EX-99 2 p11-1523exhb.htm EXHIBIT B - POWERPOINT PRESENTATION p11-1523exhb.htm
Presentation to McGraw-Hill
August 22, 2011
 
 

 
2
Disclaimer
THESE MATERIALS ARE FOR GENERAL INFORMATIONAL PURPOSES ONLY. THEY DO NOT HAVE REGARD TO THE SPECIFIC INVESTMENT
OBJECTIVE, FINANCIAL SITUATION, SUITABILITY, OR THE PARTICULAR NEED OF ANY SPECIFIC PERSON WHO MAY RECEIVE THESE MATERIALS,
AND SHOULD NOT BE TAKEN AS ADVICE ON THE MERITS OF ANY INVESTMENT DECISION.  THE VIEWS EXPRESSED HEREIN REPRESENT THE
OPINIONS OF EACH OF JANA PARTNERS LLC AND ONTARIO TEACHERS’ PENSION PLAN (EACH, A “SHAREHOLDER”), WHICH OPINIONS MAY CHANGE
AT ANY TIME AND ARE BASED ON PUBLICLY AVAILABLE INFORMATION WITH RESPECT TO THE MCGRAW-HILL COMPANIES, INC. (THE “ISSUER”).
 OPINIONS EXPRESSED HEREIN ARE CURRENT OPINIONS AS OF THE DATE APPEARING IN THIS MATERIAL ONLY. EACH OF THE SHAREHOLDERS
DISCLAIMS ANY OBLIGATION TO UPDATE THE DATA, INFORMATION OR OPINIONS CONTAINED HEREIN.  UNLESS OTHERWISE INDICATED,
FINANCIAL INFORMATION AND DATA USED HEREIN HAVE BEEN DERIVED OR OBTAINED FROM FILINGS MADE WITH THE SECURITIES AND
EXCHANGE COMMISSION (“SEC”) BY THE ISSUER OR OTHER COMPANIES THAT EACH OF THE SHAREHOLDERS CONSIDERS COMPARABLE, AND
FROM OTHER THIRD PARTY REPORTS.
 
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INVESTORS. NEITHER THESE MATERIALS NOR ANYTHING CONTAINED HEREIN IS INTENDED TO BE, NOR SHOULD IT BE CONSTRUED OR USED AS,
INVESTMENT, TAX, LEGAL OR FINANCIAL ADVICE, AN OPINION OF THE APPROPRIATENESS OF ANY SECURITY OR INVESTMENT, OR AN OFFER, OR
THE SOLICITATION OF ANY OFFER, TO BUY OR SELL ANY SECURITY OR INVESTMENT. 
 
 

 
3
Overview
 McGraw-Hill has consistently underperformed its potential and traded at a sizable discount to its intrinsic
 value, primarily due to the operational challenges, capital inefficiencies and structural complexity caused
 by its conglomerate structure
 While the announcements of a portfolio review and the intention to take “significant actions” in 2011 are
 encouraging, the muted market reaction immediately following the announcements reflects concerns that
 McGraw-Hill will not go far enough in addressing its issues
 The recent regulatory and political scrutiny around the S&P Ratings business highlights the drawbacks of
 housing wholly unrelated businesses together and the risks of further delay in addressing this issue
 McGraw-Hill must move past long overdue “reviews” and finally execute on transforming its corporate
 structure to improve operating performance and realize the true value potential of its assets
 Specifically, McGraw-Hill should promptly:
 - Separate McGraw-Hill Education
 - Separate Information & Media
 - Separate the S&P Index business
 - Collapse its corporate overhead and right size its segment cost structures to achieve peer margins
 - Accelerate its share buyback ahead of pursuing these value creating steps to maximize resulting
 shareholder value
 - Bolster S&P Ratings with a well-known independent oversight figure to help manage increasingly
 complex global regulatory landscape and improve dialogue with investors, regulators and the public
 
 

 
4
 Operational underperformance
 § MH Education and Information & Media are competitively disadvantaged in the current portfolio
 § Structure leads to management inefficiency, excess overhead and sub-peer segment margins
 § Equity alignment challenged given diluted impact of divisional performance on stock performance
 Inefficient capital allocation
 § Different growth, regulatory and ROIC profiles create conflicting capital allocation priorities
 § Conglomerate structure limits strategic value-enhancing M&A
 § S&P Ratings limits capitalization options for other segments due to perceived conflicts in assuming
 meaningful leverage
 Structural complexity
 § Minimal commercial logic to structure; does not create unique value and complicates equity story
 § MH Education is a drag on operating metrics and valuation of the rest of the businesses
 § Information & Media is an exciting growth story lost in McGraw-Hill among larger businesses
 § MH Financial is itself a set of unrelated assets that is misunderstood in the broader McGraw-Hill
 story; in particular the S&P Index business is lost within MH Financial
 § Public focus on S&P Ratings segment overshadows other segments
Failure To Maximize Value Comes Primarily From Three Sources
McGraw-Hill’s value creation plan should address the key structural elements of its
underperformance and undervaluation.
 
 

 
McGraw-Hill Portfolio Review & Assessment: Share Performance
 
 

 
6
 S&P Ratings
 § Strong market position with barriers to entry, real pricing power and secular growth from
 development of international capital markets
 MH Financial
 § Growing and high margin S&P Index business combined with unrelated subscription-based
 critical content with attractive growth and margin improvement opportunities
 MH Education
 § Iconic industry brand in consolidated industry with strong content base and sales
 relationships but facing headwinds; K-12 business faces state / local funding challenges
 while business increasingly requires comprehensive digital learning platform and
 assessment capabilities; Higher Ed business faces accelerating need for digital capabilities
 Information & Media
 § Critical industry information in a number of sectors, with energy / materials accounting for
 majority of profitability; well positioned to benefit from penetration and pricing growth;
 strategic asset with opportunities to participate in industry consolidation
Each business has unique strengths and challenges. The question is: what is
McGraw-Hill’s logic for keeping any of these businesses together?
McGraw-Hill Boasts A Portfolio Of Independently Attractive Assets
 
 

 
7
… That The Market Consistently Undervalues
Note: Period ends at 6/13/2011, the day before McGraw-Hill announced its portfolio review, intention to sell broadcasting and review of G&A. Data per CapIQ. Peer group based on Piper Jaffray peer analysis for sum of
parts valuation. Weighted average represents average of peers according to McGraw-Hill annual segment EBIT composition (pre-corporate allocation). Peer analysis only possible beginning in 2008, as that is the earliest
period for which McGraw-Hill has provided separate segment disclosure for MH Financial. Moody’s used as peer for S&P Ratings; Pearson used as peer for MH Education; average of Dun & Bradstreet, FactSet, MSCI and
Thomson Reuters used as peer for MH Financial; IHS used as peer for non-broadcasting Information & Media; Gannett used as peer for broadcasting business within Information & Media.
McGraw-Hill’s 3 year average valuation of 12.6x earnings is at a ~25% discount to the
15.9x weighted average of its peer group and trails all of its peers other than Gannett.
FDS = 28.7x
IHS = 25.0x
MSCI = 21.1x
TRI = 17.0x
MCO = 17.7x
MHP =14.2x
DNB = 12.7x
GCI = 6.1x
PSON = 15.0x
Forward P/E
Valuations at
6/13/2011
Peer Wtd. Avg
15.9x
 
 

 
8
McGraw-Hill Has Trailed Peer Returns Over The Long Term
(1) Pearson total return for period excludes impact of changes in value attributable to its stake in Interactive Data Corporation, which was sold in 2010. Including changes to Pearson total return attributable to changes
in the value of its stake in Interactive Data Corporation results in a minimal (2%) change in Pearson’s total return over the period.
(1)
 McGraw Hill’s three
 year total return of 2%
 was 29% less than
 the weighted average
 of its peers over the
 period
McGraw-Hill underperformed its peers in total shareholder return during the three year
period preceding the recently announced portfolio review.
 
 

 
9
Note: Represents total shareholder returns. Weighted average represents average of peers according to McGraw-Hill segment EBIT composition for 2008 (pre-corporate allocation). Moody’s used as peer for S&P
Ratings; Pearson used as peer for MH Education; average of Dun & Bradstreet, FactSet and Thomson Reuters used as peer for MH Financial; IHS used as peer for non-broadcasting Information & Media; Gannett
used as peer for broadcasting business within Information & Media. Peer group based on Piper Jaffray peer analysis for sum of parts valuation. Assumes all dividends reinvested. Data per Bloomberg.
(1) Represents total return for period from 6/13/2001-6/13/2011. Assumes all dividends reinvested. Data per CapIQ
McGraw-Hill’s diversification did not insulate shareholders during the financial crisis.
McGraw-Hill’s total return was 18% worse than the weighted average of its peers.
Total Return: S&P 500 Peak - Trough (10/09/07-3/09/09)
 During the S&P 500’s
 decline, McGraw-Hill
 performed in line with
 Moody’s and considerably
 worse than all other peers
 except Gannett
 While McGraw-Hill matched
 Moody’s on the way down,
 it underperformed over the
 past decade, with McGraw-
 Hill’s 50% return falling
 124% below Moody’s 174%
 return over that period(1)
… And Its Diversification Provided No Benefit In The Market Downturn
 
 

 
McGraw-Hill Portfolio Review & Assessment: In-Depth Segment Review
 
 

 
11
Portfolio Review Focus
In conducting the portfolio review, a key question should be: if you were to start from
scratch today, would you construct McGraw-Hill in its current form?
 
 

 
12
McGraw-Hill’s Diverse Portfolio: Snapshot Segment Comparison
 
S&P Ratings
MH Financial
MH Education
Info. & Media
Key Business Lines
Ratings
Indices, CapIQ, Credit &
Equity Research
K-12 and Higher Ed
Learning and Support
Materials, Testing
Platts, JD Power,
Aviation / Construction
Week, Broadcasting
Key Markets
General Business,
Government
Financial Services
Businesses
K-12: State / Local Ed
Higher Ed: Students
Diversified Businesses
Growth Profile
MSD / HSD (price +
secular volumes)
HSD / LDD (price + volume
+ cross-sales + new product)
Flat / LSD (state
funding / enrollments)
MSD / HSD (price +
volume + M&A)
Key Revenue Drivers
Interest Rate & Financing
Environment / Global New
Debt Issuance Volume
Financial Services Seats /
Adoptions of New Indices &
AUM Growth
State & Local Ed
Funding / Post-HS
Enrollment Growth
Energy Price Volatility /
Auto, Aviation and
Construction Growth
EBIT Margins(1)
Low / Mid 40% and
Growing
Mid / High 20% and Growing
Low Teens and Flat /
Declining
High Teens and Growing
Capital Intensity
~2% Revenue
~1% Revenue
~8%-10% Revenue
~1% Revenue
ROIC(2)
71%
18%
9%
12%
Degree of Regulation
High
Low
Medium (federal / state
/ local ed)
Low
McGraw-Hill’s segments exhibit distinct financial and qualitative characteristics with
different end market, growth, margin, capital intensity, ROIC and regulatory profiles.
(1) Segment margins shown excluding corporate allocations.
(2) 2010 ROIC as calculated on page 13.
 
 

 
13
 MH Education compares unfavorably with other businesses in McGraw-Hill’s portfolio, as measured by
 growth profile, operating margins, capital intensity and ROIC
 As a result, MH Education competes with substantially higher returning businesses for capital, resources
 and management attention; this leaves MH Education competitively disadvantaged
 § MH Education requires ~3-4x more capital than any other segment, and the segment will need
 additional ongoing capital support to catch up with competition in development of digital
 capabilities
 § However, every dollar deployed to MH Education is a relatively less attractive investment because
 the segment struggles to achieve its cost of capital and other segments offer higher returns
 § Furthermore, these characteristics make it challenging to justify acquisitions in MH Education
MH Education: Disadvantaged Within McGraw-Hill’s Portfolio
MH Education needs substantial capital support and institutional prioritization, yet it
is among McGraw-Hill’s lowest returning investment opportunities.
 
 

 
14
 MH Education has underperformed principal peer Pearson (“PSON”) on an operational basis, a reflection
 of MH Education’s position within the McGraw-Hill conglomerate structure (only ~23% of total EBIT)
 PSON has spent 10 years managing its portfolio to focus on education / learning as its core competency
 § As part of its portfolio reshuffling, PSON has sold over $5bn of assets - including high-quality and
 growing but still non-core businesses - and used the proceeds to acquire over $4bn of assets that
 enhanced its core strategy, with a particular focus on complementary education businesses
 § As a result, education now accounts for ~80% of PSON’s total EBIT vs. ~35% 10 years ago
 With clear focus, PSON has made the investments and acquisitions needed to become the leader in the
 attractive areas of the education market and to grow its emerging markets education business
Also Disadvantaged Against More Focused Competition
Education is a core competency / most attractive business for the competition; this
leaves MH Education inherently disadvantaged.
 
 

 
15
 Despite its strong history and legacy market position, in recent years operating performance has
 weakened and MH Education has significantly underperformed
 MH Education has lost share in its higher education business, as management acknowledged during its
 2010 results call, though strong market conditions have still provided an avenue for growth
 Based on AAP data, MH Education’s K-12 business has experienced share loss outside of new adoptions
 These losses are a major ongoing concern, as they appear to reflect McGraw-Hill’s competitive
 disadvantage in the faster growing and more attractive areas of K-12 education spending
As A Result, MH Education Appears To Be Losing Share
MH Education would be better positioned to compete standalone with greater
attention and incentives to reverse share loss and direct the business for success.
Note: “US K-12 New Adoptions” represents MHP share of new adoptions in adoption states, and “Other US K-12 Ed Spend” represents MHP share of open territory sales, residual sales in adoption states and
supplemental sales. Market data per AAP as disclosed in Stifel Nicolaus “2011 Outlook for El-hi Publishing” report dated January 19, 2011. While AAP data does not represent the
entire US K-12 education market, it
does represent the
key components of the market (largest and most direct competitors) with data contributed from the most significant market participants. McGraw-Hill adoptions share per Q4 earnings calls.
 McGraw-Hill has largely
 maintained share in new
 adoptions, but appears to have
 lost relative market share in the
 more attractive non-adoption
 market
 
 

 
16
MH Education’s Weak Structural Position
MH Education’s performance is a drag on other McGraw-Hill businesses.
“We think that MHP could evaluate a potential sale/spin of the Education segment (22% of MHP
profits). We view the Education properties as relatively low growth (LSD) and low margin (essentially
10-15% since 1995) — which put it at odds with much of S&P Ratings, M-H Financial, and Platts.
Education has also struggled in recent years amid tough times for local/state budgets, and lagged
competitor Pearson.” - J.P. Morgan, August 1, 2011(1)
“Consider the following - 1) the financial profile of Education (more capital intensive, lower returns,
cyclical ~ K-12) is less attractive vs. McGraw-Hill Financial Services, in our opinion; 2) McGraw-Hill
Education has been losing share in both el-hi and college for the last several years which we think is
at least partially due to ‘under-investment’ in these businesses (at least on a relative basis) - School
revenue is nearly -30% off its '05 peak, the company's legacy testing biz (norm-referenced testing)
has been hurt by NCLB, and the higher education digital strategy has generally trailed competitors”
- Stifel Nicolaus, August 2, 2011(2)
“The weak link in the MHP earnings outlook near-term is the educational publishing unit, reflecting
heavy spending on digital initiatives and a difficult K-12 funding environment. While we see long-
term payoff from the digital migration (as evidenced by the higher margins achieved in the more
technologically advanced college business), we expect spending to constrain margins in 2011 and
2012” - Piper Jaffray, May 19, 2011(3)
(1) “Activists Coming”; Michael A. Meltz; J.P. Morgan; August 1, 2011.
(2) “The McGraw-Hill Companies”; Drew E. Crum and David Pang; Stifel Nicolaus; August 2, 2011.
(3) “Management Visit Reinforces our Positive View”; Peter P. Appert and George K. Tong; Piper Jaffray; May 19, 2011.
 
 

 
17
 From an investor’s perspective, the Information & Media business is lost within the broader McGraw-Hill
 conglomerate structure and is too small to move the needle
 § Information & Media represents only ~10% of EBIT and is overshadowed by three other
 segments
 § Management has recognized that Platts is “an underappreciated gem”(1) within the company
 From an operational perspective, Information & Media does not receive the growth support,
 organizational focus / prioritization or equity incentives needed to maximize performance
 § In the media space there is a strong track record of ‘orphan’ assets like Info. & Media materially
 improving performance once equipped with the appropriate attention, resources and incentives
 Information & Media is well positioned to participate in information services industry consolidation
 § As a buyer: While McGraw-Hill has recently supported two Info. & Media acquisitions (Bentek and
 Steel Business Briefing Group), a standalone Info. & Media business could be considerably more
 acquisitive, in line with information services peers, to drive growth, margins and value creation
 § As a seller: Information & Media would be a highly valued acquisition candidate for larger pure-
 play info services companies or diversified media companies looking for info services exposure
A standalone Information & Media business could better optimize operational
performance, garner investor attention and participate in consolidation.
(1) CEO Harold McGraw III comment during Q2 2011 earnings call discussion of McGraw-Hill’s portfolio review.
Information & Media: Obscured Value And Disadvantaged In M&A
 
 

 
18
 IHS enjoyed strong
 revenue growth
 through the market
 downturn, generating
 organic constant-
 currency revenue
 growth in every year
 from 2008-2010
 IHS has also been a
 leader in industry
 consolidation, having
 acquired over 30
 companies since
 2007
 The market has
 rewarded IHS’
 strategy and
 performance with a
 rich valuation
Information & Media’s assets provide the foundation of a business that - with
improved focus and appropriate access to capital - should be capable of
similarly strong operational performance and warrant a premium valuation.
 Standalone competitor IHS’ focus and execution has resulted in strong performance and a high valuation
IHS Example Demonstrates Value Creation Potential
 
 

 
19
 Despite separate disclosure, MH Financial remains overshadowed by the larger S&P Ratings segment
 § Regulation: S&P Ratings is subjected to considerable regulatory oversight
 § M&A / Growth: MH Financial is a diverse collection of businesses with variable growth and
 profitability characteristics, ample opportunity to participate in value creating M&A and considerable
 growth runway, while S&P Ratings is a mature business
 § Capital Structure: S&P Ratings limits overall company leverage due to perceived conflicts of interest
 § Margins / ROIC: Both have very strong margin and ROIC profiles in absolute terms, but S&P
 Ratings has considerably better margins and ROIC on a
relative basis
 Management has conceded that “McGraw-Hill Financial is a completely different business than S&P”(1)
 MH Financial’s diversity and lack of transparency hinders management performance and valuation
 § S&P Index business is well positioned to realize value as a standalone business and would be an
 attractive asset for strategic acquirors; however, today its value is unrecognized given poor
 disclosure and unrelated assets within MH Financial
 § Ratings Direct is a more natural fit with the S&P Ratings business
 § Capital IQ performance masked by disclosure (e.g. number of customers not a helpful performance
 metric / indicator)
MH Financial’s lack of clear fit with S&P Ratings and its own complex asset mix
obfuscate its value and in particular conceal the value of the S&P Index business.
(1) Per commentary of CEO Harold McGraw III on Q2 2011 MHP earnings call Q&A.
MH Financial: Overshadowed by S&P Ratings And Overly Complex
 
 

 
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Note: All periods represent fiscal years. Excludes non-recurring items for S&P Ratings, MH Financial and all peers. For S&P Ratings and MH Financial, adjusted EBIT margins include allocation of adjusted corporate
overhead (based on % EBIT contribution). For S&P Ratings and Moody’s MIS, margins exclude intercompany royalty revenue and EBIT; intercompany royalty revenues assumed to have no associated costs. MSCI
2010 margins impacted by acquisition of lower margin business during fiscal year.
Comparable EBIT Margins: S&P Ratings and MH Financial vs. Peers
 While there are some differences in business model and mix, both S&P Ratings and MH Financial
 operate at margins well below best-in-class pure play competitors
 Following the separation of MH Education, Information & Media and the S&P Index business, the
 remaining S&P Ratings / MH Financial business will be positioned to improve its performance and
 bridge its margin gap with peers
 § Senior management focused on one discrete business rather than four
 § Eliminate corporate costs
 § Better alignment of management incentives with business performance
MH Financial & S&P Ratings Underperform Pure Play Peers
 
 

 
21
S&P Ratings’ Issues: Overshadows McGraw-Hill’s Other Businesses
Separating other businesses would release them from unjustified S&P Ratings
overhang, and allow for greater focus from top management at S&P Ratings.
“We remain long-term bullish on MHP (and MCO) but acknowledge that it will be difficult for the
shares to outperform near-term given increasing regulatory scrutiny, which has intensified
meaningfully since S&P’s downgrade of the US” - Piper Jaffray, August 18, 2011(1)
“Negative headlines following S&P’s downgrade of the US sovereign rating reignited regulatory
fears. Here we believe incremental regulation beyond measures in Dodd-Frank seems unlikely.
Also,
our price target includes a modest 10% discount [to McGraw-Hill’s total sum of the parts
enterprise value] for these risks
” - Goldman Sachs, August 18, 2011(2)(3)
 Public scrutiny of the S&P Ratings business serves as an overhang on McGraw-Hill’s valuation
 Analysts and investors have accounted for public focus and regulatory scrutiny by applying a
 discount to the valuation of
all McGraw-Hill’s businesses, not just to the S&P Ratings business
 The result is that S&P Ratings (~50% of total EBIT) infects the valuation of the other businesses
 
rather than protecting them through diversification (as management has historically contended)
 McGraw-Hill can address this overhang through separation of MH Education, the S&P Index
 business and Information & Media … S&P Ratings meanwhile should add a well-known independent
 oversight figure to help manage the increasingly complex global regulatory landscape and external
 dialogue
(1) “Regulatory Worries Create Near-Term Headwind”; Peter P. Appert and George K. Tong; Piper Jaffray; August 18, 2011.
(2) “Reiterate Buy on ‘self-help’ headlines; we see 30% upside”; Sloan Bohlen and Conor Fennerty; The Goldman Sachs Group, Inc.; August 18, 2011.
(3) Goldman Sachs applies the same 10% valuation reserve to the value of Moody’s (GS report on Moody’s dated April 28, 2011: “Moody’s Corporation: Outsized 1Q is compelling but we are hesitant to chase; still
 Neutral”), for whom the vast majority of EBIT is directly related to ratings vs. ~50% at MHP.
 
 

 
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McGraw-Hill’s business segments lack clear commercial or cost synergies.
In particular, MH Education and Info. & Media enjoy no benefits from the structure.
 
S&P Ratings
MH Financial
MH Education
Information & Media
S&P Ratings
 
 
Commercial Relationship for
S&P Index and Cross -
Selling Ratings Direct;
Limited Corporate Overhead
Limited Corporate
Overhead
Limited Corporate
Overhead
MH Financial
 
Commercial Relationship for
S&P Index and Cross -
Selling Ratings Direct;
Limited Corporate Overhead
 
Limited Corporate
Overhead
Limited Corporate
Overhead
MH Education
 
Limited Corporate Overhead
Limited Corporate Overhead
 
Limited Corporate
Overhead
Information &
Media
Limited Corporate Overhead
Limited Corporate Overhead
Limited Corporate
Overhead
 
 MH Education and Information & Media realize no meaningful commercial or cost benefits from each
 other or the other McGraw-Hill segments
 S&P Ratings and MH Financial maintain a relationship for indices and credit research
 § S&P credit research reports should be housed within S&P Ratings (vs. MH Financial today)
 § A separation of the S&P Index business should be achieved through a branding agreement for
 the S&P name, in line with comparable index transactions
No Real Synergies To Justify Drawbacks Of Conglomerate Structure
 
 

 
McGraw-Hill Portfolio Review & Assessment: Value Potential
 
 

 
24
 McGraw-Hill is an overly complex equity story for analysts and investors
 § For its size, McGraw-Hill is followed by a relatively small number of Wall Street analysts
 § Diverse primary coverage universes of analysts highlight the difficult equity story
 A sum of parts valuation is the best means to recognize the value of McGraw-Hill’s distinct assets
 All of McGraw-Hill’s analysts believe the company’s assets are worth more separately than together
 § ~25% average analyst sum of parts discount highlights substantial discount to fair value
 § “The company’s valuation suffers from a conglomerate discount vs. pure play segment peer
 multiples … MHP can unlock additional value for shareholders through corporate actions
 including potential segment divestiture or spin-offs”(1)
 
Peer / Competitor Coverage
 
 
Firm (Analyst)
S&P
MH Fin
MH Ed
I & M
Sum of Parts / Upside (Date)
Other Coverage Areas
Piper (Appert)
X
X
X
X
$52 / 22% (7/29)
For-Profit Education
JP Morgan (Meltz)
X
X
 
X
$55 / 33% (8/1)
Radio, Publishing
Goldman (Bohlen)
X
 
 
 
$50 / 25% (8/18)
REITs, info services
Stifel (Crum)
X
 
X
 
NA
Large Cap Diversified Media
Lazard (Bird)
X
 
 
 
$55 / 33% (8/1)
Ad Agencies, Newspapers
Benchmark
(Atorino)
X
 
 
X
NA
Newspapers, Broadcasting
Evercore (Arthur)
X
 
 
 
$45-58 / 16% (8/2)
Outdoor, Newspapers, Broadcast
A clearer story would unlock value by improving analyst and investor focus
and free McGraw-Hill’s businesses to explore value-creation opportunities.
Note: ‘X’ indicates segments whose comparables / competitors the analysts covers as part of their primary coverage universe. Sum of parts upside percentage based on share price on date of research report.
(1) “Reiterate Buy on ‘self-help’ headlines; we see 30% upside”; Sloan Bohlen and Conor Fennerty; The Goldman Sachs Group, Inc.; August 18, 2011.
Corporate Structure Impedes Recognition Of True Value
 
 

 
25
 An immediate separation of McGraw-Hill’s businesses would unlock substantial shareholder value by
 eliminating the current conglomerate discount, accelerating corporate and segment cost rationalization
 which would lead to margin improvement, and facilitating appropriate capitalization
$51
$65
 Unlocking McGraw-Hill’s long-term
 conglomerate discount(2) would
 result in ~$11 of value
 Eliminating McGraw-Hill’s
 corporate cost structure would
 contribute ~$6 of value
 Execution of McGraw-Hill’s
 authorized buyback would create
 $3.50 of immediate value
 Bridging the remaining margin gap
 with McGraw-Hill’s peers (gap
 after collapsing the corporate
 structure) would create an
 additional ~$4 of value
$61
Separation would unlock substantial value and could create even greater value
through M&A activity for each segment.
(1)
(1) Represents closing price on 6/13/2011, the day before McGraw-Hill announced its portfolio review, intention to sell broadcasting and review of G&A.
(2) Based on McGraw-Hill’s long-term discount to the weighted average P/E multiple of its peers (as shown on page 7) and average conglomerate discount per analyst research (as shown on page 24).
(3) Represents elimination of McGraw-Hill’s $164.4mm of 2010 adjusted corporate costs valued at a 17.8x forward P/E multiple. Valuation multiple represents MHP’s 6/13/2011 multiple adjusted for elimination of
 the company’s conglomerate discount; this is in line with the 17.9x weighted average multiple of MHP’s peers on 6/13/2011 (see page 7). Assumes MHP’s corporate tax rate.
(4) Assumes repurchase at 6/13/2011 closing price. Assumes funding through new leverage of 2x EBITDA at MH Education, MH Financial and Information & Media segments, with no incremental leverage on S&P
 Ratings (implies pro forma net leverage of ~1x EBITDA on all MHP). Assumes 4.5% after tax cost of debt.
(5) Represents value from bridging remaining margin gap with peers after elimination of $164.4mm of adjusted corporate costs. Peer margin comparison detail shown on pages 14, 18 and 20. Assumes multiple
 and tax rate consistent with footnote 3.
$58
(2)
Portfolio Review Can Result In Substantial Value Creation
(3)
(4)
(5)
 
 

 
26
Conclusion
 McGraw-Hill’s conglomerate structure acts as a significant constraint on each of its businesses,
 hampering operational performance, strategic flexibility in allocating capital and share price valuation
 McGraw-Hill has much more meaningful and beneficial opportunities to improve operating performance
 and clarify the underlying value of its assets than the actions undertaken to date (such as seeking to
 sell broadcasting, which accounts for only ~2% of total EBIT)
 A wide ranging, transformative and comprehensive resolution of the corporate structure and cost
 structure is essential for McGraw-Hill to improve operating performance and shareholder return
 § Separating MH Education, Information & Media and the S&P Index business would position these
 businesses to improve performance and participate in consolidation, thus unlocking value
 § Collapsing McGraw-Hill’s corporate cost structure and eliminating duplicative overhead costs
 would enhance this value creation
 § Accelerated share buybacks would multiply the value creation impact of these changes
 § Bolstering S&P Ratings with an independent oversight figure would help the business navigate an
 increasingly complex global regulatory environment and heightened public focus
 JANA and OTPP each look forward to providing an independent shareholder perspective to McGraw-
 Hill’s management and Board of Directors as they conduct the current portfolio review
The real question is why would McGraw-Hill not promptly take these steps to
improve operating performance and unlock shareholder value?