<ARTICLE>                     5
<LEGEND>
This schedule contains summary financial information extracted from the
Keebler Company Consolidated Balance Sheet at July 15, 2000 and the
Consolidated Statement of Operations for the twenty-eight weeks ended July 15,
2000 found on pages 2 through 4 of Keebler's Form 10-Q and is qualified in its
entirety by reference to such financial statements.

<CIK>                         0001018848
<NAME>                        KEEBLER FOODS COMPANY
<MULTIPLIER>                  1,000

                           
<PERIOD-TYPE>                                   7-MOS
<FISCAL-YEAR-END>                         DEC-30-2000
<PERIOD-START>                            JAN-02-2000
<PERIOD-END>                              JUL-15-2000
<CASH>                                         20,115
<SECURITIES>                                        0
<RECEIVABLES>                                  53,081
<ALLOWANCES>                                    8,363
<INVENTORY>                                   155,231
<CURRENT-ASSETS>                              300,376
<PP&E>                                        842,470
<DEPRECIATION>                                233,127
<TOTAL-ASSETS>                              1,736,499
<CURRENT-LIABILITIES>                         420,849
<BONDS>                                       590,149
<PREFERRED-MANDATORY>                               0
<PREFERRED>                                         0
<COMMON>                                          863
<OTHER-SE>                                    483,244
<TOTAL-LIABILITY-AND-EQUITY>                1,736,499
<SALES>                                     1,469,432
<TOTAL-REVENUES>                            1,469,432
<CGS>                                         616,730
<TOTAL-COSTS>                               1,297,981
<OTHER-EXPENSES>                               10,228
<LOSS-PROVISION>                               11,672
<INTEREST-EXPENSE>                             24,136
<INCOME-PRETAX>                               137,087
<INCOME-TAX>                                   56,123
<INCOME-CONTINUING>                            80,964
<DISCONTINUED>                                      0
<EXTRAORDINARY>                                     0
<CHANGES>                                           0
<NET-INCOME>                                   80,964
<EPS-BASIC>                                      0.96
<EPS-DILUTED>                                    0.93