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RETIREMENT PLANS (Details) (USD $)
12 Months Ended 12 Months Ended 19 Months Ended
Jul. 30, 2011
Jul. 31, 2010
Aug. 01, 2009
Jul. 30, 2011
Deferred Compensation and Supplemental Retirement Plans
Jul. 31, 2010
Deferred Compensation and Supplemental Retirement Plans
Jul. 30, 2011
Deferred Stock Plan
Jul. 30, 2011
Deferred Compensation Plan
Jul. 31, 2010
Deferred Compensation Plan
year
Retirement Plans                
Percentage of awards to be deferred by participants, low end of range (as a percent)           0.00%    
Percentage of awards to be deferred by participants, high end of range (as a percent)           100.00%    
Minimum amount of awards to be deferred by participants             $ 1,000  
Maximum percentage of base salary to be deferred by participants (as a percent)             90.00%  
Maximum percentage of director fees, employee bonuses and commissions to be deferred by participants (as a percent)             100.00%  
Term of the Certificate Of Deposit (in years)               5
Percentage points added to certificate of deposit (as a percent)             3.00%  
Discount rate for recording future obligations (as a percent)       5.70%        
Cash surrender value of purchased whole-life insurance policies       9,500,000 9,000,000      
Future obligations under deferred compensation arrangement                
2012       1,159,000        
2013       1,247,000        
2014       1,244,000        
2015       1,232,000        
2016       1,223,000        
2017 and thereafter       7,859,000        
Total future obligations including interest, under deferred compensation arrangement       13,964,000        
Entity's contribution to Retirement Plan $ 3,900,000 $ 3,200,000 $ 3,000,000