XML 28 R15.htm IDEA: XBRL DOCUMENT v3.5.0.2
Note 9 - Segment Information
6 Months Ended
Jun. 30, 2016
Notes to Financial Statements  
Segment Reporting Disclosure [Text Block]
9.      Segment Information
 
The Company reports net revenues from continuing operations and operating income from continuing operations by reportable segment. Reportable segments are components of the Company for which separate financial information is available that is evaluated on a regular basis by the chief operating decision maker in deciding how to allocate resources and in assessing performance.
 
The Company provides similar merchandising and marketing services throughout the world, operating within two reportable segments, its Domestic Division and its International Division. The Company uses those divisions to improve its administration and operational and strategic focuses, and it tracks and reports certain financial information separately for each of those divisions. The Company measures the performance of its Domestic and International Divisions and subsidiaries using the same metrics. The primary measurement utilized by management is operating profits, historically the key indicator of long-term growth and profitability, as the Company is focused on reinvesting the operating profits of each of its international subsidiaries back into its local markets in an effort to improve market share and continued expansion efforts.
 
Management evaluates performance as follows (in thousands):
 
 
 
Three Months Ended June 30,
 
 
Six Months Ended June 30,
 
 
 
201
6
 
 
201
5
 
 
2016
 
 
2015
 
Revenue:
                               
United States
 
$
11,184
    $ 11,105    
$
20,936
    $ 22,077  
International
   
18,548
      18,362      
35,407
      36,656  
Total revenue
 
$
29,732
    $ 29,467    
$
56,343
    $ 58,733  
                                 
Operating income:
                               
United States
 
$
362
    $ 317    
$
64
    $ 244  
International
   
418
      196      
883
      618  
Total operating income
 
$
780
    $ 513    
$
947
    $ 862  
                                 
Interest expense:
                               
United States
 
$
27
    $ 20    
$
52
    $ 41  
International
   
4
      62      
8
      99  
Total interest expense
 
$
31
    $ 82    
$
60
    $ 140  
                                 
Other (income), net:
                               
United States
 
$
 
 
$
 
 
$
 
 
$
 
International
   
(80
)
    (33
)
   
(105
)
    (60
)
Total other (income), net
 
$
(80
)
  $ (33
)
 
$
(105
)
  $ (60
)
                                 
Income before income tax expense:
                               
United States
 
$
335
    $ 297    
$
12
    $ 203  
International
   
494
      167      
980
      579  
Total income before income tax expense
 
$
829
    $ 464    
$
992
    $ 782  
                                 
Income tax expense:
                               
United States
 
$
123
    $ (9
)
 
$
(88
)
  $ (9
)
International
   
103
      209      
319
      360  
Total income tax expense
 
$
226
    $ 200    
$
231
    $ 351  
                                 
Net income (loss):
                               
United States
 
$
212
    $ 306    
$
100
    $ 212  
International
   
391
      (42
)
   
661
      219  
Total net income
 
$
603
    $ 264    
$
761
    $ 431  
                                 
Depreciation and amortization:
                               
United States
 
$
336
    $ 342    
$
679
    $ 661  
International
   
148
      134      
293
      283  
Total depreciation and amortization
 
$
484
    $ 476    
$
972
    $ 944  
                                 
Capital expenditures:
                               
United States
 
$
262
    $ 211    
$
506
    $ 705  
International
   
99
      111      
226
      200  
Total capital expenditures
 
$
361
    $ 322    
$
732
    $ 905  
 
Note: There were no inter-company sales for the six months ended June 30, 2016 or 2015. 
 
 
 
June 30,
 
 
December 31,
 
 
 
201
6
 
 
201
5
 
Assets:
               
United States
 
$
21,680
    $ 21,799  
International
   
23,423
      21,607  
Total assets
 
$
45,103
    $ 43,406  
 
Geographic Data
(in thousands)
 
 
 
Three Months Ended
June 30
,
 
Six
Months Ended
June 30
,
 
 
20
16
 
2015
 
20
16
 
2015
International revenue:
         
% of consolidated net revenue
         
% of consolidated net revenue
         
% of consolidated net revenue
         
% of consolidated net revenue
Mexico
 
$
5,106
 
 
 
17.2
%
  $ 3,933       13.3 %
 
$
10,105
 
 
 
17.9
%
  $ 8,114       13.8  
South Africa
 
 
4,721
 
 
 
15.9
      5,330       18.1  
 
 
8,935
 
 
 
15.9
      10,221       17.4  
China
 
 
2,882
 
 
 
9.7
      3,487       11.8  
 
 
5,617
 
 
 
10.0
      6,515       11.1  
Canada
 
 
1,871
 
 
 
6.3
      1,249       4.2  
 
 
3,129
 
 
 
5.6
      2,805       4.8  
Japan
 
 
1,765
 
 
 
5.9
      1,400       4.8  
 
 
3,358
 
 
 
6.0
      2,601       4.4  
India
 
 
1,376
 
 
 
4.6
      1,705       5.8  
 
 
2,680
 
 
 
4.8
      3,616       6.2  
Australia
 
 
755
 
 
 
2.5
      1,142       3.9  
 
 
1,414
 
 
 
2.5
      2,487       4.2  
Turkey
 
 
72
 
 
 
0.2
      116       0.4  
 
 
169
 
 
 
0.3
      297       0.5  
Total international revenue
 
$
18,548
 
 
 
62.3
%
  $ 18,362       62.3 %
 
$
35,407
 
 
 
63.0
%
  $ 36,656       62.4 %
 
 
 
June 30,
   
December 31,
 
 
 
20
16
   
20
15
 
Long lived assets:
               
United States
 
$
10,994
    $ 10,147  
International
 
 
3,944
      3,148  
Total long lived assets
 
$
14,938
    $ 13,295