disseminated, quoted or referred to at any time, in any manner or for any purpose without our prior written consent. This presentation is not for the benefit of, and does not convey any rights or remedies to, any holder of securities of the Company or any other person.

    This presentation is subject to the assumptions, qualifications and limitations set forth herein and in the form of our fairness opinion letter, included as an appendix to this presentation, and does not constitute a recommendation by SG Cowen to the Special Committee of the Board of Directors or shareholders of the Company on how to vote with respect to the proposed transaction.



TABLE OF CONTENTS

1.   TRANSACTION OVERVIEW

2.

 

BLUE OVERVIEW

3.

 

VALUATION CONSIDERATIONS

APPENDICES

A.

 

QUARTERLY FINANCIAL STATEMENTS

B.

 

FORM OF SG COWEN FAIRNESS OPINION


TRANSACTION OVERVIEW

1


TRANSACTION OVERVIEW

Structure and Consideration

Proposed acquisition of the outstanding shares of Blue not currently owned by certain shareholders led by White and John W.P. Holt ("Purchasing Shareholders")

Transaction structured as a merger

Transaction is a "going private" transaction subject to SEC rule 13E-3

Intended to be accounted for under recapitalization accounting

Purchasing Shareholders will "roll-over" their shares

Additional shareholders may choose to "roll-over" shares and join Purchasing Shareholders

There are 20.354(a) million shares outstanding, White proposes to pay $3.50 per share in cash for the 10.405 million outstanding shares not owned by the Purchasing Shareholders

In addition, Purchase Shareholders will buy out in the money options and warrants

Transaction Value:

$75.2 million Total Equity Value(b)

$66.6 million Enterprise Value(c)

Transaction Voting Shareholder Breakdown(d)
(in millions)

Shareholders

  Total Shares
  %
 
White(e)   9.377   46.1 %
John W.P. Holt(e)   0.572   2.8 %
   
 
 
Total Purchasing Shareholders   9.949   48.9 %
Other Shareholders   10.405   51.1 %
   
 
 
Total Shares Outstanding(a)   20.354   100.0 %
   
 
 

(a)
Source: Blue Form 10-Q for the period ended March 31, 2001.

(b)
Fully Diluted Shares Outstanding of 21,484,782 include 1,130,539 dilutive options and no dilutive warrants at an offer price of $3.50 calculated using the Treasury Stock Method accounting.

(c)
Enterprise Value calculated as Total Equity Value plus Total Debt of $1.8 million less Cash of $10.4 million.

(d)
Excludes options and warrants to purchase common shares.

(e)
Source: Blue Proxy Statement dated May 22, 2001.

2


At the effective time, as defined in the Merger Agreement, each share of common stock other than those of the Purchasing Shareholders listed above and of shareholders exercising dissenting rights will be converted into the right to receive $3.50 per share, without interest ("Per Share Amount")

The shares of Purchasing Shareholders shall remain outstanding and after the Merger shall represent one share of common stock of the surviving corporation after the Merger ("Surviving Corporation")

Following the transaction, the Company shall cease to be a publicly traded company

Dissenting Shares shall not be converted into the right to receive cash, but Dissenting Shares will be cancelled in accordance with state law

In connection with the execution of the Merger Agreement, Purchasing Shareholders will enter into a voting agreement wherein such shareholders will agree to vote their shares in favor of the merger

Certain shareholders, including White, will enter into a Stockholders' Agreement and Registration Rights Agreement containing agreements as to, among other things, the election of directors, transfer of shares and registration rights in the event of a public offering

All vested and unvested options, in-the-money options will exchanged for an amount in cash equal to the number of underlying shares multiplied by the (Per Share Amount less the exercise price), such amount to be paid promptly following the effective time

Shares
  Exercise Price
   
  Average
Price

Outstanding
  Exercisable
  Low
  High
482,367   418,452   $ 0.10   $ 0.75   $ 0.43
549,631   341,505     1.85     1.85     1.85
196,165   2,664     1.88     2.00     1.94
1,208,853       2.56     2.56     2.56
2,145,115   396,493     2.81     19.50     8.26

 
             
4,582,131   1,159,114               $ 4.89

 
                 
Company shall use commercially reasonable efforts to obtain the agreement of holders of warrants outstanding under certain warrant agreements as to which the per share exercise price is less than the Per Share Amount to terminate such warrants in exchange for an amount in cash equal to the underlying shares multiplied by the (Per Share Amount less the exercise price), such amount to be paid promptly following the effective time

Holder

  Shares
  Strike Price
  Expires
Locators, Inc.   83,000   $6.00   4/04
Compu-Time, Inc.   35,000   $6.00   4/04
Parts Finder Locating Systems, Inc.   42,000   $6.00   4/04
DaimlerChrysler AG   1,454,324   $10.03 - $15.04   5/08 - 5/10
Warburg, Pincus EP, L.P.   416,390   $6.86   6/05
Riverside Partnership   138,797   $6.86   6/05
Third Point   125,981   $6.86   6/05
Points West Intl. Inv. Ltd.   12,816   $6.86   6/05
General Electric Capital   400,000   $6.50   12/05
   
 
   
    2,708,308   $9.40    
   
       

3


Additional Key Transaction Items

Company agrees not to solicit or encourage any inquiries regarding any alternative merger proposal or participate in any discussions relating to any alternative merger proposal, but may respond to an unsolicited proposal submitted to Blue that Company Board of Directors determines in good faith is reasonably likely to represent a Superior Proposal as required to discharge Company Board of Directors' fiduciary duties

Company may not withdraw or modify its approval of the Merger upon receipt of a Superior Proposal, or approve, recommend or enter into an agreement with respect to a Superior Proposal unless Company gives Merger Sub written notice of the Superior Proposal, and allows Merger Sub at least 5 business days to adjust the terms of the Merger in response to the Superior Proposal

Notwithstanding the receipt of a Superior Proposal and the withdrawal of Company Board of Director approval of the Merger, Company shall hold a shareholders' meeting to vote upon the Merger

Company (and Surviving Corporation if the Merger becomes effective) shall indemnify Company's directors, officers, employees and agents for 6 years after the Merger against any costs and expenses in connection with any claim arising out of the Merger and shall maintain directors' and officers' insurance for 3 years with respect to current directors and officers

The Merger is conditional upon, among other things:

Company shareholder approval

No government action restricting or limiting the ownership or operation by Merger Sub of Company's business or material assets, requiring disposition of any portion of Company's business or material assets or imposing material limitations on the ability of Merger Sub to hold or exercise full rights of ownership of any shares of Company common stock or effectively to control the Company's business

Receipt of all necessary government approvals and expiration of any applicable waiting periods, including Hart-Scott-Rodino waiting periods

4


    Receipt of all necessary consents

    White and its affiliates executing a subscription agreement pursuant to which White and its affiliates shall purchase from the Company preferred stock in exchange for an aggregate amount of cash sufficient to pay the Per Share Amount in the merger and all fees and expenses of White, Merger Sub and the Company incurred in the merger

    Aggregate number of Dissenting Shares not exceeding 15% of the issued and outstanding shares of Company common stock excluding shares of Purchasing Shareholders and Dissenting Shares

The merger agreement may be terminated in the following situations, among others:

By mutual written consent of Company and Merger Sub

By Company or Merger Sub if Company shareholders do not approve the Merger at the shareholder meeting

By Company or Merger Sub if the Merger has not closed by December 31, 2001 (the "Outside Date")

By Company if (i) Merger Sub or White has materially breached any of its representations, warranties or covenants, and such breach has not been cured within 10 business days following written notice of the breach has been given or (ii) if White fails to vote or advises that it will not vote all of its shares in favor of the Merger

By Merger Sub if:

Company Board of Directors changes its approval of the Merger in a manner adverse to Merger Sub

Any person or group other than Merger Sub and its affiliates acquires beneficial ownership of 10% or more of the Company's common stock and Company Board of Directors approves the acquisition

Company materially breaches any representation, warranty, covenant or other agreement provided such breach has not been cured within 10 business days following written notice of the breach has been given

Company has not held the shareholders' meeting by six days prior to Outside Date

5


Company shall pay to White a termination fee plus expenses, which expenses are not to exceed $750,000, at the time of the termination of the Agreement by Merger Sub in the event the Company (a) materially breaches any of its representations, warranties or covenants, (b) violates its non-soliciation covenant or (c) fails to call and hold a shareholders' meeting six days prior to the Outside Date

Subject to the terms of the Agreement, the Company shall pay to White a termination fee if the Company enters into agreement with another acquiror within 6 months of termination of the Agreement by Merger Sub in the event:

the Merger is not consummated by the Outside Date (except where Merger Sub would otherwise be prohibited from terminating the Agreement for such reason)

of a material breach by the Company of a representation, warranty or covenant of the Company (other than a breach of the Company's non-solicitation covenant)

6



CERTAIN TRANSACTION BACKGROUND INFORMATION

The Board of Directors of Blue was made aware that White was considering a proposal for the Company on April 25, 2001

SG Cowen was engaged on May 18, 2001 by the Special Committee of the Board of Directors of Blue

On November 1, 2000, White, First Analysis and Third Point Partners purchased $15M of Preferred Stock of Blue convertible into Blue common stock at $6.86 per share

On April 3, 2001, White purchased 200,000 shares of Common Stock from Geoffrey T. Barker at $3.50 per share

SG Cowen did not contact, nor was it requested to contact, additional prospective purchasers for the assets or stock of Blue because SG Cowen was informed by the Special Committee of the Board of Directors that White was not interested in selling any of its shares or participating in any other transaction that might result in a dilution of its equity ownership

7



TRANSACTION SUMMARY

Implied Multiples of Proposed Transaction
(US$ in millions)

Valuation Summary

   
Offer Price per Share   $ 3.50
Primary Shares Outstanding(a)     20.354
Options and Warrants(b)     1.131
   
Fully Diluted Shares Outstanding     21.485
Implied Equity Value   $ 75.2
  Plus: Debt(a)     1.8
  Less: Cash(a)     10.4
   
Enterprise Value   $ 66.6
Blue Stock Price as of June 1, 2001   $ 1.95
Premium to Market     79.5%

Total Consideration as a Multiple of:
Revenue(c)

 
  Operating Statistic
  Implied Multiples
 
LTM(d)   $ 44.9   1.5 x
LQA(d)     49.1   1.4  
CY2001 - Base Case(e)     54.2   1.2  
CY2002 - Base Case(e)     72.9   0.9  

(a)
Source: Blue Form 10-Q for the period ended March 31, 2001.

(b)
Options and Warrants per Blue Management as of April 30, 2001 calculated using the treasury stock method.

(c)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

(d)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") per Blue Form 10-Q for the period ended March 31, 2001 and Blue Form 10-K for the period ended December 31, 2000.

(e)
Source: Blue Management's Base Case scenario as of May 24, 2001.

8



TRANSACTION PREMIUMS ANALYSIS(a)

Premiums Based on Blue Closing Stock Price

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(a)
Source: FactSet Data Systems as of June 1, 2001.

9



ANTICIPATED TIMETABLE

In the event the SEC does not review the proxy statement filed in connection with the merger

Event

  Approximate Timing
Delivery of Opinion to Blue Special Committee of the Board of Directors   June 2, 2001

Blue Board of Directors Meeting

 

June 2, 2001

Execution of Agreement / Transaction Announcement

 

June 4, 2001

File Proxy Statement

 

Mid / Late June 2001

Distribute Proxy Statement to Blue Shareholders

 

Late June / Early July 2001

Special Meeting of Blue Shareholders

 

Late July / Early August 2001

Closing

 

Late July / Early August 2001

10



BLUE OVERVIEW

11



BLUE OVERVIEW (SEATTLE, WA)(a)

Blue provides e-Business products and services to the retail automotive industry

Design and host dealer web sites and provide customer relationship management (CRM) tools

Collect, aggregate, and distribute dealer data

Other e-Business products include training and consulting, and portal services for industry information on parts and wholesale used vehicle sales

The Company's core e-Business solutions are endorsed by the National Automotive Dealers Association (NADA)

Client base is comprised of approximately 8,950 auto dealers as well as 14 auto manufacturers

DaimlerChrysler is the Company's largest customer, accounting for approximately 20% of FY2000 revenues

Blue's strategy is to expand its network of clients and to leverage it with solutions that allow dealers to increase customer loyalty and revenue growth

The Company is headquartered in Seattle, WA and had 674 employees as of April 30, 2001

Selected affiliates include Vicinity, AutoVantage, Excite Classifieds2000, Yahoo Autos, BuySellBid.com, InfoSpace.com

(a)
Source: Blue Web site, Blue Form 10-K for the period ended December 31, 2000 and Blue Management as of April 30, 2001.

12



PRODUCTS AND SERVICES(a)

Summary Product Review
(US$ in millions)

 
   
   
 
  Revenue Contribution(b)
 
 
  Product Offering

  Description

  2002E

  2001E

  2000A

  1999A

 
Internet Applications and Professional Services   Packaged e-Business Services   Standardized dealer Web site and advertising tools   $ 52.5   72.0 % $ 39.6   73.0 % $ 27.3   65.8 % $ 13.5   58.0 %

 

 

Custom Development Services

 


Provide upgrades and enhancements to standard solutions

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CRM Tools

 


Internet-based lead management, maintenance record tracking, and lead "pick-or-pass"

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Data Extraction and Aggregation Services

 

IntegraLink (subsidiary)

 


Collects service, inventory, sales, parts and accounting data from dealerships

 

 

12.1

 

16.7

%

 

11.9

 

21.9

%

 

12.5

 

30.2

%

 

7.3

 

31.5

%

 

 

PartsVoice (subsidiary)

 


Database of original equipment manufacturers (OEM) parts

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Includes inventory information for 9,000 dealers

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other Services

 

Dealer Advisory Services

 


Best practices e-Business training and consulting for dealers and manufacturers

 

 

8.3

 

11.3

%

 

2.7

 

5.0

%

 

1.7

 

4.0

%

 

2.4

 

10.5

%

 

 

Internet Portals

 


Host industry information site MotorPlace.com and automotive research portal DealerNet.com

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

MotorPlace Auto Exchange

 


Marketplace for auto leasing companies to sell wholesale used vehicles

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
             
 
 
 
 
 
 
 
 
              $ 72.9   100.0 % $ 54.2   100.0 % $ 41.5   100.0 % $ 23.3   100.0 %
             
 
 
 
 
 
 
 
 

(a)
Source: Form 10-K for the period ended December 31, 2000 and Blue Management's Base Case scenario as of May 24, 2001.

(b)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

13



PRODUCTS AND SERVICES(a)(b)

Revenue Contribution—2002E   Revenue Contribution—2001E

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Revenue Contribution—2000A

 

Revenue Contribution—1999A


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(a)
Source: Form 10-K for the period ended December 31, 2000 and Blue Management's Base Case scenario as of May 24, 2001.

(b)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

14



BLUE RECENT EVENTS(a)

May 7, 2001—Announced the availability of NADA Sales Accelerator Package, a suite of e-business tools for automotive dealers that gives consumers the ability to research, locate and arrange purchase of a vehicle from a dealer online

April 24, 2001—Announced financial results for the first quarter ended March 31, 2001. Pro forma revenue for the first quarter of 2001 was $13.6 million, compared to $8.9 million for the first quarter of 2000

April 3, 2001—White purchases 200,000 common shares from Geoffrey Barker, Blue Director, at $3.50 per share

March 14, 2001—Announced that it has secured a $10 million revolving credit facility from Silicon Valley Bank of Santa Clara, CA

January 25, 2001—Announced that gross revenue for the fourth quarter of 2000, excluding certain adjustments, increased 58% to $13.2 million, compared to $8.4 million in the fourth quarter of 1999

November 1, 2000—Added $15 million in private equity funding to finance the continued development of e-business products and services for automotive dealer and manufacturer customers. The $15 million investment at $6.86 per share results from a private equity agreement announced in June with White, First Analysis Venture Capital, and Third Point Partners L.P.

(a)
Source: Blue web site, press releases and SEC filings.

15



MANAGEMENT AND BOARD OF DIRECTORS(a)

Executive Officers

Name

  Age
  Position

John W.P. Holt(b)   44   President and Chief Executive Officer

David S. Snyder

 

40

 

Executive Vice President and Chief Financial Officer

Rajan Krishnamurty

 

43

 

Executive Vice President and Chief Technology Officer

Terrence E. Smail

 

57

 

Executive Vice President, Sales and Account Services

Kevin M. Distelhorst

 

39

 

Vice President and General Manager, IntegraLink

Michael D. Bell

 

43

 

Vice President and General Manager, PartsVoice

Board of Directors

Name

  Age
  Position

Geoffrey T. Barker   39   Co-Founder, Blue; Chairman and CEO, Vigilos, Inc.

Mark T. Koulogeorge

 

37

 

Managing Director, First Analysis Corporation

Joseph P. Landy

 

39

 

Managing Director, White

Ernest H. Pomerantz

 

59

 

Senior Managing Director, Mesa Partners, Inc.

J.D. Power, III

 

69

 

Chairman and CEO, J.D. Power and Associates

Howard A. Tullman

 

55

 

CEO, Worldwide Xceed Group, Inc.

(a)
Source: Blue Proxy Statement dated May 22, 2001 and Company Web site.

(b)
Management member is on the Board of Directors.

16



SUMMARY OWNERSHIP PROFILE(a)

Ownership by Major Classification

Shareholder Class / Owner

  Shares
  % of Total
 
Direct Insider Ownership(a)          
  John W.P. Holt   572,132   2.8 %
  Geoffrey Barker   427,492   2.1 %
  Mark Koulogeorge   156,574   0.8 %
  Howard Tullman   36,000   0.2 %
  Ernest Pomerantz   30,000   0.1 %
  David Snyder   7,500   0.0 %
  Michael Bell   7,250   0.0 %
  Rajan Krishnamurty   2,441   0.0 %
  J.D. Power, III   1,000   0.0 %
  Terrence Smail     0.0 %
  Joseph Landy     0.0 %
   
 
 
    1,240,389   6.1 %
Beneficial Ownership(a)          
  White   9,377,068   46.1 %
  First Analysis Corporation   1,642,962   8.1 %
  General Electric Capital Assurance Company   713,065   3.5 %
   
 
 
    11,733,095   57.6 %
13F Filing Institutions(b)          
  Third Point Management Co, LLC   798,258   3.9 %
  Peter A. Wright Capital   252,100   1.2 %
  Dimensional Fund Advisors   250,900   1.2 %
   
 
 
    1,301,258   6.4 %
 
Other Institutional Holders

 

1,304,968

 

6.4

%
 
Total Institutional Holders

 

2,606,226

 

12.8

%

Other Holders

 

4,774,533

 

23.5

%

 

 



 



 

Total Common Shares Outstanding(c)

 

20,354,243

 

100.0

%

 

 



 



 

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(a)
Source: Blue Proxy Statement dated May 22, 2001 as of March 14, 2001.

(b)
Source: CDA/Prism as of May 29, 2001 as of April 30, 2001.

(c)
Source: Blue Form 10-Q for the period ended March 31, 2001. Assumes 20,354,243 common shares outstanding as of April 30, 2001.

17



HISTORICAL STOCK PRICE PERFORMANCE(a)

Trading Statistics
Current   $ 1.95
5-Day Average     1.99
10-Day Average     1.95
20-Day Average     1.98
Closing Average Since IPO     7.01
Trading High Since IPO     34.00
Trading Low Since IPO     0.88

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(a)
Source: FactSet Data Systems as of June 1, 2001.

18


HISTORICAL STOCK PRICE PERFORMANCE(a)

Blue vs. NASDAQ and Indices—LTM

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(a)
Source: FactSet Data Systems as of June 1, 2001.

(b)
B2B Software Index includes: ARBA CMRC FMKT PPRO SQST VERT WEBM.

(c)
Transportation Tech Cos. Index includes: ABTL CCCG PRTS REY TRDR.

19


HISTORICAL STOCK PRICE PERFORMANCE(a)

Trading Statistics
Current   $ 1.95
5-Day Average     1.99
10-Day Average     1.95
20-Day Average     1.98
LTM Average     3.79
LTM High     8.00
LTM Low     0.88

Last Twelve Months

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(a)
Source: FactSet Data Systems as of June 1, 2001.

20


HISTORICAL STOCK PRICE PERFORMANCE(a)

Avg. Close   $ 2.59  
Avg. Volume     34,324  
Avg. $/ Day   $ 84,817  
Total Volume     4,290,500  
Shares O/S     20,354,243  
Float     7,380,759  
Float Turnover     0.6 x

Shares at Specific Prices—Last 6 months

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Cumulative Shares Traded at Specific Prices—Last 6 months

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(a)
Source: FactSet Data Systems as of June 1, 2001.

21


HISTORICAL STOCK PRICE PERFORMANCE(a)

Avg. Close   $ 3.79  
Avg. Volume     50,358  
Avg. $/ Day   $ 192,968  
Total Volume     12,740,600  
Shares O/S     20,354,243  
Float     7,380,759  
Float Turnover     1.7 x

Shares at Specific Prices—LTM

     LOGO

Cumulative Shares Traded at Specific Prices—LTM

     LOGO


(a)
Source: FactSet Data Systems as of June 1, 2001.

22



ACQUISITION / DIVESTITURE HISTORY

Historical Acquisition and Divestiture Activity(a)
(US$ in millions)

Date

  Target Name

  Deal Value
  Description

January 2000   IntegraLink Corporation   $ 3.7   Acquisition enhanced data acquisition capabilities and provided access to additional clients

January 2000

 

YachtWorld.com

 

 

14.0

(b)

Sale of YachtWorld.com assets to Boats.com, Inc.

April 1999

 

PartsVoice, LLC

 

 

30.7

(c)

Acquisition of vehicle parts data aggregation and management services business

(a)
Source: Blue Form 10-K for the period ended December 31, 2000 and Company Press Releases.

(b)
Plus warrants. As of March 28, 2001, the Company had received $7.2 million of a $10.5 million promissory note issued by Boats.com in conjunction with this sale. The Company has agreed to forgive the remaining $3.6 million of the note receivable balance in exchange for release of certain obligations in connection with the transaction.

(c)
Weaker than expected sales and greater than expected client attrition in this business unit led the Company to recognize a $9.7 million impairment charge during the third quarter of 2000 which was allotted entirely to goodwill.

23



FINANCIAL SUMMARY(a)

Revenue(b)   Gross Profit

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EBIT(c)

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(a)
Source: Historical figures per Blue Form 10-K for the period ended December 31, 2000. Projections per Blue Management's Base Case scenario as of May 24, 2001.

(b)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

(c)
Excludes Stock-based Compensation, Amortization of Intangibles and other extraordinary items.

24



INCOME STATEMENT

Financial Performance(a)(b)
(US$ in millions, except per share data)

 
  Historical
  Projected—Base Case
   
 
Fiscal Year Ending December 31,

  CAGR
1998-2002E

 
  1998
  1999
  2000
  LTM(c)
  2001E
  2002E
 
Revenue(d)   $ 6.2   $ 23.3   $ 41.5   $ 44.9   $ 54.2   $ 72.9   84.9 %
 
% Growth

 

 

265.0

%

 

272.9

%

 

78.1

%

 


 

 

30.7

%

 

34.5

%

 

 

Gross Profit

 

$

5.0

 

$

18.5

 

$

33.2

 

$

35.8

 

$

43.6

 

$

59.6

 

85.4

%
 
% of Revenue

 

 

80.8

%

 

79.3

%

 

80.0

%

 

79.9

%

 

80.4

%

 

81.7

%

 

 

EBIT

 

$

(4.3

)

$

(9.5

)

$

(16.2

)

$

(20.4

)

$

(23.1

)

$

(9.9

)

NM

 
 
% of Revenue

 

 

(68.7

)%

 

(40.8

)%

 

(39.0

)%

 

(45.5

)%

 

(42.6

)%

 

(13.6

)%

 

 

Net Income

 

$

(4.2

)

$

(10.0

)

$

(15.4

)

$

(19.6

)

$

(23.0

)

$

(9.7

)

NM

 
 
% of Revenue

 

 

(67.9

)%

 

(43.0

)%

 

(37.2

)%

 

(43.8

)%

 

(42.5

)%

 

(13.3

)%

 

 

Earnings Per Share

 

$

(0.50

)

$

(0.74

)

$

(0.86

)

$

(1.05

)

$

(1.13

)

$

(0.47

)

NM

 

(a)
Source: Historical figures per Blue SEC filings. Projections per Blue Management's Base Case scenario as of May 24, 2001.

(b)
Excludes Stock-based Compensation, Amortization of Intangibles and other extraordinary items.

(c)
Latest Twelve Months ("LTM") per Blue Form 10-Q for the period ended March 31, 2001 and Blue Form 10-K for the period ended December 31, 2000.

(d)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

25



COMPARISON OF BASE CASE AND OPTIMISTIC CASE(a)

Management has provided us with revenue detail on an optimistic case

Management has not provided us with expense detail with respect to the optimistic case

Base Case vs. Optimistic Case Revenue Analysis
(US$ in millions)

 
  2001E
  2002E
 
 
  Base
  Optimistic
  Difference
  Percentage
  Base
  Optimistic
  Difference
  Percentage
 
Internet Applications   $ 37.1   $ 37.2   $ 0.1   0.4 % $ 49.6   $ 52.5   $ 2.9   5.8 %
Professional Services     8.6     8.6           9.5     10.6     1.1   11.5 %
Dealer Advisory Services     0.8     1.2     0.4   51.9 %   1.3     3.0     1.7   134.1 %
PartsVoice     10.0     10.1     0.1   1.0 %   10.1     10.7     0.5   5.4 %
IntegraLink     1.9     1.9           2.0     2.4     0.4   20.0 %
MotorPlace Auto Exchange     1.0     1.0           6.0     7.8     1.8   30.0 %
Portals & Advertising     1.0     1.0           1.0     1.0        
   
 
 
 
 
 
 
 
 
Pro Forma Revenue(b)   $ 60.3   $ 61.0   $ 0.6   1.1 % $ 79.5   $ 88.0   $ 8.5   10.6 %
   
 
 
     
 
 
     
Chrysler Equity Subscriptions     6.1     6.1             6.6     6.6          
   
 
 
     
 
 
     
Revenue(c)   $ 54.2   $ 54.8   $ 0.6   1.2 % $ 72.9   $ 81.4   $ 8.5   11.6 %
   
 
 
 
 
 
 
 
 

(a)
Source: Blue Management as of May 24, 2001.

(b)
Pro Forma Revenue includes amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement.

(c)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

26



BLUE PROJECTED CASH FLOW ANALYSIS

Projected Cash Flow Analysis(a)
(US$ in millions)

 
  CY 2001
  CY 2002
 
 
  Q1A
  Q2E
  Q3E
  Q4E
  Q1E
  Q2E
  Q3E
  Q4E
 
Net loss   $ (6.2 ) $ (6.4 ) $ (5.8 ) $ (4.6 ) $ (4.2 ) $ (3.4 ) $ (2.0 ) $ (0.1 )
Chrysler Equity Subscriptions     1.3     1.5     1.6     1.7     1.7     1.7     1.7     1.7  
Amortization of Deferred Equity Expenses     0.1                              
Depreciation & Amortization     1.3     1.3     1.4     1.8     1.8     1.8     1.9     1.9  
Deferral of Revenue per SAB 101     1.0     0.7     1.1     0.6     1.0     0.6     0.4     0.2  
   
 
 
 
 
 
 
 
 
Adjusted EBDA   $ (2.6 ) $ (2.9 ) $ (1.8 ) $ (0.4 ) $ 0.3   $ 0.7   $ 1.9   $ 3.6  
Capital Purchases     (1.0 )   (3.4 )   (0.9 )   (0.7 )   (1.0 )   (0.7 )   (0.0 )   (0.6 )
Cash Provided by (used in) Financing Activities     (0.5 )   (0.5 )   (0.3 )   (0.4 )   (0.3 )   (0.1 )   (0.0 )   0.0  
   
 
 
 
 
 
 
 
 
Cash Flow Before Changes in Working Capital     (4.1 )   (6.7 )   (3.0 )   (1.4 )   (1.0 )   (0.2 )   1.9     3.1  
Changes in Working Capital     (2.2 )   1.9     (1.1 )   (0.2 )   (0.3 )   1.2     (0.5 )   (0.2 )
   
 
 
 
 
 
 
 
 
Net (Decrease) Increase in Cash   $ (6.2 ) $ (4.8 ) $ (4.1 ) $ (1.7 ) $ (1.3 ) $ 1.0   $ 1.4   $ 2.9  
Cash, Beginning of Quarter     16.6     10.4     5.6     1.5     (0.2 )   (1.4 )   (0.4 )   1.0  
   
 
 
 
 
 
 
 
 
Cash, End of Quarter   $ 10.4   $ 5.6   $ 1.5   $ (0.2 ) $ (1.4 ) $ (0.4 ) $ 1.0   $ 3.9  
   
 
 
 
 
 
 
 
 

(a)
Source: Blue Management's Base Case scenario as of May 24, 2001.

27



BLUE PROJECTED BALANCE SHEET ANALYSIS

Projected Balance Sheet Analysis(a)
(US$ in millions)

 
  CY 2001
  CY 2002
 
 
  Q1A
  Q2E
  Q3E
  Q4E
  Q1E
  Q2E
  Q3E
  Q4E
 
Cash and Cash Equivalents   $ 10.4   $ 5.6   $ 1.5   $ (0.2 ) $ (1.4 ) $ (0.4 ) $ 1.0   $ 3.9  
Accounts Receivable     10.4     10.0     11.3     12.4     13.4     13.2     14.0     15.4  
Other Current Assets     1.5     1.5     1.4     0.9     1.4     1.1     1.7     1.5  
   
 
 
 
 
 
 
 
 
Total Current Assets     22.3     17.1     14.1     13.1     13.3     13.9     16.6     20.7  
Capital Assets, net     15.1     17.2     16.7     15.6     14.7     13.6     11.8     10.4  
Intangible Assets, net     14.4     13.3     12.2     11.1     10.2     9.3     8.3     7.4  
Other Assets     0.7     0.6     0.5     0.4     0.4     0.3     0.3     0.2  
   
 
 
 
 
 
 
 
 
Total Assets   $ 52.5   $ 48.2   $ 43.5   $ 40.2   $ 38.6   $ 37.1   $ 37.1   $ 38.7  
   
 
 
 
 
 
 
 
 
Accounts Payable and Other Current Liabilities   $ 5.8   $ 7.0   $ 6.4   $ 6.3   $ 6.9   $ 7.0   $ 7.2   $ 7.5  
Deferred Revenues     7.3     8.1     9.6     10.8     12.4     13.5     14.6     15.4  
Current Portion of Financing     1.4     1.3     0.9     0.5     0.2     0.0     0.0     0.0  
   
 
 
 
 
 
 
 
 
Total Current Liabilities     14.3     16.4     17.0     17.6     19.4     20.6     21.8     22.9  
Total Non-current Liabilities     0.4     0.1     (0.0 )   (0.0 )   (0.0 )   (0.0 )   (0.0 )   (0.0 )
Total Shareholders' Equity     37.7     31.8     26.5     22.6     19.2     16.5     15.2     15.9  
   
 
 
 
 
 
 
 
 
Total Liabilities & Shareholders' Equity   $ 52.5   $ 48.2   $ 43.5   $ 40.2   $ 38.6   $ 37.1   $ 37.1   $ 38.7  
   
 
 
 
 
 
 
 
 

(a)
Source: Blue Form 10-Q for the period ended March 31, 2001 and Blue Management's Base Case scenario as of May 24, 2001.

28



BLUE SUMMARY CAPITALIZATION

Selected Balance Sheet Items(a)
(US$ in thousands)

 
   
  December 31,
 
  March 31,
2001

 
  2000
  1999
Balance Sheet Data                  
  Cash and Cash Equivalents   $ 10,354   $ 16,577   $ 14,224
  Working Capital (Deficit)     9,210     13,367     13,828
    Total Assets     52,513     57,926     54,032
    Long-term Obligations, net of Current Portion     435     548     1,245
  Total Shareholders' Equity     37,701     42,255     45,585

(a)
Source: Blue Form 10-K for the period ended December 31, 2000 and Blue Form 10-Q for the period ended March 31, 2001.

29



VALUATION CONSIDERATIONS

30



TRANSACTION PREMIUMS ANALYSIS(a)

Premiums Based on Blue Closing Stock Price

     LOGO


(a)
Source: FactSet Data Systems as of June 1, 2001.

31



IMPLIED MULTIPLES OFFERED VS. INDUSTRY TRADING MULTIPLES(a)

Total Consideration / LTM Revenue(b)   Total Consideration / LQA Revenue(b)

LOGO

 

LOGO

Total Consideration / CY01 Revenue(c)

 

Total Consideration / CY02 Revenue(c)

LOGO

 

LOGO

(a)
Source: FactSet Data Systems as of June 1, 2001.

(b)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") data as of last reported quarter.

(c)
Projections per First Call where available. Blue Projections per Blue Management's Base Case Scenario as of May 24, 2001.

32



SELECTED COMPANY ANALYSIS

Trading Multiples of Selected Companies
(US$ in millions, except per share data)

 
   
   
   
   
  Enterprise Value as a
Multiple of (b)(c)(d)

   
 
 
   
   
   
   
  Revenue
   
 
Company (FYE)

  Stock
Price(a)

  % of 52
Week High(a)

  Market
Value

  Enterprise
Value(b)

  Estimated
5yr EPS
Growth(e)

 
  LTM
  LQA
  CY01E
  CY02P
 
ASPs                                            
Corio, Inc. (12/31)   $ 1.25   5.7 % $ 66.1   ($ 35.5 ) (0.7 )x (0.7 )x (0.7 )x (0.5 )x 20.0 %
Interliant, Inc. (12/31)(f)     1.28   4.4     63.6     212.2   1.2   1.3   1.7   NA   32.5  
NaviSite, Inc. (7/31)(g)     1.70   2.9     100.5     99.5   1.1   0.9   0.8   0.5   122.9  
eCRM                                            
Chordiant Software Inc. (12/31)   $ 3.25   17.0 % $ 171.6   $ 93.5   2.2 x 1.8 x 1.3 x 0.9 x 45.0 %
FirePond, Inc. (10/31)(h)     1.72   4.0     66.7     (4.1 ) (0.1 ) (0.1 ) (0.1 ) NA   50.0  
Onyx Software Corp. (12/31)     5.95   18.5     256.4     224.3   1.8   2.0   1.7   1.3   41.0  
B2B                                            
PurchasePro.com, Inc. (12/31)   $ 1.82   3.8 % $ 133.4   $ 110.3   1.4 x 1.7 x 1.0 x 0.8 x 40.0 %
SciQuest.com, Inc. (12/31)     1.61   10.9     53.7     (5.2 ) (0.1 ) (0.1 ) (0.1 ) (0.1 ) 60.0  
VerticalNet, Inc. (12/31)     2.14   3.4     216.3     150.3   1.1   1.0   1.0   0.7   NM  
Transportation / Data Aggregation                                            
Autobytel.com, Inc. (12/31)   $ 1.39   16.2 % $ 28.3   ($ 39.1 ) (0.6 )x (0.6 )x NA   NA   20.0 %
CCC Information Services Group, Inc. (12/31)     7.60   56.8     166.6     221.0   1.1   1.2   NA   NA   NM  
PartsBase.com, Inc. (12/31)     1.40   16.0     20.2     (9.1 ) (1.8 ) (1.4 ) NA   NA   NM  
The Reynolds and Reynolds Co. (9/30)     22.85   99.3     1,764.2     1,944.9   2.0   2.0   1.9 x NA   13.0  

 
High         99.3 %             2.2 x 2.0 x 1.9 x 1.3 x 122.9 %
Median         10.9               1.1   1.0   1.0   0.7   40.5  
Mean         19.9               0.7   0.7   0.9   0.5   44.4  
Low         2.9               (1.8 ) (1.4 ) (0.7 ) (0.5 ) 13.0  

 

 
Blue at Market (12/31)   $ 1.95   24.4 % $ 40.5   $ 31.9   0.7 x 0.6 x 0.6 x 0.4 x NM  
Blue at $3.50 Offer Price Per Share   $ 3.50   43.8 % $ 75.2   $ 66.6   1.5 x 1.4 x 1.2 x 0.9 x NM  

 

(a)
Stock price data as of June 1, 2001.

(b)
Enterprise Value defined as Market Value plus Total Debt less Cash.

(c)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") as of last reported quarter.

(d)
Estimates are calendar year end per First Call where available.

(e)
Five Year Growth Rate Estimates are from First Call where available; otherwise IBES, Zacks or S&P Earnings Report.

(f)
Interliant Revenue estimates per C. E. Unterberg Research Report dated May 7, 2001.

(g)
NaviSite Revenue and EPS estimates per Prudential Securities Research Report dated April 23, 2001.

(h)
FirePond Revenue and EPS estimates per Dain Rauscher Wessels Research Report dated May 24, 2001.

33


SELECTED COMPANY ANALYSIS

Operating Statistics of Selected Companies
(US$ in millions, except per share data)

 
   
  Operating Results(a)(b)(c)
   
   
   
   
   
   
   
   
   
   
 
 
   
  Revenue
  Margins
  EPS(a)(b)(c)
   
   
   
   
   
 
Company (FYE)

  Revenue
Growth Rate
CY / CY+1

   
   
   
  Book
Value(d)

  Debt/
Cap.

 
  LTM
  LQA
  CY01E
  CY02P
  Gross
  EBIT
  LTM
  CY01E
  CY02P
  Cash(d)
  STD(d)
  LTD(d)
 
ASPs                                                                                    
Corio, Inc. (12/31)   47.9 % $ 51.9   $ 54.3   $ 50.3   $ 74.4   (23.1 %) (158.1 %) ($ 1.63 ) ($ 1.66 ) ($ 1.49 ) $ 117.1   $ 6.7   $ 8.9   $ 120.9   11.4 %
Interliant, Inc. (12/31)(e)   NM     170.8     158.3     124.6     NA   27.3   (57.6 )   (2.12 )   (3.26 )   (2.63 )   49.1     14.1     183.6     10.3   95.1  
NaviSite, Inc. (7/31)(f)   74.1     88.5     110.8     123.3     214.7   (27.7 ) (102.0 )   (1.58 )   (1.81 )   (0.93 )   68.7     0.1     67.6     57.2   54.2  
eCRM                                                                                    
Chordiant Software Inc. (12/31)   43.5 % $ 41.7   $ 52.2   $ 72.3   $ 103.7   51.1 % (63.8 %) ($ 0.57 ) ($ 0.52 ) ($ 0.04 ) $ 78.7   $ 0.5   $ 0.0   $ 94.8   0.5 %
FirePond, Inc. (10/31)(g)   NM     63.3     49.3     50.3     NA   47.5   (48.3 )   (0.73 )   (0.83 )   NA     71.0     0.2     0.0     84.3   0.2  
Onyx Software Corp. (12/31)   36.3     126.7     113.6     128.2     174.8   74.3   (8.9 )   (0.29 )   (0.56 )   0.08     36.4     1.2     3.0     87.7   4.6  
B2B                                                                                    
PurchasePro.com, Inc. (12/31)   23.6 % $ 76.5   $ 64.1   $ 108.3   $ 133.9   91.7 % (32.9 %) ($ 0.31 ) $ 0.01   $ 0.28   $ 54.9   $ 24.7   $ 7.2   $ 248.4   11.4 %
SciQuest.com, Inc. (12/31)   40.8     59.2     50.6     60.3     84.9   9.5   (99.2 )   (1.83 )   (1.23 )   (0.84 )   61.3     1.1     1.3     164.9   1.5  
VerticalNet, Inc. (12/31)   50.0     136.3     146.7     150.0     225.0   61.2   (83.4 )   (1.30 )   (0.66 )   (0.01 )   107.3     2.1     39.1     550.9   7.0  
Transportation / Data Aggregation                                                                                    
Autobytel.com, Inc. (12/31)   NM   $ 68.1   $ 66.6     NA     NA   NM   (44.2 %) ($ 1.18 )   NA     NA   $ 76.2   $ 0.0   $ 8.8   $ 86.2   9.3 %
CCC Information Services Group, Inc. (12/31)   NM     209.5     189.6     NA     NA   64.5 % (3.1 )   (1.06 ) ($ 0.34 )   NA     11.6     0.4     65.6     (5.5 ) NM  
PartsBase.com, Inc. (12/31)   NM     5.1     6.4     NA     NA   (21.1 ) (213.4 )   (0.60 )   NA     NA     29.3     0.0     0.0     30.3   0.0  
The Reynolds and Reynolds Co. (9/30)   NM     967.4     965.3   $ 998.2     NA   58.6   16.4     1.25     1.37     NA     140.3     0.0     321.0     498.1   39.2  

 
High   74.1 %                         91.7 % 16.4 %                                           95.1 %
Median   43.5                           49.3   (57.6 )                                           8.1  
Mean   45.2                           34.5   (69.1 )                                           19.5  
Low   23.6                           (27.7 ) (213.4 )                                           0.0  

 

 
Blue at Market (12/31)   34.5 % $ 44.9   $ 49.1   $ 54.2   $ 72.9   79.9 % (45.4 %) ($ 1.05 ) ($ 1.13 ) ($ 0.47 ) $ 10.4   $ 1.4   $ 0.4   $ 37.7   4.5 %

 

(a)
EBIT, net income and earnings per share before extraordinary item(s) and cumulative effect of accounting change.

(b)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") as of last reported quarter.

(c)
Estimates are calendar year end per First Call where available.

(d)
Book Value, Total Debt and Cash as of last reported quarter.

(e)
Interliant Revenue estimates per C. E. Unterberg Research Report dated May 7, 2001.

(f)
NaviSite Revenue and EPS estimates per Prudential Securities Research Report dated April 23, 2001.

(g)
FirePond Revenue and EPS estimates per Dain Rauscher Wessels Research Report dated May 24, 2001.

34



IMPLIED MULTIPLES OFFERED VS. SELECTED M&A TRANSACTIONS(a)

Blue Statistics
Offer Price Per Share   $ 3.50
Implied Enterprise Value   $ 66.6
LTM Revenues(b)   $ 44.9
LQA Revenue(b)   $ 49.1
CY+1 Revenue(c)   $ 54.2
Total Consideration / LTM Revenue(b)   Total Consideration / LQA Revenue(b)

LOGO

 

LOGO

Total Consideration / CY+1 Revenue(d)

     LOGO


(a)
Assumes an offer price per share of $3.50.

(b)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") as of last reported quarter prior to announcement.

(c)
Source: Blue Management's Base Case scenario as of May 24, 2001.

(d)
Source: Wall Street Research. Assumes CY+1 Revenue estimates for the calendar year ending December 31, 2001.

35



IMPLIED PREMIUMS OFFERED VS. SELECTED M&A TRANSACTIONS(a)

Blue Statistics
Offer Price Per Share   $ 3.50
Price as of:      
  6/1/01   $ 1.95
  5/4/01   $ 2.10

One Trading Day Prior to Announce

     LOGO

20 Trading Days Prior to Announce

     LOGO


(a)
Source: FactSet Data Systems as of June 1, 2001. Assumes an offer price per share of $3.50.

36



SELECTED TRANSACTION ANALYSIS(a)

Analysis of Selected M&A Transactions
(US$ in millions)

 
   
   
   
   
  Total Consideration as
a Multiple of:

  Premiums Paid to Market(d)
 
Announce
Date

  Closing
Date

  Acquiring Company/
Target Company

  Equity
Value

  Enterprise
Value

  LTM(b)
Revenue

  LQA(b)
Revenue

  CY+1(c)
Revenue

  4 Weeks Prior
  One Day Prior
 
4/11/01   Pending   Autobytel.com Inc.
   Autoweb.com, Inc.
  $ 15.6   $ 2.6   0.1 x 0.1 x NA   69.4 % 82.6 %

4/9/01

 

Pending

 

Kana Communications, Inc.
   Broadbase Software, Inc.

 

 

77.8

 

 

(54.4

)

(1.0

)

(1.0

)

(0.9

)x

(55.1

%)

27.8

%

4/9/01

 

Pending

 

National Broadcasting Company, Inc.
   NBC Internet, Inc.

 

 

152.2

 

 

(96.9

)

(0.9

)

(1.6

)

(1.1

)

24.0

%

46.0

%

1/8/01

 

3/27/01

 

Chordiant Software Inc.
   Prime Response Inc.

 

 

33.0

 

 

6.0

 

0.2

 

0.3

 

0.1

 

(12.0

%)

20.0

%

12/19/00

 

4/12/01

 

Vitamin Shoppe Industries Inc.
   VitaminShoppe.com, Inc.

 

 

20.4

 

 

16.3

 

0.5

 

0.4

 

0.2

 

128.6

%

220.0

%

12/11/00

 

1/23/01

 

Bosch Security Systems Corp.
   Detection Systems, Inc.(e)

 

 

124.6

 

 

142.5

 

1.0

 

1.0

 

NA

 

108.7

%

97.3

%

10/25/00

 

12/8/00

 

Telelogic AB
   Continuus Software Corp.

 

 

41.9

 

 

42.1

 

1.0

 

1.0

 

0.6

 

90.9

%

28.7

%

10/25/00

 

12/21/00

 

Trilogy Software, Inc.
   pcOrder.com, Inc.

 

 

105.5

 

 

27.5

 

0.5

 

0.5

 

0.5

 

55.7

%

85.5

%

6/27/00

 

9/29/00

 

Integrated Defense Technologies, Inc.
   Tech-Sym Corp.

 

 

183.0

 

 

151.6

 

0.9

 

0.8

 

NA

 

36.4

%

25.0

%

4/27/00

 

9/1/00

 

Allen Systems Group, Inc.
   Viasoft, Inc.

 

 

157.4

 

 

69.1

 

1.0

 

1.5

 

NA

 

26.8

%

52.7

%

 

 

 

 



 

 

 

 

 

High

 

$

183.0

 

$

151.6

 

1.0

x

1.5

x

0.6

x

128.6

%

220.0

%

 

 

 

 

Median

 

 

91.7

 

 

21.9

 

0.5

 

0.5

 

0.2

 

46.0

%

49.4

%

 

 

 

 

Mean

 

 

91.1

 

 

30.7

 

0.3

 

0.3

 

(0.1

)

47.3

%

68.6

%

 

 

 

 

Low

 

 

15.6

 

 

(96.9

)

(1.0

)

(1.6

)

(1.1

)

(55.1

%)

20.0

%

 

 

 

 



 

(a)
Source: SEC Filings and Press Releases of acquiror or target.

(b)
Latest Twelve Months ("LTM") and Latest Quarter Annualized ("LQA") as of last reported quarter prior to transaction announcement.

(c)
Source: Wall Street Research. Assumes CY+1 Revenue estimates for the calendar year ending December 31, 2001.

(d)
Premiums analysis based on the closing price four weeks and one day prior to announcement, respectively.

(e)
Premiums calculated relative to October 13, 2000, the date of the initial offer of $14.00 per share. Initial offer was rejected, offer of $18.00 was accepted on December 11, 2000.

37



IMPLIED PREMIUMS VS. RECENT TECHNOLOGY GOING PRIVATE TRANSACTIONS(a)

Premium Paid to One Day Prior   Premium Paid to One Week Prior

LOGO

 

LOGO

Premium Paid to One Month Prior

     LOGO


(a)
Source: SEC Filings or Press Releases of target or acquiror. Stock price data per FactSet Data Systems as of June 1, 2001. Assumes an offer price per share of $3.50.

38



PREMIUMS PAID IN RECENT TECHNOLOGY GOING PRIVATE TRANSACTIONS(a)

Recent Technology Going Private Premiums Paid

 
   
   
   
  Premiums Paid to Market:
 
Announce Date
  Closing Date
  Target Company

  Acquiring Company

  1 day prior
  1 week prior
  1 month prior
 
12/20/2000   04/12/2001   Vitaminshoppe.com Inc.   Vitamin Shoppe Industries Inc.   220.0 % 113.3 % 128.6 %
12/19/2000   01/31/2001   Loislaw.com Inc.   Wolters Kluwer NV   190.3 % 322.3 % 309.8 %
12/11/2000   01/23/2001   Detection Systems Inc.(b)   Robert Bosch GmbH   97.3 % 100.0 % 108.7 %
10/25/2000   12/22/2000   pcOrder.com   Trilogy Software Inc.   85.5 % 108.2 % 55.7 %
08/11/2000   10/06/2000   BI Inc.   Investor Group   78.4 % 106.3 % 65.0 %
07/17/2000   08/24/2000   CareerBuilder Inc.   Investor Group   93.9 % 106.5 % 156.0 %
06/27/2000   09/29/2000   Tech-Sym Corp.   Integrated Defense Tech.   25.0 % 23.7 % 36.4 %
04/27/2000   09/01/2000   VIASOFT Inc.   Allen Systems Group   52.7 % 63.9 % 26.8 %
03/06/2000   04/25/2000   Data Transmission Network Corp.   Veronis Suhler & Assoc. Commun.   16.0 % 16.6 % 68.7 %
02/25/2000   04/13/2000   Spanlink Communications Inc.   Spanlink Acquisition Group   (2.3 %) 7.7 % 37.7 %
02/19/2000   02/19/2000   Diehl Graphsoft Inc.   Nemetschek AG   33.3 % 52.0 % 94.9 %
02/14/2000   03/29/2000   GRC International Inc.   AT&T Corp.   12.1 % 16.5 % 18.8 %
01/31/2000   05/12/2000   ThermoQuest Corp.   Thermo Instrument Systems Inc.   36.0 % 47.0 % 64.8 %
01/31/2000   05/03/2000   Metrika Systems Corp.   Thermo Instrument Systems Inc.   (6.5 %) 0.0 % 50.0 %
01/31/2000   04/13/2000   ONIX Systems Inc.   Thermo Instrument Systems Inc.   2.9 % 16.1 % 46.9 %
01/31/2000   04/04/2000   Thermo Sentron Inc. (Thermedics)   Thermedics (Thermo Electron)   7.4 % 6.9 % 6.9 %
12/21/1999   02/03/2000   Micro Warehouse Inc.   Investor Group   24.6 % 51.2 % 45.5 %
12/03/1999   03/23/2000   Analogy Inc.   Avant Corp.   32.3 % 24.0 % 20.2 %
11/12/1999   02/09/2000   Vertex Communications Corp.   TriPoint Global Communications   48.5 % 37.5 % 71.7 %
10/26/1999   01/31/2000   Watkins-Johnson Co.   Fox Paine & Co L.L.C.   30.0 % 29.0 % 24.6 %
10/21/1999   12/22/1999   Premisys Communications Inc.   Zhone Technologies Inc.   12.7 % 23.1 % 22.1 %
10/19/1999   12/10/1999   TeleSciences Inc.   EDB AS   181.3 % 219.6 % 251.6 %
08/24/1999   02/02/2000   Aavid Thermal Technologies Inc.   Willis Stein & Partners L.P.   29.1 % 23.3 % 28.7 %
07/28/1999   10/19/1999   Kofax Image Products   Investor Group   36.0 % 30.8 % 32.3 %
05/21/1999   12/10/1999   ThermoSpectra (Thermo Instr.)   Thermo Instrument Systems Inc.   39.1 % 43.8 % 61.0 %
05/18/1999   08/16/1999   Varlen Corp.   AMSTED Industries Inc.   61.9 % 50.0 % 68.4 %
05/14/1999   10/29/1999   Kentek Information Systems Inc.   Investor Group   8.7 % 8.7 % 18.4 %
05/12/1999   06/21/1999   Optek Technology Inc.   Dyson-Kissner-Moran Corp.   29.9 % 47.8 % 81.3 %
05/07/1999   09/29/1999   Instron Corp.   Kirtland Capital Partners   36.4 % 29.4 % 31.3 %

(a)
Source: SEC Filings or Press Releases of target or acquiror.

(b)
Premiums calculated relative to October 13, 2000, the date of the initial offer of $14.00 per share. Initial offer was rejected, offer of $18.00 was accepted on December 11, 2000.

39


PREMIUMS PAID IN RECENT TECHNOLOGY GOING PRIVATE TRANSACTIONS(a)

Recent Technology Going Private Premiums Paid

 
   
   
   
  Premiums Paid to Market:
 
Announce Date
  Closing Date
  Target Company

  Acquiring Company

  1 day prior
  1 week prior
  1 month prior
 
05/05/1999   09/17/1999   Enterprise Software Inc.   LiveWire Ventures L.L.C.   23.3 % 25.4 % 49.5 %
05/03/1999   08/24/1999   Cellular Commun of Puerto Rico   Investor Group   24.2 % 12.9 % 7.3 %
04/05/1999   07/22/1999   BancTec Inc.   Welsh Carson Anderson & Stowe   42.3 % 27.0 % 23.8 %
03/15/1999   05/30/1999   Haskel International Inc.   Investor Group   42.3 % 49.6 % 51.8 %
03/08/1999   06/24/1999   Analysis & Technology Inc.   Anteon Corp.   18.9 % 16.2 % 23.8 %
02/17/1999   08/06/1999   Equitrac Corp.   Investor Group   25.5 % 31.2 % 35.6 %
           
 
            High   220.0 % 322.3 % 309.8 %
            Median   32.3 % 30.8 % 46.9 %
            Mean   48.3 % 53.9 % 63.6 %
            Low   (6.5 %) 0.0 % 6.9 %
           
 

(a)
Source: SEC Filings or Press Releases of target or acquiror.

40



DISCOUNTED CASH FLOW ANALYSIS

SG Cowen did not perform a discounted cash flow analysis for Blue because Blue Management informed SG Cowen that because of the nature of the Company and its business there were no reliable projections for Blue beyond calendar year 2002

41



APPENDICES

42



QUARTERLY FINANCIAL STATEMENTS

43



BLUE HISTORICAL QUARTERLY FINANCIALS(a)(b)

Historical Operating Results
(US$ in millions, except per share data)

 
  CY 1999
  CY 2000
  CY 2001
 
Fiscal Year end December

 
  Q1A
  Q2A
  Q3A
  Q4A
  CY1999A
  Q1A
  Q2A
  Q3A
  Q4A
  CY2000A
  Q1A
 
Pro Forma Revenue(c)   $ 2.5   $ 5.4   $ 7.0   $ 8.4   $ 23.3   $ 8.9   $ 10.2   $ 10.9   $ 12.3   $ 42.3   $ 13.6  
Chrysler Equity Subscriptions                             0.0     0.1     0.7     0.8     1.3  
Revenue(d)   $ 2.5   $ 5.4   $ 7.0   $ 8.4   $ 23.3   $ 8.9   $ 10.2   $ 10.8   $ 11.6   $ 41.5   $ 12.3  
Cost of Revenue     0.5     1.1     1.5     1.7     4.8     1.8     2.2     2.1     2.2     8.3     2.5  
   
 
 
 
 
 
 
 
 
 
 
 
Gross Profit     1.9     4.3     5.5     6.7     18.5     7.1     8.0     8.7     9.4     33.2     9.8  
Operating Expenses:                                                                    
Sales & Marketing     1.7     2.4     3.7     3.8     11.6     4.3     5.2     6.1     6.3     21.8     7.0  
General & Administrative     1.8     2.7     3.9     4.8     13.2     3.8     5.0     5.5     5.5     19.8     6.1  
Research & Development     0.4     0.6     0.8     1.3     3.2     1.3     1.7     2.2     2.5     7.7     3.2  
   
 
 
 
 
 
 
 
 
 
 
 
Operating Income     (1.9 )   (1.4 )   (2.9 )   (3.3 )   (9.5 )   (2.2 )   (3.9 )   (5.2 )   (4.9 )   (16.2 )   (6.4 )
Interest and Other Income/(Expense)     0.0     (0.5 )   (0.2 )   0.2     (0.5 )   0.2     0.2     0.2     0.1     0.7     0.2  
   
 
 
 
 
 
 
 
 
 
 
 
Net Income Before Taxes     (1.9 )   (1.9 )   (3.1 )   (3.1 )   (10.0 )   (2.0 )   (3.6 )   (5.0 )   (4.8 )   (15.4 )   (6.2 )
Provision for Taxes     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0  
   
 
 
 
 
 
 
 
 
 
 
 
Net Income After Taxes   $ (1.9 ) $ (1.9 ) $ (3.1 ) $ (3.1 ) $ (10.0 ) $ (2.0 ) $ (3.6 ) $ (5.0 ) $ (4.8 ) $ (15.4 ) $ (6.2 )

Diluted EPS

 

$

(0.18

)

$

(0.17

)

$

(0.21

)

$

(0.18

)

$

(0.74

)

$

(0.12

)

$

(0.21

)

$

(0.28

)

$

(0.25

)

$

(0.86

)

$

(0.31

)
Fully Diluted Shares Outstanding     10.6     11.4     14.9     16.9     13.5     17.1     17.4     17.8     19.4     17.9     20.3  

Net Revenue growth rate (Q/Q) sequential

 

 

8.5

%

 

120.5

%

 

30.3

%

 

18.8

%

 


 

 

6.4

%

 

14.4

%

 

5.7

%

 

7.6

%

 


 

 

5.9

%
Net Revenue growth rate (Y/Y)     127.3 %   330.0 %   328.0 %   270.4 %   272.9 %   363.4 %   188.5 %   152.9 %   138.5 %   78.1 %   37.8 %

Gross Margin

 

 

78.0

%

 

79.7

%

 

78.6

%

 

80.0

%

 

79.3

%

 

80.1

%

 

78.5

%

 

80.4

%

 

81.0

%

 

80.0

%

 

79.7

%
Operating Margin     (79.4 %)   (26.3 %)   (40.6 %)   (39.0 %)   (40.8 %)   (24.4 %)   (38.0 %)   (48.0 %)   (42.6 %)   (39.0 %)   (52.2 %)

(a)
Source: Blue Form 10-Q and 10-K SEC filings.

(b)
Excludes Stock-based Compensation, Amortization of Intangibles and other extraordinary items.

(c)
Pro Forma Revenue includes amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement.

(d)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

44



BLUE PROJECTED BASE CASE QUARTERLY FINANCIALS(a)(b)

Projected Operating Results
(US$ in millions, except per share data)

 
  CY 2001
  CY 2002
 
Fiscal Year end December

 
  Q1A
  Q2E
  Q3E
  Q4E
  CY2001E
  Q1E
  Q2E
  Q3E
  Q4E
  CY2002E
 
Pro Forma Revenue(c)   $ 13.6   $ 14.2   $ 15.3   $ 17.2   $ 60.3   $ 18.0   $ 18.9   $ 20.3   $ 22.3   $ 79.5  
Chrysler Equity Subscriptions     1.3     1.5     1.6     1.7     6.1     1.7     1.7     1.7     1.7     6.6  
Revenue(d)   $ 12.3   $ 12.7   $ 13.7   $ 15.4   $ 54.2   $ 16.3   $ 17.3   $ 18.7   $ 20.6   $ 72.9  
Cost of Revenue     2.5     2.6     2.6     2.9     10.6     3.1     3.3     3.5     3.5     13.3  
   
 
 
 
 
 
 
 
 
 
 
Gross Profit     9.8     10.2     11.1     12.6     43.6     13.3     14.0     15.2     17.1     59.6  
Operating Expenses:                                                              
Sales & Marketing     7.0     6.8     7.1     7.0     28.0     7.3     7.1     7.1     7.0     28.5  
General & Administrative     6.1     6.3     6.4     6.6     25.4     6.5     6.7     6.7     6.8     26.7  
Research & Development     3.2     3.3     3.3     3.5     13.3     3.6     3.7     3.6     3.6     14.4  
   
 
 
 
 
 
 
 
 
 
 
Operating Income     (6.4 )   (6.3 )   (5.8 )   (4.6 )   (23.1 )   (4.1 )   (3.4 )   (2.1 )   (0.3 )   (9.9 )
Interest and Other Income/(Expense)     0.2     (0.0 )   (0.1 )   (0.1 )   0.1     (0.1 )   0.0     0.1     0.2     0.2  
   
 
 
 
 
 
 
 
 
 
 
Net Income Before Taxes     (6.2 )   (6.4 )   (5.8 )   (4.6 )   (23.0 )   (4.2 )   (3.4 )   (2.0 )   (0.1 )   (9.7 )
Provision for Taxes     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0     0.0  
   
 
 
 
 
 
 
 
 
 
 
Net Income After Taxes   $ (6.2 ) $ (6.4 ) $ (5.8 ) $ (4.6 ) $ (23.0 ) $ (4.2 ) $ (3.4 ) $ (2.0 ) $ (0.1 ) $ (9.7 )

Diluted EPS

 

$

(0.31

)

$

(0.31

)

$

(0.29

)

$

(0.23

)

$

(1.13

)

$

(0.21

)

$

(0.16

)

$

(0.10

)

$

(0.01

)

$

(0.47

)
Fully Diluted Shares Outstanding     20.3     20.4     20.5     20.5     20.4     20.5     20.5     20.5     20.5     20.5  

Net Revenue growth rate (Q/Q) sequential

 

 

5.9

%

 

3.7

%

 

7.8

%

 

12.5

%

 


 

 

5.6

%

 

5.8

%

 

8.2

%

 

10.4

%

 


 
Net Revenue growth rate (Y/Y)     37.8 %   24.9 %   27.4 %   33.2 %   30.7 %   32.9 %   35.6 %   36.1 %   33.6 %   34.5 %

Gross Margin

 

 

79.7

%

 

79.8

%

 

80.8

%

 

81.3

%

 

80.4

%

 

81.2

%

 

81.1

%

 

81.4

%

 

82.9

%

 

81.7

%
Operating Margin     (52.2 %)   (49.7 %)   (42.0 %)   (29.5 %)   (42.6 %)   (25.4 %)   (19.6 %)   (11.2 %)   (1.5 %)   (13.6 %)

(a)
Quarter ending March 31, 2001 per Blue Form 10-Q for the period ended March 31, 2001. Projections per Blue Management's Base Case scenario as of May 24, 2001.

(b)
Excludes Stock-based Compensation, Amortization of Intangibles and other extraordinary items.

(c)
Pro Forma Revenue includes amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement.

(d)
Revenue is net of amounts relating to the fair value of warrants and common stock issued pursuant to the DaimlerChrysler Services Agreement which is consistent with Generally Accepted Accounting Principles ("GAAP").

45



BLUE BALANCE SHEET(a)

Blue Balance Sheet
(US$ in millions)

 
  March 31, 2001
  December 31, 2000
 
Cash and Cash Equivalents   $ 10.4   $ 16.6  
Accounts Receivable     10.4     8.9  
Other Current Assets     1.5     1.7  
   
 
 
  Total Current Assets     22.3     27.1  

Capital Assets, net

 

 

15.1

 

 

14.3

 
Intangible Assets, net     14.4     15.6  
Other Assets     0.7     1.0  
   
 
 
  Total Assets   $ 52.5   $ 57.9  
   
 
 
Accounts Payable & Accrued Liabilities   $ 2.7   $ 4.7  
Accrued Liabilities     3.1     2.2  
Deferred Revenues     6.0     4.7  
Notes Payable         0.3  
Current Portion of Software Financing Contract     0.6     1.1  
Current Portion of Capital Lease Obligations     0.7     0.9  
   
 
 
  Total Current Liabilities     13.1     13.8  

Deferred Revenues

 

 

1.3

 

 

1.3

 
Software Financing Contract     0.3     0.3  
Capital Lease Obligations     0.2     0.3  
   
 
 
  Total Non-current Liabilities     1.7     1.9  

Common Stock

 

 

0.2

 

 

0.2

 
Additional Paid-In Capital     124.1     124.0  
Deferred Equity Subscriptions     (11.6 )   (13.0 )
Deferred Equity Expenses     (0.7 )   (2.2 )
Notes Receivable from Shareholders     (0.1 )   (0.1 )
Accumulated Deficit     (74.2 )   (66.7 )
   
 
 
  Shareholders' Equity     37.7     42.3  
   
 
 
Total Liabilities and Shareholders' Equity   $ 52.5   $ 57.9  
   
 
 

(a)
Balance Sheet data per Blue Form 10-Q for the periods ended March 31, 2001 and December 31, 2000.

46



FORM OF SG COWEN FAIRNESS OPINION

47




QuickLinks

Project Colors Presentation to the Special Committee of the Board of Directors June 2, 2001
INTRODUCTION
TABLE OF CONTENTS
TRANSACTION OVERVIEW
CERTAIN TRANSACTION BACKGROUND INFORMATION
TRANSACTION SUMMARY
TRANSACTION PREMIUMS ANALYSIS(a)
ANTICIPATED TIMETABLE
BLUE OVERVIEW
BLUE OVERVIEW (SEATTLE, WA)(a)
PRODUCTS AND SERVICES(a)
PRODUCTS AND SERVICES(a)(b)
BLUE RECENT EVENTS(a)
MANAGEMENT AND BOARD OF DIRECTORS(a)
SUMMARY OWNERSHIP PROFILE(a)
HISTORICAL STOCK PRICE PERFORMANCE(a)
ACQUISITION / DIVESTITURE HISTORY
FINANCIAL SUMMARY(a)
INCOME STATEMENT
COMPARISON OF BASE CASE AND OPTIMISTIC CASE(a)
BLUE PROJECTED CASH FLOW ANALYSIS
BLUE PROJECTED BALANCE SHEET ANALYSIS
BLUE SUMMARY CAPITALIZATION
VALUATION CONSIDERATIONS
TRANSACTION PREMIUMS ANALYSIS(a)
IMPLIED MULTIPLES OFFERED VS. INDUSTRY TRADING MULTIPLES(a)
SELECTED COMPANY ANALYSIS
IMPLIED MULTIPLES OFFERED VS. SELECTED M&A TRANSACTIONS(a)
IMPLIED PREMIUMS OFFERED VS. SELECTED M&A TRANSACTIONS(a)
SELECTED TRANSACTION ANALYSIS(a)
IMPLIED PREMIUMS VS. RECENT TECHNOLOGY GOING PRIVATE TRANSACTIONS(a)
PREMIUMS PAID IN RECENT TECHNOLOGY GOING PRIVATE TRANSACTIONS(a)
DISCOUNTED CASH FLOW ANALYSIS
APPENDICES
QUARTERLY FINANCIAL STATEMENTS
BLUE HISTORICAL QUARTERLY FINANCIALS(a)(b)
BLUE PROJECTED BASE CASE QUARTERLY FINANCIALS(a)(b)
BLUE BALANCE SHEET(a)
FORM OF SG COWEN FAIRNESS OPINION