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                                                       Filed By Macromedia, Inc.
                                                  Pursuant to Rule 425 under the
                                                          Securities Act of 1933
                              And deemed filed pursuant to Rule 14a-12 under the
                                                 Securities Exchange Act of 1934

                                           Subject Company:  Allaire Corporation
                                       Registration Statement File No. 333-54930


Each of Macromedia, Inc. and Allaire Corporation have posted information on
their websites, macromedia.com and allaire.com, respectively, related to
Macromedia's acquisition of Allaire Corporation, the text of which is attached
hereto as Exhibit A.

Allaire has sent a letter to its customers regarding the acquisition, the form
of which is included on Exhibit B.

Allaire has sent a letter to its partners regarding the acquisition, the form of
which is included on Exhibit C.


                    WHERE YOU CAN FIND ADDITIONAL INFORMATION

Investors and security holders of both Macromedia and Allaire are advised to
read the prospectus/proxy statement, which was filed with the SEC as
Registration Statement File No. 333-54930, regarding the business combination
transaction referenced in the foregoing information because it contains
important information. Allaire expects to mail a prospectus/proxy statement
about the merger to its stockholders on or about February 16, 2001. Investors
and security holders may obtain a free copy of the prospectus/proxy statement as
well as the annual report, quarterly reports, current reports and other
documents filed by the companies at the Securities and Exchange Commission's web
site at http://www.sec.gov. The prospectus/proxy statement and such other
documents may also be obtained, without charge, by directing a request to either
Macromedia, Inc., 600 Townsend Street, San Francisco, Califorinia 94103,
Attention: Investor Relations, or to Allaire Corporation, 275 Grove Street,
Newton, Massachusetts 02466, Attention: Investor Relations.

Macromedia and its officers and directors may be deemed to be participants in
the solicitation of proxies from Allaire's stockholders with respect to the
matters described in the prospectus/proxy statement. Information regarding such
officers and directors is included in Macromedia's proxy statement for its 2000
annual meeting of stockholders filed with the Securities and Exchange Commission
on June 30, 2000. This document is available free of charge at the Securities
and Exchange Commission's Web site at http://www.sec.gov and from Macromedia.

Allaire and its officers and directors may be deemed to be participants in the
solicitation of proxies from stockholders of Allaire with respect to the matters
described in the prospectus/proxy statement. Information regarding such officers
and directors is included in the prospectus/proxy statement and Allaire's proxy
statement for its 2000 annual meeting of stockholders filed with the Securities
and Exchange Commission on April 14, 2000. This document is available free of
charge at the Securities and Exchange Commission's Web site at
http://www.sec.gov and from Allaire.


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              CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

Except for the historical information contained herein, matters discussed in the
following materials may be considered forward looking statements that involve
risks and uncertainties, including those related to the risk of integrating
newly acquired technologies and products and unanticipated costs of such
integration, failure of the transaction to close due to the failure to obtain
regulatory or other approvals, failure of the Allaire stockholders to approve
the merger, quarterly fluctuations of operating results, customer acceptance of
new products and services and new versions of existing products, impact of
competition, the risk of delay in product development and release dates, risks
of product returns, the economic conditions in the domestic and significant
international markets, investments in new business opportunities and the other
risks detailed from time to time in Macromedia's SEC reports, including without
limitation its quarterly reports on Form 10-Q and its annual report on Form 10-K
for the year ended March 31, 2000 as they may be updated or amended with future
filings. The actual results Macromedia achieves may differ materially from any
forward looking statements due to such risks and uncertainties.

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                                    EXHIBIT A


MACROMEDIA AND ALLAIRE TO MERGE:

We are very excited to announce that Macromedia and Allaire have agreed to
merge. The combined company will enable Web professionals to efficiently develop
Web content and applications delivered in multiple formats on multiple devices.

By adding Allaire server technology to the Macromedia product family, Macromedia
will make the development of dynamic content more efficient, more affordable and
more accessible to millions of customers. As a combined company, we will be in a
unique position to more effectively empower customers to succeed by consistently
exceeding their clients' expectations in a constantly changing, multidevice,
global landscape.

[Hypertext links to the following material are included here on each of
Macromedia and Allaire's websites.]


KEVIN LYNCH AND JEREMY ALLAIRE TALK STRATEGY

FAQ (FREQUENTLY ASKED QUESTIONS)

- --------------

KEVIN LYNCH AND JEREMY ALLAIRE TALK STRATEGY:

WHEN DID THE TWO COMPANIES FIRST BEGIN WORKING TOGETHER?
ALLAIRE: We began working together several years ago when Macromedia was just
launching Dreamweaver 1.0, and wanted to deliver a cutting-edge Web authoring
tool that supported both very visual design as well as best-of-breed code-based
HTML editing. They approached us about bundling HomeSite with Dreamweaver, and
ever since then the two products have really thrived together. From that point
on, we continued to collaborate to bring our products together in interesting
ways.

WHEN DID YOU FIRST REALIZE MACROMEDIA AND ALLAIRE WOULD BE A GOOD PAIR?
LYNCH: In 1996, we recognized that Web developers cared passionately not only
about how their site looks, but also about the quality of the underlying code.
In fact, the most popular Web development software at the time (other than
NotePad!) was a text editor called HomeSite from Allaire. That's when we decided
to bundle HomeSite with Dreamweaver.

ALLAIRE: I've been in the Internet software industry since its inception, and
have worked with and seen hundreds of companies delivering value (and often not
much value!), and without a doubt have consistently been impressed with the
focus, vision and products from Macromedia. For many years, many people inside
Allaire, including myself, have seen that Macromedia unquestionably is the
industry leader in providing accessible products to Web professionals for the
visual design of rich user experiences. We knew that visual design was not our
strength, and always believed that we could make a powerful combination.

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LYNCH: From the beginning, it was obvious that there was a strong match in
culture, values, customer focus, and technical expertise across the companies.
There was also a very complementary balance of effort, with Macromedia focusing
on the visual authoring and client-side experience, and Allaire concentrating on
server-side development and Web application logic. It's been in the back of our
minds for a few years as a possibility.

Over the years, we've also received many suggestions from our customers that we
should combine our efforts, in case we hadn't already noticed that it was a good
idea--it's always seemed to be a very obvious fit. We're very excited about the
potential this presents across the board for our customers, employees, partners
and shareholders.

WHY DOES THIS MERGER MAKE SENSE?
ALLAIRE: It's a critical time in the history of the Internet software industry.
We're in a period of massive standardization and consolidation, and mainstream
organizations around the world are clearly looking towards industry leaders for
rich, comprehensive software platforms that make it cost-effective to deliver on
the promise of the Internet. Neither of the companies on their own could deliver
this comprehensive value for our customers, but together we could.

Macromedia had been looking for a way to make application development and server
technology approachable and accessible, and this has always been a strength of
Allaire.

There are many synergies between the companies: we have similar customers--the
Web professional; we share a passion for delivering quality products with
exceptional value; our products complement and extend each other's reach in the
marketplace. But from a personal perspective, I think we can do amazing things
together and that's what motivates me.

WHAT EXCITES YOU ABOUT THIS MERGER?
LYNCH: The merger of Macromedia and Allaire mirrors what's happening in Web
development today. Creating the best user experience on the Web requires the
combination of server-side Web application logic with client-side user
interface, and team members with expertise in these areas need to work together
effectively to succeed.

I believe this is really about the marriage of these two user communities,
bringing the developers and designers together so they can more easily build the
Web sites of tomorrow.

We also see the nature of the Internet changing as users access Web content and
applications through a range of devices. This will pose many challenges for
developers and designers, and we want to help them be successful in delivering
really great user experiences across all these devices in a very efficient way.
It's very exciting to bring these communities together, as well as world class
teams with the background and experience necessary to enable this.

ALLAIRE: There are many things that excite me about the combination, but I'll
talk about a couple of important ones.


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First, as I've been able personally to work with key individuals within
Macromedia, especially Kevin, I saw that there were many shared values, vision,
culture and a desire to deliver exceptional technology to millions of people.
It's very rare to find that, so I'm personally very excited about the human
synergies that are at the center of this merger.

I've believed for a long time that the Internet and Web applications were about
content more than traditional software. The entire paradigm of the Web is
content-centric, and this represents a natural evolution of software towards
better meeting human needs. With the Internet, the role of software in society
is growing exponentially, and what's needed is a company who understands how to
uniquely combine rich, content-centric user experiences with a completely
Web-centric application development and programming model.

The fact that these two companies together can deliver on that vision is
probably the most exciting thing for me personally.

LYNCH: I'm most excited about the sparks of innovation that will occur as we
bring together some really bright teams across Macromedia and Allaire. Together,
we can create great new solutions for Web developers. I remember the first
meeting where Jeremy and I met and exchanged views on where we saw Web
development headed, and we were at the whiteboard for hours nonstop with our
markers, finishing each other's sentences and building up a combined vision.
This connection is there across the product teams, and will enable great
insights into making the most practical, powerful and enjoyable software for Web
development.

WHY SHOULD ALLAIRE CUSTOMERS BE EXCITED ABOUT THE MERGER?
ALLAIRE: Well, right now, we're on track to deliver great new products for our
core customer base of ColdFusion users, and we're going to continue down that
path. But as we look ahead to the next twelve months, there are some very
exciting opportunities for our customers.

The essence of the excitement will surround the fact that the combined company's
product set will span the complete range of software needed to deliver on the
promise of the Web. This includes a comprehensive set of products for every type
of Web professional--graphic artists, HTML authors, interactive and multimedia
developers, Web application developers, Java programmers, business users and IT
and project managers. It also includes a wide-range of server technology for the
deployment of content and applications, as well as a unique client technology
for the delivery of incredibly rich user experiences. Combined, we can bring
these tools, servers and clients together to create a well-integrated platform
for delivering what the Web can be.

There are a lot of other reasons our customers should be excited. Clearly, with
the visible economic downturn, corporations are going to look towards vendors
with a focus on delivering value at a reasonable cost. The days of blank checks
for Internet projects are numbered, and customers are going to bear down and
look towards software suppliers that understand the need to deliver value at a
reasonable cost. Both Macromedia and Allaire have a long history of delivering
products of exceptional quality at reasonable costs and we're going to continue
to do this.


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Most importantly, customers are going to benefit from the combined visions of
the leadership in the two companies. Clearly, in the Internet economy, true
vision coupled with strong execution is rare, and this combination only promises
to multiply our abilities.

WHY SHOULD MACROMEDIA CUSTOMERS BE EXCITED ABOUT THIS?
LYNCH: Our mission continues to be enabling our customers to deliver the best
experiences on the Web, and basically we'll have an even greater group of
development teams working for our customers to help them succeed on the leading
edge of Web development.

The products Macromedia customers know and love will become even stronger
through this combination with Allaire's serverside capabilities, and a number of
new solutions will emerge for our customers as the teams innovate together on
supporting multiple Web devices, Web services, dynamic publishing, team
collaboration, and future key trends.

We will continue to make sure the experiences of using Dreamweaver, HomeSite,
Kawa, the ColdFusion and JRun Studios, UltraDev, and all our software will be
the best available and appropriately designed for each customer audience. The
server strategy is very exciting for our customers, as together we will be
providing the most approachable way to develop dynamic Web content and
applications, while being able to deploy these across industry standard
application servers such as JRun or IBM WebSphere, and integrate with services
through Microsoft .NET. This will enable Web developers to easily and quickly
create the best dynamic Web experiences and deliver them across a range of
platforms.

HOW WILL YOUR ROLE CHANGE AFTER THE MERGER?
ALLAIRE: As Chief Technology Officer for Macromedia, my functional role will
remain the same, but the scope of my focus will be significantly broader as the
agenda for the combined company is much more substantial than for Allaire on its
own. This will be incredibly exciting and challenging, no doubt, but a huge step
forward. I'm also going to be working very closely with Kevin in driving the
company's strategy, and this will be a new partnership for me, grounded in years
of working together. I'm incredibly excited.

WHAT NEW TECHNOLOGIES CAN WE EXPECT FROM THE COMBINED COMPANIES?
ALLAIRE: As you'd expect, there's no shortage of brilliant ideas about what we
can and should build as a company. [Laughs] Clearly, in the coming year you'll
see a lot of execution on product agendas that we've already discussed.

First, we're really excited to deliver a major release of our servers that
builds a wide-range of functionality on top of the J2EE architecture. This
includes a next-generation of the ColdFusion and JRun technologies, as well as
next-generation application framework technology based on Spectra, Generator and
other server technologies.

In the long term, we plan to deliver a new generation of application framework
technology that leverages our server platform, Macromedia and Allaire visual
tools, and the ubiquitous Macromedia Flash player. This will make developing
incredible applications and content and delivering them to multiple devices,
platforms, and formats, as efficient and approachable as it can be.


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This is our vision. Ideally, this could include new server-side technology for
dynamic delivery of content to multiple devices and formats, including text
based formats like HTML, XML, and JSP and graphics formats like Macromedia
Flash. Technology like this will make it easy for developers to build and
integrate networked Web services, such as those being delivered with Microsoft's
 .NET initiative. Second, we really hope to continue to make progress on making
teams of Web professionals more productive. We'll do this in a variety of ways
and we think we have some very interesting new products here.

Finally, we're very excited about the Macromedia Flash Player as an environment
for rich user experiences, and are looking at interesting ways to better
integrate Flash content with our server technology. The Macromedia Flash player
has over 96% penetration in the Web user audience, and that's an incredible
opportunity. We've already announced the Harpoon project, which is a UI toolkit
based on Macromedia Flash for application developers, and there are lots of
exciting possibilities around the Macromedia Generator product, which is a
dynamic graphics server.

IS THERE ANYTHING ELSE WE SHOULD BE LOOKING FOR?
LYNCH: We're committed to delivering on the dreams of the Allaire and Macromedia
customers, and are working hard to provide the tools and technology for them to
be successful. As we develop the next generation of Web development software
you'll see great, innovative new capabilities for building dynamic Web sites
resulting from the cross-pollination of the Allaire and Macromedia teams, as
well as even deeper integration across our product lines. Jeremy's comments are
also right on--we will follow through on the plans to migrate to J2EE across the
Allaire server products, enable teams of Web professionals to work together
productively, and continue to explore the cutting edge of user experiences and
applications with the Macromedia Flash player.

One element I'd like to emphasize is our support for a broad range of industry
standards with our products. We've always listened to our customers, and an
important theme here is that tools and server products need to work across
multiple technologies. That's why we enabled UltraDev to work with ASP, JSP, and
CFML, and are supporting J2EE and Microsoft .NET in our server strategy. We will
continue this open philosophy in our software and remain very focused on the
needs of developers and designers.

ANY FINAL WORDS?
ALLAIRE: Macromedia and Allaire have been visionary leaders in the Web software
industry. Together, we are focused on serving the entire range of Web
professionals--designers, HTML developers, rich media developers, application
builders, programmers--and helping them to be more productive and to create
amazing and incredible things on the Web. That's what we've always been
passionate about, and we are very excited to have this opportunity to deliver
that vision.

LYNCH: We've been successful by listening to our customers wishes and needs, and
we will continue to work closely with the Web professional community to empower
them to deliver what the Web can be. I'd like to invite folks to give us their
feedback, wishes, dreams by emailing us at
wish-allaire-macromedia@macromedia.com or merger@allaire.com.


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And of course, I'd like to thank our customers for their support and feedback as
we look forward to a bright future.

FAQ (FREQUENTLY ASKED QUESTIONS):

WHO IS ALLAIRE?
Allaire brings e-business innovation within everyone's reach. Technology
professionals worldwide rely on Allaire software products to rapidly and
cost-effectively build their business on the Web. With a proven software
foundation and a worldwide partner network, Allaire has enabled thousands of
companies to deliver innovative Internet business solutions.

WHO IS MACROMEDIA?
Macromedia is passionate about what the Web can be.
Our mission is:

o    To make work easier for people who build Web content for a living; and

o    To enable them to deliver the most effective user experiences.

We achieve that goal by creating amazing products that empower Web designers,
programmers and rich media developers to build engaging, next-generation Web
experiences.

WHY HAVE ALLAIRE AND MACROMEDIA PLANNED TO MERGE?
The two companies share a vision, a culture and a passion for what the Web can
be. By joining forces, the combined company will be able to fulfill the dreams
of Web professionals:

o    To have a rich, open, approachable product family of tools and servers that
will allow them to efficiently author both the look of a Web site and the
application logic behind the Web site; and

o    To deliver it on multiple devices - Personal Computers, Internet
appliances, Personal Digital Assistants, phones, set top boxes - in multiple
formats - HTML and Flash - to create the best possible user experiences.

The combined company has the products, customers, partners, and channels to
create a rapidly growing business defined by broad distribution of approachable
technology to millions of Web professionals.

HOW WILL THIS MERGER BENEFIT ALLAIRE CUSTOMERS?
The Allaire community will benefit from powerful Macromedia authoring and player
software that enable the creation and deliver of engaging content, rich user
experiences, and dynamic Web applications. Moreover, Allaire customers will
benefit from continuing to work with a market leader in the Internet industry
that understands their needs.

HOW WILL THIS MERGER BENEFIT ALLAIRE PARTNERS?
The combined companies will have a broader product offering and customer base,
which translates to more opportunities for our partners to acquire new customers
and grow existing ones. In addition, Allaire Alliance partners will benefit from
greater awareness of the new combined company name and reputation in the
marketplace.


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HOW WILL THIS MERGER BENEFIT MACROMEDIA CUSTOMERS?
The Macromedia community will benefit from approachable server technologies that
empower teams of Web professionals to efficiently develop dynamic content and
build Web applications.

WHEN DID THE TWO COMPANIES AGREE TO MERGE?
Macromedia and Allaire signed a definitive agreement on January 16, 2001. The
acquisition is expected to become effective during the second calendar quarter
of 2001. The closing of the acquisition is subject to shareholder and regulatory
approval; however, we do not anticipate any barriers to a successful closing.

WHAT WILL THE COMBINED COMPANY BE CALLED? The combined company will be called
Macromedia.

WHERE WILL THE COMBINED COMPANY BE HEADQUARTERED?
The company will have headquarters in San Francisco, and offices in Boston.
There will be strong representation of the Boston office on the Macromedia
executive team. The Boston office will continue to operate under the leadership
of key Macromedia and Allaire executives.

WHO WILL BE PROVIDING THE VISION FOR THE FUTURE?
As always, we look to our customers to keep us focused on the needs of the Web
professionals. Kevin Lynch, Macromedia President of Products, and Jeremy
Allaire, Chief Technology Officer will play a key leadership role in guiding our
vision.

WHAT WILL BE THE PRODUCT STRATEGY OF THE COMBINED COMPANY?
Today, Macromedia and Allaire empower teams of Web professionals with software
that enables the delivery of rich content, powerful applications, and engaging
user experiences. Together, the combined company will make the development of
dynamic content and interactive applications more efficient, more affordable and
more accessible to millions of customers. Going forward, Macromedia will solve
the challenges relating to the authoring and delivery of content and
applications on multiple devices and in a variety of formats.

WHAT ARE THE KEY PRODUCT LINES FROM ALLAIRE? Allaire currently has three key
product lines:

VISUAL TOOLS

o    ALLAIRE HOMESITE, the leading HTML text editor.

o    ALLAIRE COLDFUSION STUDIO AND JRUN STUDIO, development tools built on the
foundation of Allaire HomeSite.

o    ALLAIRE KAWA, a Java IDE (integrated development environment) for
developing, testing, and deploying server-side Java applications.

APPLICATION SERVERS

o    ALLAIRE COLDFUSION SERVER, a runtime environment for application logic and
dynamic page generation based on the approachable Cold Fusion Markup Language
(CFML).


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o    ALLAIRE JRUN SERVER, an easy-to-use J2EE application server for building
and deploying server-side Java applications.

APPLICATION FRAMEWORKS

o    ALLAIRE SPECTRA, which provides modular and customizable services for
content management, e-commerce, and personalization.

For more information on Allaire products, please visit the Allaire Web site.
allaire.com/products/.

WHAT ARE THE KEY PRODUCT LINES FROM MACROMEDIA? Macromedia currently has three
key product lines:

AUTHORING TOOLS

o    MACROMEDIA DREAMWEAVER, the leading professional visual Web page
development solution.

o    MACROMEDIA DREAMWEAVER ULTRADEV, a visual, rapid Web application
development environment for building ASP, JSP and CFML Web applications.

o    MACROMEDIA FIREWORKS, the solution for professional Web graphics design and
production.

o    MACROMEDIA FLASH, the standard for creating animated, vector-based Web
content.

o    MACROMEDIA FREEHAND, the solution for creating vector-based illustrations
for Flash and print.

o    MACROMEDIA DIRECTOR, the standard for creating rich multimedia and advanced
interactivity for the Web and CD ROM

o    MACROMEDIA WEB LEARNING STUDIO, the complete solution for online learning.

SERVERS

o    MACROMEDIA GENERATOR, a dynamic graphics server.

o    MACROMEDIA ARIA, for online customer behavior analysis.

o    MACROMEDIA LIKEMINDS, a personalization server.

PLAYERS

o    MACROMEDIA FLASH PLAYER, the most widely distributed player in the world,
for viewing high-impact vector-based Web content.

o    MACROMEDIA SHOCKWAVE PLAYER, for viewing magnetic, photo-realistic
rich-media Web content.

For more information on Macromedia products visit macromedia.com/software.

WHAT ARE THE FUTURE PLANS FOR ALLAIRE AND MACROMEDIA AUTHORING PRODUCTS?
Macromedia intends to continue to provide products that make work easier for
people who build Web content for a living and enable them to deliver the most
effective user experiences.


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We will provide products for a broad range of Web professionals, including HTML
developers, graphic designers, rich media developers, application developers,
and Java programmers.

WHAT IS THE FUTURE OF ALLAIRE AND MACROMEDIA SERVERS?
Macromedia plans to continue the current Allaire product line and to invest in
the Allaire product roadmap by expanding support for the J2EE platform across
our server products. Macromedia is committed to giving Web professionals highly
productive, flexible, and open server products for building the next generation
of Web applications.

DO MACROMEDIA AND ALLAIRE PRODUCTS WORK TOGETHER NOW?
Yes. HomeSite has been included in every full copy of Macromedia Dreamweaver and
UltraDev ever shipped. UltraDev supports visual authoring for both ColdFusion
and JRun application servers. Generator is built on top of JRun and integrates
with both for both the ColdFusion and JRun application servers.

HOW DOES THE STRATEGY FOR THE COMBINED COMPANY ENHANCE MICROSOFT .NET?
We are excited by the Microsoft .NET vision and intend to work closely with
Microsoft to ensure that our products enhance and interoperate with .NET. We
expect our client software such as the Macromedia Flash player to support .NET
services, our authoring tools to enable authoring of .NET applications, and our
servers to communicate and interoperate with .NET.

HOW DOES THE STRATEGY ENHANCE THE JAVA PLATFORM?
Allaire JRun is the most widely adopted commercial J2EE application server
today. We intend to fully support and enhance the latest open standards for
JavaServer Pages and the J2EE standard going forward. We plan to provide the
most accessible and flexible Java server platform for Web professionals and the
mass enterprise.

HOW DOES THIS COMBINATION AFFECT THE NEW COMPANY'S RELATIONSHIPS WITH IBM, BEA,
MICROSOFT, SUN, VIGNETTE, ATG, AND BROADVISION? We will continue to work closely
with our partners to serve the needs of Web professionals. Our software will
continue to support a wide range of industry leading servers and server
scripting languages. We expect our customers will use our software, both
authoring tools and servers, in conjunction with software from companies such as
IBM, BEA, Microsoft, Sun, Vignette, ATG, BroadVision and others.

WILL MACROMEDIA AUTHORING SOFTWARE CONTINUE TO SUPPORT OTHER APPLICATION SERVER
SOLUTIONS?
We support JavaServer Pages(JSP), Active Server Pages (ASP), and ColdFusion
Markup Language (CFML) in Macromedia UltraDev today, and we intend to continue
to support these platforms in the future.


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                                    EXHIBIT B


SUBJECT:  ALLAIRE AND MACROMEDIA ANNOUNCE PLANS TO MERGE

Dear Allaire Customer,

I am writing to inform you that yesterday, January 16, 2001, Allaire Corporation
and Macromedia, Inc. signed a definitive agreement to merge. I'm incredibly
excited about this merger, and what I believe it means for Allaire customers.

We've partnered closely with Macromedia for many years, and I've found they
share our vision and passion for working with developers, building great
products, and driving innovation in the Internet industry. Fundamentally, this
merger is about creating a company that will provide the products and services
you need to be successful. As a combined company, we'll deliver a comprehensive
product family of tools and servers for building the next generation of
solutions on the Web. The combined company, known as Macromedia, will focus on
delivering world-class software for the web professional.

It is a tremendous privilege to work with the Allaire community, and I'm looking
forward to continuing that relationship as Macromedia's CTO. I'd like to invite
you to visit our web site for more information about the merger, and feel free
to share your thoughts by emailing macromedia@allaire.com


Sincerely,
Jeremy Allaire

P.S. For more information about the merger, visit the Allaire web site at
www.allaire.com.

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                                    EXHIBIT C



TO PARTNERS

Subject:  Allaire and Macromedia to Merge

Dear Allaire Alliance Partner,

On January 16, 2001, Allaire Corporation and Macromedia, Inc. signed a
definitive agreement to merge. I am extremely excited about this merger and what
it means for our Allaire Alliance partners.

We've partnered closely with Macromedia for many years, and have found that they
share our vision and passion for building great products and driving innovation
in the Internet industry. Together, we'll deliver a comprehensive product family
of tools and servers for building the next generation of solutions on the Web.

The two companies share a partner-centric business philosophy as well, and we
plan to continue to invest in building our business with the partners that are
part of the Allaire Alliance.

The deal is expected to close, pending shareholder and regulatory approval,
within 90 days. Until then, we will continue to sell and support all of our
existing products, and Allaire will continue to operate as a separate entity.
Please continue to work with the appropriate representative from Allaire. Moving
forward, you will be hearing a lot more from us about the integration of the two
companies.

It is a tremendous privilege to work with the Allaire partner community, and I'm
looking forward to continuing that relationship as Macromedia's CTO. I'd like to
invite you to visit our web site for more information about the merger, and feel
free to share your thoughts by emailing macromedia@allaire.com


Sincerely,
Jeremy Allaire

P.S. For more information about the merger, visit the Allaire web site at
www.allaire.com.

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