SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
HOAG JAY C

(Last) (First) (Middle)
C/O TECHNOLOGY CROSSOVER VENTURES
528 RAMONA STREET

(Street)
PALO ALTO CA 94301

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
NETFLIX INC [ NFLX ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
Officer (give title below) X Other (specify below)
May be part of a 13(d) group
3. Date of Earliest Transaction (Month/Day/Year)
04/26/2010
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 04/26/2010 J(1) 6,761 A $0 6,761 I The Hoag Family Trust U/A Dtd 8/2/94(2)(3)
Common Stock 04/26/2010 J(4) 119,185 A $0 125,946 I The Hoag Family Trust U/A Dtd 8/2/94(2)(3)
Common Stock 04/26/2010 J(5) 26,138 A $0 26,138 I Hamilton Investments Limited Partnership(2)(6)
Common Stock 04/26/2010 J(7) 704 A $0 126,650 I The Hoag Family Trust U/A Dtd 8/2/94(2)(3)
Common Stock 04/26/2010 J(8) 235 A $0 26,373 I Hamilton Investments Limited Partnership(2)(6)
Common Stock 04/26/2010 J(9) 525 A $0 127,175 I The Hoag Family Trust U/A Dtd 8/2/94(2)(3)
Common Stock 04/26/2010 J(10) 175 A $0 26,548 I Hamilton Investments Limited Partnership(2)(6)
Common Stock 04/27/2010 M 1,558 A $25.68 1,558 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,536 A $26.05 3,094 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,504 A $26.61 4,598 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,751 A $22.83 6,349 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,704 A $23.48 8,053 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,522 A $26.29 9,575 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,681 A $23.78 11,256 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,517 A $26.35 12,773 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,575 A $25.39 14,348 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 M 1,712 A $23.36 16,060 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 S 16,060 D $104 0 I Jay C. Hoag(2)(11)
Common Stock 04/27/2010 S 115,175 D $104.2828 12,000 I The Hoag Family Trust U/A Dtd 8/2/94(2)(3)
Common Stock 04/27/2010 S 26,548 D $104.2828 0 I Hamilton Investments Limited Partnership(2)(6)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy) $25.68 04/27/2010 M 1,558 11/01/2005 11/01/2015 Common Stock 1,558 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $26.05 04/27/2010 M 1,536 01/03/2006 01/03/2016 Common Stock 1,536 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $26.61 04/27/2010 M 1,504 01/03/2007 01/03/2017 Common Stock 1,504 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $22.83 04/27/2010 M 1,751 03/01/2007 03/01/2017 Common Stock 1,751 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $23.48 04/27/2010 M 1,704 04/02/2007 04/02/2017 Common Stock 1,704 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $26.29 04/27/2010 M 1,522 11/01/2007 11/01/2017 Common Stock 1,522 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $23.78 04/27/2010 M 1,681 12/03/2007 12/03/2017 Common Stock 1,681 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $26.35 04/27/2010 M 1,517 01/02/2008 01/02/2018 Common Stock 1,517 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $25.39 04/27/2010 M 1,575 02/01/2008 02/01/2018 Common Stock 1,575 (12) 0 D(13)
Non-Qualified Stock Option (right to buy) $23.36 04/27/2010 M 1,712 11/03/2008 11/03/2018 Common Stock 1,712 (12) 0 D(13)
Explanation of Responses:
1. Acquisition by The Hoag Family Trust U/A Dtd 8/2/94 pursuant to an in kind pro-rata distribution by TCV IV Strategic Partners, L.P. ("TCV IV SP") to its partners, without consideration.
2. This Form 4 is filed by more than one Reporting Person and is a joint filing with the Forms 4 filed by TCV IV, L.P. ("TCV IV"), TCV IV SP, Technology Crossover Management IV, L.L.C. ("TCM IV") and Richard H. Kimball ("Kimball") and by TCV VI, L.P., TCV Member Fund, L.P. ("TCV MF"), Technology Crossover Management VI, L.L.C. ("TCM VI"), John L. Drew ("Drew"), Jon Q. Reynolds, Jr. ("Reynolds"), William J. G. Griffith IV ("Griffith") and Robert W. Trudeau ("Trudeau") on April 28, 2010.
3. Jay C. Hoag ("Hoag") is a trustee of The Hoag Family Trust U/A Dtd 8/2/94. Hoag disclaims beneficial ownership of such shares except to the extent of his pecuniary interest therein.
4. Acquisition by The Hoag Family Trust U/A Dtd 8/2/94 pursuant to an in kind pro-rata distribution by TCM IV to its members, without consideration.
5. Acquisition by Hamilton Investments Limited Partnership pursuant to an in kind pro-rata distribution by TCM IV to its members, without consideration.
6. Hoag is the sole general partner and a limited partner of Hamilton Investments Limited Partnership. Hoag disclaims beneficial ownership of such shares except to the extent of his pecuniary interest therein.
7. Acquisition by The Hoag Family Trust U/A Dtd 8/2/94 pursuant to an in kind pro-rata distribution by TCM VI to its partners, without consideration.
8. Acquisition by Hamilton Investments Limited Partnership pursuant to an in kind pro-rata distribution by TCM VI to its partners, without consideration.
9. Acquisition by The Hoag Family Trust U/A Dtd 8/2/94 pursuant to an in kind pro-rata distribution by TCV MF to its partners, without consideration.
10. Acquisition by Hamilton Investments Limited Partnership pursuant to an in kind pro-rata distribution by TCV MF to its partners, without consideration.
11. Hoag has the sole voting and dispositive power over these shares; however, TCMI, Inc. has a right to 100% of the pecuniary interest in such shares. Hoag is a stockholder and director of TCMI, Inc. Hoag disclaims beneficial ownership of such shares except to the extent of his pecuniary interest therein. Does not include shares held by The Hoag Family Trust U/A Dtd 8/2/94 and Hamilton Investments Limited Partnership.
12. Not applicable.
13. Hoag has the sole voting and dispositive power over the options he holds directly; however, TCMI, Inc. has a right to 100% of the pecuniary interest in such options. Hoag is a stockholder and director of TCMI, Inc. Hoag disclaims beneficial ownership of such options or the shares he receives upon exercise of such options except to the extent of his pecuniary interest therein.
Remarks:
Frederic D. Fenton Authorized signatory for Jay C. Hoag 04/28/2010
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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