10-K 1 v372381_10k.htm ANNUAL REPORT

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, DC 20549

_______________________

 

FORM 10-K

 

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the fiscal year ended December 31, 2013

 

Commission file number 001-35220

 

CRUMBS BAKE SHOP, INC.

(Exact name of registrant as specified in its charter)

 

Delaware   27-1215274
(State or other jurisdiction of incorporation or organization)   (I.R.S. Employer Identification Number)
     
110 West 40th Street, Suite 2100, New York, NY   10018
(Address of principal executive offices)   (Zip Code)

 

Registrant’s telephone number, including area code: (212) 221-7105

 

Securities registered pursuant to Section 12(b) of the Act:

 

Title of Each Class: Name of Each Exchange on Which Registered:
Common Stock, par value $.0001 per share NASDAQ Capital Market
Warrants to purchase Common Stock NASDAQ Capital Market
Units (Common Stock and Warrants) NASDAQ Capital Market

 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes £ No R

 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act. Yes £ No R

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes R No £

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes R No £

 

Indicate by check mark if disclosures of delinquent filers pursuant to Item 405 of Regulation S-K (Section 229.405 of this chapter) is not contained herein, and will not be contained, to the best of the registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. £

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. (See definition of “accelerated filer”, “large accelerated filer”, and “smaller reporting company” in Rule 12b-2 of the Exchange Act). (check one): Large accelerated filer £      Accelerated filer £      Non-accelerated filer £     Smaller reporting company R

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes £ No R

 

The aggregate market value of the registrant’s outstanding voting and non-voting common equity held by non-affiliates computed by reference to the closing sales price of such equity on June 28, 2013: $10,953,482.

 

The number of shares of the registrant’s common stock outstanding as of February 28, 2014: 12,559,976

 

DOCUMENTS INCORPORATED BY REFERENCE

 

Portions of the registrant’s definitive proxy statement on Schedule 14A to be filed within 120 days of December 31, 2013 in connection with its 2014 annual meeting of stockholders are incorporated by reference into Part III of this Annual Report on Form 10-K.

 

 
 

 

Crumbs Bake Shop, Inc.

TABLE OF CONTENTS

 

      Page
Part I Item 1 Business 3
  Item 1A Risk Factors 9
  Item 1B Unresolved Staff Comments 20
  Item 2 Properties 20
  Item 3 Legal Proceedings 21
  Item 4 Mine Safety Disclosures 21
Part II Item 5 Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities 22
  Item 6 Selected Financial Data 23
  Item 7 Management’s Discussion and Analysis of Financial Condition and Results of Operations 23
  Item 7A Quantitative and Qualitative Disclosures About Market Risk 30
  Item 8 Financial Statements and Supplementary Data 30
  Item 9 Changes in and Disagreements with Accountants on Accounting and Financial Disclosure 30
  Item 9A Controls and Procedures 30
  Item 9B Other Information 32
Part III Item 10 Directors, Executive Officers and Corporate Governance 32
  Item 11 Executive Compensation 32
  Item 12 Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 32
  Item 13 Certain Relationships and Related Transactions, and Director Independence 33
  Item 14 Principal Accountant Fees and Services 33
Part IV Item 15 Exhibits and Financial Statement Schedules 33
Signatures     34
Exhibit Index   35

 

2
 

 

PART I

 

When used in this Annual Report on Form 10-K (“Annual Report”), (i) the term “CBS” refers to Crumbs Bake Shop, Inc., (ii) the term “Holdings” refers to Crumbs Holdings LLC, and (iii) the terms “Crumbs”, “the Company”, “we”, “us” and “our” refer collectively to CBS, Holdings and their subsidiaries.

 

Forward-Looking Statements

 

This Annual Report contains forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. These statements include projections, predictions, expectations or statements as to beliefs or future events or results or refer to other matters that are not historical facts. Forward-looking statements are subject to known and unknown risks, uncertainties and other factors that could cause the actual results to differ materially from those contemplated by these statements. The forward-looking statements contained in this Annual Report are based on various factors and were derived using numerous assumptions. In some cases, you can identify these forward-looking statements by the words “anticipate”, “estimate”, “plan”, “project”, “continuing”, “ongoing”, “target”, “aim”, “expect”, “believe”, “intend”, “may”, “will”, “should”, “could”, or the negative of those words and other comparable words. You should be aware that those statements reflect only Registrant’s predictions. If known or unknown risks or uncertainties should materialize, or if underlying assumptions should prove inaccurate, actual results could differ materially from past results and those anticipated, estimated or projected. You should bear this in mind when reading this Annual Report and not place undue reliance on these forward-looking statements.

 

Factors that could cause actual results to differ materially from historical results and/or cause forward-looking statements to be inaccurate include, without limitation, the risks discussed in Item 1A of Part I of this Annual Report. You should consider carefully these risk factors, as the realization of any of these risks could materially and adversely affect the Company’s business, operating results and financial condition. You should understand that it is not possible to predict or identify all such factors. Consequently, you should not consider such disclosures to be a complete discussion of all potential risks or uncertainties.

 

The forward-looking statements are based on information available to the Company as of the date hereof, and, except to the extent required by federal securities laws, CBS undertakes no obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events. In addition, the Company cannot assess the impact of each factor on its business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements.

 

Item 1. BUSINESS.

 

General

 

CBS is a Delaware corporation organized in October 2009 under the name 57th Street General Acquisition Corp. for the purpose of acquiring one or more operating businesses or assets. Following the Transaction (as described below), in October 2011, CBS changed its name to Crumbs Bake Shop, Inc. to more accurately reflect the nature of CBS’ business.

 

CBS, through its consolidated subsidiary, Holdings, a Delaware limited liability company, engages in the business of selling a wide variety of cupcakes, cakes, cookies and other baked goods as well as hot and cold beverages. Crumbs offers these products through its stores, e-commerce division, catering services and wholesale distribution business.

 

The first Crumbs Bake Shop was opened in 2003 on the Upper West Side of Manhattan. In 2008, with six bake shops open at that time, the founders of Crumbs expanded ownership in their privately held company to include an outside investor and formed Holdings. At the time of the Merger (as described in the following paragraph), Holdings had 35 stores across six states and Washington, D.C.

 

3
 

 

Transaction

 

On January 9, 2011, CBS, 57th Street Merger Sub LLC, a Delaware limited liability company and wholly-owned subsidiary of CBS (“Merger Sub”), Holdings, the members of Holdings immediately prior to the consummation of the Merger (individually, a “Member” or, collectively, the “Members”) and the representatives of the Members and Holdings, entered into a Business Combination Agreement, amended on each of February 18, 2011, March 17, 2011 and April 7, 2011 (the “Business Combination Agreement”), pursuant to which Merger Sub merged with and into Holdings with Holdings surviving the Merger as a non-wholly owned subsidiary of CBS (the “Merger”). The entity surviving the Merger kept the Crumbs Holdings LLC name; however, references herein to the Members of Holdings refer only to the members of Crumbs Holdings LLC immediately prior to the consummation of the Merger and Julian R. Geiger, and therefore exclude the members of Merger Sub. The transactions contemplated by the consummation of the Merger and Business Combination Agreement are referred to herein collectively as the “Transaction.”

 

Pursuant to the Business Combination Agreement, in February 2011, CBS commenced a tender offer to purchase up to 1,803,607 shares of its issued and outstanding common stock for $9.98 per share, subject to the conditions set forth in the Offer to Purchase, as supplemented by the tender offer statement on Schedule TO, and the Third Amended and Restated Letter of Transmittal (which together, as amended or supplemented from time to time, constituted the “Offer”). Upon expiration of the Offer on May 4, 2011, CBS purchased all 1,594,584 shares of its common stock validly tendered and not withdrawn, for an aggregate purchase price of $15.9 million.

 

Upon consummation of the Merger on May 5, 2011, the Members received consideration in the form of newly issued securities and approximately $22.1 million in cash. The securities consisted of (i) 4,541,394 New Crumbs Class B Exchangeable Units (“Class B Units”) issued by Holdings that were exchangeable for shares of CBS common stock on a one-for-one basis and (ii) 454,139.4 shares of Series A Voting Preferred Stock (“Series A Preferred Stock”) issued by CBS, each of which entitles its holder to cast ten votes in all matters for which the holders of common stock are entitled to vote. Of the Class B Units issued in the Transaction, 2,201,394 have been exchanged for shares of CBS common stock. Of the shares of Series A Preferred Stock issued in the Transaction, 220,139.4 shares have been surrendered and cancelled in connection with the exchange of Class B Units. In addition, Holdings, as the entity surviving the Merger, received, as a capital contribution from CBS, the sum of $13.7 million (not including refunds receivable after the closing of the Merger) after giving effect to the retention of $0.1 million by CBS for future public company expenses and the payment of $0.1 million for CBS’ then outstanding franchise taxes.

 

Stores

 

Crumbs’ sells its products primarily through its company-operated stores and on-line at www.crumbs.com. We currently operate 65 stores in New York, New Jersey, California, Illinois, Washington, D.C., Connecticut, Massachusetts, Delaware, Pennsylvania, Rhode Island, New Hampshire, Maryland and Virginia. Information about our store locations as of December 31, 2013 can be found in Item 2 of Part I of this Annual Report.

 

Store Operations

 

Store Design and Environment

 

Our street and full-size mall stores range from approximately 340 to 1,550 square feet with an average store square footage of approximately 980 square feet. Crumbs’ mall kiosk locations have an average size of approximately 180 square feet.

 

Merchandise Assortment

 

Crumbs offers a wide variety of high-quality baked goods. Crumbs serves an extensive assortment of cupcake varieties which are offered in four sizes: “Taste Size,” which are bite sized cupcakes measuring about one inch; “Classic Size,” which are the size of traditional cupcakes; “Signature Size,” which are six ounces and close to four inches in height; and “Colossal Size,” which serve between six and eight people.

 

4
 

  

While cupcakes comprise a majority of Crumbs’ sales mix, Crumbs also offers other baked goods, including cakes, cookies, pastries, scones, croissants, brownies, push-pops and muffins. Crumbs also offers beverages such as drip coffees, espresso-based drinks, whole-leaf teas and hot chocolate, as well as a variety of cold drinks.

 

Newness and Freshness of Our Product Assortment

 

When it comes to newness and innovation in baked goods, Crumbs has been a leader for the past ten years. We believe that we continue to occupy that position in cupcakes, but need to extend our creativity to other areas of baked goods. We also believe that it is incumbent upon us to continue to inject new and innovative products into the marketplace. We must continue to give customers new reasons to come into our stores. As an example, in August of 2013 we entered into a licensing arrangement with The Girl Scouts of America, melding the Girl Scout cookie brand and product experience with our own unique cupcakes.

 

Store Management

 

Crumbs views its management team as the foundation of the Company’s performance and an important element of its long-term growth. Crumbs seeks highly motivated individuals with management and industry experience. The Company supports its store operations with a combination of store managers, district managers and a director of store operations who, in conjunction with its human resources team, are responsible for hiring and training.

 

Maintaining the Crumbs corporate culture and values are essential. Crumbs believes this concept is important in order to develop and maintain its brand. Crumbs believes that employees are a key to its long-term viability and that its culture fosters personal interaction, mutual respect, trust, empowerment, enthusiasm and commitment.

 

Training

 

All Crumbs store employees, both those in management positions and full and part time positions, begin with a training program. Training objectives include conveying and teaching general procedures regarding all aspects of store operations.

 

Store Closings

 

Closing of unprofitable stores at a reasonable cost is a key short-term initiative of the Company. During the three months ended December 31, 2013, we closed nine stores in varied geographic areas. Thus far in 2014 we have closed an additional five underperforming stores, with additional closures expected in the future. 

 

Marketing and Promotion

 

Crumbs’ marketing efforts combine in-store efforts with newspaper and radio advertising geared toward building brand recognition and brand differentiation. Crumbs believes that it is the leader in the gourmet cupcake market, and attempts to reinforce on a consistent basis that it should be a destination store of choice for especially creative and delicious cupcakes.

 

Other Operations

 

Crumbs sells its products nationwide through its e-commerce division at www.crumbs.com. The Crumbs website creates brand recognition, even in markets where Crumbs does not have a physical presence. The Crumbs website offers a large variety of cupcakes in two sizes, its Signature Size and Taste Size. Crumbs’ cupcakes are frozen, placed in attractive, specially designed packaging and shipped in insulated containers with dry ice. Crumbs ships anywhere in the 48 contiguous states, and sees an opportunity to capitalize on demand for its product offerings by expanding its store presence.

 

5
 

  

Weather

 

Crumbs’ business is impacted by weather. Extreme hot, cold and wet weather have in the past caused, and may in the future cause, decreased sales in the affected stores, especially street locations, and could impact the daily delivery of baked goods.

 

Seasonality

 

Although management believes that Crumbs’ business is not seasonal, sales do peak throughout the year on certain holidays/events such as Valentine’s Day, Easter, Mother’s Day, Halloween, Thanksgiving, Christmas and Hanukkah (particularly in the mall locations).

 

Supply Chain Management

 

Crumbs’ baked goods are supplied daily from local bakers on a regional basis to its stores. Crumbs believes that this contract manufacturing model has allowed it to have smaller store sizes and lower build out costs compared with its competitors. Crumbs believes that its fresh baked goods facility system and supply chain function provide a competitive advantage. Crumbs has built a data warehouse and centralized automated allocation system to streamline its supply chain management and assist with placing adequate orders with the bakers.

 

As of December 31, 2013, Crumbs had agreements with local bakers in five different regions. By entering into production agreements with bakery suppliers in each region, Crumbs can better manage the consistent quality of its baked goods in each of its stores in those regions.

 

Competition

 

The industry in which Crumbs conducts its business is intensely competitive. Crumbs’ stores compete with well-established national, regional and locally-owned traditional bakeries, cupcake specific bakeries, cafés and other companies providing baked goods and coffee. Additionally, Crumbs competes with certain quick-service restaurants, delicatessens, specialty food stores, take-out food service companies, supermarkets and convenience stores. The principal factors on which Crumbs competes are taste, quality, price of products offered, customer service, atmosphere, location, convenience and overall customer experience. Crumbs also competes for retail space in desirable locations. Many competitors or potential competitors have substantially greater financial and other resources, which may allow them to react more quickly to changes in pricing, marketing and other changing tastes of consumers. Crumbs will continue to encounter additional competitors. See the risk factor entitled, “Our success depends on our ability to compete with cupcake-specific bakeries, traditional bakeries and other food service businesses” that is contained in Item 1A of Part I of this Annual Report under the heading, “Risks Related to Our Business and Industry.”

 

Business Philosophy and Growth Strategy

 

Crumbs’ management attempts to create a strong emotional connection with its customers. We believe that this connection will support Crumbs becoming an increasingly recognized and respected brand.

Brand

 

Crumbs believes that its brand stands for quality, innovation and service. While serving a wide variety of baked goods, Crumbs’ signature product is the cupcake. Crumbs operates in a competitive market but it believes that its cupcake assortment is broader, more diversified and better tasting than those offered by its current competitors.

 

6
 

  

Expansion Strategy

 

Crumbs intends to expand through licensing our brand to licensees who manufacture and distribute complementary products, by changing our business model to a store franchising model from the current company-operated model, and by seeking to achieve positive same store sales in its existing stores. Crumbs has used market research to stay in touch with the desires and needs of its customers, and to offer its customers newness, change and innovation in its product assortments.

 

Licensing

 

Licensing is central to our strategy for the future and is off to a positibe start, exceeding our initial projections. Through our licensing consultants, we have seen significant interest on the part of retailers to participate in programs that are product extensions for Crumbs, and have the potential for revenue development in classifications that will complement what we currently sell in our own stores without significant adverse sales impact on company-operated stores. We anticipate that these programs will add not only increased revenue, but also visibility, further enhancing the Crumbs brand.

 

To date we have publicly announced two signed agreements: White Coffee for coffee beans, ground coffee and single serve cups; and Pelican Bay for bake mixes, hot chocolate mixes and related novelty gift items.

 

Franchising

 

We are developing strategies and actively working to become a registered franchisor. Our expectation is to be registered to sell Crumbs franchises domestically before September 30, 2014. This program will not be limited to new locations. We will also actively consider converting a significant number of existing operating Crumbs stores from a company-run business model to a franchise model. It is our expectation that moving the daily operation of our stores to a franchisee owner/operator, will alleviate challenges we have historically experienced in delivering consistent customer experience in our stores. Management believes a franchise operator will have a vested interest in reaching the high standards we expect for our customers’ store experience and in efficiently controlling payroll and cost of goods sold.

 

We are also evaluating an international franchising model, through which we can open Crumbs stores and capitalize on markets that we believe are well targeted for development. Although we are only in the earliest stages of this initiative, it is likely that the first country outside of the United States in which we will franchise stores will be Canada.

 

Intellectual Property

 

Crumbs’ brand, intellectual property and its confidential and proprietary information are very important to its business and competitive position.  Crumbs protects these assets through a combination of trademark, trade secret and unfair competition and contract laws.

 

Crumbs’ U.S. Trademark registrations include:  (i) CRUMBS BAKE SHOP (and design) classified as “retail bakery shops; take-out bakery services;” (ii) CRUMBS BAKE SHOP (and design) classified as “bakery products;” (iii) SERVING SMILES DAILY classified as “retail bakery shops;” (iv) MADE BY HAND, BAKED WITH LOVE classified as “retail bakery shops;” and (v) CRUMBS BAKE SHOP (and design) classified as “retail bakery shops; take-out bakery services.”  Crumbs also has registrations for the trademarks: (i) CRUMBS BAKE SHOP (and design) in Canada, (ii) CRUMBS BAKE SHOP (and design) in the European Community, (iii) CRUMBS GLUTEN FREE on the International Register for China, Colombia, India, Japan, Republic of Korea, and Mexico, (iv) CRUMBS BAKE SHOP on the International Register for China, Colombia, India, Japan, Republic of Korea, and Mexico, and (v) CRUMBS on the International Register for China, Colombia, India, Japan, Republic of Korea, and Mexico.

 

7
 

  

There are pending U.S. applications – each of which have been approved, published, and will be assigned a registration number imminently – for: (i) CRUMBS BAKE SHOP for “bakery products,” “retail bakery shops,” and “take-out restaurant services featuring bakery products;” (ii) CRUMBS for “bakery products,” “retail bakery shops,” and “take-out restaurant services featuring bakery products;” and (iii) CRUMBS GLUTEN FREE for “gluten free bakery products,” “retail bakery shops featuring gluten free bakery products,” and “take-out restaurant services featuring gluten free bakery products.” Crumbs also has pending applications for the trademarks: (i) CRUMBS GLUTEN FREE in Canada, (ii) CRUMBS in Canada, (iii) CRUMBS BAKE SHOP in Canada, (iv) CRUMBS BAKE SHOP in Panama, (v) CRUMBS GLUTEN FREE in Panama, (vi) CRUMBS GLUTEN FREE in Argentina (two applications, each covering distinct goods/services), (vii) CRUMBS BAKE SHOP in Argentina (two applications, each covering distinct goods/services), (viii) CRUMBS GLUTEN FREE in Chile, (ix) CRUMBS BAKE SHOP in Chile, (x) CRUMBS on the International Register for the European Community, (xi) CRUMBS BAKE SHOP on the International Register for the European Community, and (xii) CRUMBS GLUTEN FREE on the International Register for the European Community.  Depending on the jurisdiction, trademarks and service marks generally are valid as long as they are used and/or registered.

 

Crumbs also has registered a number of domain names, including www.crumbs.com, www.crumbsbakeshop.com, www.crumbs.jp, www.crumbsbakeshop.eu, www.crumbsbakeshop.ca, www.crumbsbakeshop.co.uk, www.crumbsgf.com, www.crumbsglutenfree.com, www.glutenfreecupcakes.com, www.crumbconfectionary.com, www.crumbconfectionery.com, www.crumbsconfection.com, www.crumbsconfectionary.com, www.crumbsconfectioner.com, www.crumbsconfectioners.com, www.crumbsconfectionery.com, www.crumbshakes.com, www.crumbsshake.com, and www.crumbsshakes.com,   Information on Crumbs’ websites is not incorporated herein by reference.

 

Government Regulation

 

Crumbs’ stores are subject to regulation by governmental agencies and to licensing and regulation by state and local health, sanitation, building, zoning, safety, fire and other departments relating to the development and operation of restaurants. These regulations include matters relating to environmental, building, construction and zoning requirements and the preparation and sale of food and beverages. Crumbs’ facilities are licensed and subject to regulation under state and local fire, health and safety codes. Compliance with applicable environmental regulations is not believed to have a material effect on capital expenditures, financial condition, results of operations or Crumbs’ competitive position.

 

Crumbs’ operations are also subject to federal and state laws governing such matters as wages, working conditions, citizenship requirements and overtime. Some states and municipalities have established minimum wage requirements higher than the current federal level. Crumbs is subject to, and required to comply with, the Americans With Disability Act of 1990, which, among other things, prohibits discrimination on the basis of disability in public accommodations and employment.

 

In recent years, there has been an increased legislative, regulatory and consumer focus at the federal, state and municipal levels on the food industry, including nutrition and advertising practices. For example, several states and individual municipalities, including New York City, have adopted regulations requiring that certain restaurants include caloric or other nutritional information on their menu boards and on printed menus, which must be plainly visible to consumers at the point of ordering; likewise, there have been several similar proposals on the national level.

 

Employees

 

As of December 31, 2013, Crumbs had approximately 165 full-time employees (who average at least 30 hours per week).  Of these full-time employees, approximately 45 were employed in general or administrative functions, principally in Crumbs’ main offices (which includes Crumbs’ New York and Maryland offices) and approximately 120 were employed in its stores.  As of December 31, 2013, Crumbs also had approximately 655 part-time hourly employees in its stores.  Crumbs employees at its Newark location are subject to a collective bargaining agreement with Local 1102 RWDSU UFCW. Crumbs considers all its employee relations to be good.  Crumbs places a priority on staffing its stores with skilled employees and has developed a program to train its employees to provide high quality service in its stores. 

 

Available Information

 

CBS maintains an Internet website at http://www.crumbs.com on which it makes available, free of charge, its Annual Report, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K, and all amendments to the foregoing as soon as reasonably practicable after these reports are electronically filed with, or furnished to, the Securities and Exchange Commission (the “SEC”).

 

8
 

  

Item 1A. RISK FACTORS.

 

You should carefully consider the risks described below together with the other information set forth in this report, which could materially affect our business, financial condition and future results. The risks described below are not the only risks facing the Company. Risks and uncertainties not currently known to us or that we currently deem to be immaterial also may materially adversely affect our business, financial condition and operating results.

 

Risks Related to Our Business and Industry

 

The report issued by our independent registered public accounting firm with respect to our financial statements for the year ended December 31, 2013 includes an explanatory paragraph with respect to our ability to continue as a going concern, which may adversely affect the prices for CBS’ securities and our ability to raise capital.

 

In their report dated March 31, 2014, which is included in this Annual Report, our independent registered public accounting firm expressed substantial doubt about our ability to continue as a going concern. We have a history of incurring losses and negative cash flows from operations, have an accumulated deficit as of December 31, 2013, and will require additional financing to fund future operations. The financial statements included in this Annual Report do not include any adjustments that might result from the uncertainty about our ability to continue in business. Our ability to continue as a going concern is subject to our ability to obtain necessary funding from outside sources, which may include obtaining additional funding from the sale of our securities. The risk that we may not continue as a going concern may cause investors to lose confidence in the Company, which may have a material and adverse effect on the market prices of CBS’ securities. In addition, this risk may prevent us from obtaining necessary financing on favorable terms or in amounts and/or at times that we deem necessary, which could require us to cease or significantly curtail our operations and could cause investors to lose their entire investments.

 

We need additional capital to fund future cash flow requirements, and we may not be able to obtain such funds on acceptable terms. Raising additional funds by issuing securities or through lending or licensing arrangements may cause dilution to CBS’ existing security holders, restrict our operations or require us to relinquish proprietary rights.

 

We need to raise additional funds to finance our future operations. Our ability to raise additional funds is primarily based on two sources: (i) the sale of equity and/or debt securities by CBS; and (ii) our entry into a strategic arrangement with one or more third parties. Both sources are subject to various limitations and may require the consent of the holders of CBS’ senior debt instruments. In addition, our ability to obtain capital will be subject to a number of factors that are beyond our control, including market conditions, our operating performance and investor sentiment. As such, no assurance can be given that we will be successful in securing capital on desirable terms or in the amounts and/or at the times needed. If we are unable to secure capital in the amount necessary to fund our future cash flow requirements, then our operations will likely consume our capital resources and liquidity, our ability to successfully implement our cost-savings and other business strategies could be materially limited, and we could default under certain of our contractual obligations, including, without limitation, our payment obligations under the senior unsecured convertible promissory notes issued by CBS and the senior secured convertible promissory notes issued by CBS and Holdings. If CBS issues additional equity securities, then its stockholders’ ownership will be diluted and the securities that are issued may have rights, preferences or privileges that are senior to those of CBS’ common stock.

 

If we pursue debt financing, then we may be required to pay interest costs, which could materially impact our future cash flow and liquidity demands. Moreover, any future debt financing may involve covenants that restrict our operations, including limitations on our ability to incur liens or additional debt, pay dividends, make certain investments and/or engage in certain merger, consolidation or asset sale transactions, among other restrictions. If we raise additional funds through licensing or similar arrangements, it may be necessary to relinquish potentially valuable rights to our products or intellectual property or grant licenses on terms that are not favorable to us. Any of these factors could have a material adverse effect on the market prices for CBS’ securities.  

 

9
 

  

We have a limited operating history and may be unable to achieve or maintain profitability.

 

The first Crumbs Bake Shop store was opened in 2003. As of December 31, 2013, we were operating 70 stores, 22 of which had been open for less than one year. Accordingly, there is limited information with which to evaluate our business and prospects. As a result, forecasts of our future revenue, expenses and operating results will not be as accurate as they would be if we had a longer history of operations, particularly in the mall-based stores. In addition, we have recorded substantial operating losses and negative cash flow from operations for each of the fiscal years ended December 31, 2013 and 2012. As of December 31, 2013, we had an accumulated deficit of approximately $25.0 Million. Management expects that we will also incur operating losses and negative cash flow from operations for the year ending December 31, 2014. Our actual cash flow will be subject to various factors, such as market acceptance of our existing products and any new products that we develop, marketing and sales costs, our ability to control operating expenses, the extent to which we are able to successfully implement our growth and business strategies, the extent to which we are able and elect to pay interest due under our senior secured and unsecured convertible promissory notes in shares of common stock rather than in cash, and the extent to which holders of those notes convert them into shares of common stock. None of these factors are within our control or can be predicted with any certainty. The failure to generate sufficient cash flow to fund our forecasted expenditures would require us to reduce our cash burn rate, which would in turn impede our ability to achieve our business objectives. If we are unable to generate sufficient cash flow or obtain additional capital, then we may be unable to continue our operations, develop or enhance our products, take advantage of future opportunities or respond to competitive pressures.

 

CBS and Holdings have a substantial amount of senior indebtedness. The inability to repay such indebtedness would have a material adverse effect on our financial condition and ability to continue as a going concern.

 

As of the date of this report, CBS and Holdings had approximately $3.5 million of principal owing under senior secured indebtedness, evidenced by a convertible Tranche I Note (the “Tranche I Note”) issued under a Senior Secured Loan and Security Agreement (the “Loan Agreement”) by and among Holdings, CBS and Fischer Enterprises, L.L.C. (the “Secured Lender”), and CBS had approximately $9.7 million of principal and interest owning under its senior unsecured indebtedness, evidenced by Senior Convertible Notes (the “Unsecured Notes” and, together with the Tranche I Note, the “Senior Notes”). The Tranche I Note is senior in right of payment to almost all other indebtedness of Crumbs, including the Unsecured Notes, and the Unsecured Notes are senior in right of payment to almost all other indebtedness of Crumbs other than the Tranche I Note. This means that CBS and/or Holdings must make payments under the Senior Notes when due before we can satisfy our other indebtedness. CBS’ and Holdings’ obligations under the Tranche I Note are secured by substantially all of our assets used in continuing operations. If we do not have sufficient capital to pay interest and/or repay principal under the Senior Notes as and when they become due, then CBS and/or Holdings would be in default under the Senior Notes, which would have a material adverse effect on our business, our ability to raise capital in the future and our ability to continue as a going concern. In addition, the terms of the Senior Notes contain various affirmative and negative covenants which could restrict the manner in which we conduct business. If CBS and/or Holdings were to default in any of such covenants or otherwise default under the Senior Notes, then the lenders could, among other things, accelerate the maturity dates of the indebtedness and, in the case of the Tranche I Note, exercise its rights to, among other things, foreclose on our assets. Our outstanding indebtedness could exacerbate or even cause any of the other risks discussed below to be realized.

 

Subject to certain closing conditions, CBS and Holdings contemplate issuing $1.5 million in additional senior secured indebtedness to the Secured Lender under the Loan Agreement on April 1, 2014, which will be evidenced by a convertible Tranche II Note (together with the Tranche I Note, the “Tranche Notes”) having substantially the same terms as the Tranche I Note.

 

In addition, the Unsecured Notes permit their holders to accelerate CBS’ repayment obligations if there is a change in control (as defined in the Unsecured Notes) of CBS at any time before the maturity dates of the Unsecured Notes. Further, if a change in control occurs on or before the third anniversary of an Unsecured Note’s issuance date, CBS would be obligated to pay a cash premium on the unpaid principal balance to the holder of that Unsecured Note equal to 15.0% if the change in control occurs on or before the first anniversary of the issuance date, 10.0% if the change in control occurs between the first and second anniversaries of the issuance date, and 5.0% if the change in control occurs between the second and third anniversaries of the issuance date. These provisions could delay or make more difficult certain types of transactions involving a change of control of CBS or its management and could adversely affect the market price of CBS’ securities.

 

10
 

  

Our business could be materially and adversely affected if we are unable to achieve our growth strategy.

 

Any inability to achieve our growth strategy could materially and adversely affect our business, financial condition, operating results or cash flows. Our ability to expand our brand successfully will depend on a number of factors, some of which are beyond our control. We may also, from time to time, choose to alter those plans driving our growth strategies based on any one or more of the following factors:

 

·ability to achieve positive same store sales;

 

·identification and availability of licensing opportunities;

 

·development and execution of a franchise model;

 

·receipt of all governmental approvals and permits;

 

·recruitment of qualified personnel;

 

·availability of adequate suppliers of products that meet our quality standards;

 

·inclement weather, natural disasters and other calamities;

 

·competition in new and existing markets; and

 

·general economic conditions.  

 

The geographic concentration of our stores primarily in the Northeast region of the United States subjects us to an increased risk of loss of revenue from events beyond our control or conditions affecting that region.

 

As of December 31, 2013, we operated 63 of our 70 stores in the Northeast, of which 18 are located in Manhattan, New York. As a result, we are particularly susceptible to adverse trends, severe weather, competition and economic conditions in that area. In addition, given our geographic concentration, negative publicity regarding any of our stores could have a material adverse effect on our business and operations, as could other regional factors impacting the local economies in a market.

 

Security holders should not rely on our historical average store sales because they may not be indicative of future results.

 

Our average store sales may not continue at the levels achieved over the last several years. A number of factors have historically affected, and may affect in the future, our average store sales, including:

 

·introduction of new menu items;
·initial sales performance by new stores and the impact of cannibalization;
·weather conditions;
·competition;
·consumer trends;
·our ability to execute our business strategy effectively; and
·general regional and national economic conditions.

 

11
 

  

Changes in our average store sales or our inability to increase our average unit sales could cause our operating results to vary adversely from expectations, which could adversely affect our results of operations. Changes in our average sales results may not meet the expectations of investment analysts or investors, which could cause the market price of CBS’ securities to decline.

 

Our revenue and growth could be adversely affected if same store sales are less than expected.

 

The aggregate results of operations of our stores have fluctuated in the past and we may not be able to grow or even maintain same store sales in any future period. A variety of factors affect same store sales, including, among others, consumer trends, competition, current economic conditions, pricing, inflation, changes in our product mix and the success of marketing programs. These factors may cause our same store sales results in the future to differ materially from previous periods and our expectations. If this were to happen, our results of operations and growth could be adversely affected, which could result in a decline in the market prices of CBS’ securities.

 

Our success depends upon the continued retention of key personnel.

 

We believe that our future success is dependent to a significant extent on the efforts and abilities of our senior management team. All members of management are currently employed on an ‘‘at-will’’ basis and may resign from employment at any time. Our inability to retain employees who are key to our success could adversely affect our future performance.

 

We may not be able to adequately protect our intellectual property, which could harm the value of our brand and adversely affect our business.

 

Our intellectual property is material to the conduct of our business. Our ability to implement our business plan successfully depends in part on our ability to build greater brand recognition using our trademarks, service marks and other intellectual property, including our name and logos. Crumbs has made a practice of filing for registration of its core trademarks in the United States and Canada. Crumbs also has registered certain marks in the European Community and Japan; however, if Holdings’ efforts to protect its intellectual property are inadequate, or if a third party misappropriates or infringes on such intellectual property, then the value of our brand may be harmed, which could have a material adverse effect on our business. Although we have not encountered claims against us from prior users of intellectual property relating to our bake shop operations in areas where we operate or intend to conduct operations, there can be no assurances that we will not encounter such claims in the future. Additionally, although we monitor third party uses of our brand, infringing uses could occur, which could dilute the distinctive nature of the Crumbs brand. Any claims against us, or unresolved use by third parties, could harm our image, brand or competitive position or cause us to incur significant costs.

 

We are subject to risks associated with long-term non-cancelable leases and with respect to the leased real property.

 

Holdings’ leases executed prior to 2012 generally had initial terms between 10 and 15 years. Holdings generally cannot cancel those leases so if an existing store is not profitable and Holdings decides to close a particular store, it may nonetheless be committed to perform its obligations under the applicable lease including, among other things, payment of the base rent for the remainder of the lease term. In certain instances, there may be change in control provisions in the leases which put Holdings at a competitive disadvantage when negotiating extensions or which require Holdings to obtain landlord consent for certain transactions. Holdings’ leases generally require it to pay a proportionate share of the cost of insurance, taxes, maintenance and utilities. In addition, as each of Holdings’ leases expires, it may fail to negotiate renewals, either on commercially acceptable terms or at all, which could cause Holdings to close stores in desirable locations. Finally, locations that we believed were desirable at the time Holdings entered into a lease may have become unattractive over time as demographic patterns and other consumer shopping changes occur, and the risks regarding lease terminations discussed above may limit Holdings’ ability to relocate or close those locations.

 

12
 

  

If we were to default on one or more of our operating leases, then the applicable lessors could terminate the affected leases and we could lose possession of the affected real estate.

 

We lease all of the real estate on which our retail stores are located. If we were to default on any one or more of these leases, the applicable lessors could terminate the affected leases and we could lose possession of the affected real estate and any improvements thereon. This may have a significant adverse effect on our business, financial condition and results of operations as we would then be unable to operate all or portions of the affected retail stores. In addition, such defaults could also constitute an event of default under the Senior Notes, which would permit the lenders to, among other things, accelerate the maturity dates of that indebtedness and, in the case of the Tranche I Note, exercise its rights to, among other things, foreclose on our assets. As of March 28, 2014, we owed unpaid rent of approximately $1.2 million related to 23 leased properties.

 

Our business is affected by changes in consumer preferences and discretionary spending.

 

Our success depends, in part, upon the popularity of our products and our ability to develop new menu items that appeal to consumers. Shifts in consumer preferences away from our stores or our menu items, our inability to develop new menu items that appeal to consumers, or changes in our menu that eliminate items popular with some consumers could harm our business. Also, our success depends to a significant extent on discretionary consumer spending, which is influenced by general economic conditions and the availability of discretionary income. Accordingly, we may experience declines in sales during economic downturns or during periods of uncertainty. Any material decline in the amount of discretionary spending could have a material adverse effect on our sales, results of operations, business and financial condition.

 

Our success depends on our ability to compete with cupcake-specific bakeries, traditional bakeries and other food service businesses.

 

The retail consumable foods industry is intensely competitive and we compete with many well-established traditional bakeries, cupcake-specific bakeries and other companies providing baked goods and coffee, on the basis of taste, quality and price of products offered, customer service, atmosphere, location, convenience and overall customer experience. We also compete with quick-services restaurants, delicatessens, cafés, take-out food service companies, supermarkets and convenience stores that offer the same types of baked goods. Aggressive discounts by our competitors or the entrance of new competitors into our markets could reduce our sales and profit margins.

 

Many of our competitors or potential competitors have substantially greater financial and other resources than us, which may allow them to compete more effectively than us with respect to some or all of the factors set forth in the preceding paragraph. As our competitors expand their operations, we expect competition to intensify. In addition, other new or established companies may develop baked goods stores that operate with concepts similar to ours, including the sale of gourmet cupcakes. Competition also could cause us to modify or evolve our products, designs or strategies. If we do so, we cannot guarantee that we will be successful in implementing the changes or that our profitability will not be negatively impacted by them.

 

We also compete with other employers in our markets for hourly workers and may be subject to higher labor costs.

 

Finally, we compete with all retail establishments in our markets for desirable store locations.

 

If we are unable to successfully compete in our markets, then we may be unable to sustain or increase our revenues and profitability.

 

13
 

 

We are dependent upon a small number of independent commercial bakeries for a significant amount of our menu items. The loss of a supplier, other disruptions to our supply chain, and/or our inability to predict demand could adversely affect our operating results.

 

We currently rely on, and have agreements with, five independent commercial bakeries for the manufacture and daily delivery of our baked goods products in the New York, Los Angeles, Chicago, Boston and Baltimore area markets. Accordingly, we are particularly susceptible to risks related to these suppliers, including their continued ability to maintain sufficient production of baked goods, to produce baked goods that meet our quality standards, and the risk of delivery disruptions that could arise due to a number of factors including adverse weather, traffic conditions and mechanical issues related to their delivery trucks. Our dependence on frequent deliveries to our stores by regional distributors could cause shortages, supply interruptions and/or the need to quickly seek alternative suppliers at higher prices, all of which could adversely impact our operations. Additionally, because none of our stores bake the baked goods they sell, each of our stores is required to estimate and order sufficient inventory daily. If stores are unable to predict the demand accurately, then our profitability and operating results may be adversely affected. There are many factors which could cause shortages or interruptions in the supply of our products, including weather, unanticipated demand, labor, production or distribution problems, quality issues and cost, and the financial health of our suppliers, most of which are beyond our control, and which could have an adverse effect on our business and results of operations.

 

Our business could be adversely affected by increased labor costs or labor shortages.

 

Labor is a primary component in the cost of operating our business. We devote significant resources to recruiting and training our managers and hourly employees. Increased labor costs due to competition, increased minimum wage or employee benefits costs or otherwise, would adversely impact our operating expenses. In addition, our success depends on our ability to attract, motivate and retain qualified employees, including store managers and staff, to keep pace with our growth strategy. If we are unable to attract, motivate and retain qualified employees, then our results of operations may be adversely affected.

 

Fluctuations in various food and supply costs, including dairy, could adversely affect our operating results.

 

Supplies and prices of the various products that are used to prepare our baked goods (including flour, milk, sugar and eggs) or coffee can be affected by a variety of factors, such as weather, seasonal fluctuations, demand, politics and economics in the producing countries, and such prices may fluctuate. An increase in pricing of any ingredient that is used in our baked goods could result in an increase in costs from our suppliers, and we may not be able to increase prices to cover increased costs which would have an adverse effect on our operating results and profitability.

 

We could become a party to litigation that could adversely affect us by distracting management, increasing our expenses or subjecting us to material money damages and other remedies.

 

We may be subject to the filing of complaints or lawsuits against us alleging that we are responsible for some illness or injury suffered at our stores or after consuming our products, or alleging problems with quality or other concerns regarding our products or operations. We are also subject to a variety of other claims arising in the ordinary course of our business, including personal injury claims, contract claims and claims alleging violations of federal and state law regarding workplace and employment matters, discrimination and similar matters, and we could become subject to class action or other lawsuits related to these or different matters in the future. Claims may be expensive to defend and may divert time and money away from our operations and hurt its performance. A judgment in excess of our insurance coverage or our insurance carriers’ decision to deny or limit insurance coverage for any claims could materially and adversely affect our financial condition or results of operations. Any adverse publicity resulting from these allegations may also materially and adversely affect our reputation or prospects, which in turn could adversely affect our results of operations and profitability.

 

14
 

  

If we fail to comply with governmental laws or regulations or if these laws or regulations change, then our business could suffer.

 

In connection with the operation of our business, we are subject to extensive federal, state, local and foreign laws and regulations, including those related to:

 

·building construction and zoning requirements;
·nutritional content labeling and disclosure requirements;
·management and protection of the personal data of our employees and customers;
·environmental matters;
·sales tax; and
·licensing and regulation of our stores under federal, state and local laws relating to, among other things, business, health, fire and safety codes.

 

Various federal and state labor laws govern our operations and our relationship with our employees, including minimum wage, overtime, and accommodation and working conditions, benefits, citizenship requirements, insurance matters, workers’ compensation, disability laws such as the Federal Americans with Disabilities Act, child labor laws and anti-discrimination laws.

 

These labor laws are complex and vary from location to location, which complicates monitoring and compliance. As a result, regulatory risks are inherent in our operations. We may experience material difficulties or failures with respect to compliance with these labor laws in the future. Our failure to comply with these labor laws could result in required renovations to our facilities, litigation, fines, penalties, judgments or other sanctions including the temporary suspension of the operation of our stores or a delay in construction or opening of stores, any of which could adversely affect our business, operations and reputation.

 

In recent years, there has been an increased legislative, regulatory and consumer focus at the federal, state and municipal levels on the food industry, including nutrition and advertising practices. For example, several states and individual municipalities, including New York City and the State of California, have adopted regulations requiring that certain restaurants include caloric or other nutritional information on their menu boards and on printed menus, which must be plainly visible to consumers at the point of ordering. Likewise, there have been several similar proposals on the national level. As a result, we may in the future become subject to other regulations in the area of nutrition disclosure or advertising, such as requirements to provide information about the nutritional content of our food, which could increase our expenses or slow customer flow.

 

The continuing challenging economic conditions could adversely affect our business and financial results and have a material adverse effect on our liquidity and capital resources.

 

Challenging economic conditions could adversely affect our business and financial results. Our customers may make fewer discretionary purchases as a result of job losses, foreclosures, bankruptcies, reduced access to credit and falling home prices. Because a key point in our business strategy is maintaining our transaction count and margin growth, any significant decrease in customer traffic or average profit per transaction will negatively impact our financial performance as reduced revenue creates downward pressure on margins. Financial difficulties experienced by our suppliers could result in product delays or shortages. Additionally, it is unknown when the broader national economy will fully recover. An economy that fails to improve or that further deteriorates could have a material adverse effect on our liquidity and capital resources, including our ability to raise additional capital if needed, or the ability of financial institutions to honor draws on our standby letters of credit, and could otherwise negatively impact our business and financial results.

 

15
 

 

We may incur costs resulting from security risks that we face in connection with our electronic processing and transmission of confidential customer information.

 

We use commercially available software and other technologies to provide security for processing and transmission of customer debit and credit card data. Our systems could be compromised in the future, which could result in the misappropriation of customer information or the disruption of systems. These consequences could have a material adverse effect on our reputation and business or subject us to additional liabilities.

 

Our industry is affected by litigation and publicity concerning food quality, health and other issues, which can cause customers to avoid our products and result in liabilities.

 

Food service businesses, such as bakeries, can be adversely affected by litigation and complaints from customers or government authorities resulting from food quality, illness, injury or other health concerns or operating issues stemming from one store or a limited number of stores. Adverse publicity about these allegations may negatively affect us, regardless of whether the allegations are true, by discouraging customers from buying our products. We could also incur significant litigation costs or liabilities in connection with a lawsuit or claim against us.

 

The Members will receive payments for certain tax benefits that CBS may claim arising in connection with the Merger and related transactions, and the amounts that CBS may be required to pay could be significant.

 

In connection with the Merger, CBS entered into a Tax Receivable Agreement with the Members that provides for the payment by CBS to the Members of up to 75% of the benefits, if any, that CBS is deemed to realize as a result of (i) the payment of the Merger consideration other than the Class B Units, (ii) the exchange of Class B Units for shares of common stock, and (iii) certain other tax benefits in connection with the Merger and related transactions, including tax benefits attributable to payments under the Tax Receivable Agreement.

 

It is possible that the payments that CBS may be required to pay under the Tax Receivable Agreement will be substantial. It is possible that future transactions or events could increase or decrease the actual tax benefits realized and the corresponding Tax Receivable Agreement payments. There may be a material negative effect on CBS’ liquidity if, as a result of timing discrepancies or otherwise, the payments under the Tax Receivable Agreement exceed the actual benefits CBS realizes in respect of the tax attributes subject to the Tax Receivable Agreement. The payments under the Tax Receivable Agreement are not conditioned upon continued ownership of CBS’ securities by the Members.

 

In certain cases, payments under the Tax Receivable Agreement to the Members of Holdings may be accelerated and/or significantly exceed the actual benefits that CBS realizes in respect of the tax attributes subject to the Tax Receivable Agreement.

 

The Tax Receivable Agreement provides that upon certain mergers, asset sales, other forms of business combinations or other changes of control, or if at any time CBS elects an early termination of the Tax Receivable Agreement, CBS’ (or its successor’s) obligations would be based on certain assumptions, including that CBS would have sufficient taxable income to fully utilize the potential tax benefits arising from the Merger and related transactions (including as a result of entering into the Tax Receivable Agreement). As a result, (i) CBS could be required to make payments under the Tax Receivable Agreement that are greater than or less than the specified percentage of the actual benefits it realizes in respect of the tax attributes subject to the Tax Receivable Agreement and (ii) if CBS elects to terminate the Tax Receivable Agreement early, it would be required to make an immediate payment equal to the present value of the anticipated future tax benefits, which upfront payment may be made years in advance of the actual realization of such future benefits. In these situations, CBS’ obligations under the Tax Receivable Agreement could have a substantial negative impact on its liquidity. There can be no assurance that CBS will be able to finance its obligations under the Tax Receivable Agreement. Payments under the Tax Receivable Agreement will be based on the tax reporting positions determined by CBS. Although CBS is not aware of any issue that would cause the Internal Revenue Service to challenge its expected tax reporting positions, CBS will not be reimbursed for any payments previously made under the Tax Receivable Agreement. As a result, in certain circumstances, payments could be made under the Tax Receivable Agreement in excess of the benefits that CBS actually realizes.

 

16
 

  

A material weakness or significant deficiency in our disclosure or internal controls could have an adverse effect on us.

 

CBS is required by the Sarbanes-Oxley Act of 2002 to establish and maintain disclosure controls and procedures and internal control over financial reporting. These control systems are intended to provide reasonable assurance that material information relating to Crumbs is made known to CBS’ management and reported as required by the Exchange Act, to provide reasonable assurance regarding the reliability and preparation of our financial statements, and to provide reasonable assurance that fraud and other unauthorized uses of our assets are detected and prevented. We may not be able to maintain controls and procedures that are effective at the reasonable assurance level. If that were to happen, our ability to provide timely and accurate information about the Company, including financial information, to investors could be compromised and our results of operations could be harmed. Moreover, if the Company or its independent registered public accounting firm were to identify a material weakness or significant deficiency, our reputation could be harmed and investors could lose confidence in us, which could cause the market price of CBS’ common stock to decline and/or limit the trading market for the common stock.

 

Risks Related to an Investment in CBS’ Securities

 

CBS is a holding company and relies on dividends, distributions, loans and other payments, advances and transfers of funds from Holdings to pay dividends, pay expenses and meet its other obligations.

 

CBS has no direct operations and no significant assets other than its ownership of all of the New Crumbs Class A Voting Units issued by Holdings (the “Class A Voting Units”) and the deferred tax asset discussed below. Because CBS conducts its operations through Holdings and the subsidiaries of Holdings, CBS depends in large part on those entities for dividends, loans and other payments to generate the funds necessary to meet its financial obligations, including payments under the Tax Receivable Agreement (“Tax Receivable Agreement”) entered into by and among CBS, Holdings and the Members in connection with the Merger, and CBS’ expenses as a publicly traded company, and to pay any dividends with respect to CBS’ common stock. Without the consent of the requisite holders of the Senior Notes, the terms of the Senior Notes prohibit CBS from paying any cash dividends and prohibit Holdings and its subsidiaries from paying any cash dividends other than to CBS, except as required under the Tax Receivable Agreement and Holdings’ Third Amended and Restated LLC Agreement (the “LLC Agreement”). Under the terms of the LLC Agreement, which was also entered into in connection with the Merger, all proceeds of any securities issuance by CBS are, subject to certain exceptions, required to be contributed or otherwise provided to Holdings and, pursuant to an Exchange and Support Agreement among the Members, Holdings and CBS that was entered into in connection with the Merger, CBS is generally prohibited from engaging in activities other than serving as a publicly traded holding company owning the Class A Voting Units. In addition, CBS is generally required to reserve excess cash generated from income tax distributions from Holdings for the purpose of providing additional working capital to Holdings. Legal and contractual restrictions in agreements governing future indebtedness of Holdings and its subsidiaries, as well as the financial condition and operating requirements of Holdings and its subsidiaries, may limit CBS’ ability to obtain cash from its subsidiaries. The earnings from, or other available assets of, Holdings may not be sufficient to make distributions or loans to enable CBS to pay any dividends on its common stock or satisfy its other financial obligations. CBS’ ability to pay cash dividends to holders of common stock, or satisfy its operating expenses and/or other financial obligations, may be limited by the terms of the LLC Agreement, which generally requires distributions by Holdings to be pro rata to all its members, including CBS and the holders of Class B Units, except in the case of distributions for public company expenses.

 

17
 

 

CBS has no history of paying cash dividends on its common stock, and it is unlikely that CBS will pay cash dividends in the foreseeable future.

 

CBS has not previously paid cash dividends on its common stock. The terms of the Senior Notes prohibit CBS from redeeming, repurchasing or declaring or paying any cash dividends on its common stock without the consent of the requisite holders of the Senior Notes. Because of this restriction on dividends and the limitations discussed in the foregoing risk factor, coupled with our history of losses in prior fiscal periods, it is unlikely that CBS’ Board of Directors will declare or pay any cash dividends in the foreseeable future. As a result, an investor’s only opportunity to achieve a return on an investment in shares of the common stock may be limited to sales of those shares at times when the market prices of the shares have appreciated above the prices paid by the investor at the time of investment.

 

Concentration of ownership of CBS may have the effect of delaying or preventing a change in control.

 

Without giving effect to the shares of common stock that may be issued under the Senior Notes, the Series A Holders and CBS’ directors and executive officers beneficially own, in the aggregate, approximately 22.5% of the outstanding voting power of CBS. Such persons, if acting together, have the ability to significantly influence all matters requiring stockholder approval, including the nomination and election of directors, the determination of CBS’ corporate and management policies and the determination of the outcome of significant corporate transaction such as mergers or acquisitions and asset sales. In addition, if CBS achieves adjusted EBITDA (as defined in the Business Combination Agreement) of $17.5 million, $25.0 million, and/or $30.0 million at particular points in time during the period beginning May 6, 2011 and ending on December 31, 2015 (such period referred to as the “Earnout Period”), then certain members of Holdings will be entitled to receive additional securities that will be exchangeable for up to 4,400,000 shares of CBS’ common stock (“Contingency Consideration”). During the Earnout Period, the holders of shares of CBS’ Series A Preferred Stock (the “Series A Holders”), exclusively and as a separate class, are entitled to elect such number of directors of CBS substantially equivalent to a number of directors commensurate with the then-aggregate beneficial ownership of the Series A Holders (the “Commensurate Ownership”); provided, however, that, to the extent that the Commensurate Ownership would result in the ability of the Series A Holders to elect a fraction of a seat on the Board of Directors, the Series A Holders are permitted to “round-up” to the nearest whole-number the number of directors the Series A Holders could appoint to the Board of Directors such that the aggregate number of the directors the Series A Holders could elect would exceed the Commensurate Ownership of the Series A Holders, so long as such rounding-up would not result in the Series A Holders electing a majority of the Board of Directors. Some of our directors and executive officers are members of Holdings who may become entitled to receive such Contingency Consideration. These concentrations of voting power and ownership may have the effect of delaying or preventing a change in control and might adversely affect the market price of CBS’ common stock.

 

Holders of the shares of CBS’ common stock would experience substantial dilution in their investment as a result of subsequent exercises of outstanding warrants, exchanges of other outstanding securities, conversions of the Senior Notes and/or the issuance of additional shares of CBS’ common stock.

 

As of the date of this report, there were outstanding warrants to purchase 5,456,300 shares of CBS’ common stock, 2,340,000 outstanding Class B Units that are exchangeable for shares of CBS’ common stock on a one-for-one basis, $3.5 million in aggregate principal amount due under the Tranche I Note under which up to approximately 875,000 shares of common stock may be issued, and $9.7 million in aggregate principal amount of Unsecured Notes under which up to 7,901,566 shares of CBS’ common stock may be issued. Pursuant to the arrangements under which the Contingency Securities were issued, Holdings could be required to issue up to an additional 4,400,000 Class B Units. The exercise of the warrants and/or the exchange of the Class B Units would result in the issuance of a significant number of new shares of common stock. In addition, CBS could issue a significant number of shares of common stock in connection with future acquisitions or financings or pursuant to CBS’ Equity Incentive Plan. Any of these issuances would dilute CBS’ existing stockholders, and such dilution could be significant. Moreover, such dilution could have a material adverse effect on the market price for the shares.

  

18
 

 

The Units, CBS’ common stock and/or the Warrants could be delisted from the NASDAQ Capital Market if CBS fails to comply with its continued listing standards.

 

The Units, CBS’ common stock and the Warrants are currently listed on the NASDAQ Capital Market. There can be no assurance that CBS will be able to maintain the listing of these securities on this market. If the NASDAQ Capital Market delists any of these securities from trading on its exchange for failure to meet the continued listing standards or timely regain compliance, then CBS and its security holders could face material adverse consequences which include:

 

·a limited availability of market quotations for the securities;
·a determination that CBS common stock is a “penny stock”, which would require brokers trading in the common stock to adhere to more stringent rules, possibly resulting in a reduced level of trading activity in the secondary trading market for the common stock;
·a limited amount of analyst coverage; and/or
·a decreased ability to issue additional securities or obtain additional financing in the future.

 

CBS is subject to anti-takeover effects of certain charter and bylaw provisions, Delaware law and the Senior Notes, as well as its substantial insider ownership.

 

CBS has provisions in its Certificate of Incorporation and Bylaws that:

 

·make it more difficult for a third party to acquire control of CBS, discourage a third party from attempting to acquire control of CBS;
·enable CBS to issue preferred stock without a vote of stockholders or other stockholder action;
·make it more difficult for stockholders to take certain corporate actions; and
·may delay or prevent a change of control.

 

The terms of the Tranche I Note require CBS and Holdings to provide prior notice to the lender if they or any of their subsidiaries intend to enter into a transaction that could cause a change in control (as defined in the Loan Agreement), and a failure to provide such notice in accordance with the Tranche I Note would constitute an event of default thereunder. As discussed above, the terms of the Unsecured Notes require CBS to pay a cash premium on the unpaid principal balance in the event of a change in control under certain circumstances.

 

  These and other provisions of CBS’ charter documents, certain provisions of Delaware law, the terms of the Senior Notes, and the substantial insider ownership of CBS’ securities could delay or make more difficult or expensive certain types of transactions involving a change of control of CBS or its management. As a result, the market price of CBS’ securities may be adversely affected.

 

The Senior Notes impose certain director nomination requirements on CBS’ Board of Directors.

 

The terms of the Unsecured Notes provide that for so long as (i) Michael Serruya, any of his family members or any of his or their respective affiliates (collectively, the “Serruya Group”) (a) is a holder of an Unsecured Note and (b) beneficially owns in excess of 1.0% of CBS’ common stock, and (ii) the Serruya Group and the other persons who purchased Unsecured Notes, in the aggregate, beneficially own in excess of 5.0% of CBS’ common stock, the Nominating and Corporate Governance Committee of CBS’ Board of Directors (the “Nominating Committee”) is obligated to nominate Mr. Serruya or his designee for election to the Board at each meeting of CBS’ stockholders at which directors are to be elected and the Board is obligated to recommend to stockholders that such designee be so elected, except in the case where the designee cannot satisfy all legal and corporate governance requirements regarding service as a director or the nomination or recommendation of the designee would cause the Nominating Committee or the Board to breach a fiduciary duty. Based on its current beneficial ownership of the issued and outstanding shares of CBS common stock, the Serruya Group has the right to designate one member to the Board. A failure by the Nominating Committee or the Board to comply with their respective nomination obligations would constitute an event of default under the Unsecured Notes.

 

19
 

  

For so long as either of the Tranche Notes remains outstanding (the “Representation Period”), the Secured Lender will have the right, at any time, to: (i) appoint a representative to attend any and all meetings of CBS’ Board of Directors, and (ii) provided that the Secured Lender or its affiliates (a) is a holder of a Tranche Note and (y) beneficially owns in excess of 5.0% of CBS’ common stock, designate one director candidate for appointment to CBS’ Board of Directors. Following the issuance of the Tranche II Note and throughout the Representation Period (but subject to the foregoing ownership requirements), the Secured Lender will have the right, at any time, to designate a second director candidate for appointment to CBS’ Board of Directors. The foregoing designation rights are, however, subject to the satisfaction of any applicable corporate governance standards and other legal requirements of the NASDAQ Capital Market. The Nominating Committee is required to nominate each such candidate for election to the Board of Directors at each meeting of CBS’ stockholders held during the Representation Period at which directors are to be elected commencing with the first annual meeting after which the Secured Lender has designated a candidate, and CBS’ Board is required to recommend to the stockholders that such candidate be elected at such meeting. Based on its current beneficial ownership of the issued and outstanding shares of CBS common stock, the Secured Lender has the right to designate one member to the Board and upon issuance of the Tranche II Note will have the right to designate a second member to the Board.

 

Accordingly, and although the power to elect directors will remain with CBS’ stockholders, these nomination obligations will reduce the number of persons that the Nominating Committee and the Board have the sole right to nominate and recommend for nomination.

 

Item 1B. UNRESOLVED STAFF COMMENTS.

 

This item is not applicable because CBS is a “smaller reporting company.”

 

Item 2. PROPERTIES.

 

Holdings, through its subsidiaries, leases all of the premises at which Crumbs’ retail stores are located. The following table sets forth certain information about these stores as of December 31, 2013:

 

Location   Number of Stores
California   3
Connecticut   4
Delaware   1
Illinois   4
Manhattan, NY   18
Maryland   3
Massachusetts   5
New York (suburb)   7
New Hampshire   2
New Jersey   11
Pennsylvania   4
Rhode Island   1
Virginia   2
Washington, DC   5
TOTAL   70

 

The size of Crumbs’ street and in-line mall stores ranges from approximately 340 to 1,550 square feet with an average of 980 square feet. Crumbs’ mall kiosk locations have an average size of approximately 180 square feet. Crumbs leases all of its stores. Although lease terms for its stores vary, leases generally have initial terms between 5 and 15 years with renewal options at many stores. The leases generally require Crumbs to pay a proportionate share of real estate taxes, insurance, common area, and other operating costs. In addition, 38 of Crumbs’ store leases provide for contingent rental (i.e. percentage rent) payments based on sales in excess of specified amounts. Most of Crumbs’ leases also contain rent escalation clauses.

 

20
 

  

Item 3. LEGAL PROCEEDINGS.

 

From time to time, Crumbs is a party to lawsuits arising in the ordinary course of its business. Crumbs does not believe that it is a party to any material pending legal proceedings or that it is probable that the outcome of any individual action would have an adverse effect in the aggregate on Crumbs’ financial condition. Crumbs does not believe it is likely that an adverse outcome of individually insignificant actions in the aggregate would be sufficient enough, in number or in magnitude, to have a material adverse effect in the aggregate on its financial condition.

 

Item 4. MINE SAFETY DISCLOSURES.

 

This item is not applicable.

 

21
 

  

PART II

 

Item 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES.

 

The Units, shares of the common stock and the Warrant are listed on the NASDAQ Capital Market under the symbols “CRMBU”, “CRMB” and “CRMBW”, respectively. The high and low sales prices (rounded to the nearest cent) as reported on the NASDAQ Capital Market for the Units, the common stock and the Warrants for each quarterly period of 2013 and 2012 are set forth below.

 

Quarter Ended  Units   Common Stock   Warrants 
   Low   High   Low   High   Low   High 
December 31, 2013  $0.73   $1.60   $0.70   $1.55   $0.03   $0.12 
September 30, 2013   1.01    3.34    0.79    1.27    0.06    0.19 
June 30, 2013   1.15    5.72    1.11    3.00    0.05    0.12 
March 31, 2013   2.57    10.00    1.94    3.49    0.06    0.10 
December 31, 2012   2.71    3.50    3.50    4.20    0.12    0.28 
September 30, 2012   2.66    3.61    3.50    3.86    0.09    0.20 
June 30, 2012   2.35    3.70    2.00    3.57    0.02    0.15 
March 31, 2012   3.85    4.00    2.21    3.40    0.03    0.15 

 

On March 25, 2014, the closing sales prices as reported on the NASDAQ Capital Market of the Units, the common stock and the Warrants were $0.71 per Unit, $0.60 per share and $0.05 per Warrant.

 

CBS did not pay any dividends on its common stock during 2013 or 2012.

 

As of February 28, 2014, there was one holder of record of the Units, there were 102 holders of record of the common stock, and there was one holder of record of the Warrants, in each case not including beneficial holders whose securities are held in street name.

 

Dividend Policy

 

The payment of any cash dividend will be dependent upon the Company’s revenue and earnings, if any, capital requirements and general financial conditions. As a holding company without any direct operations, the ability of CBS to pay cash dividends to its stockholders is primarily limited by the availability of cash provided to CBS by Holdings through a distribution, loan or other transaction. With the exception of distributions to CBS to satisfy public company expenses which cannot be used for distributions to its stockholders, all distributions by Holdings to CBS require a pro rata distribution to the other members of Holdings pursuant to the terms of the Third Amended and Restated LLC Agreement, regardless of whether such other members of Holdings hold common stock.

 

The declaration and payment of any dividends is at the discretion of CBS’ Board of Directors, provided that for so long as any shares of Series A Preferred Stock remain outstanding, the vote of at least a majority of the outstanding shares of Series A Preferred Stock, voting separately as a series, will be necessary for CBS to declare any dividend or distribution on shares of common stock (other than in connection with a liquidation) in shares of common stock, unless a proportionate dividend or distribution of shares of Series A Preferred Stock is also declared on the Series A Preferred Stock. In addition, the terms of the LLC Agreement, the Certificate of Designation and the Exchange and Support Agreement require that certain distributions of stock to holders of CBS common stock be accompanied by an identical distribution by Holdings to its members holding Class B Units. Furthermore, as discussed above, the terms of the Senior Notes limit CBS and Holdings ability to declare dividends or make other distributions on their respective securities. See the risk factor in Item 1A of Part I of this Annual Report entitled, “CBS has no history of paying cash dividends on its common stock, and it is unlikely that CBS will pay cash dividends in the foreseeable future’ for further information about these and other dividend restrictions.”

 

22
 

  

Equity Compensation Plan Information

 

Pursuant to the SEC’s Regulation S-K Compliance and Disclosure Interpretation 106.01, the information regarding CBS’ equity compensation plans required by this Item pursuant to Item 201(d) of Regulation S-K is located in Item 12 of Part III of this Annual Report on Form 10-K and is incorporated herein by reference.

 

Recent Sales of Unregistered Securities

 

All sales of unregistered equity securities by CBS during 2013 were previously reported in CBS’ Quarterly Reports on Form 10-Q or Current Reports on Form 8-K.

 

Purchases of Equity Securities

 

None.

 

Item 6. SELECTED FINANCIAL DATA.

 

This item is not required because CBS is a “smaller reporting company”.

 

Item 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATION.

 

Overview

 

CBS is a Delaware corporation organized in October 2009 under the name 57th Street General Acquisition Corp. 57th Street was organized as a blank check company for the purpose of acquiring, through a merger, capital stock exchange, asset acquisition, stock purchase, reorganization, exchangeable share transaction or other similar business transaction, one or more operating businesses or assets. Following the Transaction (discussed above in Item 1 of Part I of this Annual Report), in October 2011, 57th Street changed its name to Crumbs Bake Shop, Inc. to reflect the nature of its business more accurately.

 

CBS, through its consolidated subsidiary, Holdings, engages in the business of selling a wide variety of cupcakes, cakes, cookies and other baked goods under the trade name “Crumbs Bake Shop”. Cupcake sales have historically comprised the majority of Crumbs’ business. Crumbs believes its baked goods appeal to a wide demographic of customers who span a broad range of socio-economic classes. Crumbs operates in commercial and residential sections of urban and suburban markets.

 

As of December 31, 2013, there were 70 Crumbs Bake Shop stores operating in twelve states and Washington, D.C., including 18 stores in Manhattan, New York. Of the total stores, 22 were opened in 2013. Crumbs’ sales are primarily conducted through its stores in California, Connecticut, Delaware, Illinois, Maryland, Massachusetts, New Hampshire, New York, New Jersey, Pennsylvania, Rhode Island, Washington, D.C. and Virginia. A small percentage of baked goods sales are from Crumbs’ wholesale distribution business, catering services and Crumbs’ e-commerce division at http://www.crumbs.com which ships cupcakes nationwide.

 

Recent Initiatives

 

In an effort to maximize overall profitability and stockholder value, management continuously evaluates store performance and the effectiveness of and outlook for Crumbs’ strategies. Management seeks to formulate and implement changes that it believes will correct weaknesses in store operations that could be causing declining sales results. Monthly operating performance at a number of Crumbs’ stores has continued to decline through December 31, 2013. Management has initiated the process of closing underperforming stores. To date, fifteen such stores have been closed. Management believes that the future success of Crumbs is dependent, in part, on a shift in strategy from company owned stores to a franchising model as well as continuing to expand its licensing business.

 

23
 

  

In October 2012, to fund its strategies, CBS consummated a private placement of common stock in which it received gross proceeds of approximately $9.9 million (the “Capital Transaction”). In addition, CBS sold $10.0 million in aggregate principal amount of its Unsecured Notes at closings that occurred in May 2013 and June 2013 and contributed net proceeds of approximately $9.1 million from that sale to Holdings (the “Unsecured Note Transaction”). In January 2014, CBS and Holdings entered into the Loan Agreement with the Secured Lender whereby the Secured Lender agreed to make a term loan to CBS and Holdings in the original principal amount of $5,000,000. These transactions are further discussed below under the heading “Liquidity and Capital Resources”.

 

Results of Operations and Known Trends

 

Crumbs’ results of operations as a percentage of net sales and variances between 2013 and 2012 are discussed in the following sections.

 

Net Loss

 

For the year ended December 31, 2013 Crumbs recorded a net loss attributable to common stockholders of $(15.3) million, or basic and diluted net loss per common share of $(1.32), compared to a net loss attributable to common stockholders of $(7.7) million, or basic and diluted net loss per common share of $(1.12), for the year ended December 31, 2012.

 

Net Sales

 

On January 1, 2013 there were 39 stores in the same store base, with 14 additional stores entering the base and 11 stores closing during the year, for a total of 42 stores in the same store base at December 31, 2013. Same store sales represent the change in sales for stores after their 15th full calendar month of operation. Net sales in 2013 were $47.2 million, an increase of 9.7% over $43.0 million in 2012. This increase was primarily attributable to $9.6 million in sales from 43 new stores opened between October 7, 2011 and December 31, 2013. The increase was offset by a $5.7 million decrease in same store sales for 42 stores in the same store sales base, including partial periods from new stores that entered the same store sales base during the year. The decrease in same store sales was predominately due to reduced customer traffic in our stores, particularly in our mall-based stores, resulting in a lower volume of transactions.

 

Stores that are too close together may attract customers within a common trading area, and, as a result, a new store that is not appropriately located may have the effect of decreasing same store sales at a pre-existing store. Although management attempts to position new stores so that their impact on existing stores will be minimized, it is impossible to predict certain customers’ shopping patterns. As such, management’s decisions in this regard are based on various assumptions and judgments that may prove to be inaccurate and/or may be impacted by the materialization of known or unknown risks and uncertainties.

 

Net sales from Crumbs’ catering services, e-commerce division and wholesale distribution business in 2013 were $1.9 million, an increase of 6.7%, when compared to the $1.7 million recorded in 2012. During 2013, net sales from the e-commerce division declined by $0.1 million, while net sales from catering services increased by $0.3 million and net sales from the wholesale distribution business did not change.

 

During 2013, cupcakes represented 78.4% of net sales compared to 77.0% in 2012. Sales of candy and other baked goods (i.e., cakes, cookies, brownies, muffins and assorted pastries) in 2013 represented 9.5% of net sales compared to 10.8% in 2012. The stores also sell beverages including drip coffees, espresso-based drinks, whole-leaf teas and hot chocolate. In 2013, beverages represented 11.4% of Crumbs’ net sales compared to 11.1% in 2012.

 

24
 

  

Cost of Sales

 

Cost of sales is primarily comprised of products purchased for resale. Baked goods are delivered to stores daily by independent commercial bakeries. In each major market, Crumbs contracts with a commercial bakery to supply proprietary products to stores on an exclusive basis. As of December 31, 2013, Crumbs had relationships with five commercial bakeries – one in each of New York, Los Angeles, Baltimore, Boston, and Chicago. Beverage materials and packaging were purchased from both national and local suppliers. The e-commerce division utilized a third party in Chicago for both shipping and handling.

 

Cost of sales in 2013 was $21.7 million, an increase of 13.9% over the $19.1 million recorded in 2012. The increase was primarily attributable to 42 new store openings from October 2011 through December 31, 2013, offset by decreases in same store costs. Cost of sales, as a percentage of net sales, was 46.0% in 2013 compared to 44.3% in 2012. The increase was attributable to a variety of factors, including transitioning our private label coffee business to a new vendor, increases in the cost of baked goods (both through increased levels of discarded product and cost increases from bakers), and increased customer sales discounts from promotional programs.  Management has instituted programs to reduce the levels of discarded baked goods and coffee. In the fourth quarter of 2013, the coffee program was transitioned back to the previous vendor resulting in lower product costs.

 

Operating Expenses

 

Selling expenses include merchant account fees, fees paid to a public relations consultant, promotional displays, advertising, kosher certification, creative production and product promotional giveaways.

 

Staff expenses include salaries and wages for both store employees and corporate positions, stock compensation expense, employment taxes, medical insurance and workers compensation insurance.

 

Staff expenses in 2013 were $16.4 million, an increase of 5.5% when compared to the $15.5 million recorded in 2012. Staff expenses for 2012 included $1.9 million of non-cash expense associated with the vesting of stock compensation granted to Julian R. Geiger. The increase was attributable to the addition of corporate staff, staff for new stores and stock compensation expense related to the issuance of shares of CBS common stock to Crumbs’ employees, offset by a $1.3 million decrease in store staff expenses in existing stores. Staff expenses were reduced in an effort to keep labor percentages in line with decreasing store sales. Crumbs added eight corporate staff positions in 2013, which increased staff expenses by approximately $0.5 million in 2013, offset by a decrease in staff expenses of $0.4 million from four corporate staff positions eliminated in 2013. In addition, Crumbs opened 22 new stores in 2013and staffed the stores with 298 new store staff positions, which increased staff expenses by approximately $3.2 million in 2013. Staff expenses, as a percentage of net sales, were 34.7% in 2013 compared to 36.1% in 2012.

 

Staff expenses of $11.1 million were attributable to store staff expense in 2013 compared to $9.2 million in 2012, an increase of 21.1%. Store staff expenses as a percentage of store net sales in 2013 were 24.6% compared to 22.2% in 2012.

 

Occupancy expenses are primarily attributable to leases of Crumbs’ stores and corporate offices. Generally, the leases have initial terms between 5 and 15 years, and many contain renewal options. Most lease agreements contain rent escalation clauses, and some contain contingent rent provisions, tenant improvement allowances and rent holidays. For scheduled rent escalation clauses during lease terms or for rent payments commencing at a date other than the date of initial occupancy, Crumbs records minimum rental expenses on a straight-line basis over the terms of the leases. This treatment results in a non-cash expense in the early years of these leases that reverses in the later years of the leases. Expenses related to the leases, such as real estate taxes, common area maintenance fees, insurance and marketing funds, are also included in occupancy expenses, as well as expenses related to utilities, cleaning, licenses, maintenance, property and liability insurance associated with the leased locations.

 

25
 

  

Occupancy expenses in 2013 were $12.7 million, an increase of 27.0% when compared to the $10.0 million recorded in 2012. Occupancy expenses, as a percentage of net sales, were 27.0% in 2013 compared to 23.3% in 2012. Occupancy expense increases were primarily related to lease expenses and utilities associated with the opening of 11 stores during 2012 and 22 stores during 2013. Lease expenses incurred from the date of possession to the date a store opens are included in new store expenses, while lease expenses incurred after a store opens are included in occupancy expenses. Post-opening lease expenses were $10.2 million in 2013 compared to $8.0 million in 2012, an increase of 28.7%.

 

General and administrative expenses primarily include corporate expenses such as public company operating expenses, office supplies, travel, professional fees and bank service charges. Also included are store expenses for miscellaneous supplies, uniforms and quality control.

 

General and administrative expenses in 2013 were $4.0 million, an increase of 19.9% when compared to the $3.3 million recorded in 2012. General and administrative expenses, as a percentage of net sales, were 8.5% in 2013 compared to 7.7% in 2012. The increase was primarily attributable to public company costs and store supplies, offset by a reduction in outside consulting and other professional fees.

 

New store expenses consist primarily of manager salaries, employee payroll and related training costs incurred prior to the opening of a store, straight-line rent from the possession date to store opening date, related occupancy costs incurred prior to opening and start-up and promotion of new store openings.

 

New store expenses in 2013 were $0.4 million, a decrease of 4.7% when compared to the $0.5 million recorded in 2012. New store expenses, as a percentage of net sales, were 0.9% in 2013 compared to 1.1% in 2012. The decreases were primarily attributable to new stores with shorter pre-opening periods and lower base rent in 2013 when compared to 2012.

 

Depreciation and amortization expenses in 2013 were $2.6 million, an increase of 37.6% when compared to the $1.9 million recorded in 2012. Depreciation and amortization expenses, as a percentage of net sales, were 5.6% in 2013 compared to 4.5% in 2012. Depreciation and amortization expenses increased primarily as a result of new stores opened in the second half of 2012 and in 2013, including related lease review and negotiation fees.

 

In 2013, Crumbs recorded a non-cash loss on impairment of leasehold improvements related to six underperforming stores, including one store in each of California, New York, Massachusetts, Pennsylvania, Virginia and New Jersey. In February 2014 and March 2014, lease termination agreements were executed for the Pennsylvania and New York stores, respectively, and each were closed within the same month. No decision has been made by management to close the remaining impaired stores. The net book value of the assets remaining after impairing all leasehold improvements at the stores was $0.4 million and $0.6 million as of December 31, 2013 and 2012, respectively, and included tangible personal property that Crumbs could utilize in other stores during the assets’ remaining useful lives. In 2012, Crumbs recorded a non-cash loss on impairment of leasehold improvements related to nine underperforming stores, including three stores in the District of Columbia, three stores in Chicago and three stores in New York City.

 

Other Income

 

The decrease in fair value of Crumbs’ warrant liability was $0.1 million in 2013, a decrease of 80.0% when compared to the $0.3 million recorded in 2012. See Notes 1 and 9 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for further information about the warrant liability.

 

Income Taxes

 

The income tax expense was $2.4 million in 2013 as compared to an income tax benefit of $0.01 million in 2012, and Crumbs’ effective tax rate was a 40.0% and a 0.2% benefit for 2013 and 2012, respectively. See Note 7 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for further information about income amounts.

 

26
 

  

General Economic Trends and Seasonality

 

Crumbs’ results of operations are generally affected by the economic trends in its market areas due to the dependence on its customers’ discretionary spending. Weakness in the national economy and/or regional economies in its market areas, combined with other factors including inflation, labor and healthcare costs and availability of suitable locations for its stores, may negatively impact its business. If consumer activities associated with the consumption of its products decline or the business activities of its corporate customers decrease, its net sales and sales volumes may decline.

 

Crumbs’ results to date have not been significantly impacted by inflation.

 

While Crumbs’ business is not highly seasonal, it is impacted by weather. Extreme hot, cold and wet weather may cause decreased sales in the affected stores, especially street locations, and could impact the daily delivery of its baked goods. In addition, Crumbs’ sales peak throughout the year on certain holidays/events such as Valentine’s Day, Easter, Mother’s Day, Halloween, Thanksgiving, Christmas and Hanukkah (particularly in the mall locations). The timing of these holidays/events in a particular year could impact quarterly results.

 

Hurricane Sandy resulted in the loss of approximately 250 days of business (number of stores times number of days) of business during October and November 2012 resulting in an estimated loss of approximately $0.7 million of net sales. In 2013, Crumbs received and recorded $0.1 million in insurance recoveries related to the business interruption losses caused by the hurricane

 

Liquidity and Capital Resources

 

CBS sold approximately $9.9 million of common stock in October 2012 and contributed net proceeds of approximately $9.3 million from that sale to Holdings.  See Note 15 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for additional information about this stock sale.  CBS sold $10.0 million in aggregate principal amount of its Unsecured Notes at closings that occurred in May 2013 and June 2013 and contributed net proceeds of approximately $9.1 million from that sale to Holdings.  See Note 6 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for additional information about the Unsecured Notes. In addition to these cash contributions and the cash that Holdings received from CBS as part of the Merger, Holdings’ primary source of liquidity has been, and is, cash from sales of cupcakes and other baked goods and beverages. Holdings’ primary uses of cash are cost of sales, operating expenses and capital expenditures, including expenditures associated with the construction and opening of new stores. As of December 31, 2013, Crumbs had $2.6 million of current liabilities in excess of cash and other current assets, compared to $5.3 million in cash and other current assets, net of current liabilities at December 31, 2012.

 

At December 31, 2013, the Company had cash and cash equivalents of approximately $0.9 million and an accumulated deficit of approximately $25.0 million.

 

Management is in the process of closing underperforming stores. Management has also initiated strategies to improve profitability of the remaining stores. In addition, management has negotiated and entered into various licensing agreements that will provide additional revenue, and is actively working to become a registered franchisor. Management’s goal is to be registered to sell Crumbs franchises domestically no later than September 30, 2014. The licensing and franchising programs may include converting a significant number of existing operating Crumbs stores from company-owned to a franchise arrangements.

 

In addition, decreases in corporate level expenses have been initiated with additional reductions planned. Although these changes should reduce expenses in 2014, additional cash will be needed to fund operations in 2014. The Company is in the process of identifying potential sources of capital and may use equity and/or debt instruments to fund its future cash needs or possibly enter into a strategic arrangement with a third party. The Company’s ability to sell equity or debt securities and to enter into strategic arrangements is subject to various limitations, and may require the consent of the holders of the Senior Notes. No assurance can be given that the Company will be successful in securing additional capital on desirable terms or in the amounts and/or at the times needed.

 

27
 

  

If the Company is unable to secure the additional capital that it needs, then the Company will likely be prevented from funding its cash needs throughout 2014. This could cause the Company to default under certain of its contractual obligations, including, without limitation, the Senior Notes and certain of its operating leases. For additional information about this risk, see the Risk Factors in Item 1A of Part II of this report entitled “We need additional capital to fund future cash flow requirements, and we may not be able to obtain such funds on acceptable terms. Raising additional funds by issuing securities or through lending or licensing arrangements may cause dilution to CBS’ existing security holders, restrict our operations or require us to relinquish proprietary rights.”

 

On January 20, 2014, in an effort to increase the cash resources available to fund this strategy, CBS and Holdings entered into the Loan Agreement with the Secured Lender whereby the Secured Lender agreed to make a term loan to CBS and Holdings in the original principal amount of $5,000,000. The term loan consists of two tranches. The first tranche, in the original principal amount of $3,500,000, funded on January 21, 2014 and, subject to various closing conditions set forth in the Loan Agreement, the second tranche, in the original principal amount of $1,500,000, is scheduled to be funded on or before April 1, 2014.  Because of the conditions to the closing of the second tranche, however, no assurance can be given that the closing will occur. See Note 16 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for further information about this potential transaction.

 

Cash Flows

 

Crumbs’ net cash used in operating activities in 2013 was $7.6 million compared to $4.2 million in 2012. The increase in operating cash outflows in 2013 was primarily attributable to continued declining store performance and new store opening program, partially offset by the reduction of prepaid rent payments and an increase in accounts payable and accrued expenses.

 

Net cash used in investing activities in 2013 was $6.8 million compared to $4.8 million in 2012. Investing cash outflows in 2013 consisted primarily of costs related to 22 new stores and costs associated with internally developed software. In 2012, investing cash outflows consisted primarily of costs related to 11 new stores, construction in progress related to nine stores and corporate computer equipment purchases.

 

As noted above, the Unsecured Notes provided cash inflow of $9.1 million in 2013, and the Capital Transaction provided a cash inflow of $9.3 million in 2012.

 

Contractual Obligations

 

Crumbs’ contractual obligations relate to operating leases. See Note 8 to the consolidated financial statements included in Item 8 of Part II of this Annual Report for a discussion of Crumbs’ operating lease commitments.

 

Off-Balance Sheet Arrangements

 

Crumbs has no off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on its financial condition, changes in financial condition, revenue or expenses, results of operations, liquidity, capital expenditures or capital resources.

 

Critical Accounting Policies and Estimates

 

Crumbs describes its significant accounting policies in Note 1 of the consolidated financial statements included in Item 8 of Part II of this Annual Report. The preparation of the consolidated financial statements requires Crumbs to makes estimates, judgments and assumptions, which it believes to be reasonable, based on the information available. Actual results could differ from these estimates under different assumptions or conditions. Crumbs believes the following critical accounting policies and estimates require management’s most subjective judgment in making estimates used in the preparation of its consolidated financial statements.

 

28
 

  

Impairment of Long-Lived Assets. When facts and circumstances indicate that the carrying values of long-lived assets may not be recoverable, Crumbs evaluates long-lived assets for impairment. Crumbs first compares the carrying value of the asset to the asset’s estimated future cash flows (undiscounted). If the estimated future cash flows are less than the carrying value of the asset, an impairment loss is calculated based on the asset’s estimated fair value. The fair value of the assets is estimated using a discounted cash flow model based on future store revenue and operating costs, using internal projections. Cash flows for store assets are identified at the individual store level. Long-lived assets to be disposed of are recorded at the lower of their carrying amount, or fair value less estimated costs to sell.

 

Estimates of future cash flows can be significantly impacted by many factors, including operating costs, competition and consumer and demographic trends. A change in the projections used to determine future cash flows or a change in judgment regarding the ability to use tangible personal property in alternate locations could alter the impairment amounts recognized.

 

Lease Obligations. Crumbs leases stores and office space under operating leases. Most lease agreements contain rent escalation clauses, and some contain contingent rent provisions, tenant improvement allowances and rent holidays. Many leases also contain renewal options. For purposes of recognizing incentives, and minimum rental expenses on a straight-line basis over the terms of the leases, Crumbs uses the date of initial possession to begin amortization, which is generally when Crumbs enters the space and begins to make improvements in preparation for its intended use and excludes future renewal periods. Crumbs also depreciates leasehold improvements over the lesser of an asset’s useful life or the term of the lease, excluding future renewal periods. If Crumbs changed its estimates by including renewal options in its calculations, rent expense and depreciation expense would differ.

 

Revenue Recognition. Crumbs’ stores recognize revenue when payment is tendered at the point of sale. Revenue from Crumbs’ catering services and wholesale distribution business is recognized once goods are delivered, and revenue from Crumbs’ e-commerce division is recognized once goods are shipped. Revenue is reported net of sales, use or other transaction taxes that are collected from customers and remitted to taxing authorities.

 

Revenue from Crumbs’ gift cards and certificates are recognized when tendered for payment, or upon redemption. Outstanding customer balances are included in gift cards and certificates on the consolidated balance sheets. There are no expiration dates on Crumbs’ gift cards and certificates, and Crumbs does not charge any service fees that cause a decrement to customer balances.

 

Income Taxes. Crumbs complies with Financial Accounting Standards Board Accounting Standards Codification 740, “Income Taxes,” which requires an asset and liability approach to financial accounting and reporting for income taxes. Deferred income tax assets and liabilities are computed for differences between financial statement and tax bases of assets and liabilities that will result in future taxable or deductible amounts, based on enacted tax laws and rates applicable to the periods in which the differences are expected to affect taxable income. Valuation allowances are established, when necessary, to reduce deferred tax assets to the amount expected to be realized.

 

At the date of the Merger, Crumbs recorded a deferred tax asset of approximately $9.6 million for the estimated income tax effect of the increase in tax basis of the purchased interests and future projected payments under the Tax Receivable Agreement. Crumbs recorded a valuation allowance for the full amount of the asset based on its estimation of projected future taxable income.

 

Recent Accounting Pronouncements

 

Crumbs has evaluated recent accounting pronouncements and does not believe the adoption of any recently issued accounting standards will have a material impact on its financial position and results of operations.

 

29
 

  

Item 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.

 

This item is not required because CBS is a “smaller reporting company”.

 

Item 8. CONSOLIDATED FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.

 

The information required by this item may be found on pages F-1 through F-21 of this Annual Report.

 

Item 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURES.

 

None.

 

Item 9A.  CONTROLS AND PROCEDURES.

 

We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in CBS’ reports filed under the Securities Exchange Act of 1934, as amended (the “Exchange Act”), with the SEC, such as this Annual Report, is recorded, processed, summarized and reported within the time periods specified in those rules and forms, and that such information is accumulated and communicated to management, including the principal executive officer (“PEO”) and the principal accounting and financial officer (“PAO”), as appropriate, to allow for timely decisions regarding required disclosure. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. These inherent limitations include the realities that judgments in decision-making can be faulty, and that breakdowns can occur because of simple error or mistake. Additionally, controls can be circumvented by the individual acts of some persons, by collusion of two or more people, or by management override of the control. The design of any system of controls also is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions; over time, a control may become inadequate because of changes in conditions, or the degree of compliance with the policies or procedures may deteriorate.

 

An evaluation of the effectiveness of these disclosure controls and procedures as of December 31, 2013 was carried out under the supervision and with the participation of CBS’ management, including the PEO and the PAO. Based on that evaluation, CBS’ management, including the PEO and the PAO, has concluded that CBS’ disclosure controls and procedures are, in fact, effective at the reasonable assurance level as of December 31, 2013.

 

During the fourth quarter of 2013, there was no change in CBS’ internal control over financial reporting that has materially affected, or is reasonably likely to materially affect, its internal control over financial reporting.

 

As required by Section 404 of the Sarbanes-Oxley Act of 2002, Management has performed an evaluation and testing of Registrant’s internal control over financial reporting as of December 31, 2013. Management’s Report on Internal Control Over Financial Reporting is included on the following page. CBS is a “smaller reporting company” as defined by Exchange Act Rule 12b-2 and, accordingly, its independent registered public accounting firm is not required to attest to the foregoing Management Report.

 

30
 

 

Management’s Report on Internal Control Over Financial Reporting

 

The Board of Directors and Stockholders

Crumbs Bake Shop, Inc.

 

The Principal Executive Officer (“PEO”) and Principal Accounting and Financial Officer (“PAO”) of Crumbs Bake Shop, Inc. (“CBS”) are responsible for establishing and maintaining adequate internal control over financial reporting, as such term is defined in Rule 13a-15(f) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”).

 

Internal control over financial reporting is defined in Rule 13a-15(f) promulgated under the Exchange Act as a process designed by, or under the supervision of, CBS’ PEO and PAO and effected by its Board of Directors, management and other personnel, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of consolidated financial statements for external purposes in accordance with generally accepted accounting principles and includes those policies and procedures that:

 

·pertain to the maintenance of records that in reasonable detail accurately and fairly reflect the transactions and dispositions of its assets;

 

·provide reasonable assurance that transactions are recorded as necessary to permit preparation of consolidated financial statements in accordance with generally accepted accounting principles, and that its receipts and expenditures are being made only in accordance with authorizations of its management and directors; and

 

·provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition or disposition of its assets that could have a material effect on the consolidated financial statements.

 

During the year ended December 31, 2013, CBS periodically tested the design and operating effectiveness of its internal control over financial reporting. Among other matters, CBS sought in its evaluation to determine whether there were any “significant deficiencies” or “material weakness” in its internal control over financial reporting, or whether it had identified any acts of fraud involving management or other employees.

 

CBS’ management, under the supervision and with the participation of its PEO and PAO, has evaluated the effectiveness of CBS’ internal control over financial reporting as of December 31, 2013 based upon the framework in Internal Control Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”). Based on its evaluation and on the foregoing criteria, management has concluded that, as of December 31, 2013, CBS’ internal control over financial reporting is effective. Readers are cautioned that internal control over financial reporting, no matter how well designed, has inherent limitations and may not prevent or detect misstatements. Therefore, even effective internal control over financial reporting can only provide reasonable assurance with respect to the financial statement preparation and presentation.

 

Dated: March 31, 2014

 

/s/ Edward M. Slezak   /s/ John D. Ireland
Edward M. Slezak   John D. Ireland
Chief Executive Officer and General Counsel   Senior Vice President-Finance and Chief
(Principal Executive Officer)   Financial Officer (Principal Accounting
    and Financial Officer)

 

31
 

 

Item 9B. OTHER INFORMATION.

 

None.

 

PART III

 

Item 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE.

 

The information required by this item is incorporated by reference to the following sections of CBS’ definitive proxy statement for the 2014 Annual Meeting of stockholders to be filed with the SEC pursuant to Regulation 14A (the “2014 Proxy Statement”):

 

·“Information About Directors and Executive Officers”;

 

·“Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters” under the heading, “Section 16(a) Beneficial Ownership Reporting Requirements”; and

 

·“Corporate Governance”.

 

Item 11. EXECUTIVE COMPENSATION.

 

The information required by this item is incorporated by reference to the sections of the 2014 Proxy Statement entitled “Compensation of Directors and Executive Officers.”

 

Item 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS

 

The following table provides information, as of December 31, 2013, with respect to CBS’ equity compensation plans:

 

Plan Category  Number of
securities  to be
issued upon exercise
of outstanding
options, warrants
and rights
   Weighted-average
exercise price of
outstanding
options, warrants
and rights
   Number of securities
remaining available for
future issuance under equity
compensation plans
(excluding securities
reflected in column (a))
 
   (a)   (b)   (c) 
Equity compensation plans approved by securityholders   0    N/A    522,995 
Equity compensation plans not approved by securityholders   0    N/A    0 
Total   0           N/A     522,995 

(1)In addition to stock options and stock appreciation rights, CBS’ Equity Incentive Plan permits the grant of stock awards, stock units, stock bonus awards, performance units or any combination of the foregoing. As of December 31, 2013, CBS has granted 579,600 shares of restricted stock that are not reflected in column (a) of this table.

 

All other information required by this item is incorporated by reference to the section of the 2014 Proxy Statement entitled “Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters.”

 

32
 

 

Item 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE.

 

The information required by this item is incorporated by reference to the sections of the 2014 Proxy Statement entitled “Certain Relationships and Related Transactions” and “Corporate Governance.”

 

Item 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES.

 

The information required by this item is incorporated by reference to the section of the 2014 Proxy Statement entitled “Audit Fees and Services.”

 

PART IV

 

Item 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES.

 

(a)(1), (2) and (c) Financial Statements.

 

Report of Independent Registered Public Accounting Firm

Consolidated Balance Sheets at December 31, 2013 and 2012

Consolidated Statements of Operations for the years ended December 31, 2013 and 2012

Consolidated Statements of Changes in Stockholders’ Equity for the years ended December 31, 2013 and 2012

Consolidated Statements of Cash Flows for the years ended December 31, 2013 and 2012

Notes to Consolidated Financial Statements for the years ended December 31, 2013 and 2012

 

(a)(3) and (b) Exhibits.

 

The exhibits filed or furnished with this Annual Report on Form 10-K are listed in the Exhibit Index below, which Exhibit Index is incorporated herein by reference.

 

33
 

 

SIGNATURES

 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  CRUMBS BAKE SHOP, INC.
     
March 31, 2014 By: /s/ Edward M. Slezak
    Edward M. Slezak, Chief Executive Officer and
General Counsel (Principal Executive Officer)

 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.

 

Signature   Title   Date
         
/s/ Frederick G. Kraegel   Chairman of the Board   March 31, 2014
Frederick G. Kraegel        
         
/s/ Edward M. Slezak   Chief Executive Officer (Principal     March 31, 2014
Edward M. Slezak   Executive Officer), General Counsel and
Director
   
         
/s/ John D. Ireland   Senior Vice President-Finance, Chief   March 31, 2014
John D. Ireland   Financial Officer (Principal Financial and
Accounting Officer) and Treasurer 
 
         
/s/ Stephen Z. Fass   Director   March 31, 2014
Stephen Z. Fass        
         
/s/Harold L. Kestenbaum   Director   March 31, 2014
Harold L. Kestenbaum            
         
/s/ Mark D. Klein   Director   March 31, 2014
Mark D. Klein        
         
/s/ Julian R. Geiger   Director   March 31, 2014
Julian R. Geiger        
         
/s/ Leonard A. Potter   Director   March 31, 2014
Leonard A. Potter        
         
/s/ Kirk A. Rose    Director   March 31, 2014
Kirk A. Rose        
         
/s/ Jeffrey D. Roseman   Director   March 31, 2014
Jeffrey D. Roseman        

 

34
 

 

EXHIBIT INDEX

 

2.1   Business Combination Agreement, by and among 57th Street General Acquisition Corp., 57th Street Merger Sub LLC, Crumbs Holdings LLC, the members of Crumbs Holdings LLC, and the representatives of Crumbs Holdings LLC and its members dated as of January 9, 2011 (incorporated by reference to Exhibit 2.1 to CBS’ Current Report Form 8-K filed on January 10, 2011).
   
2.2   Amendment to Business Combination Agreement, by and among 57th Street General Acquisition Corp., 57th Street Merger Sub LLC, Crumbs Holdings LLC, the members of Crumbs Holdings LLC, and the representatives of Crumbs Holdings LLC and its members dated as of February 18, 2011 (incorporated by reference to Exhibit 2.1 to CBS’ Current Report on Form 8-K filed on February 22, 2011).
     
2.3   Amendment No. 2 to Business Combination Agreement, by and among 57th Street General Acquisition Corp., 57th Street Merger Sub LLC, Crumbs Holdings LLC, the members of Crumbs Holdings LLC, and the representatives of Crumbs Holdings LLC and its members dated as of March 17, 2011 (incorporated by reference to Exhibit 2.1 to CBS’ Current Report on Form 8-K filed on March 18, 2011).
     
2.4   Amendment No. 3 to Business Combination Agreement, by and among 57th Street General Acquisition Corp., 57th Street Merger Sub LLC, Crumbs Holdings LLC, the members of Crumbs Holdings LLC, and the representatives of Crumbs Holdings LLC and its members dated as of April 7, 2011 (incorporated by reference to Exhibit 2.1 to CBS’ Current Report on Form 8-K filed on April 7, 2011).
   
3.1   Third Amended and Restated Certificate of Incorporation (incorporated by reference to Exhibit 3.1 to CBS’ Quarterly Report on Form 10-Q filed on November 14, 2011).
   
3.2   Amended and Restated Bylaws (incorporated by reference to Exhibit 3.2 to CBS’ Current Report on Form 8-K filed on October 28, 2011).
     
3.3   Certificate of Designation of Series A Voting Preferred Stock (incorporated by reference to Exhibit 3.5 to CBS’ Current Report on Form 8-K filed on May 11, 2011).
     
3.4   Certificate of Correction to Certificate of Designation of Series A Voting Preferred Stock (incorporated by reference to Exhibit 3.6 to CBS’ Current Report on Form 8-KA filed on July 29, 2011).
     
3.5   Certificate of Correction to the Third Amended and Restated Certificate of Incorporation of Crumbs Bake Shop, Inc. (incorporated by reference to Exhibit 3.1 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
3.6   Certificate of Increase of Series A Voting Preferred Stock of Crumbs Bake Shop, Inc. (incorporated by reference to Exhibit 3.2 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
4.1   Specimen Unit Certificate (incorporated by reference to Exhibit 4.1 to CBS’ Registration Statement on Form S-1 filed on April 28, 2010).
   
4.2   Specimen Common Stock Certificate (incorporated by reference to Exhibit 4.2 to CBS’ Registration Statement on Form S-1 filed on April 28, 2010).
   
4.3   Specimen Warrant Certificate (incorporated by reference to Exhibit 4.3 to CBS’ Registration Statement on Form S-1 filed on April 28, 2010).
     
4.4   Specimen Series A Voting Preferred Stock Certificate (incorporated by reference to Exhibit 4.4 to CBS’ Current Report on Form 8-K filed on May 11, 2011).
   
4.5   Warrant Agreement between Continental Stock Transfer & Trust Company and the Registrant (incorporated by reference to Exhibit 4.1 to CBS’ Current Report on Form 8-K filed on May 25, 2010).
     
4.6   Form of Senior Convertible Note issued by Crumbs Bake Shop, Inc. (incorporated by reference to Exhibit A to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on April 30, 2013).
     
4.7   Guaranty, dated May 10, 2013, issued by Crumbs Holdings LLC and its subsidiaries (incorporated by reference to Exhibit C to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on April 30, 2013).

 

35
 

 

4.8   Acknowledgement of Guaranty, dated June 11, 2013, executed by Crumbs Holdings LLC and its subsidiaries (incorporated by reference to Exhibit 4.6 to CBS’ Registration Statement on Form S-3, File No. 333-189415).
     
10.1*   Management Reimbursement Agreement by and among 57th Street General Acquisition Corp. and Crumbs Holdings LLC, dated as of September 8, 2011 (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on September 8, 2011).
     
10.2*   Employment Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Julian R. Geiger dated November 14, 2011 (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.3*   Amended and Restated Employment Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Jason Bauer dated November 14, 2011(incorporated by reference to Exhibit 10.2 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.4*   Separation Agreement, dated November 28, 2012, among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Jason Bauer (incorporated by reference to Exhibit 10.4 to CBS’ Annual Report on Form 10-K for the year ended December 31, 2012).
     
10.5*   Amended and Restated Employment Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Mia Bauer dated November 14, 2011 (incorporated by reference to Exhibit 10.3 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.6*   Letter Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and John D. Ireland dated November 14, 2011 (incorporated by reference to Exhibit 10.4 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.7*   Amended and Restated Employment Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and John D. Ireland, dated December 21, 2011 (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on December 21, 2011).
     
10.8*   First Amendment to the Amended and Restated Employment Agreement, dated as of December 18, 2012 with John D. Ireland (incorporated by reference to Exhibit 10.8 to CBS’ Annual Report on Form 10-K for the year ended December 31, 2012).
     
10.9*   Securities Grant Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Julian R. Geiger dated November 14, 2011 (incorporated by reference to Exhibit 10.5 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.10   Registration Rights Agreement between Crumbs Bake Shop, Inc. and Julian R. Geiger dated November 14, 2011 (incorporated by reference to Exhibit 10.6 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.11   Indemnification Agreement among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and Julian R. Geiger dated November 14, 2011 (incorporated by reference to Exhibit 10.7 to CBS’ Current Report on Form 8-K filed on November 16, 2011).
     
10.12   Consulting Agreement, dated as of January 22, 2013, between Crumbs Holdings LLC and GCD Consultants LLC (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on March 8, 2013).
     
10.13*   Crumbs Bake Shop, Inc. Equity Incentive Plan (incorporated by reference to Exhibit 10.27 to CBS’ Current Report on Form 8-K filed on May 11, 2011).
     
10.14*   Form of Restricted Stock Agreement under the Equity Incentive Plan (incorporated by reference to Exhibit 10.14 to CBS’ Annual Report on Form 10K filed on April 15, 2013)
     
10.15*   Crumbs Bake Shop, Inc. Amended and Restated Long-Term Incentive Plan (incorporated by reference to Exhibit 99.1 to CBS’ Current Report on Form 8-K filed on March 5, 2013).
     
10.16*   Crumbs Bake Shop, Inc. Amended and Restated Employee Pay-For-Performance Bonus Plan (incorporated by reference to Exhibit 99.2 to  CBS’ Current Report on Form 8-K filed on March 5, 2013).

 

36
 

  

10.17   Tax Receivable Agreement by and among Crumbs Bake Shop, Inc., Crumbs Holdings LLC and the Members of Crumbs Holdings LLC dated May 5, 2011 (incorporated by reference to Exhibit 10.25 to CBS’ Current Report on Form 8-K filed on May 11, 2011).
     
10.18  

Exclusive Production Agreement by and between Crumbs Holdings LLC and Melita Corp., d/b/a JMJ Bakery dated

July 28, 2011, as amended to date (incorporated by reference to Exhibit 10.13 to CBS’ Annual Report on Form 10-K filed on March 30, 2012).

     
10.19   Securities Purchase Agreement, dated as of October 10, 2012, by and between Crumbs Bake Shop, Inc. and the investors named therein (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on October 11, 2012).
     
10.20   Registration Rights Agreement, dated as of October 11, 2012, by and between Crumbs Bake Shop, Inc. and the investors named therein (incorporated by reference to Exhibit 10.2 to CBS’ Current Report on Form 8-K filed on October 11, 2012).
     
10.21   Securities Purchase Agreement, dated April 29, 2013 by and between CBS and Michael Serruya (incorporated by reference to Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on April 30, 2013).
     
10.22  

Registration Rights Agreement, dated May 10, 2013 by and between CBS and the Buyers (incorporated by reference to Exhibit B of Exhibit 10.1 to CBS’ Current Report on Form 8-K filed on April 30, 2013).

 

10.23   First Amendment to Securities Purchase Agreement, dated May 9, 2013 by and between CBS and Michael Serruya (incorporated by reference to CBS’ Current Report on Form 8-K filed on May 13, 2013).
     
10.24   Form of Accession Agreement by and among Crumbs Bake Shop, Inc., Michael Serruya and the Buyer Assignees named therein (incorporated by reference to Exhibit 10.2 to CBS’ Current Report on Form 8-K filed on May 13, 2013).
     
10.25   Joinder Agreement by and among Crumbs Bake Shop, Inc. and the investors named therein (incorporated by reference to Exhibit 4.8 to CBS’ Registration Statement on Form S-3, File No. 333-189415, filed on June 18, 2013).
     
21   Subsidiaries (filed herewith).
     
23   Consent of Rothstein Kass (filed herewith).
     
31.1   Certifications of the Principal Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (filed herewith).
     
31.2   Certifications of the Principal Accounting Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (filed herewith).
     
32.1   Certification of the Periodic Report pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (furnished herewith).
     
101.INS   XBRL Instance Document (filed herewith).
101.SCH   XBRL Taxonomy Extension Schema (filed herewith).
     
101.CAL   XBRL Taxonomy Extension Calculation Linkbase (filed herewith).
     
101.DEF   XBRL Taxonomy Extension Definition Linkbase (filed herewith).
     
101.LAB   XBRL Taxonomy Extension Label Linkbase (filed herewith)
     
101.PRE   XBRL Taxonomy Extension Presentation Linkbase (filed herewith)

 

* Indicates a management contract or compensatory plan required to be filed as an exhibit.

 

37
 

 

Report of Independent Registered Public Accounting Firm

 

To the Board of Directors and Stockholders of

Crumbs Bake Shop, Inc.

 

We have audited the accompanying consolidated balance sheets of Crumbs Bake Shop, Inc. and Subsidiaries (formerly known as 57th Street General Acquisition Corp.) (the “Company”) as of December 31, 2013 and 2012, and the related consolidated statements of operations, changes in stockholders’ equity, and cash flows in the two year period ended December 31, 2013. These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these consolidated financial statements based on our audits.

 

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States).  Those standards require that we plan and perform the audits to obtain reasonable assurance about whether the financial statements are free of material misstatement.  The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. Our audit included consideration of internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.  An audit also includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation.  We believe that our audits provide a reasonable basis for our opinion.

 

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of the Company as of December 31, 2013 and 2012, and the results of its operations and its cash flows in the two year period ended December 31, 2013, in conformity with accounting principles generally accepted in the United States of America.

 

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 1 to the consolidated financial statements, the Company has incurred negative cash flow from operations and significant operating losses for the years ended December 31, 2013 and 2012. These conditions, among others, raise substantial doubt about its ability to continue as a going concern. Management’s plans in regard to these matters are also described in Note 1. The accompanying consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty.

 

/s/Rothstein Kass

 

Roseland, New Jersey

March 31, 2014

 

F-1
 

  

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

 

December 31,  2013   2012 
         
ASSETS          
           
Current assets          
Cash  $892,544   $6,269,737 
Trade receivables   321,320    259,269 
Inventories   418,565    559,377 
Prepaid rent   -    599,649 
Other current assets   424,016    409,921 
           
Total current assets   2,056,445    8,097,953 
           
Property and equipment, net   14,597,588    13,127,631 
Other assets          
Deferred tax asset   -    4,773,500 
Restricted certificates of deposit   673,000    673,000 
Intangible assets, net   846,292    448,276 
Capitalized lease costs   754,170    - 
Deposits   239,175    289,078 
Debt issuance costs   837,339    477,088 
           
Total other assets   3,349,976    6,660,942 
   $20,004,009   $27,886,526 
           
LIABILITIES AND STOCKHOLDERS' EQUITY          
           
Current liabilities          
Accounts payable and accrued expenses  $3,785,320   $2,079,310 
Payroll liabilities   364,809    356,947 
Sales tax payable   181,530    110,282 
Deferred licensing royalties   17,100    - 
Gift cards and certificates outstanding   257,948    234,071 
           
Total current liabilities   4,606,707    2,780,610 
           
Long-term liabilities          
Deferred rent   4,066,013    3,791,159 
Payable to related parties pursuant to tax receivable agreement   -    2,386,750 
Warrant liability   327,378    381,941 
Convertible notes payable   10,000,000    - 
           
Total liabilities   19,000,098    9,340,460 
           
Commitments and contingencies          
           
Stockholders equity          
           
Preferred stock, $.0001 par value; 1,000,000 shares authorized;  234,000 shares issued and outstanding at December 31, 2013 and December 31, 2012   23    23 
Common stock, $.0001 par value; 100,000,000 shares authorized; 13,738,741 shares issued, 12,144,157 outstanding at December 31, 2013 and 13,392,437 shares issued, 11,797,853 outstanding at December 31, 2012   1,373    1,339 
Additional paid-in capital   39,804,428    39,117,260 
Accumulated deficit   (25,036,974)   (9,776,109)
Treasury stock, at cost   (15,913,948)   (15,913,948)
Total Crumbs Bake Shop, Inc. stockholders' equity   (1,145,098)   13,428,565 
Non-controlling interest   2,149,009    5,117,501 
Total stockholders' equity   1,003,911    18,546,066 
   $20,004,009   $27,886,526 

 

See accompanying notes to consolidated financial statements.

 

F-2
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

 

For the Years Ended December 31,  2013   2012 
         
Net sales  $47,203,369    43,028,842 
           
Cost of sales (exclusive of items shown separately below)   21,707,032    19,058,980 
           
Gross profit   25,496,337    23,969,862 
           
Operating expenses          
Selling expenses   2,301,518    1,376,940 
Staff expenses   16,368,372    15,516,844 
Occupancy expenses   12,739,073    10,026,323 
General and administrative   3,995,072    3,332,296 
New store expenses   430,852    451,903 
Depreciation and amortization   2,636,921    1,915,728 
Loss on disposal of property and equipment   1,098,198    17,845 
Loss on impairment of assets   1,322,340    1,869,093 
           
    40,892,346    34,506,972 
           
Loss from operations   (15,396,009)   (10,537,110)
           
Other income (expense)          
Interest expense   (402,685)   - 
Interest and other income   37,037    22,421 
Abandoned projects   (135,513)   (111,421)
Change in fair value of warrant liability   54,563    272,815 
           
    (446,598)   183,815 
           
Loss before income tax benefit (expense)   (15,842,607)   (10,353,295)
           
Income tax benefit (expense)   (2,386,750)   7,040 
           
Net loss attributable to the controlling and non-controlling interests   (18,229,357)   (10,346,255)
           
Less: Net loss attributable to non-controlling interests   2,968,492    2,651,188 
           
Net loss attributable to stockholders  $(15,260,865)  $(7,695,067)
           
Net loss per common share, basic and diluted  $(1.32)  $(1.12)
           
Weighted average number of common shares outstanding, basic and diluted   11,600,157    6,863,719 

 

See accompanying notes to consolidated financial statements.

 

F-3
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY

From January 1, 2012 through December 31, 2013

 

                               Total Crumbs Bake       Total 
   Preferred Stock   Common Stock   Additional   Accumulated   Treasury   Shop, Inc.   Non-Controlling   Stockholders' 
   Shares   Amount   Shares   Amount   Paid-in-capital   Deficit   Stock   Stockholders' Equity   Interest   Equity 
Balances, January 1, 2012  $390,000   $39    7,100,469   $710   $26,996,351   $(2,081,042)  $(15,913,948)  $9,002,110   $8,363,231   $17,365,341 
                                                   
New Class B Exchangeable Units exchanged for common stock pursuant to Exchange and  Support Agreement   (156,000)   (16)   1,560,000    156    2,472,052    -    -    2,472,192    (2,472,192)   - 
                                                   
Common stock  issuance pursuant to Securities Purchase Agreement, net of offering costs   -    -    4,456,968    445    9,270,109    -    -    9,270,554    -    9,270,554 
                                                   
Restricted stock granted   -    -    308,000    31    -    -    -    31    -    31 
                                                   
Stock-based compensation   -    -    -    -    405,206    -    -    405,206    1,877,650    2,282,856 
                                                   
Restricted stock forfeited   -    -    (33,000)   (3)   (26,458)   -    -    (26,461)   -    (26,461)
                                                   
Net loss   -    -    -    -    -    (7,695,067)   -    (7,695,067)   (2,651,188)   (10,346,255)
                                                   
Balances, December 31, 2012  $234,000   $23   $13,392,437   $1,339   $39,117,260   $(9,776,109)  $(15,913,948)  $13,428,565   $5,117,501   $18,546,066 
                                                   
Restricted stock granted   -    -    271,600    27    -    -    -    27    -    27 
                                                   
Stock-based compensation   -    -    -    -    545,722    -    -    545,722    -    545,722 
                                                   
Restricted stock forfeited   -    -    (31,300)   (3)   (22,850)   -    -    (22,853)   -    (22,853)
                                                   
Convertible note interest shares issued   -    -    106,004    10    164,296    -    -    164,306    -    164,306 
                                                   
Net loss   -    -    -    -    -    (15,260,865)   -    (15,260,865)   (2,968,492)   (18,229,357)
                                                   
Balances, December 31, 2013  $234,000   $23   $13,738,741   $1,373   $39,804,428   $(25,036,974)  $(15,913,948)  $(1,145,098)  $2,149,009   $1,003,911 

 

See accompanying notes to consolidated financial statements.

 

F-4
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS

 

For the Years Ended December 31,  2013   2012 
         
Cash flows from operating activities          
Net loss attributable to the controlling and non-controlling interests  $(18,229,357)  $(10,346,255)
Adjustments to reconcile net loss to net cash used in operating activities:          
Depreciation and amortization   2,636,921    1,915,728 
Deferred income tax benefit   2,386,750    35,000 
Loss on disposal of assets   1,098,198    17,845 
Abandoned lease projects   16,325    111,421 
Loss on impairment of assets   1,322,340    1,869,093 
Stock-based compensation   522,872    2,256,398 
Stock-based interest payment   164,296    - 
Deferred rent   274,854    760,977 
Change in fair value of warrant   (54,563)   (272,815)
Changes in operating assets and liabilities:          
Trade receivables   (62,051)   146,250 
Inventories   140,812    (56,369)
Prepaid rent   599,649    21,535 
Other current assets   (14,095)   (212,946)
Deposits   49,903    28,946 
Other assets   37,547    (37,547)
Accounts payable and accrued expenses   1,362,107    (599,916)
Payroll liabilities   7,862    106,640 
Sales tax payable   71,248    41,219 
Unearned Royalties   17,100    - 
Gift cards and certificates outstanding   23,877    54,508 
           
Net cash used in operating activities   (7,627,405)   (4,160,288)
           
Cash flows from investing activities          
Purchases of property and equipment   (5,930,139)   (4,137,336)
Purchases of intangible assets   (410,004)   (245,300)
Purchases of other assets   (470,607)   (398,903)
           
Net cash used in investing activities   (6,810,750)   (4,781,539)
           
Cash flows from financing activities          
Proceeds from convertible notes payable   10,000,000    - 
Proceeds from common stock offering   -    9,270,554 
Debt issuance costs   (939,072)   - 
Proceeds from issuance of common stock under equity incentive plan   34    28 
           
Net cash provided by financing activities   9,060,962    9,270,582 
           
Net increase (decrease) in cash   (5,377,193)   328,755 
           
Cash, beginning of year   6,269,737    5,940,982 
           
Cash, end of year  $892,544   $6,269,737 
           
Supplemental disclosure of non-cash financing activities          
Exchange of New Class B Exchangeable Units for common stock of the Company  $-   $2,472,192 
Payables related to capital expenditures  $343,903   $247,302 
Private investment in public equity costs financed through accounts payable  $-   $11,146 

 

See accompanying notes to consolidated financial statements.

 

F-5
 

 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies

 

Basis of presentation

 

The accompanying consolidated financial statements of Crumbs Bake Shop, Inc. (“CBS”), formerly known as 57th Street General Acquisition Corp., and Crumbs Holdings LLC and its wholly-owned subsidiaries (CBS and Crumbs Holdings LLC and its wholly-owned subsidiaries are collectively referred to herein as “Crumbs”) as of December 31, 2013 and 2012 and for the years ended December 31, 2013 and 2012 have been prepared in conformity with the accounting principles generally accepted in the United States of America (“GAAP”). As used in these notes, the term “Holdings” refers to Crumbs Holdings LLC and, unless the context requires otherwise, its wholly-owned subsidiaries.

 

Going concern

 

The accompanying consolidated financial statements have been prepared in conformity with GAAP, which contemplates the realization of assets and satisfaction of liabilities in the normal course of business and the continuation of Crumbs as a going concern. Crumbs’ net loss attributable to stockholders was approximately $15.3 million and $7.7 million during the years ended December 31, 2013 and 2012, respectively, and its operating activities used cash of approximately $7.6 million and $4.1 million during the years ended December 31, 2013 and 2012, respectively.

 

Management expects that Crumbs’ operating expenses will continue to consume a significant portion of its cash resources and that Crumbs will not be able to generate gross profits in amounts necessary to offset or exceed such expenses in the foreseeable future. Accordingly, management anticipates that Crumbs will continue to record net losses in future periods. Management is evaluating the steps that it may be able to take to reduce Crumbs’ operating expenses and increase gross profits, but management cannot predict if or when Crumbs will be able to generate net income. At December 31, 2013, Crumbs had a working capital deficit of approximately $2.6 million and an accumulated deficit of $25.0 million. Crumbs will require additional funds to meet its working capital needs, execute its business strategy and further develop its business. Crumbs has historically funded its operations, business development and growth through sales of CBS common stock and convertible debt financings. In addition to reducing operating costs and increasing gross profits, management’s plan for funding future operations may include additional equity or debt financings. No assurance can be given, however, that financing will be available at desireable times, amounts or terms.

 

These factors raise substantial doubt as to Crumbs’ ability to continue as a going concern. In the event that Crumbs’ operations do not generate sufficient cash flows to fund operations and/or Crumbs is unable to obtain additional funds on a timely basis, Crumbs may be forced to curtail or cease its activities, which would likely result in the loss to investors of all or a substantial portion of their investment. The accompanying consolidated financial statements do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets or the amounts and classifications of liabilities that may result from the outcome of this uncertainty.

 

Reverse merger

 

On January 9, 2011, CBS, 57th Street Merger Sub LLC, a wholly-owned subsidiary of CBS (“Merger Sub”), Holdings, the members of Holdings immediately prior to the consummation of the Merger (each, a “Member” and, collectively, the “Members”) and the representatives of the Members and Holdings, entered into a Business Combination Agreement, amended on each of February 18, 2011, March 17, 2011 and April 7, 2011 (the “Business Combination Agreement”), pursuant to which Merger Sub merged with and into Holdings with Holdings surviving the merger as a non-wholly owned subsidiary of CBS (the “Merger”). The entity surviving the Merger kept the Crumbs Holdings LLC name; however, references herein to the Members of Holdings refer only to the members of Crumbs Holdings LLC immediately prior to the consummation of the Merger and Julian R. Geiger and, therefore, exclude the members of Merger Sub. The transactions contemplated by the consummation of the Merger and Business Combination Agreement are referred to herein collectively as the “Transaction.” Management has concluded that Holdings is the accounting acquirer based on its evaluation of the facts and circumstances of the acquisition.

 

Upon consummation of the Merger, the Members received consideration in the form of newly issued securities and approximately $22,086,000 in cash. The securities consisted of (i) 4,541,394 New Crumbs Class B Exchangeable Units (“Class B Units”) issued by Holdings (the aggregate of which were exchangeable for 4,541,394 shares of CBS common stock, and 2,981,394 which have been exchanged to date for shares of CBS common stock), and (ii) 454,139.4 shares of Series A Voting Preferred Stock (“Series A Preferred Stock”) issued by CBS (each such share entitling its holder the right to cast 10 votes per share in all matters for which the holders of common stock are entitled to vote, and 298,139.4 of which have been surrendered and redeemed by CBS in connection with the above-mentioned exchange of Class B Units). CBS also reserved an additional 4,400,000 shares of its common stock for issuance in exchange for up to 4,400,000 Class B Units which may be earned by the Members if certain financial or stock price targets are met (the “Contingency Consideration”) as follows:

 

F-6
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Reverse merger (continued)

  

·1,466,666.7 Class B Units in the event the common stock of CBS has a trading price at $15.00 or above for 20 trading days out of 30 consecutive trading days during the calendar year 2011 (“First Stock Target”); and/or

 

·1,466,666.7 Class B Units in the event the common stock of CBS has a trading price at $17.50 or above for 20 trading days out of 30 consecutive trading days during either the calendar year 2011 or 2012 (“Second Stock Target”); and/or

 

·1,466,666.6 Class B Units in the event the common stock of CBS has a trading price at $20.00 or above for 20 trading days out of 30 consecutive trading days during any of the calendar years 2011, 2012 or 2013 (“Third Stock Target”); and/or

 

·to the extent that not all of the foregoing Stock Targets have been achieved, 2,200,000 Class B Units in the event CBS achieves $17,500,000 in Adjusted EBITDA (as described in the Business Combination Agreement) for the twelve months ending December 31, 2013; and/or

 

·to the extent that not all of the foregoing Stock Targets have been achieved, 2,200,000 Class B Units in the event CBS achieves $25,000,000 in Adjusted EBITDA for the twelve months ending December 31, 2014; and/or

 

·any remaining Contingency Consideration not otherwise achieved hereunder up to the Maximum Contingency Consideration in the event CBS achieves $30,000,000 in Adjusted EBITDA for the twelve months ending December 31, 2015.

 

In the event a stock target is not met, Members may still be entitled to the Contingency Consideration from the stock target should subsequent stock targets be achieved.

 

In addition, Holdings, as the entity surviving the Merger, received, as a capital contribution from CBS, the sum of approximately $13,725,000 (not including refunds receivable after the closing of the Merger) after giving effect to the retention of approximately $53,000 by CBS for future public company expenses and the payment of approximately $149,000 for CBS’ then outstanding franchise taxes.

 

Nature of business

 

Holdings, through its subsidiaries, engages in the business of selling a wide variety of cupcakes, cakes, cookies and other baked goods as well as hot and cold beverages. Holdings offers these products through its stores, e-commerce division, catering services and wholesale distribution business.

 

Principles of consolidation

 

The accompanying consolidated financial statements include the accounts of CBS and Holdings. Intercompany transactions and balances have been eliminated in consolidation.

 

Trade receivables

 

Crumbs carries its trade receivables at cost less an allowance for doubtful accounts.  On a periodic basis, Crumbs evaluates its accounts receivable and establishes an allowance for doubtful accounts, based on a history of past write-offs and collections and current credit conditions. The amount of allowance for doubtful accounts at both December 31, 2013 and 2012 was $0.

 

F-7
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Restricted certificates of deposit

 

As of both December 31, 2013 and December 31, 2012, Crumbs had $673,000 of cash restricted from withdrawal and held by banks as certificates of deposit securing letters of credit (see Note 10). The letters of credit are required as security deposits for certain of Crumbs’ non-cancellable store operating leases.

 

Fair value of financial instruments

 

Crumbs’ financial instruments consist primarily of cash in banks, certificates of deposit and trade receivables. The carrying amounts for cash and cash equivalents, certificates of deposit and trade receivables approximate fair value due to the short term nature of the instruments.

 

Property and equipment

 

Property and equipment is stated at cost less accumulated depreciation. Depreciation is provided for by the straight-line method over the following estimated useful lives:

 

    Estimated
Asset   Useful Life
     
Leasehold improvements   Lesser of useful lives or lease term
Furniture and equipment   5-10 years
Computer software and equipment   3-5 years

 

Expenditures for repairs and maintenance are charged to operations as incurred.

 

Impairment of long-lived assets

 

When facts and circumstances indicate that the carrying values of long-lived assets may not be recoverable, Crumbs evaluates long-lived assets for impairment in accordance with Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 360, “Property, Plant and Equipment.” Crumbs first compares the carrying value of the asset to the asset’s estimated future cash flows (undiscounted). If the estimated future cash flows are less than the carrying value of the asset, Crumbs calculates an impairment loss based on the asset’s estimated fair value. The fair value of the assets is estimated using a discounted cash flow model based on future store revenue and operating costs, using internal projections. Cash flows for store assets are identified at the individual store level. Crumbs most recently completed an impairment evaluation in the fourth quarter of 2013, and certain assets were determined to be impaired (see Note 5).

 

Intangible assets

 

Intangible assets related to branding costs and website design are amortized over their useful lives, estimated to be five years. Intangible assets related to Crumbs’ trademark costs, including initial registration, are considered to have indefinite useful lives and are evaluated annually for impairment.

 

Deposits

 

Deposits consist of security deposits made in connection with operating lease agreements for the rental of stores and office space and utility deposits made for gas and electric services at several stores. According to the terms of certain lease agreements, a few security deposits are kept in separate bank accounts by the respective landlords and earn interest at various rates, while also being subject to administrative fees. Most utility deposits are eligible for refund after three years of consecutive, timely payments.

 

F-8
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Tax Receivable Agreement

 

Holdings has made an election under Section 754 of the Internal Revenue Code (the "Code"), which resulted in and may continue to result in an adjustment to the tax basis of the assets of Holdings at the time of an exchange of Class B Units. As a result of both the initial purchase of Class B Units from the Members in connection with the Merger and subsequent exchanges, CBS will become entitled to a proportionate share of the existing tax basis of the assets of Holdings. In addition, the purchase of Class B Units and subsequent exchanges are expected to result in increases in the tax basis of the assets of Holdings that otherwise would not have been available. Both this proportionate share and these increases in tax basis may reduce the amount of tax that CBS would otherwise be required to pay in the future. These increases in tax basis may also decrease gains (or increase losses) on future dispositions of certain capital assets to the extent tax basis is allocated to those capital assets.

 

CBS entered into a Tax Receivable Agreement with Holdings (the “Tax Agreement”) that requires CBS to pay to the Members up to 75% of the amount of the tax benefits, if any, that CBS is deemed to realize as a result of (i) the existing tax basis in the assets of Holdings on the date of the Merger, (ii) these increases in tax basis and (iii) certain other tax benefits related to CBS entering into the Tax Agreement, including tax benefits attributable to payments under the Tax Agreement. These payment obligations are obligations of CBS and not of Holdings. On November 14, 2011, Julian Geiger became a party to the Tax Agreement as part of the Geiger Employment Agreement (see Note 15). For purposes of the Tax Agreement, the benefit deemed realized by CBS will be computed by comparing the actual income tax liability of CBS (calculated with certain assumptions) to the amount of such taxes that CBS would have been required to pay had there been no increase to the tax basis of the assets of Holdings as a result of the purchase or exchanges, had there been no tax benefit from the tax basis in the intangible assets of Holdings on the date of the Merger and had CBS not entered into the Tax Agreement. The term of the Tax Agreement will continue until all such tax benefits have been utilized or expired, unless CBS exercises its right to terminate the Tax Agreement for an amount based on the agreed payments remaining to be made under the Tax Agreement or CBS breaches any of its material obligations thereunder, in which case all obligations will generally be accelerated and due as if CBS had exercised its right to terminate the Tax Agreement.

 

Income taxes

 

Crumbs complies with FASB ASC 740, “Income Taxes,” which requires an asset and liability approach to financial accounting and reporting for income taxes. Deferred income tax assets and liabilities are computed for differences between financial statement and tax bases of assets and liabilities that will result in future taxable or deductible amounts, based on enacted tax laws and rates applicable to the periods in which the differences are expected to affect taxable income. Valuation allowances are established, when necessary, to reduce the deferred tax asset to the amount expected to be realized.

 

Crumbs is required to determine whether its tax positions are more likely than not to be sustained upon examination by the applicable taxing authority, including resolution of any related appeals or litigation processes, based on the technical merits of the position. The tax benefit recognized is measured as the largest amount of benefit that has a greater than fifty percent likelihood of being realized upon ultimate settlement with the relevant taxing authority. De-recognition of a tax benefit previously recognized results in Crumbs recording a tax liability that reduces stockholders’ equity. Based on its analysis, Crumbs has determined that it has not incurred any liability for unrecognized tax benefits as of December 31, 2013 or 2012. Crumbs’ conclusions may be subject to review and adjustment at a later date based on factors including, but not limited to, on-going analyses of and changes to tax laws, regulations and interpretations thereof.

 

Crumbs recognizes interest and penalties related to unrecognized tax benefits in interest expense and other expenses, respectively. No interest expense or penalties have been recognized in 2013 or 2012.

 

F-9
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Lease obligations

 

Crumbs leases stores and office space under operating leases. Most lease agreements contain rent escalation clauses, and some contain contingent rent provisions, tenant improvement allowances and rent holidays. For purposes of recognizing incentives and minimum rental expenses on a straight-line basis over the terms of the leases, Crumbs uses the date of initial possession to begin amortization, which is generally when Crumbs enters the space and begins to make improvements in preparation for its intended use. No restrictions are imposed in the lease agreements regarding dividends, additional debt or further leasing.

 

For tenant improvement allowances and rent holidays, Crumbs records deferred rent in the consolidated balance sheets and amortizes the deferred rent over the terms of the leases as reductions to occupancy expense in the consolidated statements of operations.

 

For scheduled rent escalation clauses during the lease terms or for rental payments commencing at a date other than the date of initial occupancy, Crumbs records minimum rental expenses on a straight-line basis over the terms of the leases in the consolidated statements of operations.

 

For contingent rent provisions that require payment of additional rent based on a specified percentage of a store’s net sales in excess of a defined breakpoint, Crumbs records occupancy expense related to the contingency in the consolidated statements of operations provided the achievement of the breakpoint is considered probable.

 

Sales tax

 

Crumbs charges sales tax to its customers as and at the rates required by applicable state law and records the liability to remit such taxes on an individual state basis.

 

Restricted stock

 

Compensation cost for awards of restricted shares of CBS common stock stock is measured using the market price of CBS’ common stock at the date each award is granted. The compensation cost is recognized over the period between the award grant date and the date that all restrictions lapse.

 

Warrant liability

 

Crumbs accounts for CBS’ 5,456,300 outstanding publicly-traded warrants in accordance with the guidance contained in FASB ASC 815-40-15-7D. Pursuant to this guidance, management has determined that the warrants do not meet the criteria for equity treatment and must be recorded as a liability. Accordingly, Crumbs classifies the warrant instruments as a liability at their fair value and adjusts the instruments to fair value at each reporting period. This liability is subject to re-measurement at each balance sheet date until exercised or expired, and any change in fair value is recognized in Crumbs’ consolidated statements of operations. The fair value of warrants issued by CBS has been estimated using the warrants’ quoted market price.

 

Fair value - definition and hierarchy

 

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability (i.e., the “exit price”) in an orderly transaction between market participants at the measurement date.

 

In determining fair value, Crumbs uses various valuation approaches. A fair value hierarchy for inputs is used in measuring fair value that maximizes the use of observable inputs and minimizes the use of unobservable inputs by requiring that the most observable inputs are to be used when available. Observable inputs are those that market participants would use in pricing the asset or liability based on market data obtained from sources independent of Crumbs. Unobservable inputs reflect Crumbs’ assumptions about the inputs market participants would use in pricing the asset or liability developed based on the best information available in the circumstances. The fair value hierarchy is categorized into three levels based on the inputs as follows:

 

F-10
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Fair value – definition and hierarchy (continued)

 

Level 1 - Valuations based on unadjusted quoted prices in active markets for identical assets or liabilities that Crumbs has the ability to access. Valuation adjustments are not applied to Level 1 investments. Since valuations are based on quoted prices that are readily and regularly available in an active market, valuation of these investments does not entail a significant degree of judgment.

 

Level 2 - Valuations based on quoted prices in markets that are not active or for which all significant inputs are observable, either directly or indirectly.

 

Level 3 - Valuations based on inputs that are unobservable and significant to the overall fair value measurement.

 

Fair Value - valuation techniques and inputs

 

Crumbs determined the fair value of the warrant liability using the quoted market prices for the warrants. On reporting dates where there are no active trades, Crumbs uses the last reported closing sales price of the warrants to determine the fair value (Level 2). There were no transfers between Levels 1, 2 or 3 during 2013 and 2012.

 

Revenue recognition

 

Crumbs recognizes store revenue when payment is tendered at the point of sale. Revenue from Crumbs’ catering services and wholesale distribution business is recognized once goods are delivered, and revenue from its e-commerce division is recognized once goods are shipped. Revenue is reported net of sales, use or other transaction taxes that are collected from customers and remitted to taxing authorities.

 

Revenue from Crumbs’ gift cards is recognized when they are tendered for payment or redeemed. Outstanding customer balances are included in gift cards in the consolidated balance sheets. There are no expiration dates on gift cards, and Crumbs does not charge any service fees that cause a decrement to customer balances.

 

While Crumbs will continue to honor all gift cards presented for payment, management may determine the likelihood of redemption to be remote for certain cards and certificates due to, among other things, long periods of inactivity. In these circumstances, if management also determines there is no requirement for remitting balances to government agencies under state escheatment laws, card balances may then be recognized in the consolidated statements of operations.

 

Sales incentives, promotions and marketing

 

Expenses related to buy-one-get-one-free incentives and product costs associated with redemptions from Crumbs’ coffee loyalty card program, through which customers receive free product after a designated number of purchases, are recorded in cost of sales at the time of redemption. Such costs totaled approximately $103,000 and $173,000 in 2013 and 2012, respectively.

 

Ongoing promotional product giveaway costs, marketing and public relations costs are included in selling expenses. Product giveaway costs and other promotions associated with new store openings are included in new store expenses. All costs are expensed as incurred. Amounts recorded in selling expenses totaled approximately $1,226,000 and $496,000 in 2013 and 2012, respectively, and those included in new store expenses totaled approximately $15,000 and $62,000 in 2013 and 2012, respectively.

 

New store expenses

 

New store expenses consisting primarily of manager salaries, employee payroll and related training costs incurred prior to the opening of a store, straight-line rent from the possession date to store opening date, related occupancy costs incurred prior to opening, start-up supplies and promotion of new store openings, are expensed as incurred.

 

F-11
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

1.Nature of business and summary of significant accounting policies (continued)

 

Store closings

 

During 2013, 10 underperforming stores were closed. Costs associated with store closings included lease termination and professional fees and store repairs totaling approximately $415,000. These costs are included with occupancy expenses on the Statement of Operations. Occupancy expenses also included approximately $718,000 of reduced expenses associated with an adjustment in deferred rent expense associated with these stores. Loss on disposal of property and equipment included approximately $1,013,000 of loss related to these stores.

 

Shipping and handling costs

 

Shipping and handling costs related to the e-commerce division are expensed as incurred and included in the cost of sales. Total expenses for 2013 and 2012 were approximately $529,000 and $527,000, respectively.

 

Use of estimates

 

The preparation of consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the consolidated financial statements, disclosures of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenue and expenses during the reporting periods. Actual results could differ from those estimates.

 

Concentrations of credit risk

 

Financial instruments which potentially expose Crumbs to concentrations of credit risk consist primarily of trade receivables. Management does not believe significant credit risk existed at December 31, 2013 or 2012.

 

Crumbs maintains cash at two financial institutions. The accounts are insured by the Federal Deposit Insurance Corporation (“FDIC”) up to $250,000 per financial institution. In addition, the FDIC enacted temporary unlimited coverage for noninterest-bearing transaction accounts, effective December 31, 2010 through December 31, 2012. Crumbs’ uninsured bank balances, including certificates of deposit, totaled approximately $687,000 and $682,000 at December 31, 2013 and 2012, respectively.

 

Concentrations

 

Cupcake sales comprised approximately 78.4% and 77.0% of Crumbs’ net sales for the years ended December 31, 2013 and 2012, respectively. Beverage sales comprised approximately 11.4% and 11.1% of Crumbs’ net sales for the years ended December 31, 2013 and 2012, respectively.

 

Recently issued accounting standards

 

Crumbs does not believe that the adoption of any recently issued accounting standards will have a material impact on its current financial position and results of operations.

 

Reclassifications

 

Certain reclassifications have been made to amounts previously reported for 2012 to conform with the 2013 presentation. Such reclassifications have no effect on previously reported net loss.

 

F-12
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

2.Inventories

 

Inventories are valued at the lower of cost or market, with cost being determined using the average cost method. At December 31, 2013 and December 31, 2012, inventories were comprised of the following:

 

   2013   2012 
Packaging inventory  $214,112   $214,757 
E-Commerce packaging inventory   92,740    136,524 
Beverage supply inventory   96,486    169,049 
Candy inventory   -    5,003 
Store supplies and merchandise inventory   15,227    34,044 
Total:  $418,565   $559,377 

 

Packaging and e-commerce packaging inventories consist of labels, boxes, bags and styrofoam coolers for packaging and shipping baked goods. Beverage supply inventory consists of coffee, tea, flavored syrups and bottled soft drinks, and candy inventory primarily consists of bulk candy sold by weight. Store supplies and merchandise inventory consists of paper goods, packaging, decorating materials, other miscellaneous supplies purchased in bulk and consumed in daily operations and logoed hats, tee shirts, bandanas and aprons used primarily as employee uniforms.

 

3.Property and equipment

 

At December 31, 2013 and 2012, property and equipment were comprised of the following:

 

   2013   2012 
Leasehold improvements  $13,962,615   $11,912,458 
Furniture and equipment   6,064,327    4,534,868 
Construction in progress   42,112    802,139 
Total costs of property and equipment   20,069,054    17,249,465 
Less accumulated depreciation   (5,471,466)   (4,121,834)
Total:  $14,597,588   $13,127,631 

 

Construction in progress primarily relates to leasehold improvements and equipment for stores not yet operating at December 31, 2013 and 2012.

 

Depreciation expense was approximately $2,361,000 and $1,768,000 for 2013 and 2012, respectively.

 

4.Intangible assets

 

At December 31, 2013, intangible assets were comprised of the following:

 

Intangibles subject to amortization:

 

       Accumulated     
   Cost   Amortization   Net 
Internally Developed Software  $485,770   $0   $485,770 
Branding Costs   355,959    (354,032)   1,927 
Website Design   286,466    (235,181)   51,285 
                
   $1,128,195   $(589,213)  $538,982 

 

Intangibles not subject to amortization:

 

   Cost 
Trademark costs, including initial registration  $307,310 

 

F-13
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

4.Intangible assets (continued)

 

At December 31, 2012, intangible assets were comprised of the following:

 

Intangibles subject to amortization:

 

       Accumulated     
   Cost   Amortization   Net 
Internally Developed Software  $81,634   $0   $81,634 
Branding Costs   403,459    (336,230)   67,229 
Website Design   276,347    (182,177)   94,170 
   $761,440   $(518,407)  $243,033 

  

Intangibles not subject to amortization:

 

   Cost 
Trademark costs, including initial registration  $205,243 

  

Amortization expense of approximately $91,000 and $130,000 for each of the years ended December 31, 2013 and 2012, respectively, was related to intangible assets.

 

Estimated amortization expense related to intangible assets for the succeeding five years is:

 

December 31  Amount 
2014   92,000 
2015   87,000 
2016   84,000 
2017   84,000 
2018   81,000 

 

5.Impairment of long-lived assets

 

During the fourth quarters of 2013 and 2012, management’s analyses of Crumbs’ operating performance by store identified impairment indicators at certain stores. The indicators included sustained operating losses with a failure to meet or exceed sales targets. These conditions indicated the carrying values of the leasehold improvements at these stores may not be recoverable. As a result, Crumbs completed an impairment test in accordance with its accounting policy, which resulted in impairment of leasehold improvements and capitalized lease costs of approximately $1,322,000 and $1,869,000 for the years ended December 31, 2013 and 2012, respectively.

 

6.Debt arrangements

 

On May 10, 2013 and June 11, 2013, CBS completed the issuance of $7,000,000 and $3,000,000, respectively, in aggregate principal amount of its senior convertible notes (the “Convertible Notes”) due May 10, 2018 and June 11, 2018, respectively (individually and collectively, the “Maturity Date”) in a private offering to certain accredited investors.

 

The Convertible Notes bear interest at an annual rate of 6.5% (18.0% per annum if there is an event of default under the Convertible Notes) payable quarterly in arrears on each January 1, April 1, July 1 and October 1. Interest expense related to the Convertible Notes was approximately $403,000 for the year ended December 31, 2013. The interest due in the year ended December 31, 2013 was paid by issuing 210,846 shares of CBS common stock, 104,842 of which was issued in 2014, and cash in the approximate amount of $73,000.

 

On the Maturity Date or earlier acceleration as described below, the Convertible Notes will be convertible into shares of CBS common stock based on a conversion price of $1.55 per share (the “Conversion Price”). CBS may determine to convert accrued interest into CBS common stock by issuing that number of shares of common stock equal to the amount of interest to be paid divided by the Conversion Price, provided that there has been no failure of any of the conditions to such conversion set forth in the Convertible Notes (an “Equity Conditions Failure”) on any day during the period commencing 20 trading days immediately prior to such date of determination unless waived by a Note holder. Otherwise, the Company will be required to make interest payments in cash.

 

F-14
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

6.Debt arrangements (continued)

 

Fractional shares that would otherwise be issuable upon the conversion of a Note or the payment of interest in shares will be rounded up to the next whole share in the case of a conversion and rounded to the nearest whole share in the case of an interest payment in shares.

 

All of the conversion rights discussed above are subject to ownership limitations set forth in the Convertible Notes, which prohibit any holder from receiving shares under the Convertible Notes, by way of conversion, the payment of interest in shares or otherwise, in an amount that would cause that holder to beneficially own more than 9.99% of the outstanding shares of common stock after giving effect to the issuance (the “Ownership Limitation”).

 

Prepayment and acceleration of maturity

 

At any time after the first anniversary of the date on which a Note was issued and provided that no Equity Conditions Failure exists, but no more often than once during any 30-day period, the Company may prepay the unpaid principal balance and accrued interest and late charges (collectively, the “Conversion Amount”) then remaining under the Note, in whole or in part, subject to a 25% prepayment premium. If, however, the amount that the Company elects to prepay exceeds the amount that the holder could convert after taking into account the Ownership Limitation, then the amount of the prepayment will be limited to such lesser amount. The Company’s election to prepay a Note will be cancelled if, unless waived by a holder, an Equity Conditions Failure occurs at any time prior to the date set for prepayment.

 

The Convertible Notes permit their holders to accelerate the Company’s repayment obligations if there is a change in control (as defined in the Convertible Notes) of the Company at any time before the maturity dates of the Convertible Notes. If a change in control occurs on or before the third anniversary of a Note’s issuance date, the Company would be obligated to pay a cash premium on the unpaid principal balance to the holder of that Note equal to 15.0% if the change in control occurs on or before the first anniversary of the issuance date, 10.0% if the change in control occurs between the first and second anniversaries of the issuance date, and 5.0% if the change in control occurs between the second and third anniversaries of the issuance date. Each Note contains events of default that are customary for this type of instrument. Upon an event of default and regardless of whether such event of default has been cured, the holder will have the right to accelerate all or a portion of the outstanding balance due under its Note and may also be entitled to exercise those rights available to an unsecured creditor of the Company.

 

Mandatory Conversion

 

The Company has the right to require the holder of a Note to convert the Conversion Amount remaining under the Note if, at any time after the first anniversary of the issuance date, (i) the dollar volume-weighted average price for the common stock on the principal market on which the common stock is then listed or traded exceeds 200% of the Conversion Price for 30 consecutive trading days, and (ii) no equity conditions failure then exists, although the Company is entitled to effect only one mandatory conversion during any 20 consecutive trading days. Shares delivered in connection with a mandatory conversion must be accompanied by a payment in cash equal to the amount of any accrued and unpaid interest with respect to the amount being converted, plus all accrued and unpaid late charges with respect to such amount.

 

Debt Issuance Costs

 

Debt issuance costs associated with the sale of the Convertible Notes amounted to approximately $939,000. These costs are being amortized rateably over the period ending with the maturity of the Convertible Notes issued in the second closing. Amortization expense was approximately $102,000 for the year ended December 31, 2013.

 

F-15
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

7.Income taxes

 

Crumbs files income tax returns in the U.S. federal jurisdiction, and may file income tax returns in various states. Generally, Crumbs is subject to income tax examinations by major taxing authorities since inception. These potential examinations may include questioning the timing and amount of deductions, the nexus of income among various tax jurisdictions and compliance with U.S. federal and state tax laws. Crumbs does not expect that the total amount of unrecognized tax benefits, if any, will materially change over the next six months.

 

In May of 2011, Crumbs recorded a deferred tax asset related to the Tax Receivable Agreement amounting to $9,363,000. During the third quarter of 2013, Crumbs reviewed its deferred tax asset net of payable to related parties pursuant to the Tax Agreement and determined that a full valuation allowance was appropriate. The amount of $2,386,750 is recorded as income tax expense on the consolidated statement of operations for the year ended December 31, 2013.

 

Income tax expense (benefit) for the years ended December 31, 2013 and 2012 were comprised of the following:

 

Current  2013   2012 
Federal  $-   $- 
State and local  $-   $(7,040)
Totals  $-   $(7,040)
         
Deferred  2013   2012 
Federal  $1,939,234   $- 
State and local  $447,516   $- 
Totals  $2,386,750   $- 

 

A reconciliation of the expected U.S. federal tax rate to the effective tax rate for the years ended December 31, 2013 and 2012 is as follows:

 

   2013   2012 
Federal   32.5%   34.0%
State and local taxes   7.5%   (0.2)%
Valuation allowance   (40.0)%   (34.0)%
Totals   0%  $(0.2)%

 

8.Commitments and contingencies

 

Lease obligations

 

Crumbs leases locations from which it conducts retail, wholesale and administrative operations and is obligated under various cancelable and noncancelable leases through 2025 with options to renew many of the leases. In addition to base rent, Crumbs’ leases generally require it pay a proportionate share of operating expenses such as insurance, common area maintenance charges, property taxes and utilities.

 

For scheduled escalation provisions or for rental payments commencing on a date other than the date of initial occupancy, Crumbs records minimum rental expenses on a straight-line basis over terms of the leases in the consolidated statements of operations.

 

Certain leases have been secondarily guaranteed by a Member.

 

Rent expense under Crumbs’ operating leases was approximately $9,365,000 and $7,691,000 for 2013 and 2012, respectively. Of the totals, approximately $227,000 and $311,000, respectively, is included in new store expenses in the consolidated statements of operations, and the remainder of the expense for each year is included in occupancy expenses in the consolidated statements of operations.

 

At December 31, 2013, Crumbs had not paid certain lease related payments for 57 of its leased properties amounting to approximately $600,000 which is included in accounts payable and accrued expenses. Subsequent to December 31, 2013, lease related payments for 36 of the leased properties were paid, leaving an unpaid balance for December of approximately $267,000. Included in the unpaid balance are four stores vacated by the Company without the consent of the lessors under the related leases.

 

F-16
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

8.Commitments and contingencies (continued)

 

At December 31, 2013, the future minimum rental payments due under these operating leases are as follows:

  

Year Ending    
December 31,  Amount 
2014   8,691,000 
2015   8,734,000 
2016   8,688,000 
2017   8,675,000 
Thereafter   33,173,000 
      
Total  $67,961,000 

 

Purchase commitment

 

In July 2012, CBS entered into an agreement with Starbucks Corporation (“Starbucks”) to bring the full complement of Starbucks® brewed coffees, teas and espresso-based drinks to all of Crumbs’ retail stores, except the Newark Liberty International Airport location (the “Starbucks Agreement”).  CBS agreed to purchase Starbucks coffee, Fontana sauces and syrups, and Tazo teas and paper products directly from Starbucks to satisfy all of its brewed coffee and espresso beverage requirements in its retail stores. Under the Starbucks Agreement, CBS had agreed to purchase a minimum amount of coffee products from Starbucks through August 2015.   In October 2013, CBS and Starbucks mutually agreed to discontinue the Starbucks Agreement.  CBS will sell through the remaining inventory of Starbucks products in the stores. In addition, CBS agreed to purchase from Starbucks, for approximately $75,000, the Starbucks brewing equipment located in its stores, which was loaned to CBS at the time the parties entered into the Starbucks Agreement.

 

In January 2013, Holdings entered into a consulting agreement with GCD Consultants (“GCD”), which replaced and superseded the original consulting agreement dated January 2012, whereby GCD was engaged to provide the following services: (i) strategic planning for the placement of retail stores at sites within markets designated by Holdings; (ii) identification of retail store sites within enclosed shopping centers, life-style centers and street retail districts; (iii) acting as Holdings’ representative to real estate landlords; (iv) assistance with the negotiation of business terms and conditions for real estate leases; and (v) consultation with Holdings’ legal counsel in lease negotiations for retail stores (the “Consulting Agreement”). The Consulting Agreement requires Holdings to make annual guaranteed payments to GCD in the aggregate amount of $420,000, payable in equal monthly installments through December 31, 2015. Per the terms of the Consulting Agreement, Holdings paid $345,000 for the year ended December 31, 2013. Holdings elected to terminate the Consulting Agreement effective October 30, 2013. Based on the number of retail stores committed to in 2013, $20,000 has been paid since December 31, 2013, with an additional $50,000 due to GCD.

 

Legal Proceedings 

 

The Company is subject to various legal proceedings and claims that arise in the ordinary course of business. In the opinion of management, after consultation with legal counsel, the amount of any ultimate liability with respect to these actions will not materially affect the Company’s financial statements or results of operations.

 

9.Fair value measurements

 

Crumbs complies with FASB ASC 820, “Fair Value Measurement”, for its financial assets and liabilities that are re-measured and reported at fair value at each reporting period, and non-financial assets and liabilities that are re-measured and reported at fair value at least annually.

 

The following tables present information about Crumbs’ liabilities that are measured at fair value on a recurring basis as of December 31, 2013 and 2012, and indicates the fair value hierarchy of the valuation techniques Crumbs utilized to determine such fair value. In general, fair values determined by Level 1 inputs utilize quoted prices (unadjusted) in active markets for identical assets or liabilities. Fair values determined by Level 2 inputs utilize data points that are observable such as quoted prices, interest rates and yield curves.

 

F-17
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

9.Fair value measurements (continued)

 

Fair values determined by Level 3 inputs are unobservable data points for the liability, and includes situations where there is little, if any, market activity for the liability:

 

Description  
December 31, 2013
    Quoted
Prices in
Active
Markets
(Level 1)
    Significant
Other
Observable
Inputs
(Level 2)
    Significant
Other
Unobservable
Inputs
(Level 3)
 
Liabilities:                                
Warrant liability                   $ 327,378          

 

Description  
December 31, 2012
    Quoted
Prices in
Active
Markets
(Level 1)
    Significant
Other
Observable
Inputs
(Level 2)
    Significant
Other
Unobservable
Inputs
(Level 3)
 
Liabilities:                                
Warrant liability                   $ 381,941          

 

10.Letters of credit

 

In lieu of security deposits required pursuant to the terms of several operating leases, Holdings has chosen to obtain letters of credit issued by two financial institutions, when such substitution is allowed by the landlords. As of December 31, 2013 and 2012, issued and unused letters of credit totaled $591,825 and $637,425, respectively. In May 2011, Holdings entered into a loan agreement in connection with the letters of credit issued by one of the institutions in the form of a $575,000 revolving line of credit, with a variable rate based on the Wall Street Journal Prime Rate. Letters of credit amounting to $493,825 and $539,425 were reserved under this line of credit as of December 31, 2013 and 2012, respectively. The line of credit is secured by a certificate of deposit, and no amounts were outstanding on the line of credit at December 31, 2013 and 2012. Letters of credit in the amount of $98,000 issued by a second financial institution are also secured by certificates of deposit.

 

The certificates of deposit used to secure the letters of credit are recorded as restricted certificates of deposit in the balance sheet (see “Restricted certificates of deposit,” Note 1).

 

11.Major Suppliers

 

In 2013 and 2012, Holdings received 100% of its baked goods from five commercial bakeries, located in New York City, Los Angeles, Boston, Northern Virginia and Chicago, who supplied the stores in their surrounding areas. To mitigate the risks associated with these arrangements, Crumbs purchased Business Income from Dependent Properties insurance coverage. Should the suppliers experience a loss of or damage to their facilities due to a covered peril, insurance will cover up to $10,000,000 of Crumbs’ losses related thereto, subject to applicable deductibles and waiting periods.

 

12.Related party

 

In 2013 and 2012, Crumbs paid approximately $43,000 and $28,000, respectively, in rent to a landlord that is partially owned by an officer of Crumbs.

 

F-18
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

13.Net loss per common share

 

Crumbs complies with accounting and disclosure requirements of FASB ASC 260, “Earnings Per Share.” Basic net income (loss) per common share is computed by dividing net income (loss) attributable to common stockholders by the weighted average number of CBS common shares outstanding during the period and does not include the effect of any potentially dilutive common stock equivalents. Diluted net income (loss) per share is derived by dividing net income (loss) attributable to CBS common stockholders by the weighted average number of common shares outstanding, adjusted for the dilutive effect of outstanding common stock equivalents. There is no dilutive effect on the net income (loss) per share during loss periods. For the year ended December 31, 2013, warrants to purchase 5,456,300 shares of common stock and Class B Units exchangeable for 2,340,000 shares of common stock were excluded from the calculation of diluted loss per share because their effect would have been anti-dilutive. In addition, for the years ended December 31, 2013 and 2012, 407,300 shares and 267,000 shares, respectively, of unvested restricted common stock (see Note 14) were excluded from the calculation of diluted loss per share because their effect would have been anti-dilutive.

 

14.Restricted stock

 

CBS maintains an equity incentive plan (the “Equity Plan”) for Crumbs’ directors, officers and employees that provides for the issuance of up to 1,038,295 shares of CBS’ common stock pursuant to awards, which may be in the form of incentive and nonqualified stock options, stock appreciation rights, restricted shares of common stock, restricted stock units, stock bonus awards, and performance compensation awards. As originally adopted, the Equity Plan reserved 338,295 shares of common stock for issuance pursuant to awards, which CBS registered with the Securities and Exchange Commission (the “SEC”) on January 31, 2012. At the Annual Meeting of Stockholders of CBS in June 2012, the stockholders approved an amendment to the Equity Plan to increase by 700,000 the number of shares of common stock that are available for issuance, which CBS registered with the SEC on November 9, 2012. During the year ended December 31, 2013, CBS granted 163,600 shares of restricted common stock to eligible employees. During the year ended December 31, 2013, CBS granted 108,000 shares of restricted common stock to members of the Board of Directors. In the year ended December 31, 2013, there were 31,300 shares of restricted common stock forfeited due to the termination of the holders’ service with Crumbs before completion of applicable vesting periods. As of December 31, 2013, the total fair market value of the stock awards outstanding was approximately $839,000 based on a weighted average grant date fair value of $2.06 per share. The shares are subject to cliff vesting schedules which vary between one and three years.

 

As of December 31, 2013, 522,995 shares of common stock remained available for future issuance under the Equity Plan. CBS utilizes newly issued shares of common stock to make restricted stock grants. Awards that expire or are canceled generally become available for re-grant under the Plan.

 

The following is a summary of restricted stock activity through September 30, 2013:

 

   Shares
Available for
Grant
   Number of
Shares
Outstanding
   Weighted
Average Grant
Date Fair
Value
   Average
Remaining
Term
(in years)
 
Balances as of December 31, 2012   763,295    267,000   $3.56    1.85 
Authorized   -    -   $-      
Granted   (271,600)   271,600   $2.19      
Forfeited   31,300    (31,300)  $2.43      
Vested        (100,000)  $3.14      
Balances as of December 31, 2013   522,995    407,300    2.06    1.46 

 

F-19
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

14.Restricted stock (continued)

 

Total stock-based compensation expense related to the Plan was approximately $523,000 and $379,000 for the years ended December 31, 2013, and 2012, respectively. For the years ended December 31, 2013 and 2012, stock-based compensation expense related to employees under the Plan was approximately $321,000 and $199,000, respectively. For the years ended December 31, 2013 and 2012, stock-based compensation expense related to members of the Board of Directors was approximately $202,000 and $180,000, respectively. Stock-based compensation expense related to employees is included in staff expenses in the consolidated statements of operations, and stock-based compensation expense related to members of the Board is included in general and administrative expenses in the consolidated statements of operations.

 

Total stock-based compensation expense not yet recognized of approximately $560,000 as of December 31, 2013 had a weighted average period of approximately eighteen (18) months over which the compensation expense is expected to be recognized. Compensation expense is amortized on a straight-line basis over the vesting period. Shares subject to outstanding restricted stock grants are included in the numbers of issued and outstanding common shares reported in the consolidated balance sheets.

 

15.Stockholders’ equity

 

CBS is authorized to issue 1,000,000 shares of preferred stock with such designations, voting and other rights and preferences as may be determined from time to time by the Board of Directors. Upon exchange of the Class B Units in accordance with the Exchange and Support Agreement among the Members, Holdings and CBS that was entered into in connection with the Merger (see “Reverse merger”, Note 1), shares of CBS common stock will be issued at the current ratio of 1:1 (subject to certain adjustments related to organic dilution), and, concurrently therewith, a proportionate number of shares of Series A Preferred Stock will, subject to the availability of lawful funds therefore, be automatically redeemed for their $0.0001 par value and cancelled at the current ratio of 1:10, at which time they will become authorized but unissued shares of preferred stock. Except in connection with the exchange of the Class B Units, the Series A Preferred Stock is not redeemable.

 

On November 14, 2011, Crumbs entered into an employment agreement with Julian R. Geiger (the “Geiger Employment Agreement”) pursuant to which Mr. Geiger will serve as President and Chief Executive Officer of Crumbs commencing November 14, 2011 and continuing through December 31, 2013. The Geiger Employment Agreement provides that Mr. Geiger shall receive no salary nor participate in any bonus plan of Crumbs that may be in effect during its term. Crumbs agreed that promptly following execution of the Geiger Employment Agreement, Holdings would grant to him 799,000 Class B Units and CBS would grant to him 79,900 shares of Series A Preferred Stock, subject to the following vesting provisions:

 

·50% of the 799,000 Class B Units and of the 79,900 shares of the Series A Preferred Stock would vest as of November 14, 2011; and

 

·the remaining 50% of the 799,000 Class B Units and of the 79,900 shares of Series A Preferred Stock would vest on November 14, 2012.

 

Concurrent with the execution of the Geiger Employment Agreement, EHL Holdings LLC and Bauer Holdings, Inc. (formerly Crumbs, Inc.) agreed to forfeit an aggregate of 799,000 Class B Units and 79,900 shares of the Series A Preferred Stock.

 

On November 14, 2012, non-cash staff expense related to stock-based compensation of $1,877,650 was recorded, calculated based upon the price of a share of CBS common stock on November 14, 2011. On October 9, 2012, pursuant to the Exchange and Support Agreement, (i) Mr. Geiger exchanged, for no consideration other than the surrender thereof, 319,600 Class B Units and 31,960 shares of Series A Preferred Stock that he owned for 319,600 shares of CBS common stock, (ii) EHL Holdings, LLC exchanged, for no consideration other than the surrender thereof, 694,700 Class B Units and 69,470 shares of Series A Preferred Stock that it owned for 694,700 shares of CBS common stock, (iii) John D. Ireland exchanged, for no consideration other than the surrender thereof, 39,000 Class B Units and 3,900 shares of Series A Preferred Stock that he owned for 39,000 shares of CBS common stock, and (iv) Bauer Holdings, Inc. exchanged, for no consideration other than the surrender thereof, 506,700 Class B Units and 50,670 shares of Series A Preferred Stock that it owned for 506,700 shares of CBS common stock.

 

F-20
 

 

CRUMBS BAKE SHOP, INC. AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 

15.Stockholders’ equity (continued)

 

On October 10, 2012, CBS entered into a Securities Purchase Agreement (the “Stock Purchase Agreement”) with Special Situations Fund III QP, L.P., Special Situations Cayman Fund, L.P., Special Situations Private Equity Fund, L.P. (collectively, the “Special Situations Funds”), Buckingham RAF Partners, L.P., Buckingham RAF Partners II, L.P., Buckingham RAF International Partners Master Fund, LP, Whitney Capital Series Fund LLC – Series LS1, Durban Capital LP, John Mills, P.A.W. Partners, L.P., P.A.W. Small Cap Partners, L.P., Prism Partners I, L.P., Prism Partners III Leveraged, L.P., Prism Partner IV Leveraged Offshore Fund, Arthur J. Samberg, Leonard Potter, Frederick Kraegel, Jeffrey Roseman, Mark Klein, and Julian Geiger (collectively, the “Investors”). Pursuant to the Stock Purchase Agreement, CBS agreed to sell an aggregate 4,456,968 shares of CBS’ common stock to the Investors at a purchase price of $2.21 per share (the “Capital Transaction”).

 

The shares issued in the Capital Transaction were sold only to accredited investors in a private placement in reliance upon the exemption from registration provided by Section 4(2) of the Securities Act of 1933, as amended, and Rule 506 promulgated thereunder.

 

The closing of the Capital Transaction and the sale of the shares thereunder took place on October 11, 2012. CBS received aggregate gross proceeds of $9,849,900 as a result of the Capital Transaction. After deducting the expenses of the Capital Transaction, CBS’ net proceeds were approximately $9,271,000.

 

16.Subsequent events

 

Store closings

 

Since December 31, 2013, five additional underperforming stores have been closed including two stores in New York, two stores in Washington, D.C. and one store in Pennsylvania.

 

Senior secured loan

 

On January 20, 2014, CBS and Holdings entered into a Senior Secured Loan and Security Agreement (the “Loan Agreement”) with Fischer Enterprises, L.L.C. (the “Lender”) whereby the Lender agreed to make a term loan to the Company in the original principal amount of $5,000,000 (the “Loan”). The Loan consists of two tranches. The first tranche, in the original principal amount of $3,500,000, funded on January 21, 2014, and the second tranche, in the original principal amount of $1,500,000, is scheduled to be funded on or before April 1, 2014 subject to certain conditions precedent. Each tranche is to be evidenced by a promissory note (each, a “Fischer Note” and, collectively, the “Fischer Notes”). The Loan Agreement requires CBS and Holdings, at the time that each tranche is funded, to pay the Lender a lending fee equal to 1.0% of the tranche amount, which will be added to the principal balance of the Fischer Note for that tranche.

 

Pursuant to the terms of the Loan Agreement, the Fischer Notes are senior to all other indebtedness of Crumbs and are secured by all assets of Crumbs, including equity in all its subsidiaries and have a maturity date of July 1, 2016. Interest on the unpaid principal balance of the Fischer Notes will accrue at the rate of 7.0% per annum and will be payable quarterly in arrears either in cash or by increasing the principal amount then outstanding by the amount of interest due for such quarter. The Fischer Notes are convertible into shares of CBS common stock at any time by the holders thereof at an initial conversion price of $.66 per share; provided, however, that, until March 31, 2016 and subject to certain limited exceptions such as acceleration on an event of default or a change of control, the Lender will be prohibited from converting the Fischer Notes in an amount that would cause the Lender to beneficially own more than 34.99% of the number of shares of CBS common stock then outstanding; and provided further that, pursuant to The NASDAQ Stock Market Rules applicable to CBS, no holder may convert its Fischer Note in an amount that would cause such holder to beneficially own more than 19.9% of the issued and outsanding shares of CBS common stock after giving effect to the conversion unless and until the stockholders of CBS approve such conversion.

 

The Loan Agreement requires CBS to submit the Loan to its stockholders for approval at the annual meeting of stockholders to be held in June 2014. If, despite CBS’ reasonable efforts, such approval is not obtained, then the Loan Agreement requires CBS to call and hold a meeting of stockholders each quarter until the Loan is approved.

 

Unsecured Notes

 

In February 2014, one of the holders of the Unsecured Notes elected to convert $350,000 of its Unsecured Note into 225,806 shares of CBS common stock.

 

F-21