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Segment Information
3 Months Ended
Mar. 31, 2012
Segment Information  
Segment Information

 

5.                                      Segment Information

 

The Company operates in one reportable segment as disclosed in our Annual Report on Form 10-K for the year ended December 31, 2011. The following schedule presents the Company’s revenue by geographic area. Licensing-related revenue is summarized based on the location of the licensee’s corporate headquarters. For product and online sales, revenue is allocated to the United States. The China region includes all licensees with corporate headquarters located in mainland China. The Asia Pacific region includes all licensees with corporate headquarters located in Taiwan, Hong Kong and India.

 

 

 

Three Months Ended
March 31,

 

 

 

2012

 

%

 

2011

 

%

 

Geographic Area Revenues:

 

 

 

 

 

 

 

 

 

Korea

 

$

4,175,242

 

47

%

$

3,829,923

 

47

%

United States

 

2,350,323

 

26

 

1,993,237

 

24

 

China

 

998,718

 

11

 

468,929

 

6

 

Japan

 

542,322

 

6

 

819,277

 

10

 

Asia Pacific

 

522,110

 

6

 

898,997

 

11

 

Europe

 

374,546

 

4

 

170,830

 

2

 

 

 

 

 

 

 

 

 

 

 

Total

 

$

8,963,261

 

100

%

$

8,181,193

 

100

%