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Goodwill and intangible assets (Details 1) (USD $)
In Thousands, unless otherwise specified
3 Months Ended
Mar. 31, 2014
Dec. 31, 2013
Finite-Lived Intangible Assets [Line Items]    
Less: Accumulated amortization $ (603) $ (486)
Intangible assets, net 2,306 2,423
Trademarks [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Finite-Lived Intangible Asset, Useful Life 3 years  
Finite-Lived Intangible Assets, Gross 7 7
Intangible assets, net 6  
Intellectual Property [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Finite-Lived Intangible Asset, Useful Life 5 years  
Finite-Lived Intangible Assets, Gross 2,468 2,468
Intangible assets, net 1,981  
Software And Website Development [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Finite-Lived Intangible Asset, Useful Life 2 years  
Finite-Lived Intangible Assets, Gross 275 275
Intangible assets, net 195  
Customer Lists [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Finite-Lived Intangible Asset, Useful Life 4 years  
Finite-Lived Intangible Assets, Gross 159 159
Intangible assets, net $ 124