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GOODWILL AND INTANGIBLE ASSETS
3 Months Ended
Oct. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]  
GOODWILL AND INTANGIBLE ASSETS
NOTE 5—GOODWILL AND INTANGIBLE ASSETS

The Company has 5 goodwill reporting units: two of which represent separate operating segments and are aggregated within the Wholesale reportable segment (U.S. Wholesale and Canada Wholesale); one separate Retail operating and reportable segment and two of which are separate operating segments (Woodstock Farms and Blue Marble Brands) that do not meet the criteria for being disclosed as separate reportable segments. The Canada Wholesale operating segment, which is aggregated with U.S. Wholesale, would not meet the quantitative thresholds for separate reporting if it did not meet the aggregation criteria.

Fiscal 2020 Goodwill Impairment Review

During the first quarter of fiscal 2020, the Company changed its management structure and internal financial reporting, which resulted in the requirement to combine the Supervalu Wholesale reporting unit and the legacy Company Wholesale reporting unit into one U.S. Wholesale reporting unit, and experienced a further sustained decline in market capitalization and enterprise value. As a result of the change in reporting units and the sustained decline in market capitalization and enterprise value, the Company performed an interim quantitative impairment review of goodwill for the Wholesale reporting unit, which included a determination of the fair value of all reporting units.
The Company estimated the fair values of all reporting units using both the market approach, applying a multiple of earnings based on observable multiples for guideline publicly traded companies, and the income approach, discounting projected future cash flows based on management’s expectations of the current and future operating environment for each reporting unit. The calculation of the impairment charge includes substantial fact-based determinations and estimates including weighted average cost of capital, future revenue, profitability, cash flows and fair values of assets and liabilities. The rates used to discount projected future cash flows under the income approach reflect a weighted average cost of capital of 8.5%, which considered observable data about guideline publicly traded companies, an estimated market participant’s expectations about capital structure and risk premiums, including those reflected in the Company’s market capitalization. The Company corroborated the reasonableness of the estimated reporting unit fair values by reconciling to its enterprise value and market capitalization. Based on this analysis, the Company determined that the carrying value of its U.S. Wholesale reporting unit exceeded its fair value by an amount that exceeded its assigned goodwill. As a result, the Company recorded a goodwill impairment charge of $421.5 million in the first quarter of fiscal 2020. The goodwill impairment charge is reflected in Goodwill and asset impairment charges in the Condensed Consolidated Statements of Operations. The goodwill impairment charge reflects the impairment of all of the U.S. Wholesale reporting unit’s goodwill.

Goodwill and Intangible Assets Changes

Changes in the carrying value of Goodwill by reportable segment that have goodwill consisted of the following:
(in thousands)WholesaleOther Total
Goodwill as of August 1, 2020$9,747 
(1)
$9,860 
(2)
$19,607 
Change in foreign exchange rates64 — 64 
Goodwill as of October 31, 2020$9,811 
(1)
$9,860 
(2)
$19,671 
(1)Amounts are net of accumulated goodwill impairment charges of $716.5 million as of August 1, 2020 and October 31, 2020.
(2)Amounts are net of accumulated goodwill impairment charges of $9.6 million as of August 1, 2020 and October 31, 2020.

Identifiable intangible assets consisted of the following:
October 31, 2020August 1, 2020
(in thousands)Gross Carrying
Amount
Accumulated
Amortization
NetGross Carrying
Amount
Accumulated
Amortization
Net
Amortizing intangible assets:
Customer relationships$1,007,195 $188,006 $819,189 $1,007,118 $172,832 $834,286 
Pharmacy prescription files32,900 9,422 23,478 32,900 7,964 24,936 
Non-compete agreements12,900 12,786 114 12,900 11,500 1,400 
Operating lease intangibles8,193 4,420 3,773 8,193 4,020 4,173 
Trademarks and tradenames83,700 39,486 44,214 83,700 34,708 48,992 
Total amortizing intangible assets1,144,888 254,120 890,768 1,144,811 231,024 913,787 
Indefinite lived intangible assets:      
Trademarks and tradenames55,813 — 55,813 55,813 — 55,813 
Intangible assets, net$1,200,701 $254,120 $946,581 $1,200,624 $231,024 $969,600 
Amortization expense was $23.0 million and $22.1 million for the first quarters of fiscal 2021 and 2020, respectively. The estimated future amortization expense for each of the next five fiscal years and thereafter on definite lived intangible assets existing as of October 31, 2020 is shown below:
Fiscal Year:(In thousands)
Remaining fiscal 2021$55,173 
202272,170 
202371,950 
202472,412 
202570,305 
2026 and thereafter548,758 
$890,768