8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549

FORM 8-K
 

CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported):  April 6, 2006

Lithia Motors, Inc. (Exact Name of Registrant as specified in its charter)

Oregon	0-21789	93 - 0572810
(State or other jurisdiction of	(Commission File Number)	(IRS Employer Identification No.)
incorporation)
	360 E. Jackson Street
	Medford, Oregon 97501
	(Address of Principal Executive Office)

Registrant's telephone number including area code 541-776-6868

Not applicable
(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

[ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

[ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a -12)

[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act
    (17 CFR 240.14d-2(b))

[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act
    (17 CFR 240.13e-4(c))

Item 7.01    Regulation FD Disclosure.

        On April 6, 2006, Lithia Motors, Inc. issued a press release announcing that beginning at approximately 11:15 a.m. Eastern Time on April 11, 2006, Sidney B. DeBoer, Chief Executive Officer of Lithia Motors, Inc., will give a presentation at the Morgan Stanley Global Automotive Conference at the Crown Plaza Times Square in New York City, New York.

        A copy of the press release is attached as Exhibit 99.1.

Item 9.01     Financial Statements and Exhibits.

        (a)    Not applicable.
        (b)    Not applicable.
        (c)    Exhibits.
                99.1 Press Release

SIGNATURES

        Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

		LITHIA MOTORS, INC. (Registrant)
Date: April 6, 2006	By:	/s/ Kenneth E. Roberts
		Kenneth E. Roberts Assistant Secretary

EX-99.1

Lithia Motors to Present at the Morgan Stanley Global Automotive Conference April 11, 2006

MEDFORD, OREGON, April 6, 2006 (5:00 a.m. Pacific) - Lithia Motors, Inc. (NYSE: LAD) today announced that Chairman and CEO Sid DeBoer will present at the Morgan Stanley Global Automotive Conference being held at the Crown Plaza Times Square in New York City at 11:15 a.m. EDT and 8:15 a.m. PDT on Tuesday, April 11, 2006. The presentation will cover Lithia's financial results and an overview of the company's strategy.

This conference will have a slide presentation and live audio webcast, with a replay available for at least 30 days, accessible through the Investor Relations section of Lithia's website. Log-on to: www.lithia.com - go to Investor Relations.

About Lithia

Lithia Motors, Inc. is a Fortune 1000 and Russell 2000 Company that sells 25 brands of new vehicles and operates 94 stores and 189 franchises in 12 states in the Western United States and over the Internet through "Lithia.com-America's Car & Truck Store." Lithia also sells used vehicles; arranges finance, warranty, and credit insurance contracts; and provides vehicle parts, maintenance, and repair services at all of its locations.

Additional Information

For additional information on Lithia Motors, contact the Investor Relations Department: (541) 776-6591 or log-on to: www.lithia.com - go to InvestorRelations