Investor Contact: Kelley Hall (503) 532-3793      Media Contact: Kellie Leonard (503) 671-6171    

NIKE, INC. REPORTS FISCAL 2011 FOURTH QUARTER

AND FULL YEAR RESULTS

·   Fourth quarter revenues up 14 percent to $5.8 billion; up 11 percent excluding currency changes

·   Fourth quarter diluted earnings per share up 17 percent to $1.24

·   Fiscal 2011 revenues of $20.9 billion, up 10 percent on both reported and currency neutral basis

·   Fiscal year diluted earnings per share up 14 percent to $4.39

·   NIKE Brand futures orders up 15 percent; up 12 percent excluding currency changes

·   Inventories as of May 31, 2011 were up 33 percent versus the prior year

BEAVERTON, Ore., June 27, 2011 – NIKE, Inc. (NYSE:NKE) today reported financial results for its fiscal 2011 fourth quarter and full year ended May 31, 2011. Diluted earnings per share for both the quarter and full year hit record highs, as higher revenues and SG&A expense leverage more than offset a lower gross margin rate.

“In fiscal year 2011, we delivered exceptional results in extraordinary times,” said Mark Parker, NIKE, Inc. President and CEO. “Our business is organized to drive growth across multiple brands, geographies and categories, as we manage through the ever-changing macroeconomic landscape.” Parker added, “We continue to deliver compelling innovation to athletes and consumers, and strong returns for our shareholders. The global appetite for sports has never been stronger”*

Futures Orders

As of the end of the quarter, futures orders for NIKE Brand athletic footwear and apparel scheduled for delivery from June through November 2011, totaled $10.3 billion, 15 percent higher than orders reported for the same period last year. Excluding currency changes, reported orders would have increased 12 percent.*

By geography, futures orders were as follows:

Geography	Reported Futures Orders	Excluding Currency Changes
North America	+14%	+14%
Western Europe	+11%	+1%
Central and Eastern Europe	+13%	+10%
Greater China	+24%	+17%
Japan	-13%	-6%
Emerging Markets	+25%	+23%
Total NIKE Brand Futures Orders	+15%	+12%

Fourth Quarter Income Statement Review

•   Revenuesfor NIKE, Inc. increased 14 percent to $5.8 billion, up 11 percent on a currency neutral basis. Excluding the impact of changes in foreign currency, NIKE Brand revenues rose 12 percent, driven by growth in all geographies except Japan and Central and Eastern Europe. By category, revenues were up on a currency neutral basis in all key categories except Football (Soccer), which faced tough comparisons to last year’s World Cup. Revenues for Other Businesses increased 6 percent with a 1 percentage point benefit from changes in currency exchange rates. For the quarter, growth in Converse, Cole Haan and Hurley more than offset lower revenues at Umbro and NIKE Golf.

•   Gross margin declined 310 basis points to 44.3 percent, primarily driven by higher product costs. Other factors contributing to this decline include elevated freight costs (including airfreight to meet strong demand for select NIKE Brand products), higher inventory obsolescence reserves and higher royalty expenses related to sales of endorsed team products. These factors more than offset the positive impact of growing sales in our Direct to Consumer operations and ongoing product cost reduction initiatives.

•   Selling and administrative expenses grew at a slower rate than revenue, up 2 percent to $1.8 billion. Demand creation expenses were $617 million, down 7 percent from higher prior year spending in support of the World Cup. Operating overhead expenses increased 8 percent to $1.2 billion due to additional investments in our Direct to Consumer business and low single digit growth in our core operating overhead.

•   Net income increased 14 percent to $594 million and diluted earnings per share increased 17 percent to $1.24, reflecting higher net income and a 3 percent decline in the number of weighted average diluted common shares outstanding.

Fourth Quarter Operating Segment Review

North America

NIKE Brand revenues in North America increased 22 percent to $2.1 billion with a 1 percentage point benefit from changes in currency exchange rates. Revenues were higher on a currency neutral basis in all key categories except Football (Soccer); the strongest growth came from Running, Men’s Training, Sportswear, Basketball and Women’s Training, which were all up at a double-digit rate for the quarter. Footwear and Apparel revenues, up 20 and 28 percent, respectively, were driven by strong category presentations, improved product lines and earlier shipments of summer season product.

We continue to see momentum in our Direct to Consumer business with sales up 23 percent. This increase was driven by an 18 percent improvement in same store sales and 31 percent growth in online sales.

Earnings before interest and taxes (EBIT) grew 20 percent to $522 million as revenue growth and leverage of selling and administrative expenses more than offset a lower gross margin rate for the quarter.

Western Europe

Fourth quarter revenues for Western Europe grew 5 percent with 4 percentage points of benefit from changes in currency exchange rates. On a constant currency basis, revenues grew in every territory except France and Northern Europe. By category, currency neutral revenue growth in Running, Basketball, Men’s Training and Women’s Training was mostly offset by lower revenues in Sportswear and Action Sports. Football (Soccer) revenues were flat for the quarter.

Fourth quarter EBIT for Western Europe declined 27 percent to $140 million as revenue growth and lower selling and administrative expenses were more than offset by significantly lower gross margin due to unfavorable changes in currency exchange rates in addition to the factors which affected the company’s overall gross margin.

Central and Eastern Europe

Reported fourth quarter revenues for Central and Eastern Europe increased 1 percent, but were down 1 percent on a currency neutral basis as higher revenues in Russia were offset by declines in most other territories. By category, currency neutral double digit revenue growth in Running, Basketball and Action Sports was more than offset by declines in other key categories, primarily Sportswear and Football (Soccer).

Compared to the same period last year, EBIT for Central and Eastern Europe decreased 15 percent to $69 million driven by lower gross margin and higher selling and administrative expenses.

Greater China

Revenues in Greater China during the fourth quarter increased 21 percent, up 16 percent excluding the impact of changes in currency exchange rates driven by expanding points of distribution and comp store sales increases. Revenues were higher on a currency neutral basis in all key categories except Football (Soccer) and Women’s Training; the strongest growth came from Running, Sportswear, Men’s Training and Action Sports, which were all up at double-digit rates for the quarter.

EBIT for Greater China was up 21 percent to $226 million driven by revenue growth and leverage of selling and administrative expense which more than offset a lower gross margin rate.

Japan

Japan’s fourth quarter results were negatively impacted both by challenging macroeconomic conditions and the March earthquake and tsunami. As overall conditions in Japan stabilize, we will continue to focus on returning this market to profitable growth.

Japan’s fourth quarter revenues declined 17 percent, down 26 percent excluding the impact of changes in currency exchange rates. Although revenues declined for most key categories, Running posted solid growth for the quarter.

Japan’s fourth quarter EBIT was down 67 percent to $20 million as result of lower revenues, gross margin declines and higher selling and administrative expenses.

Emerging Markets

Fourth quarter revenues in the Emerging Markets geography were up 25 percent, with 6 points of benefit from changes in currency exchange rates. Currency neutral revenues were higher in nearly all key categories and territories, led by Argentina, Brazil, Korea and Mexico, which were all up at a double-digit rate for the quarter.

Emerging Markets’ EBIT for the quarter grew at a faster rate than revenue, up 68 percent to $197 million due to stronger gross margin (as a result of positive changes in foreign exchange rates), leverage of selling and administrative expense and favorable impacts from foreign currency translation.

Other Businesses

Reported revenues for Other Businesses increased 6 percent, up 5 percent on a currency neutral basis, as double-digit growth at Converse, Cole Haan and Hurley more than offset declines at Umbro (which had tough comparisons to World Cup last year), and NIKE Golf, which experienced significant declines in its Japan business following the natural disasters in March.

Fourth quarter EBIT for our Other Businesses increased 13 percent to $81 million due to revenue growth and gross margin expansion.

Fiscal 2011 Income Statement Review

•   Revenuesfor NIKE, Inc. and the NIKE Brand were both up 10 percent to $20.9 billion and $18.1 billion, respectively, with minimal impact from changes in currency exchange rates. Excluding the impact of changes in currency exchange rates, NIKE Brand revenues were higher in all seven key categories and in every geography except Japan. Revenues for our Other Businesses increased 9 percent with 1 percentage point of benefit from changes in currency exchange rates. Currency neutral revenues for the fiscal year were higher at Converse, Cole Haan, Hurley and Umbro, offset partially by a slight revenue decline at NIKE Golf.

•   Gross margin declined 70 basis points to 45.6 percent mainly due to higher product costs. Other factors contributing to this decline include elevated freight costs (including additional airfreight incurred to meet strong demand for NIKE Brand products) and a lower mix of license revenue due to the conversion of certain markets to direct distribution of the Converse and Umbro Brands. These factors more than offset the positive impact of growing sales at our Direct to Consumer operations, a higher mix of full-price sales and the benefits of ongoing product cost reduction initiatives.

•   Selling and administrative expenses grew at a slower rate than revenue, up 6 percent to $6.7 billion. Demand creation expenses rose 4 percent to $2.4 billion due to marketing support for key product initiatives and investments in retail product presentation for wholesale accounts. Operating overhead expenses increased 7 percent to $4.2 billion due to additional investments in our Direct to Consumer business and more modest growth in our core operating overhead.

•   Other income, net was $33 million for the fiscal year, comprised largely of non-recurring items and foreign exchange gains, primarily from currency hedges. For the year, we estimate the year-over-year change in currency related gains included in other income, net, combined with the impact of changes in currency exchange rates on the translation of foreign currency-denominated profits decreased pretax income by approximately $33 million.

•   The effective tax rate for the fiscal year was 25.0 percent compared to 24.2 percent last year. The effective tax rate was higher due to a larger proportion of pretax income coming from operations in the United States, which has a higher effective tax rate than operations abroad.

•   Net income increased 12 percent to $2.1 billion and diluted earnings per share increased 14 percent to $4.39, reflecting higher net income and a 2 percent decline in the number of weighted average diluted common shares outstanding.

May 31, 2011 Balance Sheet Review

•   Inventories for NIKE, Inc. were $2.7 billion, up 33percent from unusually low levels at May 31, 2010. NIKE Brand unit inventories were higher as a result of strong demand, growth in replenishment programs for high-turnover styles, early deliveries of key seasonal items with longer production lead times and the growth of Direct to Consumer operations. Changes in currency exchange rates and higher product costs also contributed to the increase in dollar inventories.

•   Cash and short-term investments at period-end were $4.5 billion, 12percent lower than last year as higher working capital investments reduced free cash flow from operations, while share repurchases and dividend payments also increased year-on-year.

Share Repurchases

During the fourth quarter, NIKE, Inc. repurchased a total of 7.5 million shares for approximately $607 million as part of its four-year, $5 billion share repurchase program, approved by the Board of Directors in September 2008. As of the end of the fourth quarter, the Company has purchased a total of 30.4 million shares for approximately $2.3 billion under this program.

Investor Update Meeting

NIKE, Inc. management will host an Investor Update meeting on June 28, 2011 to provide an overview of fiscal 2011 results and review progress against the company’s long-term strategy to deliver sustainable and profitable growth as outlined at its May 2010 investor meeting. NIKE, Inc. President and Chief Executive Officer Mark Parker and other members of senior management will host the meeting at the company’s world headquarters in Beaverton, Ore. with presentations webcast live from approximately 10:00 am to 3:00 pm PT at www.nikebiz.com/investors. For those unable to listen to the live broadcast, an archived version will be available at the same location through midnight, September 28, 2011.

About NIKE, Inc.

NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned Nike subsidiaries include Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories; and Umbro Ltd., a leading United Kingdom-based global football (soccer) brand. For more information, NIKE’s earnings releases and other financial information are available on the Internet at www.nikebiz.com/investors.

*   The marked paragraphs contain forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties are detailed from time to time in reports filed by Nike with the S.E.C., including Forms 8-K, 10-Q, and 10-K. Some forward-looking statements in this release concern changes in futures orders that are not necessarily indicative of changes in total revenues for subsequent periods due to the mix of futures and “at once” orders, exchange rate fluctuations, order cancellations and discounts, which may vary significantly from quarter to quarter, and because a significant portion of the business does not report futures orders.

(Additional Tables Follow)

NIKE, Inc.
CONSOLIDATED FINANCIAL STATEMENTS
FOR THE PERIOD ENDED MAY 31, 2011
(In millions, except per share data)
	QUARTER ENDED									YEAR TO DATE ENDED
INCOME STATEMENT	05/31/2011			05/31/2010			% Chg			05/31/2011			05/31/2010			% Chg
Revenues	$	5,766		$	5,077			14	%	$	20,862		$	19,014			10	%
Cost of sales		3,212			2,671			20	%		11,354			10,214			11	%
Gross margin		2,554			2,406			6	%		9,508			8,800			8	%
		44.3	%		47.4	%					45.6	%		46.3	%
Demand creation expense		617			666			-7	%		2,448			2,356			4	%
Operating overhead expense		1,155			1,072			8	%		4,245			3,970			7	%
Total selling and administrative expense		1,772			1,738			2	%		6,693			6,326			6	%
		30.7	%		34.2	%					32.1	%		33.3	%
Other expense (income), net		5			(17	)		-			(33	)		(49	)		-33	%
Interest expense, net		4			2			100	%		4			6			-33	%
Income before income taxes		773			683			13	%		2,844			2,517			13	%
Income taxes		179			161			11	%		711			610			17	%
		23.2	%		23.6	%					25.0	%		24.2	%
Net income	$	594		$	522			14	%	$	2,133		$	1,907			12	%
Diluted EPS	$	1.24		$	1.06			17	%	$	4.39		$	3.86			14	%
Basic EPS	$	1.27		$	1.08			18	%	$	4.48		$	3.93			14	%
Weighted Average Common Shares Outstanding:
Diluted		478.7			493.9						485.7			493.9
Basic		469.3			484.4						475.5			485.5
Dividends declared	$	0.31		$	0.27					$	1.20		$	1.06

NIKE, Inc.
BALANCE SHEET	05/31/2011		05/31/2010		% Change
	(In millions)
ASSETS
Current assets:
Cash and equivalents	$	1,955	$	3,079		-37	%
Short-term investments		2,583		2,067		25	%
Accounts receivable, net		3,138		2,650		18	%
Inventories		2,715		2,041		33	%
Deferred income taxes		312		249		25	%
Prepaid expenses and other current assets		594		873		-32	%
Total current assets		11,297		10,959		3	%
Property, plant and equipment		4,906		4,390		12	%
Less accumulated depreciation		2,791		2,458		14	%
Property, plant and equipment, net		2,115		1,932		9	%
Identifiable intangible assets, net		487		467		4	%
Goodwill		205		188		9	%
Deferred income taxes and other assets		894		873		2	%
Total assets	$	14,998	$	14,419		4	%
LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
Current portion of long-term debt	$	200	$	7		-
Notes payable		187		139		35	%
Accounts payable		1,469		1,255		17	%
Accrued liabilities		1,985		1,904		4	%
Income taxes payable		117		59		98	%
Total current liabilities		3,958		3,364		18	%
Long-term debt		276		446		-38	%
Deferred income taxes and other liabilities		921		855		8	%
Redeemable preferred stock		-		-		-
Shareholders' equity		9,843		9,754		1	%
Total liabilities and shareholders' equity	$	14,998	$	14,419		4	%

NIKE, Inc.
	QUARTER ENDED										YEAR TO DATE ENDED
DIVISIONAL REVENUES1	05/31/2011		05/31/2010		% Change			% Change Excluding Currency Changes 2			05/31/2011		05/31/2010			% Change			% Change Excluding Currency Changes 2
	(In millions)
North America
Footwear	$	1,464	$	1,224		20	%		19	%	$	5,109	$	4,610			11	%		11	%
Apparel		571		447		28	%		28	%		2,105		1,740			21	%		21	%
Equipment		104		89		17	%		17	%		364		346			5	%		5	%
Total		2,139		1,760		22	%		21	%		7,578		6,696			13	%		13	%
Western Europe
Footwear		638		593		8	%		4	%		2,327		2,320			0	%		7	%
Apparel		311		309		1	%		-4	%		1,266		1,325			-4	%		2	%
Equipment		55		54		2	%		-2	%		217		247			-12	%		-6	%
Total		1,004		956		5	%		1	%		3,810		3,892			-2	%		4	%
Central and Eastern Europe
Footwear		191		174		10	%		8	%		600		558			8	%		11	%
Apparel		85		95		-11	%		-13	%		356		354			1	%		4	%
Equipment		18		22		-18	%		-23	%		75		81			-7	%		-5	%
Total		294		291		1	%		-1	%		1,031		993			4	%		7	%
Greater China
Footwear		321		246		30	%		25	%		1,164		953			22	%		19	%
Apparel		215		193		11	%		7	%		789		684			15	%		13	%
Equipment		28		26		8	%		0	%		107		105			2	%		0	%
Total		564		465		21	%		16	%		2,060		1,742			18	%		16	%
Japan
Footwear		117		129		-9	%		-19	%		396		433			-9	%		-16	%
Apparel		79		106		-25	%		-34	%		302		357			-15	%		-23	%
Equipment		20		26		-23	%		-27	%		68		92			-26	%		-32	%
Total		216		261		-17	%		-26	%		766		882			-13	%		-21	%
Emerging Markets
Footwear		524		379		38	%		31	%		1,897		1,458			30	%		24	%
Apparel		177		176		1	%		-4	%		657		577			14	%		9	%
Equipment		46		42		10	%		5	%		182		164			11	%		6	%
Total		747		597		25	%		19	%		2,736		2,199			24	%		19	%
Global Brand Divisions3		36		27		33	%		33	%		123		105			17	%		21	%
Total NIKE Brand		5,000		4,357		15	%		12	%		18,104		16,509			10	%		10	%
Other Businesses4		760		715		6	%		5	%		2,747		2,530			9	%		8	%
Corporate5		6		5		20	%		0	%		11		(25	)		-			-
Total NIKE, Inc. Revenues	$	5,766	$	5,077		14	%		11	%	$	20,862	$	19,014			10	%		10	%
Total NIKE Brand
Footwear	$	3,255	$	2,745		19	%		16	%	$	11,493	$	10,332			11	%		11	%
Apparel		1,438		1,326		8	%		5	%		5,475		5,037			9	%		9	%
Equipment		271		259		5	%		2	%		1,013		1,035			-2	%		-2	%
Global Brand Divisions3		36		27		33	%		33	%		123		105			17	%		21	%

1 Certain prior year amounts have been reclassified to conform to fiscal year 2011 presentation.  These changes had no impact on previously reported results of operations or shareholders' equity.

2 Fiscal 2011 results have been restated using fiscal 2010 exchange rates for the comparative period to enhance the visibility of the underlying business trends excluding the impact of foreign currency exchange rate fluctuations.

3 Global Brand Divisions primarily represent NIKE Brand licensing businesses that are not part of a geographic operating segment.

4 Other businesses represent activities of Cole Haan, Converse, Hurley, NIKE Golf and Umbro.

5 Corporate revenues primarily consist of foreign currency revenue-related hedge gains and losses generated by entities within the NIKE Brand geographic operating segments through our centrally managed foreign exchange risk management program and foreign currency gains and losses resulting from the difference between actual foreign currency rates and standard rates assigned to these entities, which are used to record any non-functional currency revenues into the entity's functional currency.

NIKE, Inc.
	QUARTER ENDED									YEAR TO DATE ENDED
EARNINGS BEFORE INTEREST AND TAXES1,2	05/31/2011			05/31/2010			% Chg			05/31/2011			05/31/2010			% Chg
	(In millions)
North America	$	522		$	434			20	%	$	1,750		$	1,538			14	%
Western Europe		140			193			-27	%		721			856			-16	%
Central and Eastern Europe		69			81			-15	%		233			253			-8	%
Greater China		226			187			21	%		777			637			22	%
Japan		20			60			-67	%		114			180			-37	%
Emerging Markets		197			117			68	%		688			521			32	%
Global Brand Divisions3		(276	)		(277	)		0	%		(998	)		(867	)		-15	%
Total NIKE Brand		898			795			13	%		3,285			3,118			5	%
Other Businesses4		81			72			13	%		334			299			12	%
Corporate5		(202	)		(182	)		-11	%		(771	)		(894	)		14	%
Total earnings before interest and taxes1,2	$	777		$	685			13	%	$	2,848		$	2,523			13	%

1  The Company evaluates performance of individual operating segments based on earnings before interest and  taxes (also commonly referred to as “EBIT”), which represents net income before interest expense, net and income taxes.

2 Certain prior year amounts have been reclassified to conform to fiscal year 2011 presentation. These changes had no impact on previously reported results of operations or shareholders' equity.

3 Global Brand Divisions primarily represent NIKE Brand licensing businesses that are not part of a geographic operating segment and general and administrative expenses that are centrally managed for the NIKE Brand.

4 Other businesses represent activities of Cole Haan, Converse, Hurley, NIKE Golf and Umbro.

5 Corporate consists of unallocated general and administrative expenses, which includes expenses associated with centrally managed departments, depreciation and amortization related to the Company’s corporate headquarters, unallocated insurance and benefit programs, certain foreign currency gains and losses, including certain hedge gains and losses, corporate eliminations and other items.