EXHIBIT 23

            CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the  incorporation by reference in the  Registration  Statement on
Form  S-8  (Registration  Nos.  333-55180,   333-63268,   333-68718,  333-81290,
333-104402,  333-108529 and  333-125194) of Paid, Inc. of our report dated March
17, 2006, on our audit of the consolidated  financial  statements of Paid, Inc.,
which report  appears in the  December 31, 2005 annual  report on Form 10-KSB of
Paid, Inc.


/s/ Carlin, Charron & Rosen, LLP

Westborough, Massachusetts
March 31, 2006