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Unaudited Quarterly Financial Data (Unaudited Quarterly Financial Data) (Details) (USD $)
In Thousands, except Per Share data, unless otherwise specified
3 Months Ended 12 Months Ended
Mar. 31, 2013
Dec. 31, 2012
Sep. 30, 2012
Jun. 30, 2012
Mar. 31, 2012
Dec. 31, 2011
Sep. 30, 2011
Jun. 30, 2011
Mar. 31, 2013
Mar. 31, 2012
Mar. 31, 2011
Quarterly Financial Information Disclosure [Abstract]                      
Sales and other operating revenues $ 645,092 $ 680,029 $ 675,187 $ 461,391 $ 653,966 $ 672,420 $ 641,026 $ 479,465      
Gross profit 106,897 125,441 138,049 92,030 111,103 147,105 119,426 94,358      
Net income 26,685 39,715 49,286 25,233 29,892 61,602 (7,997) 17,322 140,919 100,819 164,550
Net income attributable to Universal Corporation 26,102 35,542 47,981 23,125 25,755 58,453 (8,039) 15,888 132,750 92,057 156,565
Earnings (loss) available to Universal Corporation common shareholders after dividends on convertible perpetual preferred stock $ 22,389 $ 31,830 $ 44,268 $ 19,413 $ 22,042 $ 54,741 $ (11,752) $ 12,176 $ 117,900 $ 77,207 $ 141,715
Basic $ 0.96 $ 1.36 $ 1.89 $ 0.83 $ 0.95 $ 2.36 $ (0.51) $ 0.52 $ 5.05 $ 3.32 $ 5.94
Diluted $ 0.92 $ 1.25 $ 1.68 $ 0.81 $ 0.91 $ 2.06 $ (0.51) $ 0.52 $ 4.66 $ 3.25 $ 5.42
Cash dividends declared per share of convertible perpetual preferred stock $ 16.87 $ 16.88 $ 16.87 $ 16.88 $ 16.87 $ 16.88 $ 16.87 $ 16.88 $ 67.50 $ 67.50 $ 67.50
Common stock, cash dividends declared per share $ 0.50 $ 0.50 $ 0.49 $ 0.49 $ 0.49 $ 0.49 $ 0.48 $ 0.48 $ 1.98 $ 1.94 $ 1.90
Market price range of common stock, high $ 58.36 $ 52.25 $ 51.10 $ 47.40 $ 48.60 $ 47.38 $ 41.48 $ 45.72 $ 58.36 $ 48.60  
Market price range of common stock, low $ 51.29 $ 45.62 $ 44.03 $ 44.08 $ 44.88 $ 35.78 $ 35.11 $ 36.94 $ 51.29 $ 44.88