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Note 10 - Segment Information
3 Months Ended
Mar. 31, 2016
Notes to Financial Statements  
Segment Reporting Disclosure [Text Block]
10.
Segment Information
 
The Company reports net revenues from continuing operations and operating income from continuing operations by reportable segment. Reportable segments are components of the Company for which separate financial information is available that is evaluated on a regular basis by the chief operating decision maker in deciding how to allocate resources and in assessing performance.
 
The Company provides similar merchandising and marketing services throughout the world, operating within two reportable segments, its Domestic Division and its International Division. The Company uses those divisions to improve its administration and operational and strategic focuses, and it tracks and reports certain financial information separately for each of those divisions. The Company measures the performance of its Domestic and International Divisions and subsidiaries using the same metrics. The primary measurement utilized by management is operating profits, historically the key indicator of long-term growth and profitability, as the Company is focused on reinvesting the operating profits of each of its international subsidiaries back into its local markets in an effort to improve market share and continued expansion efforts.
 
Management evaluates performance as follows (in thousands):
 
 
 
Three Months Ended
March 31,
 
 
 
201
6
 
 
201
5
 
Revenue:
               
United States
  $ 9,752     $ 10,972  
International
    16,859       18,294  
Total revenue
  $ 26,611     $ 29,266  
                 
Operating income (loss):
               
United States
  $ (297
)
  $ (74
)
International
    465       423  
Total operating income
  $ 168     $ 349  
                 
Interest expense:
               
United States
  $ 24     $ 21  
International
    4       37  
Total interest expense
  $ 28     $ 58  
                 
Other (income) expense, net:
               
United States
 
$
 
  $ (2
)
International
    (24
)
    (27
)
Total other (income), net
  $ (24
)
  $ (29
)
                 
Income before income tax expense:
               
United States
  $ (321
)
  $ (93
)
International
    485       413  
Total income before income tax expense
  $ 164     $ 320  
                 
Income tax expense (benefit):
               
United States
  $ (211
)
  $  
International
    216       151  
Total income tax expense
  $ 5     $ 151  
                 
Net income:
               
United States
  $ (110
)
  $ (93
)
International
    269       262  
Total net income
  $ 159     $ 169  
                 
Depreciation and amortization:
               
United States
  $ 343     $ 320  
International
    145       148  
Total depreciation and amortization
  $ 488     $ 468  
                 
Capital expenditures:
               
United States
  $ 245     $ 494  
International
    127       90  
Total capital expenditures
  $ 372     $ 584  
                 
Note: There were no inter-company sales for the three months ended March 31, 2016 or 2015.
               
 
 
 
March 31,
201
6
 
 
December 31,
201
5
 
Assets:
               
United States
  $ 20,886     $ 21,799  
International
    21,681       21,607  
Total assets
  $ 42,567     $ 43,406  
 
Geographic Data
(in thousands)
 
 
 
Three Months Ended
March 31
,
 
 
 
20
16
   
2015
 
                             
International
revenue:
         
% of
consolidated
net revenue
           
% of
consolidated
net revenue
 
Mexico
 
$
4,999
 
 
 
18.8
%
  $ 4,181       14.3 %
South Africa
 
 
4,214
 
 
 
15.8
      4,891       16.7  
China
 
 
2,735
 
 
 
10.3
      3,028       10.3  
Japan
 
 
1,593
 
 
 
6.0
      1,201       4.1  
India
 
 
1,304
 
 
 
4.9
      1,911       6.5  
Canada
 
 
1,258
 
 
 
4.7
      1,556       5.3  
Australia
 
 
659
 
 
 
2.5
      1,345       4.6  
Turkey
 
 
97
 
 
 
0.4
      181       0.6  
Total international revenue
 
$
16,859
 
 
 
63.4
%
  $ 18,294       62.4 %
 
 
   
March 31,
   
December 31,
 
 
 
20
16
   
20
15
 
Long lived assets:
               
United States
 
$
11,058
    $ 10,147  
International
 
 
2,989
      3,148  
Total long lived assets
 
$
14,047
    $ 13,295