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Stock-Based Compensation (Details) (USD $)
3 Months Ended
Mar. 31, 2013
Mar. 31, 2012
Summary of stock-based compensation expense [Abstract]    
Total stock-based compensation expense $ 185,800 $ 189,400
Number of Shares [Roll Forward]    
Outstanding - Beginning of Period (in shares) 14,174,000  
Granted (in shares) 0  
Exercised (in shares) (431,500)  
Forfeited or expired (in shares) 0  
Outstanding - End of Period (in shares) 13,742,500  
Weighted Average Exercise Price [Roll Forward]    
Outstanding - Beginning of Period (in dollars per share) $ 0.20  
Granted (in dollars per share) $ 0  
Exercised (in dollars per share) $ 0.14  
Forfeited or expired (in dollars per share) $ 0  
Outstanding - End of Period (in dollars per share) $ 0.20  
Weighted average remaining contractual terms (in years) 7 years 1 month 20 days  
Aggregate intrinsic value 5,897,500  
Shares fully vested (in shares) 7,627,407  
Shares expected to vest in future (in shares) 5,895,614  
Shares expected to be forfeited (in shares) 219,479  
Stock option vesting term 33 months  
Number of Shares [Abstract]    
Outstanding - Beginning of Period (in shares) 4,043,123  
Awarded (in shares) 385,000  
Released (in shares) (362,031)  
Forfeited (in shares) 0  
Outstanding - End of Period (in shares) 4,066,092  
Weighted Average Grant Date Fair Value [Abstract]    
Outstanding - Beginning of Period (in dollars per share) $ 0.18  
Awarded (in dollars per share) $ 0.45  
Released (in dollars per share) $ 0.18  
Forfeited (in dollars per share) $ 0  
Outstanding - End of Period (in dollars per share) $ 0.21  
Weighted Average Remaining Recognition Period 2 years 4 months 20 days  
Unrecognized Compensation Cost Remaining 779,700  
Stock Options [Member]
   
Weighted Average Grant Date Fair Value [Abstract]    
Unrecognized compensation cost 457,100  
Weighted-average period, compensation cost not yet recognized 11 months  
Restricted Stock [Member]
   
Weighted Average Grant Date Fair Value [Abstract]    
Unrecognized compensation cost 730,200  
Weighted-average period, compensation cost not yet recognized 29 months  
Costs of Revenue [Member]
   
Summary of stock-based compensation expense [Abstract]    
Total stock-based compensation expense 2,100 6,300
Selling and Marketing Expense [Member]
   
Summary of stock-based compensation expense [Abstract]    
Total stock-based compensation expense 40,500 26,400
General and Administrative Expense [Member]
   
Summary of stock-based compensation expense [Abstract]    
Total stock-based compensation expense 94,900 73,100
Research and Development Expense [Member]
   
Summary of stock-based compensation expense [Abstract]    
Total stock-based compensation expense $ 48,300 $ 83,600