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Operating Segments
9 Months Ended
Sep. 30, 2021
Segment Reporting [Abstract]  
Operating Segments

Note 13 — Operating Segments

The Company’s operations are grouped into three segments: Research, Consulting, and Events. These segments are based on the management structure of the Company and how management uses financial information to evaluate performance and determine how to allocate resources. The Company’s products and services are delivered through each segment as described below. Additionally, the tables below include the reclassification of revenues for the components of the Company’s CV subscription research products, as described further in Note 1: Interim Consolidated Financial Statements.

The Research segment includes the revenues from all of the Company’s research products as well as consulting revenues from advisory services (such as speeches and advisory days) delivered by the Company’s research organization. Research segment costs include the cost of the organizations responsible for developing and delivering these products in addition to the costs of the product management organization responsible for product pricing and packaging, and the launch of new products. In May 2021, the Company announced the launch of a new research portfolio called Forrester Decisions, which became available in August 2021. This new portfolio of products helps executives, functional leaders, and their teams, across technology, marketing, customer experience, sales, and product management, plan ​and pursue initiatives for driving growth. The Forrester Decisions product combines the research, frameworks, models, and methodologies of the Company’s Forrester Research and SiriusDecisions Research product offerings, as well as features of the Company’s Connect and Analytics products. In connection with the launch of Forrester Decisions, the Company no longer provides disaggregation of revenue by its research products in the segment tables below (refer to Note 6 – Revenue and Related Matters for disclosure of disaggregated revenue).

The Consulting segment includes the revenues and the related costs of the Company’s project consulting organization. The project consulting organization delivers a majority of the Company’s project consulting revenue and certain advisory services.

The Events segment includes the revenues and the costs of the organization responsible for developing and hosting in-person and virtual events.

We evaluate reportable segment performance and allocate resources based on segment revenues and expenses. Segment expenses include the direct expenses of each segment organization and exclude selling and marketing expenses, general and administrative expenses, stock-based compensation expense, depreciation expense, adjustments to incentive bonus compensation from target amounts, amortization of intangible assets, interest and other expense, and gains on investments. The accounting policies used by the segments are the same as those used in the consolidated financial statements.

The Company provides information by reportable segment in the tables below (in thousands):

 

 

 

Research Segment

 

 

Consulting Segment

 

 

Events Segment

 

 

Consolidated

 

Three Months Ended September 30, 2021

 

 

 

 

 

 

 

 

 

 

 

 

Research revenues

 

$

79,876

 

 

$

 

 

$

 

 

$

79,876

 

Consulting revenues

 

 

10,587

 

 

 

26,806

 

 

 

 

 

 

37,393

 

Events revenues

 

 

 

 

 

 

 

 

867

 

 

 

867

 

Total segment revenues

 

 

90,463

 

 

 

26,806

 

 

 

867

 

 

 

118,136

 

Segment expenses

 

 

(28,657

)

 

 

(13,061

)

 

 

(1,966

)

 

 

(43,684

)

Selling, marketing, administrative and other expenses

 

 

 

 

 

 

 

 

 

 

 

(64,217

)

Amortization of intangible assets

 

 

 

 

 

 

 

 

 

 

 

(3,696

)

Interest expense, other expense, and gains on investments

 

 

 

 

 

 

 

 

 

 

 

(1,251

)

Income before income taxes

 

 

 

 

 

 

 

 

 

 

$

5,288

 

 

 

 

Research Segment

 

 

Consulting Segment

 

 

Events Segment

 

 

Consolidated

 

Three Months Ended September 30, 2020

 

 

 

 

 

 

 

 

 

 

 

 

Research revenues

 

$

74,445

 

 

$

 

 

$

 

 

$

74,445

 

Consulting revenues

 

 

11,878

 

 

 

21,123

 

 

 

 

 

 

33,001

 

Events revenues

 

 

 

 

 

 

 

 

1,131

 

 

 

1,131

 

Total segment revenues

 

 

86,323

 

 

 

21,123

 

 

 

1,131

 

 

 

108,577

 

Segment expenses

 

 

(28,645

)

 

 

(9,646

)

 

 

(1,284

)

 

 

(39,575

)

Selling, marketing, administrative and other expenses

 

 

 

 

 

 

 

 

 

 

 

(63,778

)

Amortization of intangible assets

 

 

 

 

 

 

 

 

 

 

 

(4,722

)

Integration costs

 

 

 

 

 

 

 

 

 

 

 

(328

)

Interest expense, other expense, and gains on investments

 

 

 

 

 

 

 

 

 

 

 

(1,533

)

Loss before income taxes

 

 

 

 

 

 

 

 

 

 

$

(1,359

)

 

 

 

Research Segment

 

 

Consulting Segment

 

 

Events Segment

 

 

Consolidated

 

Nine Months Ended September 30, 2021

 

 

 

 

 

 

 

 

 

 

 

 

Research revenues

 

$

235,846

 

 

$

 

 

$

 

 

$

235,846

 

Consulting revenues

 

 

36,160

 

 

 

80,743

 

 

 

 

 

 

116,903

 

Events revenues

 

 

 

 

 

 

 

 

7,838

 

 

 

7,838

 

Total segment revenues

 

 

272,006

 

 

 

80,743

 

 

 

7,838

 

 

 

360,587

 

Segment expenses

 

 

(88,791

)

 

 

(38,237

)

 

 

(5,712

)

 

 

(132,740

)

Selling, marketing, administrative and other expenses

 

 

 

 

 

 

 

 

 

 

 

(188,788

)

Amortization of intangible assets

 

 

 

 

 

 

 

 

 

 

 

(11,567

)

Integration costs

 

 

 

 

 

 

 

 

 

 

 

(334

)

Interest expense, other expense, and gains on investments

 

 

 

 

 

 

 

 

 

 

 

(4,117

)

Income before income taxes

 

 

 

 

 

 

 

 

 

 

$

23,041

 

 

 

 

Research Segment

 

 

Consulting Segment

 

 

Events Segment

 

 

Consolidated

 

Nine Months Ended September 30, 2020

 

 

 

 

 

 

 

 

 

 

 

 

Research revenues

 

$

223,746

 

 

$

 

 

$

 

 

$

223,746

 

Consulting revenues

 

 

36,388

 

 

 

62,076

 

 

 

 

 

 

98,464

 

Events revenues

 

 

 

 

 

 

 

 

6,253

 

 

 

6,253

 

Total segment revenues

 

 

260,134

 

 

 

62,076

 

 

 

6,253

 

 

 

328,463

 

Segment expenses

 

 

(81,979

)

 

 

(29,766

)

 

 

(5,167

)

 

 

(116,912

)

Selling, marketing, administrative and other expenses

 

 

 

 

 

 

 

 

 

 

 

(181,463

)

Amortization of intangible assets

 

 

 

 

 

 

 

 

 

 

 

(14,147

)

Integration costs

 

 

 

 

 

 

 

 

 

 

 

(3,815

)

Interest expense, other expense, and gains on investments

 

 

 

 

 

 

 

 

 

 

 

(1,904

)

Income before income taxes

 

 

 

 

 

 

 

 

 

 

$

10,222