SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
GIULIANI JOHN

(Last) (First) (Middle)
30699 RUSSELL RANCH ROAD

(Street)
WESTLAKE VILLAGE CA 91362

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
VALUECLICK INC/CA [ VCLK ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
08/31/2011
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/31/2011 A 2,131,730(1)(2) A (2) 2,131,730 D
Common Stock 08/31/2011 A 60,000(3) A (4) 2,191,730 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (right to buy) $1.11 08/31/2011 A 105,117 (5) 03/24/2015 Common Stock 105,117 (6) 105,117 D
Explanation of Responses:
1. Of such shares, 148,186 shares represent shares of restricted stock which are subject to vesting in the twelve month period ending August 31, 2012.
2. Received in exchange for an aggregate 3,962,875 shares of Dotomi, Inc. ("Dotomi") common stock and 600,000 shares of Dotomi preferred stock in connection with ValueClick, Inc.'s ("ValueClick") acquisition of Dotomi on August 31, 2011 (the "Acquisition").
3. Represents shares of restricted stock that vest as follows: 12.5% on 2/29/12; 25.0% on 2/28/13; 25.0% on 2/28/14; 25.0% on 2/28/15; and 12.5% on 8/31/15.
4. Granted in connection with the appointment of Reporting Person as a Director of ValueClick.
5. The stock options are fully vested.
6. Received in the Acquisition in exchange for employee stock options to acquire 225,000 shares of Dotomi common stock for $0.52 per share.
/s/ John Giuliani by Lisa M Mitchell as attorney-in-fact 09/14/2011
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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