GOODWILL AND OTHER INTANGIBLE ASSETS, NET (Tables)

12 Months Ended

Dec. 31, 2011

GOODWILL AND OTHER INTANGIBLE ASSETS, NET

Schedule of the Company's goodwill and other intangible assets

	December 31, 2011							December 31, 2010
	Gross Amount		Accumulated Amortization			Net Amount		Gross Amount		Accumulated Amortization			Net Amount
Unamortizable intangible assets:
Goodwill	$	76,571				$	76,571	$	76,101				$	76,101
Trademarks		213,881					213,881		213,881					213,881
Amortizable intangible assets:
Deferred financing fees		4,241		(3,324	)		917		4,241		(2,712	)		1,529
Trademarks		3,000		(2,729	)		271		3,000		(2,257	)		743
Other		9,618		(4,008	)		5,610		9,293		(3,200	)		6,093
Total	$	307,311	$	(10,061	)	$	297,250	$	306,516	$	(8,169	)	$	298,347

Schedule of estimated amortization expense for the deferred financing fees and other intangibles for each of the five succeeding years

2012	1,751
2013	1,037
2014	605
2015	557
2016	515