SEC FORM 4

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

PHELAN MARK A

(Last)

(First)

(Middle)

ONE NATIONWIDE PLAZA

(Street)

COLUMBUS

43215

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
NATIONWIDE FINANCIAL SERVICES INC/ [ NFS ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	SVP, Ind. Inv. Business Head

3. Date of Earliest Transaction (Month/Day/Year)
11/30/2006

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
NFS Common Stock	11/30/2006		M		5,000	A	$48.125	5,000	D
NFS Common Stock	11/30/2006		M		6,574	A	$38.03	11,574	D
NFS Common Stock	11/30/2006		M		4,008	A	$37.04	15,582	D
NFS Common Stock	11/30/2006		S		100	D	$52.35	15,482	D
NFS Common Stock	11/30/2006		S		100	D	$52.32	15,382	D
NFS Common Stock	11/30/2006		S		100	D	$52.31	15,282	D
NFS Common Stock	11/30/2006		S		1,000	D	$52.3	14,282	D
NFS Common Stock	11/30/2006		S		100	D	$52.28	14,182	D
NFS Common Stock	11/30/2006		S		100	D	$52.26	14,082	D
NFS Common Stock	11/30/2006		S		500	D	$52.25	13,582	D
NFS Common Stock	11/30/2006		S		500	D	$52.24	13,082	D
NFS Common Stock	11/30/2006		S		100	D	$52.23	12,982	D
NFS Common Stock	11/30/2006		S		200	D	$52.22	12,782	D
NFS Common Stock	11/30/2006		S		400	D	$52.21	12,382	D
NFS Common Stock	11/30/2006		S		300	D	$52.18	12,082	D
NFS Common Stock	11/30/2006		S		200	D	$52.09	11,882	D
NFS Common Stock	11/30/2006		S		800	D	$52.08	11,082	D
NFS Common Stock	11/30/2006		S		500	D	$52.07	10,582	D
NFS Common Stock	11/30/2006		S		10,582	D	$52	0	D
NFS Common Stock	12/01/2006		M		2,500	A	$40.188	2,500	D
NFS Common Stock	12/01/2006		M		138	A	$40.84	2,638	D
NFS Common Stock	12/01/2006		M		1,462	A	$38.03	4,100	D
NFS Common Stock	12/01/2006		S		600	D	$52.01	3,500	D
NFS Common Stock	12/01/2006		S		3,500	D	$52	0	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
2/9/99 NFS Stock Option	$48.125	11/30/2006		M			5,000	02/09/2000	02/09/2009	NFS Common Stock	5,000	$0	0	D
3/2/04 NFS Stock Option	$38.03	11/30/2006		M			6,574	03/02/2005	03/02/2014	NFS Common Stock	6,574	$0	5,480	D
2/23/05 NFS Stock Option	$37.04	11/30/2006		M			4,008	02/23/2006	02/23/2015	NFS Common Stock	4,008	$0	8,016	D
11/10/98 NFS Stock Option	$40.188	12/01/2006		M			2,500	11/10/1999	11/10/2008	NFS Common Stock	2,500	$0	0	D
2/26/02 NFS Stock Option	$40.84	12/01/2006		M			138	02/26/2003	02/26/2012	NFS Common Stock	138	$0	5,647	D
3/2/04 NFS Stock Option	$38.03	12/01/2006		M			1,462	03/02/2005	03/02/2014	NFS Common Stock	1,462	$0	4,018	D

Explanation of Responses:

	By: Lynn Early For:Mark A. Phelan	12/04/2006
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.