REVENUE RECOGNITION - Narrative (Details) $ in Millions	3 Months Ended
Oct. 31, 2020 USD ($) store numberOfChannels	Nov. 02, 2019 USD ($)
Disaggregation of Revenue [Line Items]
Number of customer channels \| numberOfChannels	6
Wholesale \| Discontinued operations \| Operating segments
Disaggregation of Revenue [Line Items]
Revenues \| $	$ 14.4	$ 56.0
Chains
Disaggregation of Revenue [Line Items]
Number of stores	10
Retail
Disaggregation of Revenue [Line Items]
Number of stores held for sale	5

Amount of revenue recognized from goods sold, services rendered, insurance premiums, or other activities that constitute an earning process. Includes, but is not limited to, investment and interest income before deduction of interest expense when recognized as a component of revenue, and sales and trading gain (loss).

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