SEC Form 3
FORM 3 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person*
KRAFT TIMOTHY RICHARD

(Last) (First) (Middle)
1600 PEARL STREET, SUITE 300

(Street)
BOULDER CO 80302

(City) (State) (Zip)
2. Date of Event Requiring Statement (Month/Day/Year)
12/16/2014
3. Issuer Name and Ticker or Trading Symbol
BOULDER BRANDS, INC. [ BDBD ]
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
See Remarks
5. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4) 2. Amount of Securities Beneficially Owned (Instr. 4) 3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 4. Nature of Indirect Beneficial Ownership (Instr. 5)
Common Stock 250 D
Table II - Derivative Securities Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4) 2. Date Exercisable and Expiration Date (Month/Day/Year) 3. Title and Amount of Securities Underlying Derivative Security (Instr. 4) 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 6. Nature of Indirect Beneficial Ownership (Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Option to purchase(1) (2) 07/27/2019 Common Stock 50,000 $5.99 D
Option to purchase(1) (3) 07/27/2019 Common Stock 25,000 $5.99 D
Option to purchase(1) (4) 07/27/2019 Common Stock 25,000 $5.99 D
Option to purchase(1) (5) 04/02/2022 Common Stock 25,000 $6.65 D
Explanation of Responses:
1. Stock options under Rule 16b-3 plan.
2. The option became exercisable in four equal annual installments on July 27, 2010, July 27, 2011, July 27, 2012 and July 27, 2013.
3. The option became exercisable when the closing price for a share of common stock of Boulder Brands, Inc. (the "Company") was at least $16.75 for 20 out of 30 consecutive trading days.
4. The option becomes exercisable, if at all, if the closing price for a share of common stock of the Company is at least $20.25 for 20 of 30 consecutive trading days.
5. The option is exercisable in four equal annual installments. The first and second installments became exercisable on April 2, 2013 and April 2, 2014, respectively. The third and fourth installments will become exercise on April 2, 2015 and April 2, 2016, respectively.
Remarks:
Chief Legal Officer and Corporate Secretary. Exhibit List: Exhibit 24 - Power of Attorney
/s/ Timothy Richard Kraft 12/24/2014
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
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